Buy it Direct Ireland Reviews 

9,531
TrustScore 4 out of 5

4.0

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Review summary

Created with AI, based on recent reviews

Looking at 1,156 reviews, reviewers had a great experience with this company. Customers frequently praise the high quality of products, including appliances and furniture, often noting their durability and excellent condition upon arrival. Many people also appreciate the competitive and affordable pricing, finding great value compared to other retailers. The ordering process is generally described as easy and seamless, with customers receiving good communication and tracking updates. However, some customers also noted significant issues with delivery, including unexpected delays, items not arriving as scheduled, or high delivery charges. There were also instances where delivery personnel lacked proper equipment, handled items roughly, or left heavy products at inconvenient locations. A few other people also felt that some products had quality issues or did not match the website's dimensions.

What people talk about most

Delivery service

Customers consistently note ambiguous experiences with delivery service, with many praising fast and prompt... See more

Product

Reviewers highlight ambiguous aspects of product quality and condition, with many customers expressing... See more

Order

Consumers find the ordering process to be ambiguous, with many reporting issues such as hidden charges,... See more

Quality

Reviewers mention positive feedback about quality, with many customers expressing satisfaction with products... See more

Price

Clients share positive opinions on price, with many reviewers highlighting great prices and good value.... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Buying the cooker and dealings with BD were smooth and efficient, cooker is brilliant however your delivery partner sent a v nice young lad out without a means to get cooker out of truck, no trolley... See more

Rated 4 out of 5 stars

Ordering was easy. Product came within 2 weeks which was great. Delivery was quick the driver called me to give me a heads up to when to expect it which made it more of a personal experience.

Company replied

Rated 4 out of 5 stars

The freezer works well. Delivery was fasted than I anticipated. However, I had thought that delivery would also come with set up.

Company replied

Rated 5 out of 5 stars

Got the nothing phone 3 and genuinely saved €300! Phone came in perfect condition, 2 days earlier then expected by dod courier. No customs or vat. I bought a laptop from their sister site in 2007 so t... See more

Company replied


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4.0

Great

TrustScore 4 out of 5

10K reviews

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4.0

All reviews

(9,531)

1,072 reviews in the last 12 months

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Rated 1 out of 5 stars

Never got a working product

Never got a working product. Arrived damaged and due to work commitments , took 2 weeks to pick up. This was end of April.

Then the fun began.

It is now June 12th and we never got a replacement. Emails, calls, videos, pictures - DPD being clueless and several delivery dates. Twice, I took days off so I could be home to get the item and nothing. The staff at buyitdirect were nothing but polite and attentive so I have no ire for them but when the Irish arm of the company doesn't recognise a tracking number from the UK side of the company, then some thing is wrong. The heel dragging and the incompetence to deliver a single item is staggering. It was not confirmed to me but I suspect that the dehumidifier was lost by DPD. Finally got a refund- that was smooth enough.

Do not use DPD and think carefully before dealing with buyitdirect. It is a company that I will not deal with again.

12 June 2026
Unprompted review
Buy it Direct Ireland logo

Reply from Buy it Direct Ireland

Hi Paul,

Thank you for your review.

We’re very sorry to hear about the issues you encountered with your order. This isn’t the level of service or quality we aim to provide, and we understand how disappointing this must have been.

We’d like to look into this further and work toward resolving it for you. However, we’ve been unable to locate your Sales Order with the information currently provided.

Could you please share your Sales Order Number or Postcode so we can investigate and get back to you as soon as possible?

Kind regards,
Dyann

Rated 1 out of 5 stars

I would strongly caution anyone…

I would strongly caution anyone considering ordering from Buy It Direct.

I placed an order for two items on April 4th and waited over four weeks for delivery. When the order finally arrived, I discovered that the wrong sofa had been shipped.

What followed was nearly two months of frustrating back-and-forth communication in an attempt to have the incorrect item collected and my money refunded. Throughout the process, I received the same generic, passive responses from multiple customer service representatives, meaning there was no continuity or ownership of my case.

I was repeatedly told that they were “chasing updates” from their delivery partner, yet it often took weeks to receive any meaningful response. The collection process itself was equally disorganized. I received no notification of when the sofa would be collected until the driver called to say he was outside my house. To make matters worse, he was actually at the wrong address provided by their agent(s).

The entire experience demonstrated a serious lack of communication, accountability, and customer care. A simple mistake on their part turned into months of unnecessary stress and inconvenience for me as the customer.

I also found it misleading that the company presents itself through a .ie website, giving the impression of being an Irish business, when it is actually based in England.

Mistakes can happen, but how a company resolves those mistakes is what matters. Unfortunately, my experience with Buy It Direct’s customer service was extremely disappointing from start to finish.

