Kaiia The Label Reviews 1,228

TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Evaluating 500 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the high quality of the clothing, noting its softness, thickness, and ability to maintain shape after washing, often exceeding expectations. Many appreciate the wide selection of styles and colors, making it easy to build a collection, and frequently highlight the excellent customer service for its quick, efficient, and understanding responses. However, some customers also noted issues with order processing, including delays, lack of updates, and difficulties with size changes or cancellations. A few other people also felt that the quality of some items deteriorated quickly after a few wears or washes, with seams fraying or fabric bobbling, despite initial impressions.

What people talk about most

Product

Reviewers highlight positive aspects of product quality, with many praising the excellent quality of... See more

Quality

People report positive experiences with quality, often praising the excellent material, comfort, and... See more

Order

Users describe ambiguous interactions with order, with many customers expressing satisfaction with quick... See more

Customer service

Clients share positive opinions on customer service, with many describing it as fabulous, excellent, and... See more

Staff

Reviewers mention positive feedback about staff, highlighting their helpfulness, efficiency, and professional... See more

Reviews shaping this summary

Rated 5 out of 5 stars

If you’re leaving a 5-star review for Kaiia The Label, you could write: I had a great experience shopping with Kaiia The Label. The quality of the clothing exceeded my expectations, and everythin... See more

Company replied

Rated 5 out of 5 stars

Really good quality clothing. Always the softest material and so comfortable. Everything feels nice and thick and well Made. Been purchasing Kaiia clothing since last year, & probably a quarter of my... See more

Company replied

Rated 5 out of 5 stars

I had a few issues with quality of clothing I received but I would say this was a one off as as I have ordered other items and the quality is great. I contacted customer services and Amy and Anna res... See more

Company replied

Rated 5 out of 5 stars

Amy dealt with my query from start to finish, with several emails going back and forth. Very helpful to have the continuity of the same advisor each time. She was as helpful as she could be, within th... See more

Company replied


Company details

  1. Women's Clothing Store
  2. Clothing Store
  3. Lingerie Store
  4. Outerwear Store
  5. Plus Size Clothing Store
  6. T-Shirt Store

Written by the company

Designed exclusively in the UK, KAIIA was born to inspire and deliver an elevated approach to fashion-forward street style for the modern, urban, cool-girl. With a laid back edge at the core, KAIIA THE LABEL is on a mission to make young women feel empowered through a curated wardrobe that provides wardrobe staples with a fearless edge and a subtle sexy aesthetic, no matter what shape or size. Elevation is our ethos. #WEAREKAIIA


Contact info

4.5

Excellent

TrustScore 4.5 out of 5

1K reviews

5-star
4-star
3-star
2-star
1-star

No history of asking for reviews

This company hasn't invited their customers, so reviews may not be representative

Replied to 98% of negative reviews

Typically replies within 24 hours

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Rated 5 out of 5 stars

Clothes are always such good quality…

Clothes are always such good quality and the delivery doesn’t take too long

8 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Molly,

Thank you for your lovely review!
We’re so happy to hear you love the quality of our clothes and that your delivery arrived quickly.

We really appreciate your support and hope to see you shopping with us again soon!

Chloe x

Rated 5 out of 5 stars

Amazing quality clothes very happy

Amazing quality clothes very happy! xx

20 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Rosie,

Thank you so much for your lovely review! We’re so happy to hear you loved the quality of your items.

Thanks for shopping with us, and we hope to see you again soon!

Amy x

Rated 5 out of 5 stars

Would recommend !!

Such good quality clothes, well worth the money. I'm already eyeing up the next set I want to buy. I am obsessed with this brand !! I ordered yesterday and arrived not even 24 hours later. Never felt such a more comfy tracksuit, i'm ready to buy more

20 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Leah,

Thank you so much for your amazing review!
We’re so happy to hear how much you love the quality and comfort of your tracksuit. Super-fast delivery and happy customers is exactly what we love to hear! We can’t wait for you to shop your next set with us already.

Thanks again for your support with the brand!

Sam x

Rated 5 out of 5 stars

Pure Comfort

I’ve bought loads of the cuffed joggers and also a full jogger and hoodie set from Kaiia now and honestly love them. The quality is really good, they’re super comfy, wash well and fit so nicely. Perfect for casual days, travelling or just lounging. Definitely one of my go-to brands now 🤍

15 April 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Christine,

Thank you for your wonderful feedback regarding your experience with our products at Kaiia. We are thrilled to hear that you have enjoyed our cuffed joggers and the full jogger and hoodie set. Your satisfaction is our top priority, and it is gratifying to know that our items have met your expectations in terms of quality, comfort, and fit.

We take great pride in ensuring that our products are not only stylish but also durable and easy to care for. It’s fantastic to hear that you find them perfect for various occasions, whether it’s for casual days, traveling, or simply lounging at home.

We truly appreciate your support and are delighted to have you as one of our valued customers. If you have any further feedback or need assistance with anything else, please do not hesitate to reach out. We look forward to serving you again soon!

Thank you once again for choosing Kaiia!

