The AA Insurance Reviews 41,130

TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Considering 8,487 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently highlight the excellent value for money, noting competitive pricing for their insurance needs. Many people found the website easy to navigate, making the process of obtaining quotes and purchasing policies straightforward and efficient. The service received is often described as five-star, with consumers appreciating the clear communication and helpfulness of the staff. However, some customers also noted issues with the online experience, such as difficulties saving documents or finding specific information like breakdown numbers. A few other people felt that essential information wasn't always carried over correctly from comparison sites, leading to discrepancies. There were also occasional concerns about the suitability of courtesy cars provided.

What people talk about most

Price

People report positive experiences with price, often finding competitive quotes and good value for money.... See more

Service

Reviewers highlight positive aspects of service, with many customers praising the ease and efficiency of... See more

Website

Customers had positive experiences with the website, finding it easy to navigate, understand, and use for... See more

User experience

Clients share positive opinions on user experience, consistently highlighting the ease of use and... See more

Value for money

Consumers generally find the value for money to be positive. Many reviewers highlight competitive pricing,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

It was easy to amend details and ensure the quote was accurate for my needs. Submitting the payment details was quick and straightforward. The levels of cover were well explained and showed in a way t... See more

Rated 5 out of 5 stars

I was able to make contact with an advisor by phone quite easily which is unusual.The advisor was most helpful and resolved my issues without any hassle. The cost of my car insurance renewal , was ver... See more

Rated 5 out of 5 stars

I filled the application online however, I still had a few questions so telephoned. The response was quick professional and the agent was patient and helpful at every stage. I was able to make my pay... See more

Company replied

Rated 5 out of 5 stars

Continually excellent service from The AA. Clear pricing for car insurance, discount as I have AA membership and when I called to query an element of the insurance an actual human who was very helpfu... See more


Company details

  1. Insurance Company
  2. Auto Insurance Agency
  3. Home Insurance Agency

Written by the company

The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

41K reviews

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Rated 5 out of 5 stars

Easy and rewarding …

I was looking for car & home insurance, my present insurance was going up again making it harder to finance. As a pensioner I need my car , so was delighted that the AA could give me the equivalent comprehensive insurance for nearly £300 cheaper. That was a delight and the online experience was very easy to follow and log out of then log in again to retrieve my quote. Very pleased and would recommend the AA website. I am not great with tech but this was easy . Thank you.

6 May 2026
Rated 4 out of 5 stars

Easy to take out my ca insurance

It was easy to take out my car insurance. The price was competitive. I started my application online and then rang the AA. The colleague that I spoke to explained everything well, was very patient and respectful and the cover that I needed was available. I have only given 4 stars as I cannot comment on how any claim might be dealt with should one be necessary.

26 April 2026
Rated 5 out of 5 stars

Car insurance experience

While considering my car insurance, I made two calls to AA. Commendably, on both occasions, there was no wait for access to an agent; something that is very important to me. The agents were pleasant and helpful and answered all queries patiently and knowledgeably. After deciding to take things forward, the process was quick and easy. All documentation was delivered as promised. While I hope there will be no need for claims, I trust that the process relating to these will be equally painless.
One aspect that I was less impressed with was that, unless I had specifically asked, I may have been unaware of the significant limitations of the Roadside Cover that was included in my original quote. Fortunately this was sorted out but should have been made clearer at the time of requesting my quote. I believe, however, that this is the norm with other providers, so I have not reduced my star rating above.

6 May 2026
Rated 5 out of 5 stars

Helpful A A

The agent was helpful and patient in the process of insuring my 2 cars
The premium was lower than my current insurance company

6 May 2026

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