Kaiia The Label Reviews 1,229

TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Evaluating 500 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the high quality of the clothing, noting its softness, thickness, and ability to maintain shape after washing, often exceeding expectations. Many appreciate the wide selection of styles and colors, making it easy to build a collection, and frequently highlight the excellent customer service for its quick, efficient, and understanding responses. However, some customers also noted issues with order processing, including delays, lack of updates, and difficulties with size changes or cancellations. A few other people also felt that the quality of some items deteriorated quickly after a few wears or washes, with seams fraying or fabric bobbling, despite initial impressions.

What people talk about most

Product

Reviewers highlight positive aspects of product quality, with many praising the excellent quality of... See more

Quality

People report positive experiences with quality, often praising the excellent material, comfort, and... See more

Order

Users describe ambiguous interactions with order, with many customers expressing satisfaction with quick... See more

Customer service

Clients share positive opinions on customer service, with many describing it as fabulous, excellent, and... See more

Staff

Reviewers mention positive feedback about staff, highlighting their helpfulness, efficiency, and professional... See more

Reviews shaping this summary

Rated 5 out of 5 stars

If you’re leaving a 5-star review for Kaiia The Label, you could write: I had a great experience shopping with Kaiia The Label. The quality of the clothing exceeded my expectations, and everythin... See more

Company replied

Rated 5 out of 5 stars

Really good quality clothing. Always the softest material and so comfortable. Everything feels nice and thick and well Made. Been purchasing Kaiia clothing since last year, & probably a quarter of my... See more

Company replied

Rated 5 out of 5 stars

I had a few issues with quality of clothing I received but I would say this was a one off as as I have ordered other items and the quality is great. I contacted customer services and Amy and Anna res... See more

Company replied

Rated 5 out of 5 stars

Amy dealt with my query from start to finish, with several emails going back and forth. Very helpful to have the continuity of the same advisor each time. She was as helpful as she could be, within th... See more

Company replied


Company details

  1. Women's Clothing Store
  2. Clothing Store
  3. Lingerie Store
  4. Outerwear Store
  5. Plus Size Clothing Store
  6. T-Shirt Store

Written by the company

Designed exclusively in the UK, KAIIA was born to inspire and deliver an elevated approach to fashion-forward street style for the modern, urban, cool-girl. With a laid back edge at the core, KAIIA THE LABEL is on a mission to make young women feel empowered through a curated wardrobe that provides wardrobe staples with a fearless edge and a subtle sexy aesthetic, no matter what shape or size. Elevation is our ethos. #WEAREKAIIA


Contact info

4.5

Excellent

TrustScore 4.5 out of 5

1K reviews

5-star
4-star
3-star
2-star
1-star

No history of asking for reviews

This company hasn't invited their customers, so reviews may not be representative

Replied to 98% of negative reviews

Typically replies within 24 hours

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Rated 5 out of 5 stars

Quick shipping

Quick shipping, great quality clothes, last well from washing

11 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi,

Thank you for your valuable feedback regarding your recent experience with Kaiia. We are thrilled to hear that you are pleased with the quick shipping and the great quality of our clothes. It is our priority to ensure that our products not only meet but exceed your expectations.

If you have any further comments or suggestions, please do not hesitate to reach out. We are always looking for ways to improve and enhance your shopping experience. Thank you for choosing Kaiia, and we look forward to serving you again soon!

Sarah x

Rated 5 out of 5 stars

I LOVE KAIIA

The hoodies are so good and look so nice! I loveeee the colours and the clothes are so comfortable

13 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi,

Thank you for your wonderful feedback! We're thrilled to hear that you love the hoodies and find them both stylish and comfortable. At Kaiia, we take great pride in offering a variety of colours and designs that not only look good but also feel great to wear.

Your satisfaction is our top priority, and it's fantastic to know that our products are meeting your expectations.

We appreciate your support and hope you continue to enjoy your purchases!

Laura x

Rated 5 out of 5 stars

Love the clothes from here!

Love the clothes from here!

13 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi,

Thank you for your wonderful feedback! We are thrilled to hear that you love the clothes from Kaiia. Our team works hard to curate a collection that not only meets but exceeds our customers' expectations.

We look forward to serving you again soon!

Sarah x

Rated 5 out of 5 stars

Great quality clothes

11 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Ayesha,

Thank you for your feedback regarding the quality of our clothing. We are thrilled to hear that you are satisfied with the products you received from Kaiia.

At Kaiia, we take great pride in delivering high-quality apparel that meets the expectations of our valued customers. Your positive experience is incredibly important to us, and we appreciate you taking the time to share your thoughts.

Thank you once again for your support!

Amy x

Rated 5 out of 5 stars

5 stars

Have bought loads of Kaiia from the website and TikTok shop. The quality & price is amazing. Clothes are so on trend. Had to return a couple of items due to sizing which was straightforward. Will be ordering loads more.

11 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Laura,

Thank you for your wonderful feedback! We are thrilled to hear that you have had such a positive experience with your purchases from Kaiia.

