digiDirect Reviews 

1,190
TrustScore 3.5 out of 5

3.3

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Review summary

Created with AI, based on recent reviews

Evaluating 225 reviews, most reviewers had an average experience overall. Many customers praise the helpful and knowledgeable staff, who often go above and beyond to assist with inquiries and orders. Reviewers also frequently experience fast delivery for their purchases. However, some people were dissatisfied with issues related to product availability, often receiving incomplete orders or finding items were not in stock as advertised. Many also experienced significant delivery delays or lost items, despite some paying for express services. Additionally, a few customers reported poor communication and unhelpful responses from customer support, particularly when issues arose.

What people talk about most

Product

Customers had ambiguous experiences with product availability and delivery. Many reviewers reported issues... See more

Order

Reviewers highlight ambiguous aspects of order experiences, with many expressing dissatisfaction over product... See more

Delivery service

Reviewers mention ambiguous feedback about delivery service, with many customers reporting fast delivery... See more

Customer service

Users describe ambiguous interactions with customer service, with some reviewers expressing high... See more

Staff

Consumers find staff to be positive, with many reviewers praising specific employees for their helpfulness,... See more

Reviews shaping this summary

Rated 4 out of 5 stars

I got the best price from Digidirect for my Canon R10 camera with 18-150mm lens. Delivery was fast. The online chat could be improved in terms of product knowledge. I was told that the camera didn't... See more

Company replied

Rated 4 out of 5 stars

No stock but receptive and communicative. Yeah it sucks they didnt have stock of what i needed, i also didnt check my time frames very well, so im not pinning it on them. Support staff were re... See more

Company replied

Rated 4 out of 5 stars

Excellent range and price. Very quick online response from Digidirect. let down a bit by the use of Australia Post express post as the provider for a paid add-on - their information is confusing and l... See more

Company replied

Rated 4 out of 5 stars

I ordered a camera bag and didn't receive a confirmation email. I contacted customer support and asked to chat with a team member. Thomas was able to find my order and confirm that it was soon to be p... See more

Company replied


Company details

  1. Camera Store

Written by the company

Your leading digital camera experts! digiDirect prides itself on price, range and service, covering a wide range of digital imaging needs.


Contact info

3.3

Average

TrustScore 3.5 out of 5

1K reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 28% of negative reviews

Typically replies within 2 weeks

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3.3

All reviews

(1,190)

222 reviews in the last 12 months

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Rated 5 out of 5 stars

As usual.. excellent

As usual... good advice on shooting better... excellent technical support from Thomas... bright friendly staff make it a pleasure to find out more... (they know so much more...)

2 April 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi Ric,

Thank you so much for your review!

Our team is dedicated to providing amazing customer service and making sure you make the right decision before making any purchases. If you have any questions, please do not hesitate to reach out to either our online team or in-store staff.

Hope to see you again soon! - Jess

Rated 1 out of 5 stars

Not a good experience

we spent $14K on a camera only to find when we got home that the memory card would not slide in to it cleanly. When we took it back to the store the sales assistant used their store camera to check the memory card and as it fitted in the store camera came to the same conclusion as ourselves that the camera was faulty. We expected a new camera only to be told it would be sent away for repair which really was not acceptable for a new camera. When I challenged this I was told there had to be a number of faults before the camera would be replaced.

30 March 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi,

We are sorry to hear there was an issue with your camera. We understand that it can be frustrating when you receive faulty gear, and we encourage our customers to bring these items back to us so we can do our best to help.

With faults such as yours, we are instructed by the manufacturer to send the camera back to them to be assessed and fixed. Although a replacement may be issued, we are not authorised to initiate the replacement until it has been assessed by the manufacturer. - Jess

Rated 5 out of 5 stars

Great service

Great service, Australian products and price.

1 April 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi Jonathan,

Thank you so much for shopping with us! We take great pride in our level of service and the quality of our gear.

