I’m very happy with my pair of Persol sunglasses that I bought from Frames Direct. I’ve been looking for this particular style for a while. As I have bought several pairs of eyewear directly from Pers... See more
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Long time repeat customer. I’ve purchased about a dozen prescription Oakley glasses, both single vision and sunglasses, over the past ten years. Same high end products that you can buy locally, at a m... See more
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I'm very pleased with Frames-Direct. The entire process was a breeze from start to finish. Frames-Direct offers an easy-to-use online format. Prices are more than reasonable. The prescription eyewear... See more
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Had a great experience overall with Frames Direct. Used my prescription from my local eye doctor to order a backup pair of glasses online at a great price. Because I was ordering the exact same pair I... See more
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Company details
About Frames Direct
Written by the company
Exceptional Quality Prescription Eyeglasses
Frames Direct was founded in 1996 by doctors who pioneered the online eyewear industry as the first to offer prescription glasses. Our founders made a pledge to sell only the lenses they would wear themselves, so you can expect the highest quality prescription lenses in the eyewear you buy from us. Each Rx lens undergoes a rigorous six-step quality assurance process and verification using innovative digital lens technology, resulting in total accuracy and lenses free of scratching, distortion, and defects—guaranteed. And we add a scratch-resistant coating to every prescription lens at no charge.
FramesDirect Offers the Widest Selection of Authentic Brand-Name Eyewear
Explore Frames Direct to find an impressive variety of genuine designer eyeglasses, sunglasses, prescription sunglasses, and goggles for men, women, and kids. We offer a wide array of throwback, contemporary, and current frame styles from favorite brands and the newest designer labels. Our inventory includes over 100,000 products and 500 authentic designer brands, from Ray-Ban, Burberry, and Persol, to Versace, Dolce & Gabbana, and many others. We offer a multitude of options in performance and task-specific eyeglasses and sunglasses from Oakley, Costa, Maui Jim, Wiley X, and more. You’ll also find contact lenses from the brands you trust, including Bausch + Lomb, Ciba Vision, CooperVision, and Vistakon—browse disposable contact lenses in single-vision options to correct near- or farsightedness, toric contacts to correct astigmatism, bifocal, or multifocal contact lenses.
Superior Customer Service
Excellent customer service is the cornerstone of Frames Direct. Our staff of highly trained and friendly opticians—most with more than 20 years of experience—is available to assist you by phone, online chat, or email. They’ll help you enter your prescription information correctly, determine your correct frame size, recommend the best lens material for your eyeglasses or prescription sunglasses, and they’ll gladly point you to the best frame options for your face shape and lifestyle. We want you to feel confident the eyewear you order from us is exactly what you need.
We offer fair prices, with savings of as much as $150 or more on prescription eyewear and many designer sunglass lines. Our prescription lenses cost about half the price you would pay at most retail optical chains. And if you find sunglasses or eyeglasses frames—in the same color and style number—on another website for less, we’ll match that price.
Contact info
501 E Corporate Drive, 75057, Lewisville, United States
- 1-800-248-9427
- FramesDirect@framesdirect.com
- www.framesdirect.com
4.5
Excellent
30K reviews
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No delivery and poor service
After the date for delivery had passed I contacted FramesDirect. Received a reply that acted like I had just ordered, instead of several weeks earlier. The reply obviously didn't check the order and said to wait the normal shipping period (which of course had already passed). No acknowledgement of the delay. Took my business elsewhere.
13 January 2026
Unprompted review
Reply from Frames Direct
Thank you for your review! We’re sorry to hear of your recent experience and we’d be happy to look into it for you. Please submit your information to: services@framesdirect.mypurecloud.com
Good deals
Often with sales I am able to find glasses cheaper here than with my eye benefits, and in the frames I originally wanted! Once again satisfied with my most recent order 2159254. Thanks!
31 December 2025
Unprompted review
Reply from Frames Direct
Dear Nicole,
We're happy to hear that you find affordable frames you wanted with us, even compared to your vision benefits. Thanks for your order and for sharing your positive experience!
Have a great day!
Best,
Leslie
Great selection, affordable prices, love my glasses!
Had a great experience overall with Frames Direct. Used my prescription from my local eye doctor to order a backup pair of glasses online at a great price. Because I was ordering the exact same pair I bought in person, just in a different color, I was very confident in ordering online. I've done this twice now, and it's been great. While shipping took a little longer than I expected, they were worth the wait. Look and feel great. Would highly recommend.
7 January 2026
Reply from Frames Direct
Dear KC,
We're glad you enjoyed your experience with us! It's great to hear that you found the perfect backup pair of glasses at a great price. We appreciate your recommendation and are happy the glasses look and feel great, even if shipping took a little longer than expected. Thanks for your feedback!
Have a great day!
Best,
Leslie
Perfect shopping experience
Huge selection of designer and budget-friendly eyewear with easy online ordering and prescription options. Great deals as well!
15 December 2025
Unprompted review
Reply from Frames Direct
Dear Luis,
We're happy to hear that you found a wide selection of eyewear and enjoyed the online ordering experience. We appreciate your positive feedback and are thankful for your review!
Have a great day!
Best,
Leslie
Was looking explicitly for Easy Clip…
Was looking explicitly for Easy Clip frames because I love the magnetic clip on sun glasses. I was able to find my size in a style I liked. And I was able to apply my insurance!
3 January 2026
Reply from Frames Direct
Dear John,
We're happy you found Easy Clip frames in your size and liked the style. We're also glad you were able to apply your insurance. Thanks for your feedback!
