DFS Furniture - Birmingham Reviews 

5,235
TrustScore 5 out of 5

4.9

John Kempe Way, B12 0HU Birmingham, GB


While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

See what reviewers are saying

Rated 5 out of 5 stars

Yes we did 👍🏽 purchase a sofa... thanks to Bal at the Birmingham branch ... highly recommended with his sales experience & lovely hospitality like we were on hoilday lol ... excellent product knowle... See more

Company replied

Rated 5 out of 5 stars

I had a very good experience at your Birmingham store. I was shown options in sofa beds and was given information about colours and materials. I purchased a sofa bed using the 4 year 0% and the Ag... See more

Company replied

Rated 5 out of 5 stars

The salesman Amjad was really amazing, listened to what I wanted & explained the item purchased & others sofas I was considering & in the end chose what I wanted with Amjads help. Also the manager L... See more

Company replied

Rated 5 out of 5 stars

Unfortunately we forgot the name of the gentleman who helped us today. However he was very helpful with looking for the right sofa with our preference of colour, fabric feel and style of sofa. We walk... See more

Company replied


Company details

  1. Furniture Store
  2. Furniture Accessories
  3. Home Goods Store
  4. Living Room Furniture Store
  5. Sofa Store
  6. Upholstery Shop

Written by the company

Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk

Written by the company


Contact info

4.9

Excellent

TrustScore 5 out of 5

5K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.9

All reviews

(5,235)

99,778 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Brilliant customer service from the…

Brilliant customer service from the second we entered the store.
Ballie helped us chose our sofa from a wide range of options

10 July 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Hello Tom,

Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

Went to DFS store in Birmingham to look…

Went to DFS store in Birmingham to look for a sofa and chair. Found what i wanted thanks to Kev for helping me choose the right one for my home

10 July 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Hello,

Thank you so much for taking the time to share your lovely review, it's much appreciated!

Kind regards,
Lorraine A
DFS Customer Support

Rated 5 out of 5 stars

Birmingham DFS Furniture purchased today

We bought our DFS Furniture today and were glad that Bally at Birmingham DFS was very helpful. It was a very positive experience, which we will also mention to others.

9 July 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Hello,

Thank you so much for taking the time to share your feedback, it is much appreciated. We hope that you love your furniture when it arrives!

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

DFS furniture is very quality and…

DFS furniture is very quality and attractive,.
Staff that she served as her name is Summer she is wonderful, given good advice, she is helpful.

7 July 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Hello Mehret,

Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

Greeted on arrival by Jimmy after we…

Greeted on arrival by Jimmy after we looked around he helped with any questions we had and got the sale in.

6 July 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Hello,

We are really grateful for your kind words and for sharing your experience!

Kind regards,
Holly M
DFS Customer Support

Rated 5 out of 5 stars

The assistant was really nice helpful made it a good experience …

The assistant was really helpful pleasant. Answered all my questions as well just chatting in general made me feel comfortable was very patient. Made it so easy

7 July 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Hello,

Thank you so much for taking the time to share your lovely review, it's much appreciated!

Kind regards,
Lorraine A
DFS Customer Support

Rated 4 out of 5 stars

Jimmy did not rush me ha allowed me…

Jimmy did not rush me ha allowed me time to try out all the furniture I wanted to try he was very helpful and answered all my questions Didn't feel pressurised to decide then and there

7 July 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Hello,

Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

Excellent customer service

Excellent customer service, very helpful and approachable

6 July 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Hello,

Thank you for your lovely feedback.

Kind regards
Holly M
DFS Customer Support

Rated 5 out of 5 stars

DFS birmingham

Went to the Birmingham branch , staff approached us very quickly. Brilliant customer service, helped us find the perfect sofa. Visit was a 10/10

27 June 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Hello,

We are really grateful for your kind words and for sharing your experience!

Kind regards,
Holly M
DFS Customer Support

Rated 5 out of 5 stars

Excellent Service so far!

