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The AA Insurance Reviews 

44,423
•
TrustScore 4.5 out of 5

4.6

Insurance Company
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Review summary

Created with AI, based on recent reviews

Evaluating 10,670 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently found the website easy to use and navigate, making the process of obtaining quotes and setting up policies straightforward. Many people appreciated the competitive pricing, often finding policies significantly cheaper than other providers or renewal quotes, offering excellent value for money. The service received was frequently described as professional and helpful, with representatives being patient and providing clear information. However, some customers also noted issues with the online process, such as auto-filled information being incorrect or difficulties accessing documents due to password problems. A few other people also felt that quotes obtained directly from the company's website were sometimes more expensive than those found on comparison sites, and some experienced price increases after initially getting a quote.

What people talk about most

Price

Consumers find price to be positive, with many reviewers reporting competitive and good prices for their... See more

Website

Customers had positive experiences with the website, finding it easy to navigate and use for obtaining quotes... See more

Service

Reviewers highlight positive aspects of service, with many praising the quick, straightforward process for... See more

User experience

Clients share positive opinions on user experience, with many finding the online process quick, easy, and... See more

Value for money

People report positive experiences with value for money, often finding policies that offer exactly the cover... See more

Reviews shaping this summary

Rated 5 out of 5 stars

We chose AA through Confused dot com but spoke to the AA lady at the call centre because the AA website wouldn't let us do it online. She was extremely thorough and it turned out there were items w... See more

Rated 5 out of 5 stars

I had a very positive experience with AA Insurance. The lady I spoke to on the phone was extremely helpful and made the whole process straightforward. I really appreciated being able to speak to someo... See more

Rated 5 out of 5 stars

Obtained car insurance quote on a comparison web site and found the AA to be very competitive: I was happy to buy their insurance but still had a few questions so rang up and spoke to a most helpful p... See more

Rated 5 out of 5 stars

Easy enough to sign up. Although luckily I did go back and check everything that had been auto filled when I went through money supermarket as it hadn't taken into account some info I had changed o... See more

Company details

  1. Insurance Company
  2. Auto Insurance Agency
  3. Home Insurance Agency

Written by the company

The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.

Contact info

4.6

Excellent

TrustScore 4.5 out of 5

44K reviews

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4.6

All reviews

(44,423)

10,331 reviews in the last 12 months

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Rated 4 out of 5 stars

Simple process

I chose my insurance through a comparison site which pre-populated a lot of the information, making it easy to complete. However I was a little disappointed that I couldn’t see any way to record the fact I have car insurance already which the faq suggested might have given a small discount. However I was happy to accept the offered price.

7 July 2026
Unprompted review

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