ReAssure Reviews 

33,628
TrustScore 4.5 out of 5

4.3

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Looking at 4,496 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the dedicated staff for being extremely helpful, polite, and professional during phone calls. People deeply appreciate the clear explanations, patient support, and prompt guidance provided when handling pension and policy queries. Many feel that the team goes above and beyond to ensure questions are answered thoroughly. Some reviewers were not happy with long wait times and ongoing difficulties getting through on the phone lines. Consumers also noted experiencing frustrating communication gaps, unanswered messages, or a lack of updates regarding their pension requests.

What people talk about most

Staff

People report positive experiences with staff, highlighting that team members are consistently polite,... See more

Customer service

Users describe positive interactions with customer service, noting that agents are polite, knowledgeable, and... See more

Service

Reviewers highlight ambiguous aspects of service, showing a strong division among customers. On one hand,... See more

Response time

Customers had ambiguous experiences with response time, often expressing frustration over prolonged delays... See more

Customer communications

Clients share ambiguous opinions on contact, reflecting both frustrating communication hurdles and occasional... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Friendly, professional and helpful telephone customer service. But after having docs for some time requested the docs again! Still waiting for payment. Does it really take so long to pay anybody their... See more

Company replied

Rated 4 out of 5 stars

Very helpful and professional approach by Charlotte helping me through my query. Monitored the phone line when she passed me to the surrender policy department to ensure wasn't kept waiting too long... See more

Rated 5 out of 5 stars

I spoke with a young man called David who was very helpful. He was clear about the policy and as I am 90 years old I do struggle a bit with modern technologies and he spoke a liitle louder as I exp... See more

Rated 5 out of 5 stars

Spoke to an amazing wonderful chap, his knowledge was second to none, helped me through my request perfectly whilst on phone to me, got everything sorted, had an amazing chat whilst working through th... See more


Company details

  1. Insurance Agency

Information provided by various external sources

ReAssure is a leading closed book consolidator of life and pension business.


Contact info

4.3

Excellent

TrustScore 4.5 out of 5

34K reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.3

All reviews

(33,628)

4,218 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Avoid - 3 months and unresolved

Printed and completed paperwork for a deed assignment and sent in April but twice now the forms have been sent back as being incorrectly completed. The forms give no examples of exactly what needs to be entered into the respective field and on speaking with members of the contact centre I've been told different things each time. Complaints Team picked up the query and said they'd progress and that they had all they needed and sent a cheque for compensation. However, the deed assignment is still unresolved and I was told to add the information required in another part of the form and send them back in. Nobody is taking ownership or seem to know what is actually required. Avoid ReAssure at all costs.

22 July 2026
Unprompted review
ReAssure logo

Reply from ReAssure

Thanks for your review, I'm really sorry for the frustration caused, we are aware of your concerns and will do all we can to sort this out.

Rated 5 out of 5 stars

I’ve been speaking to reassure since…

I’ve been speaking to reassure since around may this year. I have a SERPs policy from Barclays life and has been taken over by reassure. I have to many people and eventually it was confirmed to start the application to release 25%. Tax free allowance. I would have to wait until I’m 55. This I have done and it’s now near on impossible to speak to someone and I got through eventually they explained I needed to speak to a specialist. A call back was arranged but they called me a day early and I could not answer the phone at work. I have waited and tried all day to speak to someone and then explained they are really busy. This get I get but really all day????? And why did they call me , not on the agreed day and time and now more waiting. Since trying again faith restored by a lady called Jordan. She listened, understood and assisted with my request
Let’s see how things progress. So
Scoring changed because of Jordan

21 July 2026
Unprompted review
Rated 3 out of 5 stars

Poorly

Poorly! Very complicated issues regarding payment.
For the rest, I can’t say. Haven’t died yet to see if they’ll pay my family or not.

21 July 2026
Unprompted review
ReAssure logo

Reply from ReAssure

Hi Liliana, we've sent you a request for further details so that we can look into your concerns.

Rated 5 out of 5 stars

A delight

As a Spanish tax resident, I had to contact all of my UK pension providers. Jamie made the whole experience an absolute pleasure. The call was easy, straightforward and quick, and everything was explained clearly.

After dealing with several other providers, this level of service really stood out. Professional, efficient and genuinely helpful. Thank you, Jamie!

21 July 2026
Unprompted review
Rated 5 out of 5 stars

If Only Every Company Had a Tom

I don’t normally leave reviews, but after speaking with Tom Lovatt at ReAssure I know he deserved some recognition.

I'm hard of hearing and Tom picked that up almost straight away. Without me having to explain myself, he immediately said that if I needed him to repeat anything, just let him know. It might sound like a small thing, but it made a huge difference and put me at ease from the start.

Throughout the call he was patient, supportive and genuinely interested in helping. He spoke clearly, and when he needed to read from what was obviously a standard script, he slowed down and made sure I could follow everything he was saying. That's very different from some companies I've dealt with, where they seem determined to race through the script as quickly as possible.

He also used the phonetic alphabet when reading important details back to me, which was incredibly helpful. Nothing felt rushed and I never felt like I was a nuisance for asking questions.

What really stood out was that he actually listened. During the conversation I mentioned that my mum had gone into a care home in September 2024. At the end of the call, Tom remembered this and wished her well. It was such a simple gesture, but it showed he was paying attention and treating me like a person, not just another customer.

Tom took the time to explain all of my pension options, pointed me towards organisations that could provide further help and made sure I understood every option available to me before ending the call.

People often complain when they get poor service, but great service deserves recognition too. Tom is a real asset to ReAssure. He understands that people have different needs, disabilities and personal circumstances, and he treats them with patience, dignity and respect. ReAssure should be very proud to have someone like him on their team.

Thank you, Tom. Outstanding service from start to finish. ⭐⭐⭐⭐⭐

20 July 2026
Unprompted review
ReAssure logo

Reply from ReAssure

Hi Neil, thank you for leaving such a wonderful review for Tom, we really appreciate you taking the time to let us know what a good experience you had.

Rated 2 out of 5 stars

It is impossible to contact this company

If you can speak to a customer service agent, then 10/10 - they are great, polite and helpful.

However, it is near impossible to speak to an Agent - and you will end up crying with the pain. This review comes after nearly 2 weeks of spending HOURS trying to get through.

They have a new telephone system that is painful and extremely long to negotiate - and full of bugs - it loops back to previous menu selections automatically, and after a long wait, it automatically cuts you off. Even calling the complaints dept resulting in me being cut off!

I submitted an online request and received nothing after 2 weeks. For former Barclays customers (like myself) the online features are not available.

20 July 2026
Unprompted review
ReAssure logo

Reply from ReAssure

Hi Donna, thanks for your feedback, I have shared this with our customer services team. I'm really sorry for any frustration caused.

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look