overall is good, i do think the routines should be created based on what we hae on the shelf. I have purchased the recomendations but struggle to deceide wht to use depending on how my face is feeling... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Just used it once and I liked it so far. After using it more, I may change my review to 5 star as well. The app scans your face with its AI scanner and then personalize your skincare routine. You will... See more
Company replied
Very good app, easy to use and a lot to explore. I haven't tried all of the recommendations, but they mostly align with some things I've heard in the past about my skin, which is great. Big thanks t... See more
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I tried the app from Insta. Chosed a month application 19.90euros but then I got charged again 39.90euros without agreeing. I never receive an email with the subscription just emails that they havé... See more
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Company details
About Lovi
Written by the company
Smart skincare powered by AI
Lovi is an AI-powered cosmetologist app that analyzes your skin, builds personalized routines, and helps you choose products based on science and real data.
Track your skin progress, get tailored recommendations, and make confident skincare decisions – all in one app.
Apple and the App Store logo are trademarks of Apple Inc.
AI Skin Analysis & Progress Tracking
Lovi uses AI-powered face scans to analyze multiple skin concerns and track changes over time. This helps users understand how their skin evolves and how routines or products impact results.
Personalized Routines & Product Fit
Based on skin type, goals, and preferences, Lovi builds customized skincare routines and evaluates how well products match individual needs. Recommendations focus on compatibility and effectiveness, helping reduce trial-and-error.
Ingredient Insights & Smart Guidance
Lovi provides clear ingredient insights and safety indicators, making it easier to understand what is inside skincare products. Users can also ask questions anytime and receive science-backed guidance tailored to their skin.
Contact info
100 S. Dixie Hwy, Suite 3172, 33401, West Palm Beach, United States
- +12135285371
- care@lovi.care
- lovi.care
3.8
Great
232 reviews
Asks customers to review
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Most of the products are expensive but…
Most of the products are expensive but they are very good I just started a I’ll be back for more reviews
23 May 2026
Reply from Lovi
Hi Irene,
Thank you so much for your honest feedback, we appreciate you taking the time to share your first impressions.
We hear you on the pricing, and it’s something we’re always mindful of when recommending products (that's why we offer to set the price filter). At the same time, we’re really glad to hear you’ve been happy with the quality so far.
We’ll be here whenever you’re ready to come back with more thoughts after you’ve had a bit more time with everything 💜
Warm regards,
Margarita & The Lóvi Team
This company is a scammer or what
This company is a scammer or what? I already send them an email to cancelled my subscription because I didn't use any of their services or product. Still they keep on charging me 39.99 USD. Whoever is the owner of this company they don't have ashamed to ignore emails & keep on taking peoples money!
25 March 2026
Unprompted review
Reply from Lovi
Dear Alvin,
Hi Alvin, we completely understand why you felt upset about this situation, and we’re really sorry for the frustration it caused. After checking your case, we can see that the charges continued because the subscription’s auto-renewal was still active.
We also want to reassure you that your messages were not ignored. Our team did respond, and our management team has personally reached out to you with a resolution so we can make this right as quickly as possible, including refunds for the charges.
We’re just waiting to hear back from you now!
Warm regards,
Margarita &Lóvi Management Team
Thank you for the excellent support
Thank you for the excellent support. The team was very helpful, attentive, and showed concern in resolving my concern. I truly appreciate your assistance.
23 May 2026
Unprompted review
Reply from Lovi
Dear Charlotte,
Thank you so much for taking the time to share this, it truly means a lot to us! We will make sure the team hears your kind words.
We're always here if you need anything!
Warm regards,
Margarita & The Lóvi Team
It’s not clear your taken through steps…
It’s not clear your taken through steps to buy a bundle and have a subscription
£39.99 and £29.99 for Korean skincare but it’s not! It’s products on Amazon.
I complained and cancelled, never received a refund for either and am now £70 out of pocket and never recieved anything. The overly polite customer services is unhelpful, probably AI
11 May 2026
Unprompted review
Reply from Lovi
Dear Steph,
We're truly sorry to hear this has been so frustrating and completely understand how it feels.
To give a little context: Lóvi is an AI-powered skincare app that provides personalised routines and product guidance, not a product retailer. Our AI assistant handles the first touchpoint, and from there, real humans on our support team take over every conversation.
