Balfe's Bikes Reviews 

23,583
TrustScore 4.5 out of 5

4.6

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Rated 5 out of 5 stars

Fantastic customer service from Simon who supported me in deciding on my first road bike for my first triathlon. Talked me through the differences in each of the Liv models and found a bike which actu... See more

Rated 5 out of 5 stars

Alex was super helpful with getting the bike set up and explaining how everything worked with suspension adjustment, the motor etc. being my 1st EMTB bike. Would definitely come back here again.

Rated 3 out of 5 stars

We had two problems. Firstly the staff gave us the wrong information about the Trek pannier fitting. Secondly, the Balfe computer system said that the additional fitting we needed was in stock, and w... See more

Rated 5 out of 5 stars

I visited Balfe’s Bikes Gatwick showroom today and was looked after by Ruth. She was brilliant and genuinely helpful, patient, and no question was too much trouble. We spent time going through differ... See more


Company details

  1. Bicycle Store
  2. Activewear Store
  3. Bicycle Repair Shop
  4. Bike Accessories Store
  5. Road Cycling

About Balfe's Bikes

Written by the company

The Bike Sales and Servicing Specialists.


Founded in 2008, Balfe’s Bikes has 12 bike shops in London and the South East. We stock the world’s best bike brands including Trek, Specialized, Brompton, Whyte, Giant, BMC, Frog and more, plus all the acccessories you would expect.


We are proud to maintain high standards of service in our shops, our workshops and online. View our website for the latest product releases, deals and more to find everything you need to enjoy cycling.


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About Balfe's Bikes

Written by the company

Free Click & Collect
To our 12 stores across London and the South East
Free delivery
Free delivery on all bikes over £500 - Free delivery non-bike orders over £30 (*excluding bulky or restricted items free delivery over £100)
0% finance
Available to help spread the cost via Klarna. Terms & Conditions apply.
Cycle to Work available
Vouchers accepted to save 25-39%
Online service booking
For our professional workshops
Balfe’s personal bike delivery
No unpacking required. Bike built and ready to ride straight away, for local customers

Contact info


4.6

Excellent

TrustScore 4.5 out of 5

24K reviews

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4.6

All reviews

(23,583)

4,807 reviews in the last 12 months

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Rated 5 out of 5 stars

Excellent, as always

I have had my bike serviced at Balfes at Waterloo for a number of years and they are always professional, helpful, courteous and knowledgeable.

This was the first time I used the Notting Hill branch and they were as good as the team at Waterloo. My bike is now as good as new and will last for another few years at least!

8 August 2026
Rated 5 out of 5 stars

Initially disappointed, but impressed with how they resolved it

I originally left a bad review after a disappointing first experience with Balfe’s. I ordered a helmet and cycling shoes for £344, but after being told the order would dispatch within 3 days, I heard nothing for a week before receiving a refund with no explanation. I contacted customer support but initially received no response.

I’ve since changed my review because Balfe’s have gone above and beyond to put things right. After seeing my original review, they contacted me, took the time to understand what had happened and did everything they could to resolve the issue. They then got my helmet and shoes to me very quickly.

So while the original experience was undoubtedly disappointing, I have to give credit where it’s due. The way they handled the situation afterwards completely changed my opinion, and I really appreciate the effort they made to put things right.

It’s refreshing to see a company actually listen to feedback and make an effort to fix a problem. I’d be happy to use Balfe’s again.

3 August 2026
Unprompted review
Balfe's Bikes logo

Reply from Balfe's Bikes

Thank you for sharing your feedback. We’re sorry that your first experience with Balfe’s has been disappointing.

We have reviewed our records and cannot see that a refund has been processed against this order, so we would like to clarify this with you. We can also see that a response was sent to your email enquiry within three minutes of receiving it. It may be worth checking your spam, junk or promotions folders in case our response has been filtered there.

We appreciate that something may have gone wrong with the order itself, but we’re sorry that you felt you had received no communication or explanation. We’re always happy to investigate further where a customer has not received an expected email.

Please contact our Customer Service team if you are still unable to locate our response, and we’ll be happy to assist further.

Thank you for bringing this to our attention.

Rated 3 out of 5 stars
Balfe's Bikes logo

Reply from Balfe's Bikes

Thank you for your feedback. We’re sorry that your order took longer than expected to arrive.

We understand that waiting for an order, particularly when you’re looking forward to receiving it, can be frustrating. We’re continually reviewing our fulfilment and delivery processes to improve turnaround times and, where delays do occur, make sure customers are kept better informed.

We appreciate you taking the time to share your feedback and will use it to help us improve.

Rated 3 out of 5 stars

I bought a product

I bought a product, which was what I had asked for. So far I have found it impossible to unsubscribe from receiving your emails.

4 August 2026
Balfe's Bikes logo

Reply from Balfe's Bikes

Thank you for your feedback. We’re pleased to hear that the product you ordered was what you were looking for, but we’re sorry you’ve had difficulty unsubscribing from our emails.

We’d be happy to help get this resolved for you. Please contact our Customer Service team at support@balfesbikes.co.uk or call us on 0204 506 3856, and the team can look into this for you.

We appreciate you bringing this to our attention and are also reviewing our email preferences process to make sure unsubscribing is as straightforward as it should be.

Rated 1 out of 5 stars

Avoid

Avoid

The bike was sent back as there was damage. 16 days later still no money back . Have emailed which has been ignored, have also rang and keep getting told someone will ring . As of yet nobody has bothered. I have had to ring the finance company to try and sort it out as balfes wont return the money till they get the bike back . The bike has sat at Nottingham since 3am on the 30th of July, now 14th August and still not moved

30 July 2026
Balfe's Bikes logo

Reply from Balfe's Bikes

Thank you for sharing your experience. We’re sorry that you’ve been left waiting for your refund and, in particular, that you’ve had to repeatedly contact us for updates.

We understand how frustrating this is, especially when you can see that the returned bike has been held within the courier network and you are understandably waiting for the return to be completed so your refund can be processed.

Our refund process requires the returned bike to be received back with us before the refund can be completed, but we recognise that this does not make the lack of communication any less frustrating. You should not have to repeatedly chase us or be promised a call-back that does not happen.

We’re reviewing the handling of this return and the communication around it so that we can improve how we manage situations where a return is delayed in transit.

We’re sorry that your experience has fallen short of the standard we expect and appreciate you bringing this to our attention.

Rated 5 out of 5 stars

Fast efficient service

Fast efficient service. Arrived to find bike ready and after a comprehensive fitting session was ready to go. All staff were very helpful and informative.
Will certainly recommend Balfe to friends.

8 August 2026
Rated 5 out of 5 stars

Efficient, helpful and friendly

Needed prompt replacement of rear inner tube for which I was fully prepared to come back later. However, Curtis was able to see to it immediately and easily identified the cause of the puncture. He was very helpful and informative in addition to being efficient at his job.

8 August 2026
Rated 3 out of 5 stars

Great bike, not great service

Great bike, not great service. Took a lot of chasing to confirm the bike had arrived and was ready for a test ride. After the test ride I waited whilst the mechanic fitted the mudguards, only to discover they had the wrong mudguards (and were fitted poorly). After re-ordering the correct mudguards, arranging to get them fitted at a convenient time was difficult, so I ended up fitting them myself.

It’s a shame - the staff are very friendly and knowledgable, but when spending over £1,500, I’d expect a bit more “joined up” customer service.

8 August 2026

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