The AA Insurance Reviews 

44,676
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Looking at 10,727 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise competitive pricing and excellent value, often finding quotes significantly cheaper than alternatives. The insurance process is frequently described as quick, easy, and straightforward, online or with assistance. Reviewers also commend the professional and helpful service from staff. Conversely, some people experienced online issues like website functionality problems, auto-filled information errors, or difficulty correcting applications. Some customers also noted price discrepancies between comparison sites and direct offers, or unexpected increases. A few mentioned concerns about additional charges or slow service responses.

What people talk about most

Price

Consumers find price to be positive, with many reviewers reporting competitive and good prices for their... See more

Website

Customers had positive experiences with the website, finding it easy to navigate and use for obtaining quotes... See more

Service

Reviewers highlight positive aspects of service, with many praising the quick, straightforward process for... See more

User experience

Clients share positive opinions on user experience, with many finding the online process quick, easy, and... See more

Value for money

People report positive experiences with value for money, often finding policies that offer exactly the cover... See more

Reviews shaping this summary

Rated 5 out of 5 stars

We chose AA through Confused dot com but spoke to the AA lady at the call centre because the AA website wouldn't let us do it online. She was extremely thorough and it turned out there were items w... See more

Rated 5 out of 5 stars

I had a very positive experience with AA Insurance. The lady I spoke to on the phone was extremely helpful and made the whole process straightforward. I really appreciated being able to speak to someo... See more

Rated 5 out of 5 stars

Obtained car insurance quote on a comparison web site and found the AA to be very competitive: I was happy to buy their insurance but still had a few questions so rang up and spoke to a most helpful p... See more

Rated 5 out of 5 stars

Easy enough to sign up. Although luckily I did go back and check everything that had been auto filled when I went through money supermarket as it hadn't taken into account some info I had changed o... See more


Company details

  1. Insurance Company
  2. Auto Insurance Agency
  3. Home Insurance Agency

Written by the company

The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

45K reviews

5-star
4-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

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4.6

All reviews

(44,676)

10,583 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Very competitive price

Very competitive price, everything I want in an insurance, and very easy communication, very pleased thanks

14 July 2026
The AA Insurance logo

Reply from The AA Insurance

We're delighted to hear that, thanks for choosing us Tony 🙂.

Rated 1 out of 5 stars

AVOID - Ageas Insurance Limited

AVOID !!! Ageas Insurance Limited - Apparently I am a Fraud & Risk customer !!!
Multiple documents required to prove who I am and where I live.
No claims, no convictions lived same house 30 odd years, 60 years old English born.
Intend to cancel and not use any AA services again.
If this company is so pedantic, awkward and offensive within 3 days of taking the car insurance out, what would they be like if you had to make a claim. Absolutely horrendous. Easier to cancel and avoid any dealings with them.
Zero for service. Zero for not displaying the full facts.

10 July 2026
The AA Insurance logo

Reply from The AA Insurance

Hi Vincent, we're sorry to hear you feel this way and that you've been left disappointed by the experience.
Insurers and underwriters may occasionally request proof of identity and address as part of their verification checks, including to help prevent fraud and confirm policy details.
Thank you for taking the time to share your feedback.

Rated 2 out of 5 stars

I needed to make an amendment to my…

I needed to make an amendment to my policy but no function online to amend
Called the support number up to 30 minute wait time on hold

Not a great first impression.

14 July 2026
The AA Insurance logo

Reply from The AA Insurance

Hi, we're sorry to hear you've had issues trying to make amendments online. Our live chat team can help with this, they are available weekdays from 8am until 7pm and Saturday 9am until 5pm here https://www.theaa.com/help-support/contact-us-car-insurance
We hope you've since managed to speak to the team.

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