We'd genuinely love to dig into what happened with your charges and get your refund sorted without any further delay. If you're happy to drop your account email here or reach out to us directly at care@lovi.care, we'll make it our priority.
Again, we're sorry this has been such a poor experience, and we will do our best to make things right once we get your details.
Warm regards,
Margarita & The Lóvi Team
need Korean make up recommendations as…
need Korean make up recommendations as well. That don’t hurt skin and mathing the olive tone
20 May 2026
Unprompted review
Reply from Lovi
Hi Zhaoyang! 👋
We truly appreciate every piece of feedback we receive!
Your idea about expanding our product coverage to include gentle, tone-specific picks from the K-beauty world is something we'd love to explore. We'll be sure to pass it on to our product team.
Hope to keep making Lóvi work better for you! 💜
Warm regards,
Margarita & The Lóvi Team
Reply from Lovi
Hi,
Thank you so much for the love! We're thrilled you're enjoying the products so far. We can't wait for you to discover even more.
Wishing you a beautiful skin journey ahead! 💜
Warm regards,
Margarita & The Lóvi Team
I wish you would recommend products…
I wish you would recommend products that are easily found in the country where i am based at. Good suggestions though, I’m glad I subscribed
18 May 2026
Unprompted review
Reply from Lovi
Hi Liza,
So happy to have you on board, and that's a really valuable point!
Each of our product suggestions comes with links to global retailers, so most of them should be accessible no matter where you are. That said, we know availability can still vary, and we'd genuinely love to help make the experience more relevant for you. If you'd like to share more about your location, feel free to drop us a line at care@lovi.care. We'll do our best to point you in the right direction 💜
Warm regards,
Margarita & The Lóvi Team
Reply from Lovi
Hi Joyce,
Seeing real results is what Lóvi is all about. We're so glad it's working for you, and we'll keep doing our best to deliver on that 💜
Should you need any help, we're always here!
Warm regards,
Margarita & The Lóvi Team
Lovi is a very friendly app that has…
Lovi is a very friendly app that has many educational information for your skin isuue. Additionally it examine your skin and recommend the ideal skincare you should take to improve it. I have rosacea and recently started using the app and i am very exited to see how my skin improves in a few weeks.
14 May 2026
Reply from Lovi
Hi Jacqueline,
What a wonderful review, this truly made our day! 💜
Managing rosacea can be quite a journey, and we're rooting for you every step of the way. We'd love to hear how your skin responds over the coming weeks. Progress like yours is exactly what keeps us motivated to build something meaningful.
Warm regards,
Margarita & The Lóvi Team
App is great aside from the fact that…
App is great aside from the fact that you have to pay for it. I wish the app could create a routine with my existing products
13 May 2026
Reply from Lovi
Hi Erin,
Thank you for your kind words about the app. We totally understand the hesitation around pricing. Just a reminder that Lóvi does offer a free trial, so you can explore everything the app has to offer before committing.
As for building a routine with your own existing products, we hear you, and great news: this feature is on its way! We'll be releasing it soon, and can't wait for you to try it. We hope you can give us a chance! 💜
Warm regards,
Margarita & The Lóvi Team
Reply from Lovi
Hi,
Thank you for taking the time to leave a review and for being honest with us.
We're sorry to hear the results haven't fully met your expectations yet. You deserve to see real progress across all your skin concerns, not just in one area. Pores can be particularly tricky to tackle, and the journey can take longer than we'd like, but we don't want you to feel stuck.
Please do get in touch with our support team — we'd love to revisit your routine and make sure it's truly working for your skin. We're committed to getting you there! 💜
Warm regards,
Margarita & The Lóvi Team
overall is good can improove
overall is good, i do think the routines should be created based on what we hae on the shelf. I have purchased the recomendations but struggle to deceide wht to use depending on how my face is feeling or the time of the day.
13 May 2026
Reply from Lovi
Hi Ingrid,
Thank you for the 4 stars and for such genuine feedback! You're raising a really great point.
Skincare isn't one-size-fits-all, and your skin's needs can change throughout the day or depending on how it's feeling, so being able to adapt your routine in the moment is something that truly matters. We hear you!