For a review site such as Trustpilot or Google, I’d suggest ending with:

“Overall rating: 1/5. I would not recommend based on my experience.”

4 April 2026
Unprompted review
Rated 1 out of 5 stars

Terrible company

Terrible company! Just a summary of what happened (so far):

1. I paid, they took the money and didn't create any order. I had to call multiple times and wait for weeks before they created it.
2. First delivered item was faulty. I returned it and requested a replacement.
3. Replacement was faulty too! I had to return it and request a refund.
4. Had to wait weeks for the refund. Only after calling them, they processed it.
5. The refund was issued for a value lower than the original price!

Unbelievable.

11 June 2026
Unprompted review
Rated 1 out of 5 stars

Horrendous customer service - faulty goods

Horrendous customer service, I've had an issue with a wine cooler which was first communicated back in November 2025. We are now in June 2026, wine cooler still pallet wrapped in my kitchen, was due to be collected on 20th May and no one turned up.
The wine cooler is making a loud rattle noise and develops occasional leaks. They tried to fob me off by saying the door handle is loose but open inspection, the handle was tightly secured. Clearly a mechanical issue but they want to avoid any returns. It is clear Buy It Direct do not value customer service. I will never be using their website again.

10 June 2026
Rated 1 out of 5 stars

I bought refurbished commercial…

I bought refurbished commercial dehumidifier. Delivery took a bit but that's ok. Arrived and not working 😕 contacted the company they said i need to pack in the box they will collect it within 10 working days and return the money.After that time nothing happened. I contacted them again they apologised and said they can collect friday or coming Monday i said perfect friday.i was home ALL day waiting nobody came nobody called. Very upsetting considering I didn't go to work !!!! Contacted them again and now they are saying someone will call me. Its been like 3 weeks. Im highly disappointed with the company and costumer support. Im starting to doubt they will actually collect it and return my money. I saw many lovely things I was going to order from them and im just so upset...

18 May 2026
Unprompted review
Rated 1 out of 5 stars

We were told that our order was…

We were told that our order was delivered on 29/05/2026. Unfortunately this was not the case and our order appears to have gone missing. Order was not delivered. Now we are under pressure with build and also I paid a lot of money for an electric hob that I didn't receive.

8 June 2026
Rated 5 out of 5 stars

High-quality, affordable appliances.

I highly recommend them for appliances, especially for items which may not be available elsewhere. Have bought a mini dishwasher for my brother in the past, which is still working perfectly years later. Have now purchased a mini clothes drier before the arrival of our baby - haven't had a chance to use it yet, but it looks perfect & was delivered very quickly!

11 March 2026
Rated 4 out of 5 stars

Buying the cooker and dealings with BD…

Buying the cooker and dealings with BD were smooth and efficient, cooker is brilliant however your delivery partner sent a v nice young lad out without a means to get cooker out of truck, no trolley or ramp , luckily was at home and able to get some locals to help, other could have been disastrous. Delivery partner needs up there game

5 June 2026
Rated 5 out of 5 stars

very impressed

very impressed with the wardrobe i purchased
great price & high quality
early delivery & the gentlemen who delivered were especially helpful
thank you

2 May 2026
Rated 1 out of 5 stars

Avoid if you expect your consumer rights to be respected.

I purchased a monitor that has been suffering from the same recurring fault every few months. Each time, I have to spend weeks documenting the issue, arranging shipment, waiting for the repair, and then waiting again for the monitor to be returned. The problem keeps coming back despite the repair attempts.
The manufacturer has made it clear that they will not replace the monitor, even though this particular unit appears to be inherently faulty. The retailer, in turn, states that a replacement can only be approved if the manufacturer determines that further repairs are not economically viable.
However, the manufacturer has also indicated that they do not intend to reach such a conclusion. As a result, the retailer refuses to replace the unit, leaving me trapped in an endless cycle of repairs for the same defect.
This experience has cost me well over 200e.
Do not make the same mistake. The .ie domain may lead you to believe you are dealing with an Irish retailer, but the business operates from the UK. The EU consumer law won't apply.

5 June 2026
Unprompted review
Buy it Direct Ireland logo

Reply from Buy it Direct Ireland

Hi Anna,

Thank you for your review.

We’re very sorry to hear about the issues you encountered with your order. This isn’t the level of service or quality we aim to provide, and we understand how disappointing this must have been.

We’d like to look into this further and work toward resolving it for you. However, we’ve been unable to locate your Sales Order with the information currently provided.

Could you please share your Sales Order Number or Postcode so we can investigate and get back to you as soon as possible?

Kind regards,
Dyann

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