Enlighten Smiles Reviews 

426
TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Evaluating 124 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the product's effectiveness and high quality, noting how well it works to keep teeth clean, white, and healthy, often leading to noticeable improvements and compliments. Many appreciate the easy ordering process and the swift, reliable delivery service, frequently highlighting the quick postage and good packaging, which contributes to a smooth overall experience. However, some customers also noted experiencing significant sensitivity and pain during the whitening treatment, with some describing it as unbearable, causing burning sensations, or even leading to dental issues. Additionally, a few other people also felt that the whitening results did not meet their expectations or the promised B1 shade, despite completing the treatment, leading to disappointment regarding the outcome.

What people talk about most

Product

People report positive experiences with the product, with many finding it effective for whitening and... See more

Quality

Reviewers mention positive feedback about quality, with many praising the effectiveness of the products for... See more

Delivery service

Customers had positive experiences with delivery service, frequently highlighting the speed and efficiency of... See more

Service

Consumers find service to be positive, with many reviewers praising the great, fast, and efficient service,... See more

Order

Reviewers highlight positive aspects of order, consistently praising the ease of the ordering process.... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Recently had my teeth whitened and veneers fitted. Used enlighten smiles during the whitening process and have carried on after the veneers were fitted. Product really works even my hygienist remarke... See more

Company replied

Rated 5 out of 5 stars

Order process is simple and easy to follow. Delivery within 2days by first class with Royal Mail is pretty good although the tracking system does not show the delivery process like other courier se... See more

Rated 5 out of 5 stars

Had my teeth whitening journey through my dentist using the Enlighten treatment Which I’m pleased with. There was the toothpaste included in treatment and found it very good at keeping my teeth clea... See more

Company replied

Rated 5 out of 5 stars

Live this toothpaste, bought initially to maintain brightness after tooth whitening process. The postage is always fast, always a discount code to buy multipacks and my teeth are still white. I have s... See more

Company replied


Company details

  1. Teeth Whitening Service
  2. Cosmetic Dentist
  3. Cosmetics Industry
  4. Dentist

Written by the company

Whiten with a Guarantee ⭐️ We manufacture the best UK based professional teeth whitening system and our latest evolution, EVO4 is our fastest and most effective formula yet. With precision designed custom whitening trays, EVO4 gives VITA B1 results in just three weeks, and long-lasting results without the need to make lifestyle compromises. Carry on enjoying red wine and other favourites while living life to the full.


Contact info

4.5

Excellent

TrustScore 4.5 out of 5

426 reviews

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Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 100% of negative reviews

Typically replies within 1 week

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4.5

All reviews

(426)

115 reviews in the last 12 months

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Rated 5 out of 5 stars

Great service and price

Great service and price

1 December 2025
Enlighten Smiles logo

Reply from Enlighten Smiles

Hi John,

We're thrilled to hear that you enjoyed the service and found the toothpastes affordable! We hope that you enjoy using them!

Rated 5 out of 5 stars

Really quick delivery

28 November 2025
Enlighten Smiles logo

Reply from Enlighten Smiles

Hi Jannette,

Thank you for your review! We’re so happy to hear your order arrived nice and quickly — just how it should be!

Rated 5 out of 5 stars

order came next day

order came next day. Brilliant service

28 November 2025
Enlighten Smiles logo

Reply from Enlighten Smiles

Hi Theresa,

Thank you for your review! We’re so glad your order arrived the very next day — that’s exactly the level of service we aim for. We're delighted to hear you found everything brilliant!

Rated 5 out of 5 stars

Excellent product

Excellent product, I highly recommend over the others whitening system.
Special thank you goes to the very efficient and excellent customer service at the sales department Katie that made everything possible and easy to understand.

Kind regards

Jhon Benaglia

28 November 2025
Unprompted review
Enlighten Smiles logo

Reply from Enlighten Smiles

Hi Jhon,

Thank you for such a wonderful review! We’re delighted to hear you’re so happy with the product and that you’d recommend it over other whitening systems — that means a lot!

A special thank you as well for your kind words about Katy. We’ll be sure to pass your message on — she’ll be thrilled to know she made everything clear and easy for you!

Rated 5 out of 5 stars

Great service very quick delivery…

Great service very quick delivery grateful for customer service sorting out my query very quick but after a annoying email back to us so had to ring up again to get it sorted properly which was done with an apology thank you

27 October 2025
Enlighten Smiles logo

Reply from Enlighten Smiles

Hi Paul,

Thank you for your feedback — we really appreciate you taking the time to share it! We’re glad to hear your delivery was quick and that our team were able to get everything sorted for you!

