Missguided Reviews 

51,423
TrustScore 1.5 out of 5

1.3

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Review summary

Created with AI, based on recent reviews

Evaluating 224 reviews, most reviewers were let down by their experience overall. Buyers frequently complained about the extremely poor quality of the items, describing them as cheap, badly cut, and drastically different from website pictures. People also experienced incredibly frustrating issues with the complicated returns process, expensive return shipping costs, and missing refunds after months of waiting. Though some customers noted that certain pieces were actually well made, fitted nicely, and arrived in neat condition. A few shoppers additionally mentioned successfully receiving full financial refunds or store credit after persistence regarding their unsuitable orders. Customers also advised others to avoid ordering completely to prevent unnecessary stress and hassle.

What people talk about most

Return policy

People report negative experiences with return policy, describing the process as a nightmare and extremely... See more

Product

Customers consistently note negative experiences with product quality, describing items as cheaply made and... See more

Order

Reviewers highlight negative aspects of placing an order, reporting that items take several weeks to arrive,... See more

Refund

Users describe negative interactions with refund requests, highlighting weeks or months of waiting without... See more

Quality

Customers consistently express deep disappointment and frustration with product quality. Reviewers report... See more

Reviews shaping this summary

Rated 1 out of 5 stars

This site is fraudulent! I needed to return an item and the website would not except my details it kept crashing, after trying and trying when It finally started to work again it was too late to retur... See more

Rated 1 out of 5 stars

Would not give 1 star if there was this option. Absolutely dreadful customer service. DO NOT ORDER FROM THIS COMPANY! I sent a return nearly 2 months ago and still chasing it up. Emails back and forth... See more

Rated 1 out of 5 stars

Never had such a complicated return policy EVER. Considering these were Shein items, how is it so complicated to return items? Shein told me my Missguided items had been delivered returning Shein ite... See more

Rated 1 out of 5 stars

I did not receive my item. I have been waiting since 11th August and have tried to contact customer service via email and Facebook - with absolutely no response. I would like a full refund. Absolutely... See more


Company details

  1. Women's Clothing Store

Information provided by various external sources

WE ARE MISSGUIDED. We are an empowering, bold and original online fashion brand, inspired by real life. We design and create product inspired by you - our customers, our friends - and the biggest global touch points: the catwalk and the hottest celebs. We are not fast fashion, we are rapid fashion, and with exclusive in-house designs and the freshest threads dropping every single day, we are the only one-stop shopping destination you need. We create a killer product offering for the dreamers, believers and night lovers at unbeatable price points, and take the risks no one else dares to take. We champion our customer and everything she stands for, and we want to instil a confident, positive and aspirational brand image she can come back to time and time again. With collections for every aspect of her non-stop lifestyle, and global competitive delivery, we’re here for when the good times roll. And most importantly, we believe shopping is a right, not a luxury, so we aim to deliver the biggest trends at the most affordable prices, on a global scale. We are Missguided, We are real. And we do things the Missguided way.


Contact info

1.3

Bad

TrustScore 1.5 out of 5

51K reviews

5-star
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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Hasn’t replied to negative reviews

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1.3

All reviews

(51,423)

212 reviews in the last 12 months

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Rated 1 out of 5 stars

Avoid at all costs

Placed an order in the 1st of May, never received it.
Firstly I wasn’t aware this would be shipped from china.
I initially messaged customer support to ask for a tracking update, they sent me the tracking number which is when I realised it was being shipped from china. Since the 8th of May the tracking hasn’t been update so I assumed lost. Customer support just told me to wait. I opened a dispute through Klarna as that’s how I paid but so the payment is currently under dispute, however customer support is refusing to help or refund me.

AVOID

1 May 2026
Unprompted review
Rated 1 out of 5 stars

Bought an item that’s poorly made

Bought an item that’s poorly made. Massive hole in the lapel of a night gown, where it has not been sewn properly. Like others the return is confusing and looks like I have to pay to return. Emailed to query and they asked for more pictures. Now nothing. I’d never order from here again!

8 May 2026
Unprompted review
Rated 1 out of 5 stars

I would give it a minus bit that's not…

I would give it a minus bit that's not possible please do not order from here at all. You will never get your refund you will be fobbed off and not replied to.. that's if you can figue out how to return! Clothing is hurrendous..customer service is diabolical! Please save your time and energy and money!!!

8 May 2026
Unprompted review
Rated 1 out of 5 stars

I ordered 2 dresses for a wedding

I ordered 2 dresses for a wedding. Wanted to return 1 dress but there is no clear guidance on how to return? It gives the return address but evri want a QR code (which is a company advised by them to use with returns). I have asked for help with this but customer service is ABSOLUTELY APPALLING. I want to speak to someone and there just is not an option for this? I’m not out of pocket for a dress I do not want and cannot return?

20 May 2026
Unprompted review
Rated 1 out of 5 stars

If i could give it a 0 i would

If i could give it a 0 i would. I wanted to return a big order as it cost over £50 and when trying to do this the return portal didnt work even putting in the order number correctly. I went and asked customer service and what a load of bullshit they are. Not helpful i had to pay over £5 for a return £7! For a return is crazy! . Not worth it go to boohoo instead or even shein.

