Yes we did 👍🏽 purchase a sofa... thanks to Bal at the Birmingham branch ... highly recommended with his sales experience & lovely hospitality like we were on hoilday lol ... excellent product knowle... See more
Company replied
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
I had a very good experience at your Birmingham store. I was shown options in sofa beds and was given information about colours and materials. I purchased a sofa bed using the 4 year 0% and the Ag... See more
Company replied
The salesman Amjad was really amazing, listened to what I wanted & explained the item purchased & others sofas I was considering & in the end chose what I wanted with Amjads help. Also the manager L... See more
Company replied
Unfortunately we forgot the name of the gentleman who helped us today. However he was very helpful with looking for the right sofa with our preference of colour, fabric feel and style of sofa. We walk... See more
Company replied
Company details
- Furniture Store
- Furniture Accessories
- Home Goods Store
- Living Room Furniture Store
- Sofa Store
- Upholstery Shop
Written by the company
Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk
Written by the company
Contact info
John Kempe Way, B12 0HU, Birmingham, United Kingdom
- 0333 999 9782
4.9
Excellent
5K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
I had a very good experience at Birmingham store
I had a very good experience at your Birmingham store. I was shown options in sofa beds and was given information about colours and materials.
I purchased a sofa bed using the 4 year 0% and the Agreement was explained clearly
I am very happy with my purchase and customer service. Maureen Darrow
25 August 2026
Reply from DFS Furniture - Birmingham
Good Afternoon,
Thank you for leaving us a 5* review, we appreciate you sharing this lovely feedback with others. We’re happy we met your expectations in store and we hope you enjoy your furniture when it arrives!
Kind Regards,
Jordan
DFS Customer Support
Great assistant very helpful
Great assistant very helpful and smiling all the time. Nothing was to much bother. Lovely person altogether.
25 August 2026
Reply from DFS Furniture - Birmingham
Hello,
We are really grateful for your kind words and for sharing your experience!
Kind regards,
Holly M
DFS Customer Support
Kevin and Jimmy
we were served by Kevin and Jimmy. very professional. listened to and understood our needs perfectly.
23 August 2026
Reply from DFS Furniture - Birmingham
Hello,
We are really grateful for your kind words and for sharing your experience!
Kind regards,
Holly M
DFS Customer Support
The sales person Kev was very helpful…
The sales person Kev was very helpful as we we dealing with small room so was limited for space Kev sat with us and went through all options and took us around and showed the sofas that would fit into our space which helped us choose what we wanted he was very pleasant and helpful very good customer service
21 August 2026
Reply from DFS Furniture - Birmingham
Good Morning,
Thank you for leaving us a 5* review, we appreciate you sharing this lovely feedback with others. We’re happy that Kev met your expectations in store and we hope you enjoy your furniture when it arrives!
Kind Regards,
Jordan
DFS Customer Support
The lady was very helpful and very good…
The lady was very helpful and very good at explaining things regarding the sofa an chair I was having.very good at her job.
24 August 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you for leaving us a 5* review. We’re happy that our fabulous store team met your expectations. We're excited for you to receive your lovely new furniture!
Kind regards,
Lia
DFS Customer Support
Reply from DFS Furniture - Birmingham
Hello,
Thank you for your kind review.
Kind regards,
Holly M
DFS Customer Support
Reply from DFS Furniture - Birmingham
Hello,
Thank you for your kind review.
Kind regards,
Holly M
DFS Customer Support
Excellent Customer Service.Jimmy from…
Excellent Customer Service.Jimmy from DFS Camp Hill Birmingham.Freindly very helpful .
23 August 2026
Reply from DFS Furniture - Birmingham
Hello,
We really appreciate you taking the time to share your experience with us. We look forward to seeing you again in the future!
Kind regards,
Lia
DFS Customer Support
QUICK AND POLITE
23 August 2026
Reply from DFS Furniture - Birmingham
Hello,
Amazing review, we really appreciate it!
Kind regards,
Lia
DFS Customer Support
Excellent service
Excellent service, quality and value for money with the added bonus of 0% ...!!!
😁😁😁
22 August 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you for your great feedback.
Kind regards
Holly M
DFS Customer Support
We had help from Amz in the Birmingham…
We had help from Amz in the Birmingham store . We was very disappointed at first due to your online stock checker telling us we could view the sofa we wanted there so 1.5hr drive only to find it wasn’t in store !!! This was very annoying especially as we had my 76yr old mother who was wanting the Fargo sofa & chair .
Amz was really calm, helpful and helped my mother who is deaf to choose a sofa in the colour she had wanted, he looked after us from entry to exit, made sure we would be able to get it in the bungalow etc.
Fabulous service from Amz…. Unlike his colleague who was quite rude when I expressed my anger of a long journey
Five star treatment with Amz- thank you
22 August 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you so much for sharing your 5 star review with us. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store. We hope you enjoy your furniture when it arrives in your home!
Kind regards,
Holly M
DFS Customer Support
Jimmy was great
Jimmy was great, friendly service and honest about what works for us. Showed us multiple options and kept us feeling very welcome
22 August 2026
Reply from DFS Furniture - Birmingham
Hello,
We are really grateful for your kind words and for sharing your experience!
Kind regards,
Holly M
DFS Customer Support
Very well coming soon as we entered the…
Very well coming soon as we entered the building very good
22 August 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you for your positive feedback.
Kind regards
Holly M
DFS Customer Support
Reply from DFS Furniture - Birmingham
Hello,
Thank you for your lovely review.
Kind regards
Holly M
DFS Customer Support
Great staff
12 August 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you so much for taking the time to share your lovely review, it's much appreciated!
Kind regards,
Lorraine E
DFS Customer Support
Great customer service from Jimmy.
21 August 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you for sharing your lovely review. We’re glad that you enjoyed your experience with us in store. We hope that you enjoy the furniture when it arrives.
Kind Regards,
Lorraine E
DFS Central Customer Support
Reply from DFS Furniture - Birmingham
Hello,
Great review, thanks for sharing!
Kind regards,
Lia
DFS Customer Support
Jimmy was extremely helpful and…
Jimmy was extremely helpful and understanding with what we wanted. Made our experience great shopping at DFS and the hot chocolate he made was lovely.
21 August 2026
Reply from DFS Furniture - Birmingham
Hello Khurum,
Thanks for your lovely feedback, we’re glad to hear Jimmy met your expectations and gave you all the info you needed to make your purchase.
Kind regards,
Lia
DFS Customer Support
Yes we did 👍🏽 purchase a sofa..
Yes we did 👍🏽 purchase a sofa... thanks to Bal at the Birmingham branch ... highly recommended with his sales experience & lovely hospitality like we were on hoilday lol ... excellent product knowledge & gave us peace on mind about after careful policy & offered 4 years interest free credit which we didnt need but was very helpful to know ...so we took it lol
20 August 2026
Unprompted review
Reply from DFS Furniture - Birmingham
Good Morning,
Thank you so much for taking the time to write us a 5* review. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store with Bal.
Kind Regards,
Jordan
DFS Customer Support
Was left to browse with no shop…
Was left to browse with no shop assistant following us.. informative and to the point
20 August 2026
Reply from DFS Furniture - Birmingham
Good Morning,
Thank you so much for taking the time to share your lovely review, it's much appreciated!
Kind Regards,
Jordan
DFS Customer Support
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.