Inventor Smart Care Reviews 

150
TrustScore 3 out of 5

3.2

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Review summary

Created with AI, based on recent reviews

Looking at 45 reviews, most reviewers were somewhat happy with their experience overall. Many customers found the product innovative, appreciating its design for encouraging dental care through play. A significant number of cats enjoyed the wand and catnip, with some owners observing improved dental health and cleaner teeth. Reviewers also frequently praised the fast delivery and well-packaged items. However, some people were dissatisfied, as many cats showed little interest in chewing the dental wand for its intended purpose. Concerns were also raised about product quality and durability, with some items breaking quickly or posing safety risks like ingestion. Additionally, a few customers experienced significant delays or issues with delivery, including missing parcels.

What people talk about most

Product

Reviewers highlight ambiguous aspects of product, with some customers praising its effectiveness for dental... See more

Quality

Consumers find quality to be ambiguous, with some reporting satisfaction, noting the product keeps cats... See more

Delivery service

Users describe ambiguous interactions with the delivery service, with some experiencing fast delivery in... See more

Reviews shaping this summary

Rated 3 out of 5 stars

Whilst one of my cats really enjoys biting the yellow dental wand for his teeth, I've been at a loss to understand how I get the toothpaste into the dental wand. However, I've just read the instructio... See more

Company replied

Rated 3 out of 5 stars

The product was dispatched very quickly and came well packaged. The catnip was a great favourite with the cats, but the little satin bags are not cat proof, and unfortunately they helped themseves a... See more

Company replied

Rated 3 out of 5 stars

The idea is great but my cat with dental issues won't put the yellow 'brush' in her mouth so it isn't helping. She loves the green toy but that doesn't help her teeth! My other cat broke the thread on... See more

Company replied

Rated 3 out of 5 stars

My cat just doesn't care. I got a little sniff and that's it. It's suuuper hard to squish, I think its probably too hard for my older cat even if he did pay any attention to it. I followed the... See more

Company replied


Company details

  1. Pet Supply Store

Written by the company

The stress-free way to brush cat's teeth. We engage your cat's instincts to hunt to drive the experience of brushing their teeth. This ensures cooperation from the cat and more importantly it improves the bond between you and your cat.


Contact info

3.2

Average

TrustScore 3 out of 5

150 reviews

5-star
4-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 78% of negative reviews

Typically replies within 1 week

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3.2

All reviews

(150)

35 reviews in the last 12 months

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Rated 2 out of 5 stars

Great Design Idea, Could Be Improved

I love the idea for a toothbrush that's a toy the cat can chew on. I was expecting these to be made of soft silicone material but, when I felt them, they were made of rigid plastic and the spikes felt kind of sharp. My cats were initially curious about them, but they recoiled when they tried to sniff or bite the toy. They are ok batting the toys around, but that doesn't serve the intended purpose. I really wanted to like the dental wand, but I think the design needs improvement. Specifically, I think it should be made of softer material, at least the spikes on the outside.

15 December 2025
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Reply from Inventor Smart Care

Hello Misty. We have actually changed the material from a softer plastic to the harder one as the new version works more efficiently when cleaning the cat's teeth. If you email meow@inventorcat.co.uk we can check if we have any of the softer wands left that you can order but we don't plan to change our current offering at this time.

Rated 5 out of 5 stars

Great product, quick delivery

Swift delivery and brilliant product! This is my second time ordering from inventor cat and I must say the new device is a huge improvement on the last iteration! They have listened to their customer feedback and made it much more sturdy.
Both my cat and my kitten love this - I am getting them used the the harder material using lick e lix treats but they don’t seem to mind and have so far not managed to break it even with the odd cheeky hard bite!

This is a brilliant tool for any cat parent looking to clean their kitties teeth on a convenient, easy and fun way!

I highly recommend!

17 December 2025
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Reply from Inventor Smart Care

Thank you so much for taking the time to leave this review. We are so glad to hear that your cats are benefiting from the wand!

Rated 1 out of 5 stars

Can't get cat interested

I've tried the toothpaste, licky-e- licks, and cat nip. Cat won't touch the wand.

21 November 2025
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Reply from Inventor Smart Care

Good Morning.

I am sorry to hear this.

We have a 120-day return policy, which means you have 120 days from the date you receive your item to request a return.

You are eligible for a 100% refund on the item cost if, after consistently trying to use the Dental Wand throughout the 120 days (minimum of 60 days), your cat has not bitten it.

Please contact meow@inventorcat.co.uk with your order details if 60 days has already passed or feel free to contact us after this time and we can issue a refund once the wand is returned to use.