We hope to see you again soon! - Jess

Rated 5 out of 5 stars

I got a fantastic deal on an iPhone 17

I got a fantastic deal on an iPhone 17, I was hesitant with ordering it online and having it shipped but didn't have time to collect in store. The shipping was superfast, I received the phone well packaged and within a couple days of ordering, I would high recommend ordering online.

17 March 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi,

Thank you for giving us a chance! When we have stock available, we try to get orders out as soon as possible for our customers.

We hope to see you again soon! - Jess

Rated 5 out of 5 stars

I highly recommend Digi Direct

I can’t recommend DigiDirect highly enough.
Both the online and indoor support are amazing ( Bondi Junction store). The team are helpful, listen to your queries and then respond accordingly and never put the hard word on you to try upselling you.
I have purchased 3 canon cameras, 7 lenses and countless accessories through them over time and had never had an issue.
I particularly love their price match offer as I’d rather not shop elsewhere if I can help it so I know that they will match the price and then all my purchase history sits with them.

28 March 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi,

Thank you so much for your review! Both our online and in-store teams work really hard to try to provide the best service for our customers. We always want to offer the best prices for anything that you are looking for via our price match policy.

We look forward to seeing you again! - Jess

Rated 5 out of 5 stars

Photo Printer Stock & Sale Pricing

Inquired regarding an item which was out of stock in nearly all retailers nationally, they were able to secure one for me and keep the sale price listed.
After my order was placed they post another sale which knocked another $50 off the price, when I contacted the support team they refunded my $50 straight away to match the current offer.

2 April 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi Philip.

Thank you for your kind review, and we hope that you are enjoying your printer. If you ever need anything in the future, please let us know.

- James

Rated 1 out of 5 stars

Takes your payment + express delivery without having stock

On Monday 23 March 2026 I purchased online 4 x Seagate 8TB HDD for my NAS. Was offered express delivery and paid the $15 fee. Thus I expected delivery that week. There was no indication on the website that the goods were out of stock. Other retailers had the goods in stock, but I chose digiDirect because over many years I have purchased a lot of camera equipment from them. On 27 March I asked where is my delivery and was told there is no stock, but stock should be available in 3-4 weeks. I requested a negotiated price on a different model and was told it would be sent to management. 3 days later no response to the request so I requested a refund.

30 March 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi Bob.

Thank you for taking the time to write us a review. I apologise for the experience you had with your order and for any inconvenience caused. Normally, we try and get back to our customers as soon as possible so that we can resolve any issues and organise a remedy for our customers;

Unfortunatly there has been a global shortage of storage and memory at the moment in time, so these items are becoming harder to source. Normally, we do try to notify customers before purchase with an awaiting stock notification, or we notify our customers as soon as possible with this information so that they are kept in the loop. However, I do apologise that this banner was not shown at the time of purchase for this order. We are currently updating our website to better reflect our stock levels, on the website and we appreciate your feedback, which has been passed on to the team working on these developments.

If you have any questions, please do not hesitate to contact us at customersupport@digidirect.com.au, and we can assist you further.

-James

Rated 5 out of 5 stars

I was hesitant to purchase from…

I was hesitant to purchase from DigiDirect originally noting the reviews online around stock being unavailable and the customer service being challenging to get hold off. After purchasing through a different company last year and experiencing what I was afraid would happen at Digi (having my purchase on back order for 5 months) I decided to refund that order and give DigiDirect a go. To my delight I placed my order and received my new camera within 2 days of ordering. I chose the madness deal and noted the free microphone was not included in the delivery, so I reached out over the live contact chat. I was assisted by both Thom and Jess in a very timely and efficient manner. Jess was lovely in acknowledging there was an error and arranging the microphone to be express posted to me asap. I am very grateful to have received the assistance and to have had a positive experience with the purchase and delivery of my 3 items. Whilst they may have arrived separately they were all express posted per my original request at checkout.

26 March 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi Amanda,

Thank you so much for giving us a chance! Here at digiDirect, we take great pride in having strong relationships with our suppliers so our backorders can be filled faster than our competitors. When we make mistakes, our team is always happy to find solutions and make sure you still get high-quality service.