It's fantastic to know that you find our quality and pricing to be exceptional, and that our clothing aligns with current trends. We strive to provide our customers with stylish options that meet their needs.

We appreciate your understanding regarding the sizing issues and are glad to hear that the return process was straightforward for you. We aim to make your shopping experience as seamless as possible.

We look forward to serving you again soon, and we are excited for you to explore more of our collection. If you have any questions or need assistance with your next order, please don’t hesitate to reach out.

Thank you for being a valued customer!

Sam x

Rated 4 out of 5 stars

Great tracksuits love them good quality

Great tracksuits love them good quality

4 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Dionne,

Thank you for your feedback! We are thrilled to hear that you love the tracksuits and appreciate the quality. At Kaiia, we strive to provide our customers with stylish and high-quality products that meet their expectations.

Thank you for choosing Kaiia!

Laura x

Rated 5 out of 5 stars

butter yellow set

I ordered the butter yellow set, so comfy and soft, can’t wait to buy my next one

11 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Charlotte

Thank you for sharing your feedback regarding your recent purchase of the butter yellow set from Kaiia. We are thrilled to hear that you find it so comfortable and soft! Your satisfaction is our top priority, and it's wonderful to know that you are already looking forward to your next purchase.

If you have any questions or need assistance with future orders, please don't hesitate to reach out. We are here to help you find the perfect items that suit your style and needs.

Thank you for choosing Kaiia, and we look forward to serving you again soon!

Sarah x

Rated 2 out of 5 stars

Customer support issues

I orderd 4 items, all of which were returned and even though it states all items have been returned i have not received a refund for one of the items. I contacted customer support who said this has been returned and to wait up to 5 working days. I have since waited a week and still no improvements. They did clarify that the item was not damaged etc. I contacted klarna who told me that this return has not been submitted correctly on there end and even after having a reply from customer support which clearly shows one item hasn't been refunded i am no further forward. The return process is also a lengthy process.

5 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi,

I sincerely apologise for the inconvenience you have experienced, and I appreciate your patience as we work to resolve this matter.

I understand that you ordered four items, all of which have been returned, yet you have not received a refund for one of them. It is concerning to hear that, despite being informed by customer support that the return was processed correctly, you are still waiting for your refund.

To assist you further, could you please reply to the message from Trust Pilot with your order details. Once we have this information, we can check your order and coordinate with our returns team to provide proof of refund if it has been processed. This documentation can then be forwarded to Klarna for your records.

Your satisfaction is important to us, and we are committed to resolving this issue as quickly as possible. Thank you for your understanding and cooperation.

Amy

Rated 5 out of 5 stars

I love the clothing they are honestly…

I love the clothing they are honestly the best quality for a great price. Can up style any outfit with their clothing and even on lazy days I still feel put together

8 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi,

Thank you for your wonderful feedback! We are thrilled to hear that you love our clothing and find them to be of the best quality at a great price. It's fantastic to know that our pieces can elevate any outfit, making you feel stylish even on those lazy days.

At Kaiia, we strive to provide versatile and fashionable options that cater to all occasions. Your satisfaction is our top priority, and we appreciate you taking the time to share your experience with us.

Thank you for being a valued customer!

Laura x

Rated 5 out of 5 stars

Early Delivery !

My delivery was supposed to be delivered later than my holiday date, but with the help of Anna & Marie I was able to pay for next day delivery and get my parcel 3 weeks earlier than expected! Amazing service !!

8 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Fatou,

Thank you for reaching out to us with your feedback regarding your recent delivery experience. We're thrilled to hear that you received your parcel three weeks earlier than expected!

It's wonderful to know that Anna and Marie were able to assist you in arranging next-day delivery, ensuring that your order arrived in time for your holiday. We strive to provide exceptional service, and it's rewarding to hear that our team made a positive impact on your experience.

We appreciate your support and look forward to serving you again in the future.

Thank you for choosing Kaiia.

Sam x

Rated 5 out of 5 stars

Really happy with the quality of kaiia…

Really happy with the quality of kaiia products and even more happy with how reliable they are with there delivery as they set a date and stick with that date and always comes on time 100% will keep ordering from kaiia the lable

8 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Leigh,

Thank you for taking the time to share your feedback regarding your experience with Kaiia. We are thrilled to hear that you are pleased with the quality of our products.

Your satisfaction is our top priority, and it is wonderful to know that our commitment to reliable delivery has made a positive impact on your shopping experience. We strive to set clear delivery dates and ensure that your orders arrive on time, every time.

We truly appreciate your loyalty and are delighted to hear that you plan to continue ordering from us. Thank you once again for your support, and we look forward to serving you in the future.

Amy x

Rated 5 out of 5 stars

The best affordable tracksuits!!

The best affordable tracksuits!!! So cozy!

1 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi,

Thank you for your wonderful feedback! We are thrilled to hear that you find our tracksuits to be both affordable and cozy. At Kaiia, we strive to provide high-quality products that not only meet our customers' expectations but also offer comfort and style.