Rated 4 out of 5 stars

On the positive side

On the positive side, my cat does bite the toy. This happened on the first use :) On the negative side, the opening to pour the (Virbac) toothpaste in, is simply not wide enough. If the toothpaste was liquid this would work. Unfortunately it is not and it is taking me AGES to manage to pour it in. Same with Webbox treats.

Update:
And yes, to reply to your silly question, I did open the toy to squeeze the toothpaste in, even using the wider opening. No one in their right mind would try to fill the toy through the tiny holes 🤣 This said, I have now noticed that the nozzle of the Virbrac toothpaste fits in the wider toy opening, which makes it easier. (Thanks god I bought the toothpaste you recommended!) Unsure if this was indicated somewhere but if not, it might help!
The toy itself is super hard, but I read that the original version is softer. It might be good to offer the option, especially for older cats.
But so far so good hence why I upgraded my experience to 4 stars :)

5 November 2025
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Reply from Inventor Smart Care

Hello Sophie,I am sorry to hear you are having difficulties inserting the toothpaste. Can you please confirm are you unscrewing the dental wand to put the toothpaste in? If you need any more assistance please reach out to us meow@inventorcat.co.uk.

Rated 2 out of 5 stars

My cat didn't like the chew stick

My cat didn't like the chew stick. Probably the texture as she is twelve years old. She gets her plaque reduction from specialised dry kibble. The only thing she enjoyed was the catnio

20 October 2025
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Reply from Inventor Smart Care

Good Afternoon, Vivian.

Thank you for taking the time to share your feedback.

I am sorry to hear your cat hasn't taken to the dental wand.

We do offer a 120-day money-back guarantee once you have tried the product with your cat for at least 60 days from your order date, which I can see was fairly recently.

Our manual includes tips to help your cat take to the product, this is the link:

https://www.inventorcat.co.uk/manual

But if you are still having issues please do reach out to us via email, meow@inventorcat.co.uk for further assistance.

Rated 5 out of 5 stars

Works with my cat not against him

I bought this with the goal of making a necessary evil (in my cats eyes), more enjoyable and to encourage him to be able to make his own choice for cooperative care. So far he's happy to play and gently bite, so we're working on getting the bite grip there! It's refreshing to see a product which sees the importance of dental care for cats, whilst also appreciating it's not something many people (or cats) enjoy and actually do! Some fussier cats like my boy may take a while to get used to the texture, but he's already responding to it far better than he ever did with a conventional toothbrush!

If there was an option for a slightly softer 'starter' brush, that may be good to encourage the bite and make the introduction stage easier!

21 October 2025
Unprompted review
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Reply from Inventor Smart Care

Thank you so much for taking the time to review the dental wand, I am so glad to hear it is helping your cat!

Rated 5 out of 5 stars

Great quality but

Great quality, great product, but pretty expensive even more in combination with additional customs payments because delivery is from UK

8 September 2025
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Reply from Inventor Smart Care

Thank you so much for your kind words and feedback!

We’re thrilled to hear you love the quality and our products.

We completely understand your point about customs fees — it’s something we’re actively working on.

Our aim is to have international distribution centres in the future to make global delivery faster and more affordable for our customers.

We really appreciate your support as we grow!

Rated 5 out of 5 stars

This is an excellent product

This is an excellent product. My cats took to playing with it straight away.

3 September 2025
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Reply from Inventor Smart Care

Thank you so much for your kind review,we are so pleased to hear your cats are enjoying the product!

Rated 5 out of 5 stars

Cat loves it

Cat loves it, arrived when we expected it to and much easier than fighting with him to brush his teeth!

18 September 2025
Unprompted review
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Reply from Inventor Smart Care

Thank you for taking the time to write this review, it is very much appreciated!

Rated 1 out of 5 stars

poor customer service

Beryl poor customer service. No telephone numbers etc. Hard to contact re duplicate order etc. Poor communications. I wentbto cat show and the talk said entirely different things to the instruction sent

3 September 2025
Rated 1 out of 5 stars

Item did not arrive

Item did not arrive. Their email stated Royal Mail but the tracking took me to Evri. I have had an awful experience with Evri before. Awaiting response from Inventorcat.

17 September 2025
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Reply from Inventor Smart Care

Hello Eileen, Thank you for your feedback and for bringing this to our attention. We’re sorry for any confusion caused regarding the courier details, and we completely understand your concern, given your past experiences.

I’m pleased to see that your order has now been delivered upon checking the tracking and have emailed you back regarding this issue, but if you have any further issues or questions, please don’t hesitate to get in touch with us directly—we’re always happy to help.