We hope to see you again soon!
- Jess

Rated 5 out of 5 stars

Fantastic customer service

I bought a pair of binoculars for an upcoming trip and paid for express shipping to ensure they would arrive on time. The parcel was delayed so I contacted DigiDirect customer support and Jess responded quickly and professionally, raising the issue with Auspost directly the same day. They found the parcel and got it back on track. Fantastic customer service, and I'm looking forward to testing these out - thanks Jess!

26 March 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi Zac!

Thank you so much for your feedback. When things go wrong, we try really hard to set things right for our customers. Our team is dedicated to doing everything in our power to make sure your order arrives in a timely manner.

We hope you enjoy your new binoculars! - Jess

Rated 4 out of 5 stars

No stock but receptive and…

No stock but receptive and communicative.

Yeah it sucks they didnt have stock of what i needed, i also didnt check my time frames very well, so im not pinning it on them.

Support staff were really helpful in chasing timeframes up and confirming they wouldnt be able to meet and offered solutions.

26 March 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi,

Thank you so much for your feedback. We understand it can be frustrating when items are out of stock. Our team is always happy to provide updates and follow up with suppliers so you can get an accurate timeline for your order. If things get delayed, we do our best to find solutions and alternatives that suit your needs.

We hope to see you again soon! - Jess

Rated 5 out of 5 stars

The customer service was so patient and…

The customer service was so patient and answered all of my questions

26 March 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi June,

We are so happy you had a wonderful experience with our Customer Service team. Our team is always happy to answer any and all questions.

We hope to see you again soon!
- Jess

Rated 1 out of 5 stars

I ordered 2 packs of photo grade print…

I ordered 2 packs of photo grade print paper. One pack arrived a month later and now 4 months later the second pack of Canson paper has still not arrived.
I seem to chat with a bot when I complain. I am reassured that delivery is imminent.
Digi direct online cannot be trusted to deliver. Communication is poor.
Best advice: pay a little extra and avoid them!

11 November 2025
Unprompted review
digiDirect logo

Reply from digiDirect

Hi Wayne,

Please accept our apologies for the delay in the stock. We are working with our suppliers to try to improve projected ETA's and stock levels. We try our best to inform our customers of updates as the information is made available. - Jess

Rated 5 out of 5 stars

Fx30 bought online

Great price, quick delivery and well-packed. Love my camera!

2 February 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi Michael. Glad you had a great experience with us, and we hope you get some great footage with your FX-30. If you ever need anything in the future, please let us know. - James

Rated 5 out of 5 stars

They always look after me!

Digidirect always look after me in terms of product availability, timeline communication and shipping reliability. Long time customer.

11 March 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi Paul. Glad that you had a great experience with your order. If you ever need anything in the future, please let us know. - James

Rated 3 out of 5 stars

"Express" shipping got item to me the same time as non-express shipping.

Ordered a lens on Wednesday.
Paid extra for express shipping, for 1-3days delivery.
Called on Friday, 48hrs later, and lens had only been dispatched that day...
End result - The "express" shipping got the lens to me 6 days after ordering.
Should have just waited for the standard 6 day delivery in hindsight.

10 March 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi Alan,

Thank you for your feedback. Online orders with in-stock products take 1-2 business days to be dispatched. The Express Delivery timeframe starts after the order has been collected from the courier. For more information on our shipping process, please see https://www.digidirect.com.au/shipping-delivery

Please note that the delivery timeframes are subject to change depending on the network capacity - Jess

Rated 5 out of 5 stars

Great service and the best prices

Great service and the best prices. Nothing more to be said.

