The AA Insurance Reviews 

48,895
•
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Evaluating 13,320 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptionally competitive pricing, noting that policies provide brilliant coverage compared to other alternative providers on the market. Many consumers appreciate how quick and straightforward the digital application process is, with helpful pre-filled details making everything significantly easier. Reviewers often state that policy documents arrive within minutes and support teams respond politely. However, some people mentioned experiencing occasional technical glitches with the online platform or difficulties registering a new account. A few reviewers also found it slightly tricky when attempting to modify details or navigate back through the steps.

What people talk about most

Price

Customers had positive experiences with price, frequently highlighting that quotes were very competitive and... See more

User experience

Reviewers mention positive feedback about user experience, highlighting that everything generally runs... See more

Website

People report positive experiences with website, finding it very clear, easy to navigate, and simple to... See more

Service

Clients share satisfaction on service, frequently praising patient and helpful staff who answer questions... See more

Value for money

Customers consistently note positive experiences with value for money, highlighting very competitive prices... See more

Reviews shaping this summary

Rated 5 out of 5 stars

More or less everything ran smoothly. I wasn't clear about cover for driving other people's cars until I'd actually signed up and read my documents. I did have a query about my Community Transport dri... See more

Rated 5 out of 5 stars

Been with the AA before, but sadly it got to expensive, so was with another insurance provider, but there quote was more than double from the year before.So I decided to shop around, and found the AA... See more

Rated 5 out of 5 stars

I started the policy application online,all was going well until my internet went down. I tried logging back in but the reference couldn't be recognised, so there was a number to ring and I could actu... See more

Rated 5 out of 5 stars

AA gave me the best quote and I was booking on line when an issue arose about the rules on no claims bonus. An advisor quickly helped resolve the matter to my complete satisfaction and the rest of th... See more


Company details

  1. Insurance Company
  2. also in
  3. Auto Insurance Agency
  4. Home Insurance Agency

Written by the company

The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

49K reviews

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4.6

All reviews

(48,895)

13,023 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Good value

I bought a home building and contents insurance online. I chose AA Platinum for offering good value for money.

14 October 2026
Rated 5 out of 5 stars

Offered platinum level house insurance…

Offered platinum level house insurance for almost the same as silver & gold.
Very comparable to other quotes. Why on earth do we have to go through this price comparison every year. Such a waste of time, but necessary to avoid being ripped off.

14 October 2026
Rated 4 out of 5 stars

The process is very easy.

The process is very easy and the prices are reasonable, what I found annoying was having invested the time to obtain a quote it only lasts for 4hrs. Which Is very close to pressure selling and for this reason I only gave four stars. I would suggest this is a practice that is discontinued asap, let people get on the right side of the law, without the pressure sell!

14 October 2026
Rated 5 out of 5 stars

Everything really,promptness,helpful…

Everything really,promptness,helpful and polite conversation following by a really good quote which blew my previous cost down the road haha!!!as the song says "simply the best" well done..I will be in touch again shortly

14 October 2026

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