Emma called politely and professionally apologised for the stress caused, admitted they should have done better. She has rectified the account, nothing owing and while systems can get in the way every... See more
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Review summary
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What people talk about most
Reviews shaping this summary
After someone drove into my car contacted LV and once I got through, they were helpful, polite and understanding. The repair was organised and car picked up as not drivable. Repairers got car repaired... See more
Company replied
I chose to insure with LV for two reasons. First they are a very large and well respected company and second because their price on a comparative Web site was highly competitive. Indeed it was only ha... See more
Company replied
I have dealt with LV before when my elderly father had a car accident. They allowed me to deal with things and they were very easy to deal with. I have used them this year for my insurance and compare... See more
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Company details
Written by the company
LV= General Insurance, part of the Allianz Group, help over 4.5 million customers to look after the things they love such as cars, homes and pets. LV= Life and Pensions help support over a million customers and members to protect futures, families and finances through products such as life insurance and retirement solutions. 💚
Contact info
County Gates, BH1 2NF, Bournemouth, United Kingdom
- lvgicares@lv.co.uk
- www.lv.com
4.5
Excellent
86K reviews
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The most awful insurance company
The most awful insurance company
I made my claim for an accident that happened on August 2025 and they have never contacted me for any news they were interested to charge me £500.00 upfront which it wasn’t my fault for the accident and they have never contacted me with any news i have trying to contact them in many occasions and they have left me waiting for each time 1 hour and 40 minutes and never responded i hade to make another claim and told them all the details and still the same story so if I could rate them it will be - 100 they are rubbish
22 June 2026
Unprompted review
Reply from LV=
Hi Alfred, thanks for getting in touch. We’re really sorry to hear about this and would like to look into it for you. Please send an email to LVGICares@lv.co.uk and we'll get the right team in touch with you. ^Nic
Reply from LV=
That's great! Thanks for taking the time to comment. ^Joe
Reply from LV=
We love to hear this :) ^Joe
Having received a policy reminder ….for…
Having received a policy reminder ….for home insurance … with an exceptionally high quote ,,I then searched for another provider …when finding LV and receiving a very reasonable quote… a felt comfortable as I had previously had home insurance with LV .
22 June 2026
Reply from LV=
Thanks for insuring with us, looking forward to our journey together :) ^Joe
Glad to be back with LV!
Returned to LV after a year with Aviva. So glad to be back. Excellent service as always, the renewal on line was quick and easy. All staff answer calls,( re for example… temporary additional drivers…) is a simple and efficient process, completed quickly over the phone. Not done online, taking hours and no one to discuss things with. Feel relief that I’m back with LV.
15 June 2026
Reply from LV=
It's always nice to hear lovely feedback like this Kathryn, we're pleased we could help! ^Joe
Reply from LV=
That's great! Thanks for taking the time to comment. ^Joe
Reply from LV=
We love to hear this :) ^Joe
Reply from LV=
Good to hear! Thanks for taking time to let us know :) ^Joe
Reliable company
Easy quote
Easy website to use
Competitive price
Accommodating for cars that have been improved
22 June 2026
Reply from LV=
Thanks for leaving us a review Mr Bowers, glad to hear the website was easy to use! ^Joe
No issues experienced
15 June 2026
Reply from LV=
Good to hear! Thanks for taking time to let us know :) ^Joe
Good service
It was quick and easy online. The website was easy to follow. And everything was is plain simple english. You have the choice of having your documents sent to you too.
18 June 2026
Reply from LV=
Thank you for your kind words Jayne, glad to hear you found our website easy to use. ^Nic
Good rep credit to the team
9 June 2026
Reply from LV=
That's great! Thanks for your comment Naser ^Nic
Effecient & easy to navigate
Effecient, understanding and hope we never have to use it as that is the only time we will know!
12 June 2026
Reply from LV=
That's great! Thanks for your comment Steven ^Nic
Rudest renewal experience
Just phoned up after receiving a renewal price of £902. Shopped around using comparison sights and it kicked back a price of £652 with LV off the back of that, but 1st Central could do £410.
Rang the renewals dept up to see if they could do any better, gentlemen on the phone told me that £902 was the very best. When I told him the price was cheaper on the comparison site, he dismissed me and told me he's going to turn auto renewal off. Didn't offer to look at anything, didn't try and retain me. Instantly dismissed me and told me to go elsewhere. Really Really disappointed. I would have stayed with LV if they could match the price quoted on the comparison site, but all he wanted to do was get me off the phone.
21 June 2026
Unprompted review
Reply from LV=
We’re sorry to hear you’re unhappy with the experience you’ve had with us. If you would like to contact us so we can investigate, please email LVGICares@lv.co.uk and we'll look into it. ^Nic
Very easy to navigate the website
Very easy to navigate the website. The car insurance application was very quick and easy to complete.
10 June 2026
Reply from LV=
We loved reading this, it's good to hear we were competitive for you. ^Nic
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