We’re genuinely sorry for the frustration along the way, though. You shouldn’t have had to chase things up, and we appreciate your patience while we put things right! Thank you again for bearing with us — we’re always here if you need anything!

Rated 5 out of 5 stars

Great products

Great products! Really do make a difference

21 October 2025
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Reply from Enlighten Smiles

Hi Kym,

Thank you for your review!

We’re so glad to hear you’re enjoying the products — it’s always lovely to know they’re making a real difference to your smile!

Rated 5 out of 5 stars

The whitening toothpaste is amazing!

The whitening toothpaste is amazing!
I've completed the teeth whitening programme via my dentist and am thrilled with the results, i now buy the toothpaste regularly to keep my teeth looking white and bright. Quick delivery too

20 October 2025
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Reply from Enlighten Smiles

Hi Lisa,

Thank you so much for your lovely review! We’re thrilled to hear how happy you are with your whitening results and that the toothpaste is helping you keep that bright, fresh look!

I'm so happy to know your deliveries have been quick and smooth too! That's the Enlighten experience we strive for! :)

Rated 5 out of 5 stars

Been using Enlighten whitening…

Been using Enlighten whitening treatments through my dentist but iam carrying on using the serum and whitening toothpaste as you only get one of each with your 1st treatments I can really see a big improvement

3 November 2025
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Reply from Enlighten Smiles

Hi JB,

Thank you for your lovely review! I'm so glad to hear you’ve continued using the serum and whitening toothpaste after your initial treatment — that’s the perfect way to keep your results looking fresh!

It’s wonderful to know you’re seeing such a great improvement and I'm so happy that we're playing a part in your Oral Health journey!

Rated 5 out of 5 stars

Great price

Great price, great item. Delivery quick.

3 November 2025
Enlighten Smiles logo

Reply from Enlighten Smiles

Hi John,

Thank you for your review! We’re delighted you’re happy with the product, price, and quick delivery — exactly the experience we aim to provide every time!

I hope that you enjoy your toothpaste! :)

Rated 5 out of 5 stars

Great delivery n great product

Great delivery n great product

27 October 2025
Enlighten Smiles logo

Reply from Enlighten Smiles

Hi Paul,

Thank you for your review! We’re so glad to hear your order arrived quickly and that you’re happy with the product — that's exactly what we love to hear!

Rated 5 out of 5 stars

Easy to order

Easy to order
Arrived promptly and the only product that eases my sensitive teeth

20 October 2025
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Reply from Enlighten Smiles

Hi Sandra,

Thank you for your lovely review! We’re so glad your order arrived quickly and that the toothpaste is helping with your sensitivity — it’s wonderful to hear that it’s making such a difference for you!

Rated 5 out of 5 stars

Perfect

First class service

13 October 2025
Enlighten Smiles logo

Reply from Enlighten Smiles

Hi Nick,

Thank you so much for your kind words! We’re thrilled to hear you had a first-class experience — that’s exactly what we strive for with every order!

We truly appreciate you taking the time to share your feedback and I hope that you enjoy your products! :)

Rated 5 out of 5 stars

Easy

Easy, quick

14 October 2025
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Reply from Enlighten Smiles

Hi Andrew,

Thank you for your review! We’re glad to hear everything was quick and easy — just how it should be! :)

Rated 5 out of 5 stars

Great toothpasteEasy to order delivery couple of days…

Easy to order delivery couple of days all good. Great toothpaste.

13 October 2025
Enlighten Smiles logo

Reply from Enlighten Smiles

Hi Linda,

Thank you for your review! We’re so pleased to hear everything went smoothly with your order and that you’re enjoying the toothpaste — exactly the experience we hope for every time! :)

Rated 5 out of 5 stars

Arrived within 24hrs

Arrived within 24hrs

10 October 2025
Enlighten Smiles logo

Reply from Enlighten Smiles

Hi Lindsay,

Thank you for your review! We’re so glad your order reached you so quickly — we always aim to make the experience as smooth and efficient as possible!

I hope you enjoy your products! :)

Rated 5 out of 5 stars

Great customer service

I am impressed with the quality and efficiency of customer service. I had few questions in regards of whitening system by Enlighten and also had some doubts if those products applicable to my individual needs. I had very prompt and efficient professionally structured response to my query . As a result I placed an order the very same day. Thank you very much.

15 September 2025
Enlighten Smiles logo

Reply from Enlighten Smiles

Hi there,

Thank you so much for your wonderful feedback! We’re delighted to hear our team could provide the information and reassurance you needed so quickly!

It’s great to know your experience felt smooth and professional — we truly appreciate your trust and hope you love your Products!

Rated 5 out of 5 stars

Quick Delivery and great introductory…

Quick Delivery and great introductory offer.

