Welcoming environment as soon as we walked in, met by Meghan who assisted throughout our purchase. Helpful, knowledgeable and left us to peruse alone when we wanted. Bought exactly what we had been lo... See more
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Left long enough to have a look round before sales person came and spoke to us - gave us info when we asked - when we made our choice experience was very good Chris talked us through the process... See more
Company replied
Our experience in DFS today was brilliant. We were given the space and time to look at sofas and find what was right for us. The sales representatives were super knowledgeable and were able to answer... See more
Company replied
quite simply shopping inthe DFS store is first rate down to SERVICE !! The staff are completely helpful and answer every possible query we might have had. Our staff member was Chris, who could not hav... See more
Company replied
Company details
- Furniture Store
- Furniture Accessories
- Home Goods Store
- Living Room Furniture Store
- Sofa Store
- Upholstery Shop
Written by the company
Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk
Written by the company
Contact info
Salhouse Road, Unit 5, NR7 9AZ, Norwich, United Kingdom
- 0333 999 9764
4.9
Excellent
8K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
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Reply from DFS Furniture - Norwich
Hello,
Thank you for your lovely review.
Kind regards
Holly M
DFS Customer Support
Salesperson so helpful and friendly.
8 August 2026
Reply from DFS Furniture - Norwich
Hello,
We really appreciate your kind 5* review, it is much appreciated and we can’t wait to deliver your lovely new furniture.
Kind regards,
Lorraine E
DFS Customer Support
Reply from DFS Furniture - Norwich
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind Regards
Lorraine E DFS Customer Support
Reply from DFS Furniture - Norwich
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind Regards
Lorraine E DFS Customer Support
No hassle or hard sell
No hassle or hard sell. Information supplied on request. An overall wonderful experience
8 August 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you so much for taking the time to share your lovely review, it's much appreciated!
Kind regards,
Lorraine E
DFS Customer Support
We had been into the store multiple…
We had been into the store multiple times over the past 2 weeks and each time we went everyone was always friendly and asked if they could help. Dan met us on 3 occasions and each time he didn’t push us to make a decision or do pushy sales. He helped with our final sale and made sure we knew all the information. The store was clean, tidy and all the sofas were well cared for considering the amount of people who sit on them!
8 August 2026
Reply from DFS Furniture - Norwich
Hello Holly,
Thank you so much for sharing this lovely 5* review with us. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store and we hope you love your furniture when it arrives!
Kind regards,
Lia
DFS Customer Support
Reply from DFS Furniture - Norwich
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind Regards
Lorraine E DFS Customer Support
Reply from DFS Furniture - Norwich
Hello,
Thank you for your positive feedback.
Kind regards
Holly M
DFS Customer Support
Reply from DFS Furniture - Norwich
Good Afternoon,
Great review, thanks for sharing!
Kind Regards
Jordan
DFS Customer Support
The best customer service
Originally spoke with Dan who was just the most welcoming and friendly man who went through everything with us and sent us all the details of our order. Went into order sofa and dealt with Bethany and she was amazing. The loveliest lady and so helpful in regards to arranging delivery for us. Would definitely order from there again for sofa or bed in future.
2 August 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for taking the time to leave us your review. Your feedback is greatly appreciated. We are so happy to hear about the fantastic service received. Thank you so much for placing an order with us.
Kind Regards,
Holly M
DFS Customer Support
Excellent customer service
Excellent customer service, had a great experience finding our new sofa.
Friendly staff, relaxed environment (clean, tidy showroom)
Felt very confident about our purchase.
5 August 2026
Reply from DFS Furniture - Norwich
Hello Anna,
Thank you very much for sharing your experience, we love to hear your feedback about our friendly team!
Kind regards,
Lia
DFS Customer Support
Reply from DFS Furniture - Norwich
Hello Ellie,
Amazing review, we really appreciate it!
Kind regards,
Lia
DFS Customer Support
What a great experience!
Simon served us, was really knowledgeable and personable, could have a laugh with him. Also when he first introduced himself he didn’t then hover around us which I personally appreciate.
Sofas were lovely, everything was clear and when we made the decision to purchase, the application and ordering was so quick and easy! Lovely store as well, offered a drink and just lovely service.
4 August 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you so much for sharing your 5 star review with us. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store. We hope you enjoy your furniture when it arrives in your home!
Kind regards,
Holly M
DFS Customer Support
Beautifully presented store
Beautifully presented store, huge choice in various colours and styles from leather to fabrics.
Special mention to Sam at the Norwich store, she was fantastic!
4 August 2026
Reply from DFS Furniture - Norwich
Good Afternoon,
Thank you so much for taking the time to write us a 5* review. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store with Sam.
Kind Regards,
Jordan
DFS Customer Support
Very helpful staff
Very helpful staff, relaxed atmosphere, products explained in an un pressurised manor
3 August 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind Regards
Lorraine E DFS Customer Support
Reply from DFS Furniture - Norwich
Hello,
We really appreciate your kind 5* review, it is much appreciated and we can’t wait to deliver your lovely new furniture.
Kind regards,
Lorraine E
DFS Customer Support
Reply from DFS Furniture - Norwich
Good Afternoon,
Great review, thanks for sharing!
Kind Regards
Jordan
DFS Customer Support
Really pleased with the customer…
Really pleased with the customer service from the staff inside.
Not pressured into anything and allowed the time to find the right sofa for us and purchased it.
2 August 2026
Reply from DFS Furniture - Norwich
Hello,
We’re really grateful and appreciate you taking the time to share your experience with us.
Kind regards,
Holly M
DFS Customer Support
Chris was very helpful patient and has…
Chris was very helpful patient and has given us the best advice for our new furniture.
2 August 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lorraine E DFS Customer Support
Great service from David and his team
Great service from David and his team! Very informative and got all my questions answered and left feeling confident with my purchase! Is good to see there is still places and people offering this kind of service! Would recommend this location to anyone in future looking to make a new purchase for their home. (Norwich)
1 August 2026
Reply from DFS Furniture - Norwich
Good Morning,
Thank you so much for taking the time to write us a 5* review. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store with David and the team.
Kind Regards,
Jordan
DFS Customer Support
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