We had an excellent experience at DFS thanks to our sales representative. She provided exceptional customer service from start to finish, going above and beyond to help us find exactly what we were looking for. She was knowledgeable, patient, and gave us all the information we needed without ever being pushy or making us feel pressured into making a decision.

It was such a pleasant and relaxed experience, which made choosing our furniture so much easier. We really hope this high level of service continues throughout the rest of our order.

Based on our experience so far, I would definitely recommend DFS to anyone looking for great products backed by outstanding customer service. Thank you for making the whole process enjoyable!

Walked in for a sofa, walked out ordering a sofa, rug, furniture care, insurance - the sales skills, knowledge and customer service we recieved made this a great experience.

4 July 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Hello,

Thank you so much for sharing your 5 star review with us. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store. We hope you enjoy your furniture when it arrives in your home!

Kind regards,
Holly M
DFS Customer Support

Rated 5 out of 5 stars
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Hello Shabina,

Thanks for the 5 stars! It's much appreciated

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

Staff dealling especially iram she is…

Staff dealling especially iram she is such a nice worker of dfs.

2 July 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Hello Sumia,

Thanks for your fabulous review, we love to hear it!

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

The reception was lovely

The reception was lovely, the lady that attended to us was superb.

2 July 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Good Afternoon,

Thank you so much for taking the time to share your lovely review, it's much appreciated!

Kind Regards,

Jordan
DFS Customer Support

Rated 5 out of 5 stars

Summer with a sunny smile

Summer greeted us with a lovely smile when we arrived . She was knowledgeable about the products, the various fabrics and how to look after them. Summer made herself discreetly available without pressurising us into making any decisions and patiently answering any questions and queries.
Her demeanour is sunny, very pleasant and warm, which reflects her name! A first class service Summer.
A credit to your branch and DFS.

30 June 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Hello Pat,

Thank you so much for taking your time to write us a 5* review. We are really happy to hear that you had a great experience in store and that you were able to choose the right furniture to suit you and your home!

Kind regards,

Lia
DFS Customer Support

Thank you so much for taking your time to write us a 5* review. We are really happy to hear that you had a great experience in store and that you were able to choose the right furniture to suit you and your home!

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

The costumer service was amazing- the…

The costumer service was amazing- the girl that helped us was very patient and polite as well helpful, making the whole process nice and easy.

30 June 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

What a fantastic review, thank you so much for taking the time to write this 😊 We will pass this feedback over for you, have a great day.

Kind Regards,
Vanessa
DFS Customer Support

Rated 5 out of 5 stars

I had an outstanding customer service…

I had an outstanding customer service experience thanks to the lovely lady who assisted me. She was warm, professional, patient, and genuinely caring throughout our interaction. She took the time to listen to my needs, answered all my questions clearly, and went above and beyond to make sure I was completely satisfied.

It’s rare to come across someone who is so dedicated to providing excellent service with such a positive attitude. She made the whole experience smooth, pleasant, and stress-free. Her kindness and professionalism truly stood out, and she is a real credit to the company.

Thank you for such exceptional service. I really appreciate the care and effort you put into helping me, and I hope your excellent work is recognised.

29 June 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Good Morning,

Thank you so much for sharing this lovely 5* review with us. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store and we hope you love your furniture when it arrives!

Kind Regards,

Lorraine A
DFS Central Customer Support

Rated 5 out of 5 stars

Excellent very easy and interest free…

Excellent very easy and interest free wow

29 June 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Hello,

Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!

Kind regards,
Lorraine A DFS Customer Support

Rated 5 out of 5 stars

Excellent service

Excellent service we felt we had time to decide and was given lots of advice and options. Lovely lady who was new who was brilliant helping us decide

27 June 2026
DFS Furniture - Birmingham logo

Reply from DFS Furniture - Birmingham

Hello Sharon,

Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!

Kind regards,

Lia
DFS Customer Support

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look