I really love my dress and feel it’s great quality. It was sent quickly, packaged well and feels well made. However, the returns process seems lengthy. I ordered more than one style and though the... See more
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AYM Studio designs and hand makes women's clothing in the UK. We are a fashion brand who are committed to finding harmony between supply and demand within an industry that so often over-produces clothing. We are incredibly grateful for the continued support.
United Kingdom
Replied to 80% of negative reviews
Typically replies within 1 month
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I have been saving for a while to buy a dress from AYM, and it was absolutely worth the wait. These dresses are gorgeous, the quality is amazing and you can tell that the whole company really cares about its customers and they think about women in everything they do! I felt like a goddess, I can't wait to wear this dress over and over again!!
The quality of the dress is exceptional, great fit, cinches you in and gives you fabulous curves, perfect for special occasions.
Their customer service is outstanding!
Made three purchases from Aym, even though delivery wasn’t fast, I feel like the communication prepared me for that. Been in touch with the customer service team two times and felt both heard and serviced both times. And the dresses are amazing quality, thick and luxurious. 10/10 would shop again😍
They have been pretty good about communicating with me after I initiated conversation about where my product was. It was a frustrating experience because of the wait time and lack of upfront expectations with how shipping would happen even after I checked the website- so I’m really hoping that my order is correct and that things move forward smoothly- but ya the customer service team are really sweet and good at their job- it was a pleasure working with them 😊
Unacceptable customer service.
I placed an order for a dress in 18/05 and I was very excited to get it in 6-7 business days as they say. Five days later I get an email that they will not be fulfilling my order due to stock error on their website. I start a chat with them stating my disappointment, as I know they make their dresses at the UK, and making one more doesn’t seem all that hard, since I had already paid and got an email that they are preparing my order. This email chain took literally weeks as the where veeery slow to respond every time. I’m talking days of waiting for an email reply. They said they will refund me but that really isn’t enough. They where holding my money for so many weeks and violated a contract by not fulfilling a paid order. I’m very frustrated with this brand.

Reply from AYM
I placed an order at the end of february, fast forward to beginning of march i got an email that the order has been shipped and it would take 5-7 business days to arrive. Weeks pass by and whenever i checked the tracking link it showed that the order was circling between the same 3 locations (very far from where i live). I reached out to customer service and they asked me to give them 7-10 business days to investigate. I don't hear from them again after that so i reach out again and they tell me that they "talked to the shipping company" and now the package should be en route. Wrong. The same issue was happening, I even reached out to FedEx for help which they didn't respond to. In the end after over 2 months i ask for my money back which they refuse to give me and they tell me to basically deal with the shipping company myself. In the end i had to file for a dispute and finally managed to get my money back today, after they had the audacity to challenge my dispute with 0 proof that the package got to me or was even en route. Terrible terrible.

Reply from AYM
I Ordered three dresses, but never received them. Reached out twice, with no response. Now I’m disputing the charge with the credit card company bc this is just ridiculous. Over a month past the pre-ordering shipping deadline and nothing, plus the lack of customer service.

Reply from AYM
Order took a while to arrive, but it was communicated well. Dress itself is gorgeous.

Reply from AYM
AVOID.
What an absolutely exhausting experience. I wish I had read the Trust Pilot reviews before ordering from Aym.
I ordered an "in stock" dress from Aym on 24th April and paid for *delivery* within 3-4 working days as I wanted to wear the dress at an event on the evening of 1st May.
I emailed Aym on 28th April as I still had not received an email confirming dispatch. I received an email from Customer Services the same day assuring me it would be "shipped" on the 29th at the latest.
I then received an email on 29th assuring me that it had been dispatched. According to the Royal Mail's Tracking system, "the seller advised that it had dispatched the item" at 22.12 on the 28th via it's 24 hour tracked service.
However, the dress wasn't delivered to me and the Royal Mail's tracking service continued to show the item as not having entered its system.
I emailed Aym again on 29th with my concerns asking if they could confirm if it had left Aym. I received no response.
The dress didn't arrive on the 30th and the Royal Mail still showed the parcel as not having entered its system. I contacted the Royal Mail and was told a seller can mark an item as "dispatched" and generate a tracking number, but not actually pass it to Royal Mail. That was it's suspicion here. I therefore contacted Aym again to ask if this was the case and to say that if the dress was not going to arrive by midday on the 31st I didn't want it dispatched as it would arrive too late. This was also not responded to.
My event came and went. I emailed Aym again on the 2nd May reiterating I didn't wasn't the dress dispatched. This was also ignored.
The dress finally arrived on Sunday 4th May via the 24 hour tracked service. The Royal Mail tracking system shows it to have entered its system in the early hours of the 4th and then delivered to me the same day.
I finally received an email from Aym saying "we're sorry it didn't arrive in time for your event but we hope you still love the dress".
I replied on 6th May to say that (1) I didn't love it and (2) it was several days too late for the event for which I had bought it. Given the circumstances, I've asked that they confirm they will refund me in full, including the return postage.
As yet, no response and I'm not holding my breath.
As far as the dress is concerned, I thought the material was a good weight. The colour (red) wasn't as bright as in the photos on the website and I didn't think it was at all flattering; the seam across the stomach being particularly badly placed.
Aym are clearly aware of the problems with their warehouse/ logistics, as can be seen from their responses to the Trustpilot reviews and also the auto-response from Customer Services. Indeed, they themselves refer to it as "unacceptable".
However, they are quite happy to take your money at the point of order, mark items as "dispatched" when they seemingly have not been, and not respond to emails for days at a time. And, of course, there is no telephone number.
As a female owned business I was really keen to purchase from Aym and their dresses look wonderful on social media but I'm afraid I have to say steer clear and spend your money elsewhere; I wish I had.