Sam x

Rated 5 out of 5 stars

I adore kaiia

I adore kaiia! My whole wardrobe is full of it , super quality and looks so good on, there’s a colour/style for everyone!

18 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Jodie,

Thank you so much for your wonderful feedback! We are thrilled to hear that you adore Kaiia and that it has become a staple in your wardrobe. It’s fantastic to know that you appreciate the quality and variety we offer.

At Kaiia, we strive to provide styles that cater to everyone, ensuring that there’s always something perfect for every occasion. Your satisfaction is our top priority, and your kind words motivate us to continue delivering exceptional products.

If you have any specific styles or colours in mind that you’d love to see more of, please feel free to share your thoughts. We value your input and are always looking for ways to enhance our collection.

Thank you once again for your support!

Laura x

Rated 5 out of 5 stars

Love kaiia the label

Love kaiia the label, website easy to use and clothes are perfect. Need everything!

19 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Lola,

Thank you for your wonderful feedback! We are thrilled to hear that you love Kaiia the Label and find our website easy to navigate. It's fantastic to know that you are satisfied with the quality of our clothing.

At Kaiia, we strive to provide our customers with the best shopping experience and high-quality products. Your enthusiasm for our collection is greatly appreciated, and we are excited to see that you want to explore more of what we have to offer.

If you have any specific items in mind or need assistance with your next purchase, please do not hesitate to reach out. We are here to help you find everything you need!

Thank you once again for your kind words. We look forward to serving you again soon!

Amy x

Rated 5 out of 5 stars

I’ve purchased many items from Kaiia…

I’ve purchased many items from Kaiia the Label, and the clothing is great

19 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Ayesha,

Thank you for taking the time to share your feedback with us. We are thrilled to hear that you have purchased many items from Kaiia the Label and that you find the clothing to be of great quality.

At Kaiia, we strive to provide our customers with exceptional products and service, and your positive experience is incredibly valuable to us. If you have any specific items you particularly enjoyed or suggestions for improvement, we would love to hear more about them. Your insights help us continue to enhance our offerings and ensure that we meet your expectations.

Should you have any questions or need assistance with future purchases, please do not hesitate to reach out. We are here to help!

Thank you once again for your support.

Sarah x

Rated 5 out of 5 stars

So far I have bought 3 different sets

So far I have bought 3 different sets. Love the windbreakers and matching shorts. Quality and price point are really good.

19 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

HI Dawn,

Thank you for sharing your feedback with us! We are thrilled to hear that you have purchased three different sets and that you love the windbreakers and matching shorts. It’s wonderful to know that you find the quality and price point to be satisfactory.

At Kaiia, we strive to provide our customers with stylish and affordable options, and your positive experience reassures us that we are on the right track. If you have any further comments or suggestions, or if there’s anything else we can assist you with, please don't hesitate to reach out. Your satisfaction is our top priority, and we look forward to serving you again in the future.

Thank you for being a valued customer!

Laura x

Rated 5 out of 5 stars

The quality of clothes is outstanding…

The quality of clothes is outstanding especially for the price. I love the reward system and will more than definitely be buying from here again.

19 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Izzy,

Thank you for your wonderful feedback! We are thrilled to hear that you find the quality of our clothes to be outstanding, especially considering the price. At Kaiia, we strive to provide our customers with the best value and a fantastic shopping experience.

We are also glad to know that you appreciate our reward system. It’s designed to enhance your shopping experience and show our appreciation for your loyalty.

We look forward to serving you again in the future, thank you for choosing Kaiia!

Sarah x

Rated 5 out of 5 stars

Clothes unbelievable quality

Clothes unbelievable quality, sizing is a bit big but everything IS oversized so its expected, would love more styles to have the smaller size option but everything is unreal!!! comes very fast

18 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Megan,

Thank you for your valuable feedback regarding your recent experience with Kaiia. We're thrilled to hear that you are impressed with the unbelievable quality of our clothes and that your order arrived very fast.

We appreciate your note about the sizing being a bit big. As you mentioned, our items are designed with an oversized fit in mind, but we understand that having more size options can enhance your shopping experience. We are always looking to improve and expand our offerings, and your suggestion for more styles to include smaller size options is incredibly helpful.

Thank you once again for your feedback, and we hope to continue providing you with products that exceed your expectations.

Amy x

Rated 5 out of 5 stars

Had a really good experience with this…

Had a really good experience with this brand I can’t wait for my clothes to come to give you an amazing review!

17 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Shannon,

Thank you for sharing your positive experience with Kaiia! We are thrilled to hear that you are excited about your order and can't wait to receive your new clothes. Your enthusiasm means a lot to us, and we are committed to ensuring that you have a fantastic shopping experience from start to finish.

Once your items arrive, we would greatly appreciate your feedback and any reviews you would like to share. Your insights help us continue to improve and provide the best possible service to our valued customers.

Thank you for choosing Kaiia, and we look forward to serving you again in the future.

Sarah x

Rated 5 out of 5 stars

quick delivery

quick delivery

16 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Bayley,

Thank you for your feedback regarding our delivery service. We are pleased to hear that you experienced a quick delivery with your recent order. At Kaiia, we strive to ensure that our customers receive their products in a timely manner, and your satisfaction is our top priority.