Have a great day!
Best,
Leslie
great selections
great selections for frames. this was my second purchase from them.
2 January 2026
Unprompted review
Reply from Frames Direct
Dear Don,
We're glad you found frames you love and appreciate your continued support. Thank you for choosing us again; it means a lot to our team.
Have a great day!
Best,
Leslie
Reply from Frames Direct
Dear Astrid,
We appreciate your positive feedback and are so glad you value the quality of our product!
Have a great day!
Best,
Leslie
Commerce website was clunky
Commerce website was clunky, clumsy and difficult to navigate. It was difficult to move selection to shopping cart and then it took several attempts to provide payment and shipping information.
17 December 2025
Unprompted review
Reply from Frames Direct
Hello David,
Thank you for ordering your glasses from FramesDirect. We hope you are enjoying your new Versace eyeglasses. Thank you for providing this feedback about your shopping experience. I will have a member of management reach out to you to discuss your order.
10/10 experience!
I stumbled on to Framesdirect while glasses shopping, as they had the frames I was looking for and offered the best price+options for me. Entering insurance information was very straightforward, and after uploading my prescription I received my new glasses within ~2 weeks. Would happily recommend and will gladly shop with them again!
26 December 2025
Reply from Frames Direct
Dear Joseph,
We're happy to hear that you found what you were looking for and that our price and options worked for you. We're also glad the insurance and prescription process was straightforward, and that you received your glasses quickly. Thank you for recommending us!
Have a great day!
Best,
Leslie
Frames scratched, Lenses not exact prescription
Frames were scratched, Lenses were not exact prescription.
22 December 2025
Reply from Frames Direct
Hello Martin,
Thank you for contacting us about your glasses. I am sorry to hear that you received them in that condition. I will have a member of the returns and exchanges team reach out to you about your order.
Reply from Frames Direct
Dear Geoff,
We're happy to hear that you found the frame your wife loves with us. Thank you for sharing your positive experience!
Have a great day!
Best,
Leslie
Exchange process is poor
Initial order went smooth but I had to process an exchange and there is no insight or communication regarding the replacement frames. It has been over a week and I have no idea when I’ll receive the new frames or if they’re even being processed
27 December 2025
Reply from Frames Direct
Hello Adam,
Thank you for choosing FramesDirect for your eyewear needs. I am sorry to hear that you did not like the glasses you ordered. I will have a member of the returns and exchanges team reach out to you about your order.
Glasses are just what I ordered
Glasses are just what I ordered, looks great, fast shipping, thank you 🙂
21 September 2025
Reply from Frames Direct
Dear Richard,
We're happy to hear that you are pleased with your new glasses and our fast shipping! Thank you for your positive feedback; we appreciate it!
Have a great day!
Best,
Leslie
Very happy with purchase
I received my sunglasses in a timely manner. Good quality and packaged nicely. I would definitely use this company again.
25 December 2025
Reply from Frames Direct
Dear Jackie,
We're happy to hear that you received your sunglasses promptly and found them to be of good quality. We appreciate your intention to use our company again!
Have a great day!
Best,
Leslie
Good price and good communication.
25 December 2025
Reply from Frames Direct
Hi there! We're happy to hear that you found our prices reasonable and that our communication was helpful. Thank you for your positive feedback!
Have a great day!
Best,
Leslie
Frames arrived in good time and we’re…
Frames arrived in good time and we’re in great shape!
24 December 2025
Reply from Frames Direct
Dear Joel,
We're happy to hear that your frames arrived promptly and in excellent condition! Thank you for your positive feedback; we appreciate it.
Have a great day!
Best,
Leslie
inventory not reliable
I ordered a pair of glasses, got an email they were out of stock, and when I went to order a different frame the first frames were still on the website.
After picking different frames I had no issues.
24 December 2025
Reply from Frames Direct
Hello Joshua,
Thank you for ordering your glasses from us. I want to apologize that the frames you originally ordered were out of stock. The lab informed us that they would not be able to fulfill your order due to the availability of the frame. We are happy to hear that you are enjoying your new glasses. I will have a member of management reach out to you to discuss your order.
Great prices, fantastic selection
My frames arrived quickly and in perfect condition, no issues whatsoever. I love them! The virtual try-on feature on the website is great! Excellent experience, great prices, will definitely buy here again.
19 December 2025
Unprompted review
Reply from Frames Direct
Dear Sue,
We're happy to hear that your frames arrived quickly and in perfect condition! We're glad you found the virtual try-on feature helpful and that you had an excellent experience. Thank you for your positive feedback; we appreciate it!
Have a great day!
Best,
Leslie
I would have given a 5⭐️’s but I didnt…
I would have given 5⭐️’s but I didn't like the amber/grey lenses. Yuk! I ordered brown turquoise frames and thought the lenses were a light brown to match frames. Boy was I surprised and would have shopped elsewhere for the brown lenses. I had a previous pair like this and they went missing. I was replacing the item, because I really liked this specific type of sunglasses and it had BROWN lenses. Overall these specific sunglasses are fabulous, and GUESS did their thing on this type of frame.
15 December 2025
Reply from Frames Direct
Dear Tamie,
We appreciate your feedback and are glad you like the frame style. We're sorry the lens color wasn't what you expected. We'll review the product description to ensure it's more accurate for future customers. Thanks for bringing this to our attention.
Have a great day!
Best,
Leslie
Reply from Frames Direct
Dear Frank,
We're happy to hear that you received your quality frames quickly! We appreciate your feedback.
Have a great day!
Best,
Leslie
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