Very helpful polite staff. Was shown different suits on first visit. On return to store after measuring space at home, chose a suit given options of different additions. Also complementary coffee for... See more
Company replied
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
Staff were available to answer any questions and were knowledgeable but you never felt harassed so was able to browse comfortably. There were many different types and a lot of sample to choose from
Company replied
We visited your Coventry branch and spoke to a young lady called Eleeza ( apologies if this spelling is incorrrect ) she was very good and took my wife and children through the functions of this par... See more
Company replied
Great choice to choose from. Very friendly and helpful staff that offer advice without putting you under pressure to buy or commit.
Company replied
Company details
- Furniture Store
- Furniture Accessories
- Home Goods Store
- Living Room Furniture Store
- Sofa Store
- Upholstery Shop
Written by the company
Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk
Written by the company
Contact info
Holyhead Road, Alvis Retail Park, CV5 8BW, Coventry, United Kingdom
- 0333 999 9756
4.9
Excellent
4K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
It was a simple and easy process to…
It was a simple and easy process to order our new sofa. The person who assisted us was very knowledgable and allowed us to space to make decisions about options extras. All in all a great ordering experience
31 May 2026
Reply from DFS Furniture - Coventry
We are really grateful for your kind words and for taking the time to share your experience. Thank you so much!
Kind Regards,
Vanessa
DFS Customer Support
Reply from DFS Furniture - Coventry
Hello,
Thank you for your 5 star review.
Kind regards,
Holly M
DFS Customer Support
Very pleased with our service
Very pleased with our service, not hassled in any way and was left to wander till we were ready for assistance. Salesman dealt with any queries we had and ultimately processed our order quickly and professionally. If the resulting furniture and installation is equally satisfactory we will be more than pleased.
31 May 2026
Reply from DFS Furniture - Coventry
Hello,
Thank you for taking the time to leave us your review. Your feedback is greatly appreciated. We are so happy to hear you had a smooth experience when placing your order with us.
Kind Regards,
Holly M
DFS Customer Support
Reply from DFS Furniture - Coventry
Good Morning,
Thanks for the fabulous review, we really appreciate you taking the time to share with others!
Kind Regards,
Jordan
DFS Customer Support
Phenomenal experience with Aleeza.
Phenomenal experience from start to finish with Aleeza, from seeing her the other week and discussing our options to then placing our deposit today we couldn’t have asked for anyone more helpful! Would highly recommend. Big thank you from Jess and Aidan!
30 May 2026
Reply from DFS Furniture - Coventry
Good Morning,
Thank you so much for taking the time to write us a 5* review. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store with Aleeza.
Kind Regards,
Jordan
DFS Customer Support
Great service
23 May 2026
Reply from DFS Furniture - Coventry
Good Morning,
Great review, thanks for sharing!
Kind Regards
Jordan
DFS Customer Support
Time staff had to speak with us and…
Time staff had to speak with us and explain each item , I went in twice and saw 3 members of staff all were so good , finally enabling me to make my choice I’ve been looking around for a while and DFS have come up best for customer service, and after care , this is my 4th settee from the Coventry store
30 May 2026
Reply from DFS Furniture - Coventry
Good Afternoon,
Thank you for leaving us a 5* review, we appreciate you sharing this lovely feedback with others. We’re happy we met your expectations in store and we hope you enjoy your furniture when it arrives!
Kind Regards,
Jordan
DFS Customer Support
Friendly personnel
21 May 2026
Reply from DFS Furniture - Coventry
Hello,
Thank you for your kind review.
Kind regards,
Holly M
DFS Customer Support
Furniture on display exactly what we…
Furniture on display exactly what we wanted. Helpful salesman who explained everything we enquired about .
27 May 2026
Reply from DFS Furniture - Coventry
Hello,
We are really grateful for your kind words and for sharing your experience!
