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Simply Business Reviews 

7,707
TrustScore 4 out of 5

4.2

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Review summary

Created with AI, based on recent reviews

Evaluating 1,606 reviews, reviewers had a great experience with this company, consistently sharing positive feedback about their overall interactions. Customers frequently praise the dedicated staff for being exceptionally helpful, knowledgeable, and patient throughout the entire insurance purchasing process. Many people find the digital application mechanism to be extremely straightforward, fast, and efficient, regularly offering very competitive market prices. However, some customers also noted that experiencing long telephone hold times and dealing with significantly higher renewal prices caused noticeable frustration. A few consumers mentioned difficulties reaching support representatives over the phone and feeling that subsequent renewal costs became increasingly expensive over time.

What people talk about most

Service

Customers consistently note positive experiences with service, highlighting fast, efficient, and professional... See more

Staff

Customers had positive experiences with staff, highlighting their helpful and professional approach.... See more

User experience

Reviewers highlight positive aspects of user experience, consistently noting that the website and application... See more

Price

People report ambiguous experiences with price, featuring starkly contrasting viewpoints. Many consumers... See more

Customer service

Clients share ambiguous opinions on customer service, reflecting a wide range of experiences. While many... See more

Reviews shaping this summary

Rated 4 out of 5 stars

I find this company really flexible . They are the best at tailoring inexpensive insurance for a small business. On the down side, you better understand the legalese and small print yourself ( or with... See more

Company replied

Rated 5 out of 5 stars

The experience went very well, despite the Agent trying to sell insurance to my dead wife! Once this embarrassment had been overcome the Agent was most helpful and informative. There was another prob... See more

Company replied

Rated 5 out of 5 stars

Richard was so easy to talk to and understood what i needed, made sure i was protected properly which is what i worry about in my field of work. thank you for helping and giving me peace of mind to do... See more

Company replied

Rated 5 out of 5 stars

My experience was very good. Got a very friendly and knowledgeable person to help me find the Policy that covers all my needs. Everything was done very quickly and the policy runs automatically every... See more

Company replied


Company details

  1. Business Insurance Company
  2. Insurance Broker
  3. Landlord Insurance Company
  4. Liability Insurance Company

Written by the company

Simply Business is one of the UK’s largest business insurance and landlord insurance providers. Launched in 2005, we now protect over one million customers with their insurance, from public liability to business equipment. Using the power of tech and data to create the best possible customer experiences, Simply Business employs over 1,000 people across offices in London and Northampton in the UK, Boston, Massachusetts and Atlanta, Georgia in the U.S. Our UK-based contact centre has a team of experts who are ready to help online and over the phone. Owing to its internal underwriting capability and expert panel of insurers, Simply Business can cover over 1,200 trade types – ranging from plumbers to accountants to dog walkers. Working with the King’s Trust’s Enterprise programme, Simply Business is on a mission to champion the next generation of small business owners. We've also been shortlisted for the Insurance Broker Customer Service Award at the Insurance Age UK Broker Awards 2026 (winner to be announced in October). And our UK brand campaign – ‘Simply The Best’ – aims to help UK small businesses feel “The Best" about their business insurance.


Contact info

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4.2

Great

TrustScore 4 out of 5

8K reviews

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4.2

All reviews

(7,707)

1,534 reviews in the last 12 months

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Rated 1 out of 5 stars
Simply Business logo

Reply from Simply Business

Hi, thank you for your review. The majority of our customers respond positively to the time and effort saved with our auto-renewals, but we appreciate it's not for everyone. Which is why you can opt out any time during the year. You should have had an email from us three weeks before your renewal with the quote from your current insurer, and instructions on what to do if you don't want to proceed with it. You can also call our UK team at any time for immediate help on 0333 014 6683. We're sorry to see you go and wish you all the best.

Rated 1 out of 5 stars

After one year landlord insurance the…

After one year landlord insurance the premium jumped so they offered a 10% refund by way of cheque to renew which was never received despite them confirming it was never sent 3 times it still has not arrived.
Avoid they can not be trusted, policy cancelled.

17 July 2026
Unprompted review
Simply Business logo

Reply from Simply Business

Hi David, thanks for bringing this to our attention. We're keen to look into it for you and so have requested your details. We're very sorry to hear you've now cancelled your policy but we appreciate you sharing your honest feedback with us.

Rated 5 out of 5 stars

The member of staff was patient and…

The member of staff was patient and polite, he tried to explain the different types of insurance policies. However, it would be helpful to be sent the information on different products, so that you can read and understant before paying. Overall the service was excellent, price fair and staff very helpful.

18 July 2026
Rated 1 out of 5 stars

Worst insurance company I have ever…

Worst insurance company I have ever dealt with.
I contacted them to cancel my auto-renewal (which I don't believe I had automatically signed up for) It took them 2 weeks to respond. And then they cancelled my policy a week later. Clearly not understanding my instructions to just cancel the auto renewal. I am fortunate that I didn't have to make a claim in the year that I was insured with them. Their response time is just unacceptable.

1 July 2026
Unprompted review
Simply Business logo

Reply from Simply Business

Hi P, thank you for your feedback. We're sorry you didn't get a quicker response to your email. Please note that the fastest way to get help with anything is to call us on 0333 014 6683. We apologise if there's been any confusion around your request. If you're unable to call us, you can reply directly to our email. Thanks again for taking the time to share your feedback.

Rated 1 out of 5 stars

Shit houses

Tried to rip me off for over 3 hundred quid after I have been insured with same company for years

16 July 2026
Simply Business logo

Reply from Simply Business

We're sorry to hear you're unhappy, Simon. If you'd like to discuss your feedback in more detail, you can make a formal complaint via our website. Take care.

Rated 1 out of 5 stars

Stay well clear - awful service

Stay well clear . No one answers the telephone no matter what time they are called . I sent emails to ask for cancellation within the 14 day cooling off period - I finally received a response on the 15th day stating that I was over the 14 days and there for had to pay another month before terminating .
Absolute joke .
EDIT .. The response is untrue , I have not received reimbursement . I have been told via email that the case is now closed , and that no further action will be taken

16 July 2026
Unprompted review
Simply Business logo

Reply from Simply Business

Hi, thank you for your feedback. We're very sorry to hear you've been struggling to speak with us. The queue to speak with our UK based team isn't usually more than a few minutes long, (currently less than twenty seconds). Please rest assured that if you sent an email asking to cancel your policy within the fourteen day cooling off period, your refund will be backdated. Wishing you all the best.

Rated 1 out of 5 stars

Honest Review... from a loyal customer

Honest review....
Been with this company 35 years, I tried to make a public liability claim for something that I had broken by mistake... Guess what I’m not covered for that, they said check the policy wording , paragraph 1/17/b/c/r/134 !!!!
What a crap company to deal with, has anybody tried ringing them !!! nightmare, passed from here to there and still get the wrong person who doesn’t know anything. If you very lucky you might get through to somebody who seams to be helpful, but then when it gets a bit complicated they just cut you off!! Don't waist your money, they sound cheep, but wont help if you have a problem, give them a wide birth, I wish I had 35 years ago.

16 July 2026
Unprompted review
Simply Business logo

Reply from Simply Business

Hi, we think perhaps this review has been left in error as we haven't been in business that long. Take care.

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