8 September 2025
Enlighten Smiles logo

Reply from Enlighten Smiles

Hi Jill,

Thank you for your review! We’re so pleased your order arrived quickly and that you were able to take advantage of our introductory offer — we hope you enjoy the products! :)

Rated 2 out of 5 stars

Not the best experience overall

Things started out well enough. I noticed the biggest change in brightness/colour during week 1 with the week 1 gel. Week 2 was going well until the midway point when I then started to see some loss in the brightness and teeth started to look a little dull. The sensitivity and gum soreness started to hit around this time aswell. It wasn't too bad that I couldn't handle it though. I completed the 3 weeks and still had over 1/3 gels left in all my syringes. I'm sure I was using enough, I don't have big teeth.

Had my follow up appointment with my dentist and we both agreed I wasn't at the B1, was A2 or A3 from what I remember. But when I told them I had 1/3 of gels left in my syringes she advised me to go again from week 1 until week 3 until all gels were finished. So I did this and got another 5-6 days from each syringe. Again I noticed the biggest change in brightness with the week 1 stuff and things started to stall from midway week 2. The whitening wasn't really uniform, I'd notice the lower half of the bottom teeth and some upper teeth would be visibly darker than the top parts and yellowing was still clearly visible on some teeth.

I went back to my dentist again after this, thinking I must be one of the difficult cases I've read about while reading up on enlighten whitening. My dentist has now told me this is the best result I will probably get from enlighten which wasn't great to hear. It's not a B1. She said the enamel is thinner where the yellowing remains and recommended composite bonding.

Even with the bonding though if I'm not at a B1 with any of my teeth I'm not sure I'll get the result I was hoping for. And I'm wondering what happens going forward with the top up routine for enlighten? If I get the bonding work done will my gel trays still fit me?

Im just not in a good place right now with the results I have gotten for the money the system cost me. And there seemingly being no options left for me with enlighten evo4

Thank you for the reply. I have sent the details you asked for today

1 September 2025
Unprompted review
Enlighten Smiles logo

Reply from Enlighten Smiles

Hi Shanny,

Thank you for sharing such a detailed account of your experience. We’re really sorry to hear you’re feeling disappointed with your results after putting so much effort into the treatment — we never want a patient to feel like they haven’t achieved what they hoped for.

Our priority is always to help patients achieve the best possible results, thus we guarantee B1 when using the full system. This can sometimes take a little bit longer depending on individual factors. We’re sorry to hear you’re not yet fully satisfied, but we’d really like the chance to try to work with your dentist to support you further on this journey

If you’re happy for us to contact them on your behalf, please email us at Info@enlightensmiles.com with your dentist’s details! We’ll do everything we can to find the right solution for your needs and to help you reach your desired outcome before moving onto the next step of your dental work!

Post-bonding, we would need to have new trays made for you as your bespoke tray are made to tightly fit your current bite so I would like to attempt to make the most and best use of your current trays before then!

Rated 5 out of 5 stars

Great company

Great company. Good product. Will purchase again 🦷💕

22 September 2025
Enlighten Smiles logo

Reply from Enlighten Smiles

Hi Angie,

Thank you for your lovely review! We’re so pleased you’re happy with both the products and service, and it means a lot to know you’ll be back again!

Rated 4 out of 5 stars

Wow!! Really Impressed!

Really impressed!
My amazing dentist spoke with me about teeth whitening and I deicide to give Enlighten a go.
Not sure what I expected. Wasn't fully onboard. Guess I was sceptical after living with off white coloured teeth for so long.
Wow. I should have started sooner!
I'd say I started noticing a difference in the first week. During the second week, distinct change.
I did start experiencing sensitivity but only mild and the pen sorted it out pretty quickly.
I'm now on final day of week three and my teeth look amazing. And healthy.
I will start with the whitening toothpaste tomorrow and beyond.
Only point I'm confused about is potential topping up as there is hardly any serum left for weeks two and three...
Other than that, amazing and 100% recommend.

22 September 2025
Unprompted review
Enlighten Smiles logo

Reply from Enlighten Smiles

Hi there,

Thank you so much for sharing such a thoughtful review — it’s wonderful to hear how much of a difference you noticed week by week, and that the pen helped keep all the sensitivity under control!

Starting on the whitening toothpaste is the perfect way to maintain your new smile. As for topping up, your dentist will be the best person to guide you on the right timing and approach to meet your needs! They will be able to assist you with anything and everything you need to keep your new pearly white smile in tip-top condition!

We're so thrilled to hear that you're so pleased and we look forward to walking with you on your smile maintenance journey in the future! :)

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