Kind regards,
Holly M
DFS Customer Support
Steve the salesman was brilliant
Steve the salesman was brilliant - he is the main reason we made our purchase at the Coventry store!
Thank you Steve - keep up the outstanding work you must be in line for Employee of the Month Award.
27 May 2026
Reply from DFS Furniture - Coventry
Hello,
Thank you for sharing your lovely review. We’re glad that you enjoyed your experience with us in store. We hope that you enjoy the furniture when it arrives.
Kind Regards,
Holly M
DFS Customer Support
Excellent customer service.
26 May 2026
Reply from DFS Furniture - Coventry
Hello,
Thank you for your 5 star review.
Kind Regards,
Holly M
DFS Customer Support
Very friendly and helpful service
Options were explained. Time taken to make sure we were happy with what we were buying and the finance options. Very friendly helpful service. No pressure was applied on us
25 May 2026
Reply from DFS Furniture - Coventry
Hello,
We are really grateful for your kind words and for sharing your experience!
Kind regards,
Holly M
DFS Customer Support
Great sales people didn't hasle left to…
Great sales people didn't hasle left to look round till read for assistance then couldn't be more helpful
25 May 2026
Reply from DFS Furniture - Coventry
Hello Jacqueline,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lia
DFS Customer Support
Overall
Overall, I was very satisfied with the service and would happily recommend DFS to others based on my experience.
25 May 2026
Reply from DFS Furniture - Coventry
Hello Maz,
Thank you for your kind 5* review. We are really happy that you enjoyed your experience in our store. We're excited for you to receive your lovely new furniture!
Kind regards,
Lia
DFS Customer Support
Great shopping experience
Great shopping experience. No pressure sales or pushy salesmen. Will was helpful, knowledgeable and took time to explain everything.
Huge range of sofas on offer. Took advantage of the sale and extra discount. Really pleased with our purchase.
25 May 2026
Reply from DFS Furniture - Coventry
Hello,
Thank you for sharing your lovely review. We’re glad that you enjoyed your experience with us in store. We hope that you enjoy the furniture when it arrives.
Kind Regards,
Holly M
DFS Customer Support
Very officiant & helpful
24 May 2026
Reply from DFS Furniture - Coventry
Hello Marcus,
Thanks for the 5 stars! It's much appreciated
Kind regards,
Lia
DFS Customer Support
Very helpful and friendly staff
Very helpful and friendly staff
Made entire process easy to understand and a very pleasant experience
23 May 2026
Reply from DFS Furniture - Coventry
Hello,
Thank you for your positive feedback.
Kind regards,
Holly M
DFS Customer Support
Reply from DFS Furniture - Coventry
Good Afternoon,
Great review, thanks for sharing!
Kind Regards
Jordan
DFS Customer Support
Smooth and Pleasant Experience at DFS Coventry
Today we ordered two sofas from DFS and had a wonderful experience throughout the process. The store manager personally assisted us and explained all the sofa features, available options, and customisations very patiently and clearly, which really helped us make the right choice for our home.
We truly appreciated the professionalism, friendly approach, and the time taken to answer all our questions without rushing us. Overall, it was a smooth and comfortable buying experience. Thank you to the DFS Coventry team for the excellent customer service!
20 May 2026
Reply from DFS Furniture - Coventry
Thank you so much for sharing your lovely feedback with us. It's much appreciated! We can’t wait for you to receive your new furniture, and I can assure you it’ll be worth the wait
Kind Regards,
Vanessa
DFS Customer Support
I was served by Will
I was served by Will. I have been in several local shops but I felt pressured to buy there. Will was different, knowledgeable but left me to browse on my own although he was there as soon as I was ready to order. He explained everything very well and was very affable and friendly.
20 May 2026
Reply from DFS Furniture - Coventry
Thank you so much for taking the time to give us an amazing review and to share your experience with others. We really do appreciate it!
Kind Regards,
Vanessa
DFS Customer Support
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.