4 March 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi Claudio,

Thank you so much for your review! We try our best to offer amazing prices with excellent service. We look forward to seeing you again! - Jess

Rated 5 out of 5 stars

Excellent customer service

I went to the Brisbane store to look for a lens. Joe served us and was extremely helpful. His customer service was second to none. We also got great service from another staff member (I can’t remember her name). Thank you

21 February 2026
Unprompted review
digiDirect logo

Reply from digiDirect

HI Matt,

Thank you so much for shopping with us in Brisbane! We are happy to hear that you had a great experience in-store. We hope you stop by again soon. - Jess

Rated 1 out of 5 stars

Misinformation and inability to supply

Ordered and paid for an Insta 360 x4 camera, but missed the very small out of stock sign. DD then informed me of a 3 to 4 week delay. I emailed at 4 weeks to be told 2 weeks - Finally at 6 weeks, with the website still saying 2 weeks lead time they admitted that there supplier has no stocks, on backorder and cannot give an ETA. On the basis of their inability to supply I requested the order be cancelled and a full refund supplied. I give them their due, they processed that cancellation and refund that day. The following day I ordered from another supplier in Australia and had the camera 5 days later. another two weeks has gone by and DD's website still says stock within two weeks - a blatant distortion of the truth DD!!
Anyway - never again would I order online from DD - buyer beware!

Let's just have a further reality check DD
You have replied saying you are reviewing your website offerings.... YET.... one week later the Insta360 items have been further promoted as a "madness deal"... and you still say awaiting stock... within 2 weeks... your website has said that for 10 weeks that I'm aware of yet you are stepping up your promotion, having admitted you have no idea when the items will be in stock. The HONOURBLE and MORAL thing to do would be to remove them from your website altogether.... You can't supply and your answers to the many 1 star reviews are just hollow BS, no doubt AI generated - press the "platitude" button and up pops a hollow apology!

16 February 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi James.

Thank you for taking the time to write us a review. I apologise for the experience you had with your order and for any inconvenience caused. We usually receive stock from our suppliers within the indicated time frames on our website. However, there have been extensive delays from the Australian distributors for Insta360. We are currently updating our website to better reflect this status. We appreciate your feedback, and it has been passed on to the team working on these developments. If you have any questions, please do not hesitate to contact us at customersupport@digidirect.com.au and we can assist you further.

-James

Rated 1 out of 5 stars

Very disappointed

Earlier today, I contacted your online chat to ask whether the camera was available at your Bondi Junction store in Sydney. I was informed that there were 8 units in stock, and that I could place my order in the afternoon and collect it within 1–2 days. I was very pleased with this response and seriously considered placing the order immediately.
The chat representative repeatedly encouraged me to leave feedback and sent me a link. When I clicked on it, I started reading several negative reviews from customers who had placed orders after being told items were in stock
Meanwhile, I had also contacted the Bondi Junction store directly earlier in the morning. After more than six hours, I finally received a response informing me that the camera is not in stock and that the waiting time is approximately three months.
This situation is very concerning. The chat representative (whether a real person or AI) clearly told me the camera was available and encouraged me to proceed with the order. Fortunately, I decided to verify before purchasing. Otherwise, I may have ended up in the same situation as the other customers I read about.
This experience has left me very disappointed and unsure about making any purchase with your company in the future.
I hope you can clarify how this misinformation occurred.

25 February 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi Narkis,
Thank you for taking the time to write us a review. We are so sorry for the experience you have had and any inconvenience caused. If you could please respond with more information regarding your order, we would be happy to investigate further and resolve this for you. - Jess

Rated 3 out of 5 stars

My last three orders were marked as in…

My last three orders were marked as in stock on the online store. However, I discovered each order had been out of stock. The only issue is that three consecutive orders took weeks to arrive. Aside from this, the service is satisfactory. I would rate it three stars for now.

24 February 2026
Unprompted review
digiDirect logo

Reply from digiDirect

Hi,

Thank you for your feedback. We are in the process of updating our website to better reflect our stock levels. You can view if an item is awaiting stock beneath the Add to Cart button, and hover over the information icon for more information. However, if you would like to enquire on a specific item's ETA or stock levels, please reach out to us via our live chat or email customersupport@digidirect.com.au. We appreciate your patience with your past orders. - Jess

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