So originally I gave this company a 1 star review but upon speaking with the owner and realising once she knew about the problem with my order she did everything to try and rectify this for me. I h... See more
Company replied
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
Cora sent out a text to confirm if a next day delivery time slot was convenient a short while after I placed my order. My delivery was nicely bagged up and perfect. This is a fabulous local small co... See more
Company replied
Amazing company lovely staff and would highly recommend for anyone looking to find really good Korean/Japanese food! 😋 All super tasty and really glad I found them, they even do local delivery wh... See more
Very many positives from my experience. First is that finding pork belly has been very hard to find and they were able to provide it at a really good price whilst also being high quality. Secondly, de... See more
Company replied
Company details
Written by the company
Do you like cooking Asian food? We often miss the taste of Asian food and the biggest problem is finding the right ingredients to cook Asian dishes that taste like home. We bring inspiration from Korea, Japan, Taiwan, Hong Kong, Singapore, Malaysia, Thailand, Indonesia and China to here, to help you feel a touch of Asia in our very Secret Asian grocery store. We are committed to continually brining the latest authentic Asian groceries to you at a great value, both in our online shop and grocery shop. You can be rest assured you will receive top quality products at The Secret Asia, so talk with us about our products - we're happy to help you at our Asian Groceries Shop. Thanks in advance for supporting our small and family-run business.
Contact info
Aylesbury, United Kingdom
- info@thesecretasia.co.uk
- thesecretasia.co.uk
4.4
Excellent
172 reviews
Replied to 100% of negative reviews
Typically takes over 1 month to reply
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
This shop is a real gem
This shop is a real gem! The bubble tea was incredibly tasty. My daughter enjoyed the Royal Mango Milk Tea, while I tried the Fizzy Mango tea, complete with delightful mango stars. The variety of anime figures and collectibles is impressive. We plan to visit again!
11 February 2026
Unprompted review
A pleasure to shop with
Free delivery in the local area is great. Always friendly staff. Good selection of food and drinks. I would love to see more korean condements to try.
24 January 2026
Great choice of gifts
Great choice of gifts, order processed quickly and items arrived with a few days. Excellent service
5 December 2025
Service and delays
So originally I gave this company a 1 star review but upon speaking with the owner and realising once she knew about the problem with my order she did everything to try and rectify this for me. I have amended my review.
I have now received my products and am happy with what I ordered.
25 October 2025
Reply from The Secret Asia
Hi Clare, I'm very sorry for the delay and the inconvenience this has caused. Unfortunately, your order was delayed due to unforeseen circumstances. I completely understand your frustration, and I appreciate your feedback — it’s a helpful reminder for me to improve communication and planning, especially when I’m away on holiday.
Seller didn't deliver the quantity I…
Seller didn't deliver the quantity I ordered, only the number of noodles that could fit into a box.
Seller thinks in terms of box sizes, and not customer satisfaction despite paying nearly £10 for delivery!
We transacted, I specified the amount of noodles I wanted, and you decided to amend the amount and refunded me the difference because you didn't want to pay extra for a bigger box to fit in two noodles which I paid for.
Did you care to ask me if I wanted to progress with the order since you made a material change to our contract? No, you proceeded with the order and sent me 18 out of 20. Did I ask for 18? Did I pay for just 18? I paid for 20 boxes of noodles.
Cora, how do you expect this review to make you look? What does this behaviour suggest about how you do business?
I sent an email to the seller asking them why they refunded the difference - Cora explained they only had 18. So why did you let me order more than 18?
6 October 2025
Reply from The Secret Asia
Dear Megumi-Mukesh,
Thank you for taking the time to share your feedback and for supporting our small business. We truly value every order we receive and completely understand your disappointment regarding the missing items.
As a small independent shop with limited stock, there are occasions when our inventory doesn’t perfectly reflect what’s available in real time. We do our best to keep everything accurate, but sometimes items sell out quickly or go out of stock just as we’re preparing an order. In your case, we had 18 packs available and issued a refund for the two missing items before your order was dispatched.
I’m very sorry that I didn’t respond to your email sooner — it seems it may not have reached me and could have ended up in my junk folder. Regarding the refund, each pack was £1.50, so the £3 refund for the two items is correct.
Just to clarify, your shipping charge wasn’t affected by the missing packs, as the parcel size and weight remained within the same category. The delivery cost of £9.95 was automatically calculated by our system based on the total parcel weight (18 packs of 5 noodles — 90 packets in total) and the delivery area via DPD. For lighter parcels, our rates start from £3.95 with Royal Mail or £5.50 with DPD for items under 5kg.
We completely understand how frustrating this situation can be. Even large retailers such as Tesco or Sainsbury’s occasionally face similar stock issues — something you might also have experienced with delivery services like Deliveroo or Uber Eats. We hope this helps to put our situation as a small local business into perspective.
Once again, we’re truly sorry for any inconvenience caused and appreciate your understanding and continued support. If you have any further questions or concerns, please don’t hesitate to get in touch (info@thesecretasia.co.uk) — we’re always happy to help.
Best wishes,
The Secret
sent the wrong amount of bottles and…
sent the wrong amount of bottles and didn't respond to any emails to correct this
6 June 2025
Reply from The Secret Asia
Sorry for the late reply. We didn’t receive your email — it may have ended up in our junk folder. Fortunately, you managed to reach us through social media. Apologies for the mistake in sending fewer items than ordered; the refund has already been issued.
A treasure of a shop!
What a treasure of a shop!
The bubble tea was absolutely delicious. My daughter had the Royal Mango Milk Tea and I had the Fizzy Mango tea (which had lovely mango stars in it) and the selection of anime figurines and collectibles is great. We will be back!
31 May 2025
Unprompted review
Recommend this store!
Item as described and safely packaged, decently quick delivery time too! It can be hard to get your hands on the item I purchased as it is a Japanese import, but it was very reasonably priced! Would recommend purchasing from here :)
6 May 2025
Am happy with the product
Am happy with the product. The online ordering was easy and item arrived as promised and nicely packed.
25 February 2025
Good shop for hard-to-find ingredients
Fast delivery, helpful updates, and items that were as described and good quality.
10 February 2025
Good prompt service and delivery.
6 February 2025
Very good service
My first parcel hasn’t arrived
Apparently stuck at the Royal Mail, they sent a replacement, one item was not available, which was refunded…
If the lost one arrives I’ll pay and keep
20 January 2025
Had a mix up with delivery addresses
Had a mix up with delivery addresses
But they put it right
Let me have both of the packages they sent in error.
8 January 2025
Fast delivery to Scotland
Fast delivery to Scotland considering where they are located. Couldn't get the Match tea sachets up here.
31 December 2024
Super fast delivery!
Very quick delivery. Arrived before Xmas! Appreciate your response so quick. Thank you
19 December 2024
Recommended
Managed to find a food product that was sold out elsewhere. Really easy to navigate the website and shipping was reasonable and extremely fast
17 December 2024
The kimchi was nice
10 December 2024
Damaged products
My box didn't get delivered because of damaged products. I had to chase up , but I was assured that another box would be on its way. Luckily, that one arrived quickly and undamaged
9 August 2024
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.
Learn more about other kinds of reviews.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.