19 May 2026
Unprompted review
Rated 1 out of 5 stars

Appalling ...ordered a pullover jacket…

Appalling ...ordered a pullover jacket - extremely poor quality, makred up from some Chinese Sounding manufacturer....it's awful. Returns policy is deliberately obstructive...I am not going to bother, which is what they hope for, I'm sure. Would re-sell on Vinted, but it's so shoddy I would be embarrassed to do so. Lesson learned.

16 May 2026
Unprompted review
Rated 1 out of 5 stars

Do not order from these

After placing my order it took longer than it said to come, the payment to make my order was a massive issue resulting in two of the same order coming. Therefore had to return one of these and the process to do so took so much of my time, effort and money it’s ridiculous. They do this so you lose out on money as it’s too much effort to send back however I will be returning my item and I wouldn’t be surprised if they didn’t give me my money back! They have lost a customer and I will NOT be ordering from here ever again nor will I recommend it to anyone. I contacted them as when sorting out my return they don’t give you a label or qr code and expect you to sort it out yourself which they provide no information for.

17 May 2026
Unprompted review
Rated 1 out of 5 stars

I will never order again from these

I will never order again from these. It took ages to come as it’s now not uk it comes from china. The quality was awful. The returning process was a nightmare. As you had to pay for the label then upload tracking details to them for be told incorrect details. I sent them numerous emails saying I paid over £5 to return have proof of purchase and tracking. I think they were exp me to just forget about it. Then it took ages for the refund finally to hit my account.

20 April 2026
Unprompted review
Rated 1 out of 5 stars

Scam

DO NOT buy from here if you plan to return items. Chasing a refund has been an absolute nightmare. Well over a month of emailing back anf forth, speaking to different members of the team and I'm still sorting out a refund. I'm told a refund has been provided yet the amount is still not reflecting in my bank and it's been over the 5 day period. I want to escalate both this company and Boohoo to small claims court. Awful customer service experiences on both.

Update June 2026: team claimed they have given the refund. Got in touch with paypal who said refund has not gone through from them, it has been WEEKS.

AVOID.

15 May 2026
Unprompted review
Rated 1 out of 5 stars

Worst ever retailer to shop

Worst ever retailer to shop. Item was not at described. Trouser has two defects on it. Returns and refund process too complicated, no help at all from them. I would not recommend at all. Please avoid missguided!

2 May 2026
Unprompted review
Rated 1 out of 5 stars

If I could give zero stars I would.

If I could give zero stars I would.
No confirmation of order, and when it did arrive was of very poor quality.
To return you have to pay the highest shipping fees, no cheaper alternatives, so pointless as most of the refund would be gone on return delivery.
Avoid, avoid, avoid!

12 May 2026
Unprompted review
Rated 1 out of 5 stars

If only I could give 0 stars

I would looove to give this 0 stars if I could! Ordered through Missguided and was labelled as a oversized t-shirt that says ‘Summer Forever’ but actually it says ‘Sumwon Forever’ which is the name of the Shein-like company. The material is also diabolical - it’s the same material as a netball vest but worse somehow.

What tops all of this off is that I have had to pay £5 of my own money to do a return which is insane in 2026. I’d keep it and resell it on Vinted if the quality wasn’t so bad.

Won’t be ordering from here again.

11 May 2026
Unprompted review
Rated 1 out of 5 stars

Ignoring customers

I contacted Missguided to arrange a return and initially received a response with a return address, but was told I had to cover the postage myself. Most companies now provide prepaid return labels, so had I known this, I wouldn’t have placed the order—especially when returning multiple items.
I’ve now returned the items and provided full proof of postage, but despite emailing three times, I’ve had no response. It feels like my emails are being ignored to delay or avoid issuing a refund. Very disappointing experience, and I won’t be ordering from them again.
I will let paypal know in order to get my refund back and I will post this all over my Instagram following and tiktok.

30 April 2026
Unprompted review
Rated 1 out of 5 stars

Awful non-responsive customer service…

Awful non-responsive customer service that just ignore your emails despite saying they will respond within 24 hours, that's a joke! The returns policy does not state anywhere that the customer pays for return postage but they do. Just wondering if anyone actually ever receives their refund? Honest advice would be to AVOID this SH*T SHOW

29 April 2026
Unprompted review
Rated 1 out of 5 stars

Wtf happened to Missguided

Wtf happened to Missguided? Obviously didn’t realise it had been taken over by a cheap awful company and now the quality is DIRE with inflated prices and you’ll wait 100 days to even get your items.

24 April 2026
Unprompted review
Rated 1 out of 5 stars

Unfair returns policy for defected items

It took over a week for the item to be delivered and when it finally arrived it was damaged. Had to pay for it to be delivered and pay again for it's return. Appalling! They provide defected clothing but expect you to cover the cost. If I could give zero stars I would. I don't recommend this company, as there are far better ones out there that have better quality clothing and a fairer returns policy.Particularly, if items arrive damaged.

24 April 2026
Unprompted review
Rated 1 out of 5 stars

WILL NOT REFUND MY TRACKED RETURN - AVOID!!!!

Ordered an item - returned it tracked delivery and they’ve decided not to refund me. So taking it to my bank now. It’s been weeks!!!!

Thieves and clearly scammers - wish I had checked trustpilot!!!!!!!

What happened to the good old Missguided??!!

I don’t even want to leave one star.

This is fraud and theft of my money!!!!!!

I will be reporting and making sure anyone I know avoids like the bubonic plague

29 March 2026
Unprompted review

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