We're continuously working on making Lóvi smarter and more flexible, and feedback like yours directly shapes the direction we take. Stay tuned for updates, we think you'll love what's coming. 💜
Warm regards,
Margarita & The Lóvi Team
Great Concept, Limited Customization
I’m giving Lovi 3 stars because while the app is helpful for discovering skincare products and understanding what ingredients may work for your skin, I don’t like that the routine recommendations feel too restrictive. It seems like I have to completely adapt to the products they suggest instead of being able to customize my routine with products I already own, love, and know work well for me. I wish the app allowed more flexibility to add personal favorite creams and serums into the routine instead of pushing only new recommendations.
11 May 2026
Reply from Lovi
Dear Marie,
Thank you for taking the time to share such thoughtful feedback. We really appreciate it and completely understand where you're coming from!
You'll be glad to know that routine customization is actually something we're actively working on right now. The ability to incorporate your own favourite products into your personalized routine is on its way, and we can't wait for you to try it. We'll make sure to let you know as soon as it's live!
We hope this update will turn that 3 into a 5 for you 💜
Warm regards,
Margarita & The Lóvi Team
Reply from Lovi
Hi,
Thank you so much for your wonderful review and for taking the time to share your experience. Feedback like yours truly means the world to our entire team and keeps us motivated to keep improving.
We're absolutely thrilled to have you with us and hope Lóvi continues to exceed your expectations! 💜
Warm regards,
Margarita &The Lóvi Team
Reply from Lovi
Hi,
Thank you so much for the 5 stars! We love hearing that Lóvi has become part of your daily routine 💜
If you ever have any suggestions or need support, we're always happy to help!
Warm regards,
Margarita & The Lóvi Team
Lovi loves me
I use the application extensively to monitor my face as well as finding the best products that fit my skin
11 May 2026
Reply from Lovi
Hi Noa,
We love you back! 💜 It's wonderful to hear you're getting so much out of Lóvi (from tracking your skin's progress to discovering products that are truly made for you). That's exactly the experience we set out to create. Here's to your skin thriving!
Warm regards,
Margarita & The Lóvi Team
Reply from Lovi
Hi Artemi,
This truly made our day! We're so happy Lóvi could make a difference for you. Your skin deserves all the good things, and we're here every step of the way! 💜
Warm regards,
Margarita & The Lóvi Team
A skincare routine I love
I like having a skincare routine catered to my needs. My skin feels great and I can see it improving.
11 May 2026
Reply from Lovi
Hi Kenreece,
Thank you so much for sharing this! Knowing that your skin is feeling great and you're already seeing improvements truly makes our day.
That's exactly what Lóvi is here for, a routine that works for you, not just anyone. Keep glowing! 🌿
Warm regards,
Margarita & The Lóvi Team
I want to unsubscribe but having…
I want to unsubscribe but having trouble keep getting the run around on web dite
8 May 2026
Reply from Lovi
Hi,
Thanks for drawing our attention! Upon checking your account, we see that your subscription has already been successfully cancelled. Our team has also reached out to you directly with confirmation and additional clarification. We truly value your experience and look forward to your response so we can ensure everything is fully resolved!
Warm regards,
Margarita & The Lóvi Team
A good product with bad subscription practices
I subscribed to a one-week plan (9.99€), but the renewal terms were not clearly and prominently disclosed at the point of purchase. I was subsequently charged for a full yearly subscription (39.99€) without what I consider clear, informed consent.
I contacted support immediately. While future payments were cancelled, the company refused to refund the charge already taken, despite the fact that I did not intend to continue the service beyond the initial period.
This raises serious concerns about transparency in subscription billing and whether users are being adequately informed about automatic renewal and pricing changes.
I have initiated a dispute through my payment provider and will escalate the matter further if needed.
If the company resolves this issue by issuing a refund, I will update or amend this review accordingly.
Update: I received the full refund. If this whole situation wouldn’t have happened, I would keep occassionally buying the weekly subscription, because I did find value in Lovi. I bought the products it recommended and I’m truly enjoying them - they do target my issues and fit me well.
11 April 2026
Unprompted review
Reply from Lovi
Hi Egidija,
Thank you for taking the time to update your review, and we are genuinely glad the refund reached you. We also hear your concerns about how the renewal terms were communicated, and we take that seriously as something we continually work to improve.
It means a lot to know that despite everything, the product recommendations actually worked for your skin and that you found real value in what Lóvi suggested. That is what we are here for, and we hope that at some point down the road, you might give us another chance on your own terms.
Warm regards,
Margarita and Lovi Team 💜
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