LV home insurance renewal dropped through letter box and was gobsmacked at what they were asking for, never claimed and not in rough area. Tried a quote from the AA for exactly the same home and cont... See more
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Review summary
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What people talk about most
Reviews shaping this summary
Had a quote from my current car insurance company, more expensive than last year! Have been insured with AA before and went online to get a quote. Very straight forward, easy to navigate, took no ti... See more
I was struggling to get our brand new car insured (DVLA and insurance systems are usually not 'in sync'). But the AA were able to sort the insurance 'manually' at a really competitive price. The agent... See more
All done online - the process was simple and the site was logical and straightforward. Whilst there were cheaper prices online, once you studied the terms it was obvious that the cover offered by the... See more
Company details
Written by the company
The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.
Contact info
United Kingdom
- theaa.com/insurance
4.6
Excellent
47K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
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Easy to navigate and a great price
11 September 2026
I am happy to accept car insurance from…
I am happy to accept car insurance from you but I seem unable to register in my account
10 September 2026
Easy to use website
Easy to use website able to change details quickly. Price was good for the cover provided
10 September 2026
helpful call assistant
10 September 2026
Excellent service and very friendly…
Excellent service and very friendly staff over the phone. Helped me with my new car insurance
11 September 2026
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Friendly accessible support
Competitive prices and excellent support with follow up questions.
11 September 2026
Reply from The AA Insurance
We're so glad to hear that you found our prices competitive and our support helpful with your questions! Thanks for sharing your positive experience.
Easy to follow when booking online
Easy to follow when booking online. Reasonable prices
11 September 2026
Price was competitive and personal I…
Price was competitive and personal I spoke to regarding an issue I had in completing the process online was very helpful
11 September 2026
Reply from The AA Insurance
We're so happy to hear that our competitive pricing and helpful team made your experience a positive one!
Best choices
Easy to get what Insurance policy i wanted at a very competitive price
Easy use of the website to review everything
11 September 2026
Reply from The AA Insurance
We're so pleased you found the policy you wanted at a competitive price and that our website was easy to use. Thanks for choosing us!
I had very good customer care and all…
I had very good customer care and all my needs were sorted in a professional way.
11 September 2026
It was very simple and easy to get with…
It was very simple and easy to get with a great price.
11 September 2026
Phone answered quite quickly-pleasant…
Phone answered quite quickly-pleasant young man chatted me through queries.
One of the best rates - if I have to claim - we will see!
11 September 2026
insurance policy
Best insurance policy compared to the comparison sites, not the cheapest but better cover
11 September 2026
The information was spot on
The information was spot on, easy to answer questions with an affordable price and monthly payments what more can I say!
11 September 2026
Reply from The AA Insurance
We're so glad to hear that you found our information helpful and our pricing, along with the monthly payment options, met your expectations! Thank you for the wonderful feedback.
cost and ease of application
10 September 2026
Not really company's fault
Not really company's fault. Opened email messge. To register/ log in requied code. When received code it came on email and then couldn't find original message, probably due to my age and not a "techy". Would have been better for me if code had been sent via text
10 September 2026
Reply from The AA Insurance
We appreciate you sharing your experience with us. We understand how frustrating it can be when technology doesn't cooperate, and we're sorry for the difficulty you encountered.
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