Thank you for choosing Kaiia. We look forward to serving you again soon!

Sam x

Rated 5 out of 5 stars

love Love love

Really simple website, easy for everyone to use. Clothes came fast and safely, great quality, comfort, and style! x

16 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Hope,

Thank you for your wonderful feedback! We're thrilled to hear that you found our website easy to navigate and that your shopping experience with Kaiia was a positive one.

It's great to know that your order arrived quickly and safely, and that you're pleased with the quality, comfort, and style of our clothing. We strive to provide our customers with the best possible products and service, so your satisfaction is incredibly important to us.

We appreciate your support and look forward to serving you again in the future!

Laura x

Rated 5 out of 5 stars

great

great, fast shipping and great items

15 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Thea,

Thank you for your positive feedback! We are thrilled to hear that you experienced great, fast shipping and were pleased with the quality of the items you received. At Kaiia, we strive to provide our customers with the best service and products possible.

Your satisfaction is our top priority, and we look forward to serving you again in the future.

Sarah x

Rated 5 out of 5 stars

I had a very positive experience

I had a very positive experience with Kaiia The Label customer support. Although I had an issue with shedding on both the jacket and joggers, Amy & Anna handled the situation professionally, kindly, and very quickly. They listened to my concerns, reviewed the photos carefully, and offered a fair solution that I really appreciated.

Their communication throughout the process was friendly and understanding, and I truly felt taken seriously as a customer. Thank you again to Amy & Anna for the great support and help.

15 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Maria,

Thank you for sharing your feedback regarding your experience with our support team. We are thrilled to hear that you had a positive interaction with Amy and Anna.

It’s wonderful to know that they handled your concerns about shedding on both the jacket and joggers with professionalism and kindness. We strive to ensure that our customers feel heard and valued, and it’s gratifying to hear that Amy and Anna took the time to listen to your concerns, review the photos you provided, and offer a fair solution.

Your acknowledgment of their friendly and understanding communication is greatly appreciated. We believe that every customer deserves to be treated with respect and care, and it sounds like they exemplified this perfectly.

Thank you once again for taking the time to share your experience. We value your feedback as it helps us continue to improve our services.

Laura x

Rated 5 out of 5 stars

So refreshing to have lounge wear which…

So refreshing to have lounge wear which is good quality, stylish and is doesn’t cost a bomb! Very impressed

14 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Macy,

Thank you for your wonderful feedback! We are thrilled to hear that you find our loungewear to be of high quality and stylish while remaining affordable. At Kaiia, we strive to provide our customers with fashionable options that don’t compromise on comfort or budget.

Your satisfaction is our priority, and we are committed to continually offering products that meet your expectations.

We appreciate your support and look forward to serving you again soon!

Sam x

Rated 5 out of 5 stars

Clothing is such good quality

Clothing is such good quality, i dont get my tracksuits from anywhere else!

14 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Lia,

Thank you for your wonderful feedback! We are thrilled to hear that you find our clothing to be of such high quality. At Kaiia, we strive to provide our customers with the best possible products, and it’s rewarding to know that our tracksuits meet your expectations.

We appreciate your loyalty and are glad to be your go-to source for tracksuits. If you have any suggestions or specific styles you would like to see in the future, please feel free to share. Your input is invaluable to us as we continue to improve and expand our offerings.

Thank you for choosing Kaiia!

Amy x

Rated 5 out of 5 stars

Hoodies

Clothes are very. good quality and fit perfectly. The hoodies are. the perfect amount of oversized and reasonably priced.

2 April 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Jessica,

Thank you for taking the time to share your feedback with us. We are thrilled to hear that you are satisfied with the quality and fit of our clothing. It’s wonderful to know that our hoodies meet your expectations for the perfect amount of oversized comfort while remaining reasonably priced.

At Kaiia, we strive to provide our customers with high-quality products that not only look great but also feel great to wear. Your positive remarks about the fit and quality of our items are greatly appreciated and will motivate our team to continue delivering the best.

Thank you once again for your support!

Sarah x

Rated 5 out of 5 stars

Amazing quality with the best designs

Amazing quality with the best designs

1 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Amy,

Thank you for your valuable feedback! We are thrilled to hear that you are enjoying the amazing quality and unique designs of our products at Kaiia. Your satisfaction is our top priority, and it’s wonderful to know that our efforts in providing exceptional products are being recognized.

Thank you once again for your kind words, and we look forward to serving you again soon!

Sam x

Rated 5 out of 5 stars

Quick shipping

Quick shipping, great quality clothes, last well from washing

11 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi,

Thank you for your valuable feedback regarding your recent experience with Kaiia. We are thrilled to hear that you are pleased with the quick shipping and the great quality of our clothes. It is our priority to ensure that our products not only meet but exceed your expectations.

If you have any further comments or suggestions, please do not hesitate to reach out. We are always looking for ways to improve and enhance your shopping experience. Thank you for choosing Kaiia, and we look forward to serving you again soon!

Sarah x

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