Anna at the Hereford store was amazing for us! We went in not having a clue on what we wanted as we were coming from a 13+ year old mattress. Feels like she knew us really well after testing just a fe... See more
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
As requested I was left by myself to wander round the store studying everything until I asked for assistance, I then had excellent help and bought. my new bed !
Anna - Hereford Store Lovely customer service and very pleased with the service. Came in looking for an adjustable bed but decided against it… advised that the mattress advised would be just as b... See more
Goods delivered on time but the Mattress Cover purchased did not. We were told that it would be delivered by post, after numerous phone calls to the Hereford branch we were told that it had not been p... See more
Company replied
Company details
Written by the company
For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.
Written by the company
- We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
- Further Information
- In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.
Contact info
Salmon Retail Park, HR4 9SB, Hereford, United Kingdom
- 01432 279737
4.7
Excellent
421 reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Specified NOT a firm mattress
Specified NOT a firm mattress, as it would be on a pine slatted base.
First night I had difficulty getting off bed in morning, stiff, and couldn’t stand properly.
Second night ached from neck to knees, robotic movements.
I realised that I could not use this new mattress
I have not suffered from back problems before.
I returned to store to check the mattress that I had tried. It wasn’t as firm, owing to some traffic on it, I believe it’s on sprung edge base, so far less firm.
I asked for call back from customer service - no call - I rang back a FEW days later to request mattress change.
Currently sleeping on duvets on bedroom floor until soft new mattress arrives.
Shocking customer service, no call back after some days waiting.
19 April 2026
Reply from Dreams - Hereford
Hi J Jones,
Thank you for taking the time to leave a review, your feedback is greatly appreciated.
I attempted to contact you today to discuss this further, but unfortunately I was unable to reach you, so I have followed up with an email instead.
I look forward to hearing from you soon.
Regards,
Hassan
Friendly service excellent
Friendly service, great product knowledge,
Good prices.
8 April 2026
Unprompted review
Great advice and Service
Great advice when visiting store has resulted in the most comfortable mattress in years!
2 April 2026
Very comfortable bed
22 March 2026
Very attentive service
Very attentive service. I’m not convinced the machine for suggesting which mattress we needed really made any difference, but it was fun. Large selection of mattresses on display to be tried.
13 September 2025
Excellent service
The service was excellent. Very friendly and professional assistant. Explained all the products we were interested in. Delivery was quick and efficient.
28 February 2026
Called before delivery
Called before delivery, very polite and friendly. Ensured everthing was in place before leaving. Very happy with the service.
28 February 2026
Hi ive made the purchase with my wife…
Hi ive made the purchase with my wife about a month ago.
Everything arrived, bed vwry nice and comfy byt i didnt received the duvet and the pillows.
Will i have them delivered? As its been 2 weeks since we had the bed.
22 February 2026
Good service from first contact to…
Good service from first contact to delivery. Thank you
27 February 2026
Great service and lovely mattress.
21 February 2026
Excellent service from choosng then bed…
Excellent service from choosng then bed to it being delivered. Unfortunately we found the bed too firm so went back into store then spoke to customer service and managed to swap the mattress very smoothly.
20 February 2026
We were highly satisfied with our…
We were highly satisfied with our experience at Dreams because the staff were friendly, knowledgeable, and never pushy. They took time to understand our needs, clearly explained the different mattress options, and helped us choose the right one with confidence. The whole process was smooth and professional from start to finish.
17 February 2026
Unprompted review
staff who knew about the product.
15 February 2026
A very pleasant experience …
Very helpful and pleasant staff and Chris explained everything clearly and efficiently and was keen to offer us refreshments.
13 February 2026
Great people that work in Hereford very…
Great people that work in Hereford very friendly happy to help you
21 November 2025
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.