Saga Insurance Reviews 

44,850
TrustScore 4 out of 5

4.1

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Looking at 3,565 reviews, reviewers had a great experience with this company. Customers frequently praise the knowledgeable staff for being extremely patient, helpful, and easy to talk to over the phone when discussing coverage options. People deeply appreciate receiving clear guidance and finding very competitive prices when arranging their annual insurance policies. However, some people mentioned experiencing long wait times or communication difficulties when trying to reach support agents over the phone. Consumers also noted frustrating website navigation alongside unexpected cost increases on policy renewals. These specific administrative challenges and unexpected hurdles created occasional frustration for a small group of users.

What people talk about most

Price

Clients share ambiguous opinions on price, with many reviewers praising competitive quotes, reasonable... See more

Customer service

People report ambiguous experiences with customer service, reflecting a high level of disagreement among... See more

Service

Customers had ambiguous experiences with service, with opinions sharply divided. While many reviewers praised... See more

Staff

Reviewers highlight positive aspects of staff, frequently describing customer service representatives as... See more

User experience

Reviewers mention positive feedback about user_experience, highlighting the ease of access to the portal and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Saga may be a few quid more expensive than other companies, however, you can talk to a real person that speaks clearly. They've always answered any questions I've had, plus I have had to claim on my... See more

Company replied

Rated 5 out of 5 stars

A mistake was made in relation to a policy and Hazel Ambler from the underwriting team called. She explained the problem very clearly and confirmed the solution. She we extremely courteous, polite,... See more

Company replied

Rated 5 out of 5 stars

Saga has just insured my holiday for a most competitive price. They ask questions which seem relevant to the situation. Of course, the proof of the pudding lies in the eating thereof… I could possibly... See more

Rated 5 out of 5 stars

Had problems getting a single trip travel insurance policy on a search engine but didn’t know why. I was also refused on Saga’s web site. Spoke to Saga on the phone and was given the probable reason... See more

Company replied


Company details

  1. Insurance Agency
  2. Auto Insurance Agency
  3. Health Insurance Agency
  4. Home Insurance Agency
  5. Tour Operator

About Saga Insurance

Written by the company

Saga offers an array of products and services exclusively for the over 50s, including insurance, home care, holidays and the UK's best selling monthly magazine.

We will work with you to make things right.

At Saga, we strive to ensure that our customers are treated fairly. If you are dissatisfied with a service or product we have provided, we take your concerns very seriously.

In the first instance, please email us at services.customer-relations@saga.co.uk with any concerns or comments you may have so that your complaint can be dealt with in line with our complaints policy.


Contact info

4.1

Great

TrustScore 4 out of 5

45K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.1

All reviews

(44,850)

3,448 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Satisfied customer…

Due to a change in my medical condition I had to change from annual to single trip insurance. After I received my policy I realised I had missed out two destinations. I rang again to correct the mistake. Through this entire process staff were friendly, helpful and efficient. I was also happy with the quote and the money due back from my annual policy was in my bank within a few days.

10 August 2026
Rated 5 out of 5 stars

This is my 2nd year with Saga car…

This is my 2nd year with Saga car insurance where they have been excellent from start to finish. I have not had to make any claims but knowing they are there counts. Very helpful polite experienced staff highly recommend
Paul Henderson

6 August 2026
Unprompted review
Rated 5 out of 5 stars

I moved to sage a few years ago

I moved to sage a few years ago
Despite never having made a claim on my home insurance my former insurance company raised my premium by quite a lot.
Sage was recommended to me and I have never looked back.
I have renewed every year with no problems and any questions I have are quickly answered my premium has not gone up by much over the years and I check every year I have enough cover.
I have recommended to some of my friends

16 July 2026
Rated 1 out of 5 stars

Awful customer service.

Awful customer service.

Took out a car insurance policy only to find that they have switched underwriters and policies no longer able to be viewed / managed on-line.

Five requests for insurance certificate to be provided - never received.

Virtually impossible to speak to anyone in person, even online chat took an absolute age.

When I contacted them to cancel I did not even receive a sniff of an apology and had the cheek to still charge their full cancellation fee.

AVOID

11 August 2026
Unprompted review
Rated 5 out of 5 stars

Easy to deal with

Easy to deal with, especially when adding new people onto my policy it was no trouble (they were over 50!) Friendly, efficient service - but I’ve never had to claim yet (and hope I never need to) but I believe they will have my best interests at the fore if I do!