Rated 5 out of 5 stars

Thank you for being wonderful and…

Thank you for being wonderful and supporting me when my cats tangled up the wire after only one day and providing a replacement. I have purchased extra yellow teeth toys for them to enjoy chewing.

Amazing company and 5star service. Would recommend to anyone with a cat or pet with dental needs.

29 July 2025
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Reply from Inventor Smart Care

Thank you so much for taking the time to leave this lovely review!

Rated 1 out of 5 stars

Absolutely no customer service

I'm convinced that these people have gotten quite big quite quickly. I emailed them days ago and have had no reply. I am seriously struggling to even find a phone number and the number I did just call against their address in Basingstoke is a completely different company! I have spoken to a lady there in the past who was very friendly and helpful but reading some of the reviews I think I'll duck

25 July 2025
Unprompted review
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Reply from Inventor Smart Care

Hi Kay, Thank you for taking the time to share your feedback. I’m sorry to hear about your recent experience – that’s certainly not the level of service we want to deliver, and I completely understand how frustrating it must be when you can’t get through or don’t receive a reply as quickly as expected. We have replied to your email and you have been added to The Cat Clubhouse, please let us know if you need any further help.

Rated 5 out of 5 stars

Very good experience

I bought the dental wand for my cat. It was on pre order so there was a bit of a wait. But the company replied promptly to my email and kept me informed. Unfortunately when the wand arrived it was not suitable for my cat and I had to return it. True to their word I was given a refund straight away. Dealing with this company was a pleasure and I wish them every success in what they are doing!

3 July 2025
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Reply from Inventor Smart Care

Thank you for taking the time to leave this review. I am sorry the product wasn't for your cat and thank you for your kind wishes.

Rated 5 out of 5 stars

Brushing is a treat.

I would never be able to get a brush into my cat's mouth to clean her teeth. Then I saw the Dentol wand advertised, and it looked easy enough so I thought I would give it a go. Well, let me say it was easy enough. I watched the short video and then introduced my cat to it. She loves it. She thinks she is getting a treat and I know I'm helping her teeth. Win-win.

3 July 2025
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Reply from Inventor Smart Care

Thank you so much for your review!

Rated 1 out of 5 stars

I thought it would be the answer

I thought it would be the answer - but no, she wasn't interested. We tried- sorry!

3 July 2025
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Reply from Inventor Smart Care

Hello. Please feel free to get in touch with us via meow@inventorcat.co.uk if we can be of any assistance in helping your cat.

Rated 3 out of 5 stars

My cat just doesn't care

My cat just doesn't care. I got a little sniff and that's it.
It's suuuper hard to squish, I think its probably too hard for my older cat even if he did pay any attention to it.
I followed the videos, added his favourite stinky paste and he just didn't care.
It's a bit of a waste of money sadly and I'll have to go back to the tooth brushing fight.

The packaging is cute enough, it was well wrapped. It did take a really long time to get delivered but I was informed throughout the process.

3 July 2025
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Reply from Inventor Smart Care

We have a 120-day return policy, which means you have 120 days after receiving your item to request a return if your cat will not take to the item.

You are eligible for a 100% refund on the item cost if, after consistently trying to use the Dental Wand throughout the 120-day period (minimum of 60 days), your cat has not bitten it.

To be eligible for the money-back guarantee, you must:

Follow the instructions provided in the manual

Contact us at meow@inventorcat.co.uk for help before requesting the return

Please email us if we can be of anymore help

Rated 1 out of 5 stars

Great idea but my 2 cats will not go…

Great idea but my 2 cats will not go near it!

3 July 2025
Inventor Smart Care logo

Reply from Inventor Smart Care

We have a 120-day return policy, which means you have 120 days after receiving your item to request a return if your cat will not take to the item.

You are eligible for a 100% refund on the item cost if, after consistently trying to use the Dental Wand throughout the 120-day period (minimum of 60 days), your cat has not bitten it.

To be eligible for the money-back guarantee, you must:

Follow the instructions provided in the manual

Contact us at meow@inventorcat.co.uk for help before requesting the return

Please email us if we can be of anymore help

Rated 1 out of 5 stars

Ordered 7 weeks ago & so emailed to…

Ordered 7 weeks ago & so emailed to cancel order - miraculously told it had been dispatched & advised to send back when delivered. Now looking at how to return.

3 July 2025
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Reply from Inventor Smart Care

Hello Elizabeth, if you need further assistance please email us again. You should have received a returns sticker in the box you can use to send back to us.

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