Reply from AYM
I bought the Juni Maxi Dress in Wine Red and received lots of compliments on it!
However, be aware of the long waiting time if you need a dress for a specific event. I ordered the dress on April 10th, and the website stated, "Shipment starts on April 18th." (This doesn’t mean your dress will be shipped on that day, but sometime in the following business days.)
My dress was eventually shipped on April 23rd, and I received it on April 28th. Once your order ships, you’ll get multiple tracking updates, which is great!
Just make sure to order well in advance and be patient during the wait.
Clothing is fine. My issue lies in the customer service. My package was lost and has been at a fedex terminal for 2 months without movement. Here is how the communication with AYM studio goes. "We will get back to you in 3-4 business days" Then "sorry, we will launch an investigation, give us 7-10 business days"
After more than the requested business days, I would have to follow up and be met with the exact same conversation. This happened 3 times. I never once received a follow up, it was always a brand new conversation asking for 7-10 business days. I could even see that Fed ex launched and closed an investigation, so when I asked AYM what the result was of that I was met with the classic "we will launch an investigation, give us 7-10 business days" I ended up disputing it since it was clearly going nowhere.
Order number AYM152996

Reply from AYM
Frustrating. Took over a month for my order to be sent, and returned it over 2 weeks ago. There has been no update on status of return or refund. Do better AYM.

Reply from AYM
Really LOVE the design and vision - never seen them in person though. But…
1) Expect long waiting time (several months).
2) No reliable updates on when they ship (mine should have shipped end feb, then start march - we are now in may) and no info on shipping - even after emails to confirm they will ship before my travels with info on having to cancel my order.
3) Zero response on emails - even though they lie about answering on IG.
4) Awful communication. Very bad at reading mails and never actually answering my questions.
5) No compensation for the months long delays.
6) Not possible to cancel the order yourself - making it impossible since they don’t answer in a timely manner - and you can’t write a new email as it would be pushed back in the cue.
So stressful and can’t recommend it to anyone 🥲
Ordered the 18 feb, and still waiting for my dresses with minimal communication. No response on my last email 7 days ago. Trying to cancel but unsuccessful, so they then sent the items, I had to contact the currier myself - even if it is still in GB they couldn’t promise anything.
Altering your order should be possible without cancelling the entire order - essentially in cases where you can’t deliver the entire order in time.

Reply from AYM
I ordered a dress online at the start of March aiming for delivery for an event at the end of the month. It was in stock and I paid for speedy delivery. I received minimal information about shipping dates until I got in touch via instagram, WhatsApp and email. After 48 hours I received a generic message on instagram saying my order was delayed as it was actually a pre-order item. I waited until the stated delivery date on 4th April but again received no communication about delivery until I chased again and received another generic delayed statement. There was no information about prospective delivery dates or sincere apology. When spending this amount on a dress you would expect communication to be better than this, deeply disappointed and I won’t be ordering from this company again.

Reply from AYM
The dress is beautiful and very well made. They also shipped it far faster than I anticipated, which was a nice surprise. I’m always happy to support slow fashion and will be ordering more from Aym soon!

Reply from AYM
I ordered a dress on 28th Feb. I emailed end of March and they told me that at time of ordering their website did not state that it was a pre-order dress and so would take more time. I had an event on 12 March and still no dress. They replied that dress should get to me by 3/4 th April. We are now the 10th April and still no dress. Come on AYM - you need to do something about these unacceptable delays - you should let customers know that order will take 1 to 2 months or longer to arrive. You take the cash but then don’t deliver? It’s not good for your reputation at all.

Reply from AYM
LOVE my Aym dress! The material feels so good and it fits like a glove! Couldn't ask for a better dress!!

Reply from AYM
Dress is wonderful quality and it came fast. See below my issues, trying to refund the dress there is a ‘estimated refund’ it doesn’t show the full amount, I paid VIP delivery £12.99 with DPD and they sent it Royal Mail 24 hour with no signature that is very cheeky. I also now have to pay again to send it back what a joke. I have written to them tonight to see what they say but it’s such a shame the dress is great just a bit too showy for me so sending back but the rest of the process is a mess they need to make it better, offer free returns etc.

Reply from AYM
I ordered a dress on pre-order on 11th March which was supposed to start shipping on 14th. Prior to placing the pre-order I contacted their customer service to confirm there were no delays as I needed it for an event on 4th April. Was assured I would have it and encouraged to purchase the more expensive faster shipping. On 18th March I received an email that there was a delay and the new shipping date would at the very latest be 28th March, I again emailed to stress I needed this by 4th April and was told it would definitely ship at the lastest of 28th March on the fastest service. It's now 1st April, it's not even been dispatched and I've received no further updates from the company or replies to my attempts to contact them.

Reply from AYM
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