19 January 2026
Rated 5 out of 5 stars

I renew my insurance automatically

I renew my insurance automatically. When the quote came in it was a bit higher that l expected, lnobtained a few quotes from other companies which were cheaper. I rang Saga up and was given a better quote which l took up. The person l spoke to was very efficient and l felt very confident of his abilities

27 July 2026
Rated 1 out of 5 stars

My parents took out insurance in march…

My parents took out insurance in march for their trip in Dec, however my dad 71 unexpectedly passed away on 26th April, we contacted Saga last month to inform them of dad's passing and to cancel the insurance, they agreed to refund monies but on closer inspection was short by £156, when my mum 68 called back to ask why, the advisor said that they couldn't talk to her only dad, despite my mum saying that he had passed, the advisor spoke to a supervisor and agreed that mum could speak on behalf of dads passing. When mum asked why the refund was a £156 short, she was advised 'you're lucky that you even got what you did as it goes to the underwriters to decide and maybe if you'd called earlier you may have got it all back'. Frankly that's borderline rude and when do you exactly expect a person to call to inform the passing of a policy holder on the day they die?

7 August 2026
Unprompted review
Rated 1 out of 5 stars

Web site kept repeatedly failing then I…

Web site kept repeatedly failing then I was refused insurance.
ALL the other major companies offered policies. Stay clear and go elsewhere.

10 August 2026
Unprompted review
Saga Insurance logo

Reply from Saga Insurance

Good evening Mr Evans,

We are truly sorry to hear about the difficulties you experienced with our website and the insurance application process. Please ensure, if you have not done so already, to double check the information within the application. Please check they are correct and up to date, as this can effect premiums or if a quote can be offered.

If you would like to discuss this matter further, please come and chat with us by going to www.saga.co.uk/chat and our team will be happy to help. Please note, our opening times are 09:00-17:00 Monday to Friday and 09:00-13:00 on Saturdays on webchat.

However, you can still leave us a message outside of these times and providing you have given an email, we will always get back to you when we are next available.

Kind regards,
Liam

Rated 5 out of 5 stars

Reassurance

After phoning Saga Insurance, I had a very helpful conversation with one of their staff members, who was friendly, understanding and reassuring. They took the time to discuss my options and helped me find the insurance that was best suited to my needs. I felt relieved and grateful for their help, and the whole experience put my mind at rest. I would definitely use Saga Insurance again and would highly recommend them for their excellent service.

6 August 2026
Rated 2 out of 5 stars

Foolishly I renewed my car insurance…

Foolishly I renewed my car insurance with Saga, I made payment on 1/8/26 and my bank statement shows the payment leaving my account, on the 10/8/26 I received a letter (dated 3/8/26) stating as payment had not been received my policy had been cancelled. I immediately phoned Saga and spoke to an advisor (whose grasp of the English language was not the best) who said yes according to her system my car was insured, I ask her to explain why I had received the letter and she was unable to account for that, she was also unable to contact any colleague to assist, I have requested the insurance documents via a 24hr delivery and now cannot use the vehicle until I received the documents as I really don’t trust the phone advisor, all she wanted to do (in my opinion) was to get me off the phone.

10 August 2026
Unprompted review
Saga Insurance logo

Reply from Saga Insurance

Hello,

Thank you for taking the time to leave your review.

Please accept our sincerest apologies for the confusion and frustration you experienced regarding your car insurance renewal. We understand how concerning it must have been to receive such a letter after making your payment, and we regret that the assistance you received over the phone did not resolve your concerns or provide the clarity you needed.

If you would like to discuss this matter further, please come and chat with us by going to www.saga.co.uk/chat and our team will be happy to help. Please note, our opening times are 09:00-17:00 Monday to Friday and 09:00-13:00 on Saturdays on webchat.

However, you can still leave us a message outside of these times and providing you have given an email, we will always get back to you when we are next available.

Kind regards,
Liam

Rated 1 out of 5 stars
Saga Insurance logo

Reply from Saga Insurance

Hello Mr Buchan,

I am sorry to see the review that you have left.

If you would like to discuss this matter further, please come and chat with us by going to www.saga.co.uk/chat and our team will be happy to help. Please note, our opening times are 09:00-17:00 Monday to Friday and 09:00-13:00 on Saturdays on webchat.

Kind regards,
Liam

Rated 4 out of 5 stars

The policy is extremely comprehensive

The policy is extremely comprehensive. The premium was not the cheapest I could find for my 101 year old mother in law and we may have changed providers if complications with having to provide power of attourney information had not arisen.

15 July 2026
Rated 5 out of 5 stars

Great Company

Sage gives me the confidence needed offering a great level of cover at a great price.
Very easy to use web site.
I especially like that you can fix the price for 3 yrs giving you piece of mind knowing what next 3 yrs will cost you.

30 July 2026
Rated 5 out of 5 stars

After looking at a few other companies…Saga wins.

After looking at a few other companies I settled for saga , it's now my 2nd year in a row using them, the website is so easy to use, the steps outlining the next stages of my policy were made simple to follow, signed and agreed my policy with no hesitation, received by email you can choose to receive by post, will definitely use saga again.

1 August 2026

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look