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Glasses Direct Reviews 

282,066
TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Looking at 21,817 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptionally simple online ordering process, the remarkably wide range of available frame styles, and the impressively fast delivery times. Many people state that the final products offer fantastic value for money while consistently maintaining precise prescription accuracy and great overall quality. However, some customers also noted occasional stock management issues where previously selected items unexpectedly turned out to be unavailable shortly after purchase. A few reviewers additionally experienced unexpected order fulfillment delays or frustrating delivery complications involving specific external courier services used for shipping.

What people talk about most

Product

People report positive experiences with product, noting that the glasses are well-made, fit comfortably, and... See more

Quality

Customers report positive experiences with quality, expressing delight and satisfaction with their purchases.... See more

Order

Consumers find the ordering process to be satisfactory, highlighting that it is simple, straightforward, and... See more

Service

Customers consistently note positive experiences with service, highlighting quick response times, simple... See more

Delivery service

Reviewers mention positive feedback about delivery service, noting that packages consistently arrive very... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Ordering glasses using a new prescription is easy especially if you know what size of frame suits your face. Having found a favourite frame reordering a new pair was straightforward. There are choices... See more

Rated 5 out of 5 stars

Really lovely glasses smooth ordering process always comes on time in the post or early ! 😀 was so happy when they came as they fit so great am also chuffed due to the fact it is helping people with... See more

Rated 5 out of 5 stars

Prescription Sunglasses (Vari Focals). Ordered a pair of Vari Focal Sunglasses, the choice was great. The process of uploading your prescription and PD was simple and the completed product arrived i... See more

Rated 5 out of 5 stars

A very good service with an excellent product range covering all different price points. Great quality frames from budget to designer products and excellent value whatever you choose. Lenses available... See more


Company details

  1. Glasses Store

About Glasses Direct

Written by the company

Trusted by over 3 million customers, Glasses Direct was founded in 2004 as the result of one man’s idea to make affordable, high-quality glasses more accessible for everyone. Fast forward a couple of decades later, and we are now the UK’s most popular online prescription glasses retailer, offering customers an average saving of 49% compared to the high street.

With over 1,200 frames available in all shapes, colours and styles, there is something to suit everybody.

Who We Are

Written by the company

We are UK's most popular online glasses store. With 120-day no-quibble returns, on-site fully qualified opticians and a full customer service team ready to answer any questions, you’re in good hands!
The Team
You can relax knowing your eye care is in the best hands. We have 9 qualified opticians that check through all orders and prescriptions to make sure everything is in order. Furthermore, our friendly and helpful customer service team are always on-hand, ready to answer any questions. They help customers with a range of queries, including those regarding prescriptions, lenses and even style advice! All of our glasses are checked and dispatched from our warehouse in Nottingham.

Free 120 day returns

You can return your glasses to us and get a full refund within 120 days of your purchase - no questions asked. Even if you simply didn't like how they fit!

Contact info

Promotion box for Glasses Direct

Get 2 pairs of glasses from £15!

With site welcome offer

4.7

Excellent

TrustScore 4.5 out of 5

282K reviews

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4.7

All reviews

(282,066)

20,577 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 3 out of 5 stars

Simple ordering process especially with the ability to try for size online.

The process of ordering glasses is very easy with lots of styles and prices to choose from and the process of entering or submitting the [rescription details works seamlessly.
I agreed to an upgrade of the lens type which obviously increased the price and when I tried to pay the extra it would not work for 24 hours (bit frustrating). Once paid the order was processed very quickly.

9 August 2026
Glasses Direct logo

Reply from Glasses Direct

Hi Ian,

Thank you for sharing your feedback, and we’re sorry that the payment process was not explained more clearly at the time.

Upon checking, your order was placed on 27 July. As the order required a prescription, we received this on 30 July and then requested your PD measurement. All required information was completed on 1 August, which is when the additional payment request was sent.

The payment was successfully received on 2 August, and this is when the order was validated and moved into processing. We’re pleased to see that the glasses were delivered on 9 August, which was within our usual 7–10 day timeframe from validation.

Just to clarify, when you mentioned that the payment would not work for 24 hours, were you referring to an error on your end when trying to pay the additional cost? If so, we’d be happy to look into that further.

Thank you again for your patience and for your positive feedback about the rest of your experience.

Please check your inbox later today for more information on how we can address your concern.

Rest assured, we are here to support you throughout this process. Should you need any further assistance, do not hesitate to reach out. Your satisfaction is our top priority.

Once again, we deeply apologize for the inconvenience caused.

All the best.

Team GD

Rated 5 out of 5 stars

Second purchase

This is the second time I have purchased from glasses direct. I find the glasses of good quality at a fair price. Delivery is quick. I have recommend them to friends and family.

9 August 2026
Rated 1 out of 5 stars

Got told order was cancelled

Got told order was cancelled , next day arrived at my house
Barcode you sent me did not work for returns label went to 4 different shops
Have to pay out of my own pocket to now send glasses was advised you would refund me the money but it’s your error with the barcode shouldn’t have to pay outbid my own pocket because you can’t do your
Won’t be ordering again from yourself did awful customer service experience

6 August 2026
Glasses Direct logo

Reply from Glasses Direct

Hello Andy,

We’re really sorry for all the inconvenience and frustration this situation has caused.

The cancellation request for the duplicate order was made the day after the order was placed. We did try to stop it; however, by that time, the order had already reached the dispatch stage and could no longer be cancelled. This is why the parcel was still delivered.

We’re also sorry to hear about the difficulties you’ve had with the return barcode. Have you tried using the printable return label instead? If you’re still unable to return the parcel, please let us know and we’ll be happy to help with the next steps.

Please check your inbox later today for more information on how we can address your concern.

Rest assured, we are here to support you throughout this process. Should you need any further assistance, do not hesitate to reach out. Your satisfaction is our top priority.

Once again, we deeply apologize for the inconvenience caused.

All the best.

Team GD

Rated 5 out of 5 stars

Fast professional service

Fast, quick and professional service. My order was easy to place and understand. It said it would take 7-14 business days but arrived 6 days after I ordered. Great service. Will use again.

9 August 2026
Rated 4 out of 5 stars

Glasses are great

Glasses are great. But the offers for reductions have gone into overdrive. Everyday receiving notification around more sales. Not sure how many pairs of glasses they expect me to buy????

8 August 2026
Rated 5 out of 5 stars

I just want to say thank you

I just want to say thank you. glasses direct are very helpful I had a few problems when ordering my glasses as doing it online was a first for me, I gave them a call and they was able to talk me through the process.
I mistakenly ordered 4 pairs of glasses and I must have pressed computer instead of reading, glasses direct asked me to order new glasses and send my 4 pairs back, they exchanged them for me with no extra cost and they came within a week.
I will differently be ordering from them again.

6 August 2026
Rated 5 out of 5 stars

A greater choice of frames

A greater choice of frames. The sample glasses for try on is most helpful. When I ordered my previous ones this option was no longer available so the glasses were made and the frame wasn't right and I had to return them. Rather than have the same thing happen again I went elsewhere. The samples for try on are important and I hope they continue with this practice. I am happy with my latest purchase and the cost was more acceptable.

4 August 2026

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