Baton Reviews 77

Baton was a true partner in the sale of our company. Of course, we didn’t know what we didn’t know. With Baton’s guidance we were able to accelerate our understanding and decision making. Serena Lee was an invaluable advisor, particularly with sourcing prospects and keeping everyone focused and on task throughout the diligence and closing process. We had a very successful experience with Baton.

Don’t believe the reviews. Baton Market has been stalking me for years trying to charge me to sell my business to fake buyers. I have demanded they stop contacting me, but continue to spam. NEVER work with a company using illegal spamming tactics. File with FTC and Attorney General of New York so they are documented for fraud and deception.

Over the last year, we had some ups and downs with buyers coming in to look at and value our business. Once Baton and Reid got involved, things were streamlined and organized, with a clear approach of how to move forward. They paired us with potential buyer fits and eventually helped us navigate the sale. I can't thank Reid and the team enough. We highly recomend Baton and Reid for anyone looking to sell their business.

Transacting a Business is a Big Deal, no matter how small, it is likely one of your biggest life decisions. I could not have done it on my own, unless I was 100% certain that the person sitting across the desk from me was going to be less knowledgeable about the process than I....which is not worth the risk of flying solo. Having a Baton Advisor who has advised on deals before, and understood the ins and outs was priceless and I know I got the best deal possible because of having Baton on my side.

Incredibly helpful team. Serena was amazing at helping me navigate the full process. The portal and weekly meetings kept us organized and on track. I honestly don’t know how you could navigate this emotional and ever changing process without Baton. I highly recommend it from a sellers perspective.

The online platform with videos made our listing very personable. Reid Kleinman did an outstanding job of keeping things on track with weekly meetings with us and the buyer.

Ani and Clara have been great to work with. Ani has provided excellent direction throughout the entire process. His thoughtful observations have more than helped us in making an informed decision. We are grateful for his diligence and guidance.

Unprofessional & not trustworthy are the first two words that come to mind for my overall experience. Initially, I was impressed by the sales associate I worked with. As a business owner seeking a business valuation, she was attentive, knowledgeable and professional.

After the initial contact, she handed me off to another salesman. He was the opposite; I received his out of office auto-message more often than any good information. He basically collected my $500 per month, gave me tasks to do and left me feeling as if my company was never even available for buyers to view.

When I paused my service, he overlooked the request, billed me and wrote me stating, "No problem and apologies for the confusion. I've paused your listing and when you return, we'll prorate the next bill so you won't be charged."

I recognized I wouldn't be returning to Baton anytime soon with the current market so I requested a refund, here's his newest response, "… As a reminder and per our contract, retainers are non-refundable, as they cover the work completed on your behalf — preparing your listing and data room, conducting outreach, and engaging with potential buyers. Had a sale occurred, the retainer would have been credited back through the 6% success fee.”

This retainer was billed in error because he forgot to pause the service. This should not have been charged so “refunding a retainer” doesn’t fall in this category. Long story short, he/they fleeced me and my co.

This company was zero help to me and my business. They took more than $2,000 to do nothing. Save your money and time, look elsewhere for a company with integrity and concern, Baton Market is not it.

- You website has never worked.
- The counter for actions required is always wrong.
- There is no way to organize the list of interested parties and it's difficult to tell what follow up is actually required

We had a great experience working with Reid Kleinman. The entire process was handled professionally, with clear communication, timely follow-ups, and strong support from start to finish.

The due diligence tracker provided was very thorough and extremely helpful, and Reid’s follow-up throughout the process made a real difference. The weekly status meetings were especially helpful in keeping everything on track, addressing questions promptly, and giving us confidence at every stage of the transaction.

We truly appreciate the support and would recommend working with Reid to other small business owners looking for a reliable and experienced partner.

My advisor has been great. The initial valuation of my business has only gone down from when we began. Now I'm at ⅓ of the initial valuation and wishing I hadn't started the process.

Nice job all the way through the process.

Baton simplifies what would otherwise be a byzantine process. The platform is intuitive and my analyst is very, very sharp.

I think your staff is amazing!! Wonderful team. I just don’t feel like I’m getting any interest and was hoping for more. When I signed, it seemed like it would be marketed very well and that they had over 400 matches to possible buyers. I’ve gotten 0. I did bring in one from a social media post I did.
Just think your company may have oversold the potential interest and not feeling like it is worth the value unfortunately

Reid Kleinman is very good at coordinating potential buyers and sellers. Good communication and follow-up. Excited for the possibility of an offer in the near future.

Working with Reid from Baton Market was truly one of the best decisions we made throughout our business sale. He was knowledgeable, reassuring, and incredibly supportive from start to finish. There were plenty of ups and downs along the way, but Reid had our backs through every single one of them. His calm confidence and steady guidance made an otherwise stressful process feel manageable and even exciting at times.

Reid’s expertise, paired with the professionalism and resources of Baton Market, gave us complete confidence that we were in the best hands possible. He took the time to explain every detail, advocate for our best interests, and make sure we always felt informed and protected.

We can’t thank Reid and the Baton Market team enough for their dedication, patience, and genuine care. If you’re considering selling your business, we wholeheartedly recommend working with Reid and Baton Market, they’re the real deal.

Your Company is very Good because your Company service are good your impoloers are Good working for this company.

I sold my small business from start to finish in 4 months. I had tons of interest, and a great supportive rep at Baton who got it done. I am highly satisfied with my experience and highly, highly recommend selling with Baton.

Baton is continuously sending out spam e-mails that violate the FCC's CAN-SPAM Act. There is no opt out link or instructions on how to opt out, the e-mail does not identify itself as an ad, and it does not tell recipients where the business is located. The fact that Baton engages in marketing practices that violate CAN-SPAM is an indicator of how they do business and it's not a good one.

I worked with Baton to sell one of my businesses, and it was an incredible experience. They have a dedicated team that will work tirelessly to help you, and if you're as lucky as me, you'll have the opportunity to work with Fahad.

I can't recommend their platform enough, and I've already signed up to sell another business through Baton.