Thank you for choosing Kaiia!

Sarah x

Rated 5 out of 5 stars

Absolutely wonderful

Absolutely wonderful

6 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi,

Thank you for your feedback! We are thrilled to hear that you had an absolutely wonderful experience with us at Kaiia. Your satisfaction is our top priority, and it’s always rewarding to know that our efforts have made a positive impact.

Thank you for choosing Kaiia and we look forward to serving you again soon!

Amy x

Rated 5 out of 5 stars

Great site and clothes fit well and…

Great site and clothes fit well and fast delivery

1 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Louise,

Thank you for your wonderful feedback! We are thrilled to hear that you had a positive experience with Kaiia. It’s great to know that you found our site easy to navigate and that the clothes fit you well. We take pride in offering fast delivery, and we’re glad it met your expectations.

Thank you for choosing Kaiia. We look forward to serving you again soon!

Laura x

Rated 5 out of 5 stars

Always great experience

Always great experience, love the hoodies and joggers

6 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Charlotte,

Thank you for your feedback! We are thrilled to hear that you consistently have a great experience with us. Your appreciation for our hoodies and joggers means a lot to us.

At Kaiia, we strive to provide high-quality products that not only meet but exceed our customers' expectations. If you have any specific styles or features that you particularly love, or if there's anything else we can do to enhance your shopping experience, please let us know.

We value your input and look forward to continuing to serve you with the best in fashion. Thank you for being a valued customer!

Sarah x

Rated 5 out of 5 stars

I’ve followed Kaiia on TT for a while…

I’ve followed Kaiia on TT for a while but never made the jump to purchase! I finally ordered 5 items on TT and these were delivered quite quickly. Love every single item and I’ve already ordered another 8 items off the website! Can’t wait to receive them, lovely quality and reasonably priced! So much selection and great being able to mix and match!

6 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

HI Sabrina,

Thank you for sharing your feedback with us! We are thrilled to hear that you have been following Kaiia on TikTok and finally decided to make a purchase. It’s wonderful to know that your order of 5 items arrived quickly and that you love each one of them.

We appreciate your support and are delighted that you have already placed another order for 8 additional items from our website. Your enthusiasm for our selection and the quality of our products means a lot to us.

Thank you for choosing Kaiia!

Amy x

Rated 5 out of 5 stars

came really fast

came really fast. Ordered on TikTok shop. Sizing was nice and oversized

17 March 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Madiha,

Thank you for your feedback regarding your recent order from Kaiia through TikTok Shop. We're thrilled to hear that your order arrived quickly and that you are pleased with the sizing, particularly the oversized fit.

At Kaiia, we strive to ensure our customers receive their orders promptly and are satisfied with their purchases.

Thank you once again for choosing Kaiia!

Sam x

Rated 5 out of 5 stars

Amazing clothing x

4 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Holly,

Thank you for your feedback regarding our clothing at Kaiia. We truly appreciate your kind words and are thrilled to hear that you find our products amazing. Your satisfaction is our top priority, and we are committed to providing high-quality clothing that meets your expectations.

Thank you once again for your support!

Laura x

Rated 5 out of 5 stars

Great quality clothing!

2 April 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Shannon,

Thank you for your feedback! We are thrilled to hear that you are enjoying the quality of our clothing at Kaiia. Our team works diligently to ensure that each piece meets high standards, and it is rewarding to know that our efforts resonate with our valued customers like you.

If you have any specific items that you particularly loved or any suggestions for improvement, we would love to hear more. Your insights are invaluable in helping us continue to enhance our offerings.

Thank you for choosing Kaiia. We look forward to serving you again soon!

Sarah x

Rated 5 out of 5 stars

I love all things kaiia!

I love all things kaiia!! I have multiple tracksuits, sweatshirts, shorts and Tshirts from Kaiia and love them all so much! The quality is really really good! Iv seen a few things online about the material bobbling but that’s honestly never happened to my pieces.
If there’s ever been anything wrong with my order Iv always emailed the team and they’ve been great with getting back to me! Brilliant customer service!! All the girls on TikTok shop lives are amazing too!

5 May 2026
Unprompted review
Kaiia The Label logo

Reply from Kaiia The Label

Hi Dorice,

Thank you for sharing your wonderful feedback! We are thrilled to hear that you love all things Kaiia and that you have built such a fantastic collection of tracksuits, sweatshirts, shorts, and T-shirts. It’s great to know that the quality of our products has met your expectations, and we appreciate you taking the time to mention your positive experience regarding the material.

It's also fantastic to hear that our customer service team has been responsive and helpful whenever you've had any concerns with your orders. We strive to ensure that our customers receive the best support possible, and your kind words reinforce our efforts.

Additionally, we are glad to know that you enjoy our TikTok shop lives and find the team engaging and helpful. We appreciate your support and enthusiasm for our brand.

Thank you for being a valued part of the Kaiia community.

Amy x

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