Rituals Reviews 

Poor customer service. My parcel delivered by the unreliable Yodel was delivered to the wrong address. I was in at the time of delivery and have a ring camera. The parcel was not delivered to anyone in our building and the delivery photo doesn’t match the carpet in our building. Contacted customer service via WhatsApp and they took my details then ignored me that was 3 days ago and had nothing since. Disgraceful I spend a lot of money with the company and I’m just to accept someone else had my delivery for free

Avoid this branch ! Treated my daughter and her 2 friends like they were going to steal something. My daughter visited the store today with her 2 friends, one of whom wanted to purchase a gift for his mother’s birthday. They were asked to wait outside and told only 2 were allowed, bearing in mind they are young adults of 19 years old. Apparently all 3 members were very unkind and rude, almost ganging up and trying to intimidate them. Also used radio to call security. Why did this happen!? Such an upsetting experience for innocent young people.
Please don’t disrespect young people and treat them like this. They were profiled and treated as if they were going to steal. Not cool. Retrain your Ealing branch. Be nice to people. You have lost a substantial sale today, Friday, March 27, 2026.

Oxford street Rituals for the hydro and brain massage experience.
As soon as you go downstairs it feels so calm and tranquil.
Didn't know what to expect, I booked the 25mins Hydro massage which had a LED facial treatment at same time.
Then I was taken into another area and shown into a very futuristic pod .
For my 55mins Brain therapy which started with breathing techniques.
The whole experience with sound and bed vibration was a unique experience.
Would highly recommend
I Was looked after by Precious a member of staff who explained everything and was very attentive.
When I finished I was offered a herbal tea while I relaxed no rush.
You can chill in one of the chill out spaces provided, then when you leave you get a small goodie bag with free samples . 10/10

I visited the Rituals store at the Bullring in Birmingham today to buy birthday presents for my nieces, and I had a lovely experience. Sam was incredibly helpful she took the time to go through the different fragrances with me and helped me choose the perfect gift sets. I wasn’t sure what to pick at first, but she made the whole process easy and enjoyable.

I really appreciated. Her knowledge and friendly approach made a big difference. She wrapped the gifts beautifully and even gave me a free gift, which was such a lovely touch.
Excellent customer service I’ll definitely be back .
Thank you Sam 🥰

Regards Bee

I had an online order delivered, and one of the items was damaged. I went on to the Rituals website and emailed the company, telling them what had happened. Within half an hour, they had responded to my email and they offered to send me a replacement, which I received less than 24 hours later. I didn't need to return the damaged item. It was super simple, excellent service, thank you.

So disappointing and not for the first time. Chased up order tracking information not updated. WhatsApp the rituals team to be told probably delayed and will arrive in a couple of days....not good enough especially when it was a birthday good. They need to change couriers and also improve their Customer Service. Won't be using them again

Dont bother. Still not received any the mothers day gift i ordered over a week ago. They use yodel as the delivery service which says it all really so nobody seems to know where my parcel is. Yodel ask me to contact rituals, rituals ask me to contact yodel. The most poor customer service. Still no refund or parcel (and still no help with it either)

I bought the Rituals Genie ( gold one) looks absolutely gorgeous in my hall. I am so disappointed in this as very little smell comes from it. For the high price of this I was expecting it to be brilliant! Not worth the money at all. So disappointed 😞

I don’t understand some of the negative reviews. Great company, great products.

As for the Taunton store. I couldn't recommend highly enough. Lovely member of staff who is so kind to my daughters.

They helped me return a product I bought by mistake, with no issues at all. Great addition to Taunton.

Aside from the website being difficult to navigate, kept throwing me back to empty baskets and pages I wasn’t on, my order won’t arrive on time.
Says delivery 1-2 days won’t arrive in time for Mother’s Day even though it was ordered on 11th March. No where does it say at busy times which was the excuse.
Don’t think I’ll bother again.

I went into West quay Rituals store after a long time today there is an older lady late in her late 40s/50s with an eastern European accent, she maybe the supervisor but honestly she was so rude. I picked up a bottle mistaking it for a tester, she came over and confronted me I apologised saying I didn’t notice the actual tester on another side and she still continued to have a condescending tone, I was looking to buy something but swiftly changed my mind. Strangely enough as I left she was very welcoming to the customer who were just going in. Me and my friend didn’t get that warm welcome. I’m a loyal customer with Rituals not specifically that store, but in general they are really nice, I will not be going into that store again.

ITS TERRIBLE! From discontinuing classic scents, which were my favourite, to giving me several allergic reactions, I do not recommend this brand at all!

Extremely unhelpful customer service, if you have a problem with your order they are extremely unhelpful.

I visited the Rituals Bullring Store today as I wished to purchase Ritual of Jing Shower Oil. Retail assistant was very helpful searched database on the till and advised me that this was discontinued in store, however was available at Ritual outlets. Assistant was proactive and advised me that she could order the product for me and arranged for home delivery. I wasn't aware of Ritual Outlet store locations, and assistant was helpful and advised me about how the outlets worked and their locations. It was a first class customer service experience.

I love rituals - both in store & online. I have ordered online numerous times & the orders come quickly. I’ve only ever bought the bath/shower products so can’t comment on home products, but the creams & shower stuff always last ages & smell gorgeous! Just had a problem with an order & online customer service sorted it out immediately.

I discovered the rituals brand when I was in Covent Garden. I was looking for a body cream and just didn’t like the smell of any of the different brands out there. I came across the Rituals brand and have used them ever since I even buy the brand for my friends. I have recently started using the shampoos and conditioners and these have been fantastic for my hair, the only thing I will say is the creams and shower gels are all fantastic scents and last on your skin but the diffusers don’t seem to hold the scent and fade quite fast so I think they need to improve on this as they are quite expensive.

Was at the Manchester airport T2 Rituals store a couple of weeks ago with two other friends. just want to say a massive thank you to Emma she was an absolute joy and pleasure to be greeted by with such a warm and wonderful soul. She was magnificent and so attentive. A absolute marvel. What an asset to have for rituals. She went above and beyond and made us feel so seen. A beautiful person throughout. Well done one of the best customer service experiences I’ve ever had.

The Bleu Byzantine Men's Aftershave Spray the bottle has now been reduced to a 50ml from a 75ml pity the Price didn't reduce as well, still been charged the price of the 75ml ,Contacted Rituals on this and was Informed "Ah well the Company needs to Expand we are currently restructuring the company and we need to change with the times and move forward etc etc" what a load of Crap when I told them that it was just another "CUSTOMER RIP OFF EXERCISE" I didn't hear from them again Wonder why, anyway I have purchased a lot from them over the years thats' it now "WE ARE DONE"
It's a case of "Bye for Good" Rituals, Don't bother replying with Another Excuse !

I’m writing a review to commend a staff named Alicia from Westfield Shepherd’s Bush who has been very helpful and showed good interpersonal skills. I am also happy with the product I bought for my husband which was the shaving balm as it is his favourite.

The products are very poor quality. Most of them contain unhealthy and questionable ingredients. When you scan the barcode with ingredient analysis apps like INCI, they score 0 out of 20, which says a lot.

The fragrance quality is also disappointing. The scent does not last long. The car fragrance is extremely strong for the first two days, then it completely disappears. Overall, not worth the price.