Very efficient booking in. Very polite man on the desk. However , communication wasn’t great during the day. I couldn’t get through to the service department and had to leave 2 messages before anyon... See more
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Brayleys’ service was friendly and efficient, and the work carried out on my car was extremely good. Brayleys called me to let me know when my car was ready for collection. I wish to particularly prai... See more
Company replied
Helpful, friendly and informative throughout my experience of looking at an EV2 to deciding to purchase. All necessary documents, finance to drive home insurance were set up, so that I had an easy sa... See more
Car in for annual service. Tom at service department Brayleys Harpenden Kia, was very professional and quick to acknowledge the lumbar support driver seat wasn't working as we raised the issue duri... See more
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Company details
Written by the company
Here at Brayleys, we want to ensure your experience with us is enjoyable and hassle-free. Whether you’re browsing our website, chatting to us by phone, or visiting our dealership, it’s our aim to provide you with all the information you need, give impartial advice, and help you secure the right vehicle for you. We’re also here to support you throughout ownership, with servicing and maintenance so you can enjoy a smooth ride mile after mile. Our Managing Director, Paul Brayley, started work as an apprentice automobile technician at the age of 16. He progressed through the ranks, gaining experience at all levels over his 44-year career, and founded Brayleys in 2003. Needless to say, Paul knows the automotive industry inside out, and it’s his dynamic energy and no-compromise approach to customer focus that has enabled Brayleys to expand from its humble beginnings to the successful business of today. Paul strongly believes in bringing family values to the workplace, and Brayleys offers a friendly, caring, responsible and respectful service to all customers, enabling them to trust us with their motoring needs time and again. We are members of the Automotive 30% Club, leading change in diversity, representation and gender balance across the UK automotive retail sector and we are an equal opportunities employer. Our businesses now represent five of the world’s best known automotive brands: Dacia, Honda, Kia, Mazda and Renault. With dealerships across Buckinghamshire, Hertfordshire, Surrey, North London, Essex and Oxfordshire, we are well-placed to meet a diverse range of motoring requirements, from new and used car sales to Motability services and aftercare. We look forward to welcoming you to one of our dealerships, where our friendly staff are waiting to assist.
Contact info
Luton Road, AL5 2UA, Harpenden, United Kingdom
- 01582 464100
No recent history of asking for reviews
This company hasn't invited customers recently, so reviews may not be representative
Replied to 27% of negative reviews
Typically replies within 1 week
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Professional and prompt service
Very professional staff, right from reception to final service. We were requesting recovery and the staff promptly called back in time. Repair was done as promised within the time window initially suggested.

Reply from Brayleys Cars - Brayley Kia Harpenden
Fantastic expierence with understanding people!
I had a fantastic experience with Jon Simpson at Brayleys Cars. He understood what I was looking for and kept his eye out for a car that would fit. Once found he’d made sure the car was there the day I had a booked a test drive and walked me through every step of the way. As a woman having never bought a car through finance I of course brought my dad along with me. Jon was kind, friendly and understanding and helped every step of the way. I could not recommend more highly!

Reply from Brayleys Cars - Brayley Kia Harpenden
Great Customer Service
Great Customer Service. Not pushy. Very relaxed atmosphere in there. All staff very welcoming. I hadn't bought a car for over 15 years and being a woman buying a car on my own for the first time I was quite nervous. I needn't have worried, I met Natalie, she was excellent. She was very patient, explained everything about the car thoroughly. When I went to collect the car, she took her time with me and made sure I was completely happy before I drove off. I also had to ask a couple of questions later on and again, received excellent customer service. I would not hesitate to recommend Brayleys in Harpenden and especially Natalie.

Reply from Brayleys Cars - Brayley Kia Harpenden
Second car service
Friendly and professional service. The work was completed on time with an accompanying video, which was a nice touch. Car cleaned on return. Would definitely recommend.

Reply from Brayleys Cars - Brayley Kia Harpenden

Reply from Brayleys Cars - Brayley Kia Harpenden
Great service
Great service and communication from Danny Reynolds when buying a used car. The process was very smooth and we are very happy with the car.

Reply from Brayleys Cars - Brayley Kia Harpenden
Fantastic service team
From booking to having the service completed - I could not fault the service team - they were fantastic to deal with and everything they said they did and nothing was too much bother

Reply from Brayleys Cars - Brayley Kia Harpenden
Danny was very attentive and thorough

Reply from Brayleys Cars - Brayley Kia Harpenden
My service visit was very good at all…
My service visit was very good at all stages from booking, facilities during the service and the efficiency of service staff.

Reply from Brayleys Cars - Brayley Kia Harpenden
Car Service
They did exactly what I expected from a service, and a little bit more.
Great service, the car is running beautifully. Love the video that was sent to my email. Noticed from the video that the team had repaired a nail in my tyre at no additional cost - thanks :)
Great work by all and will definitely return.

Reply from Brayleys Cars - Brayley Kia Harpenden
Great customer service.
Great customer service from the team in Harpenden, my only negative was that when I phone to book my service and to check when the car will be ready etc I get put through to a service centre in Enfield, however the lady there was very helpful.

Reply from Brayleys Cars - Brayley Kia Harpenden
Male chauvinism is alive and well in this car showroom
Not a female friendly environment! Aggressive sales patter bordering on bullying, entirely inappropriate for customer needs; Ultra low price offered for trade in forcing me into an unpleasant negotiation with the result I did not trust the salesman. Sexist comments during test drive; Unprofessional conduct including blatant breaches of GDPR; I bought the car but this was despite the salesman rather than because of him. I have driven Kia for 6 years and previously advocated for the brand based on great after sales and the car itself. This experience made me feel vulnerable, exposed and very disappointed that women still have to endure this treatment. Big news - it's 2026, women have their own money, they are perfectly capable of making big decisions. Shame on you.

Reply from Brayleys Cars - Brayley Kia Harpenden
Very positive, easy, smooth experience
Good communication. No hard selling techniques. Allowed us ask question and request what we wanted. Overall very positive, easy, smooth experience.

Reply from Brayleys Cars - Brayley Kia Harpenden
Reactive to customer needs.
I had already planned for my regular vehicle service when I was informed I needed minor surgery in the late afternoon. Bradley's arranged for me to pick the car up before 16.00hrs and it was brought round to the front of the garage to save time. Excellent personal service.

Reply from Brayleys Cars - Brayley Kia Harpenden

Reply from Brayleys Cars - Brayley Kia Harpenden
The sales person Natalie was very helpful giving us all the information about the car we were interested in she was pleasant and very hardworking.
We appreciated the help we received from Natalie Kia sales executive.

Reply from Brayleys Cars - Brayley Kia Harpenden
Excellent staffContact with service staff was…
Contact with service staff was excellent but unfortunately my car was not cleaned as promised.

Reply from Brayleys Cars - Brayley Kia Harpenden
Job completed within timescales
Job completed within timescales, car came back in pristine condition

Reply from Brayleys Cars - Brayley Kia Harpenden
Great sales service from Danny
Danny Reynolds was very helpful when we first came to look at a new car and has been great throughout the purchasing process

Reply from Brayleys Cars - Brayley Kia Harpenden
Very good performance of car maintenance…and MOT by Brayleys Harpenden
The collection and delivery of the car by David was prompt and efficient. Service Manager Tom Palmer was very detailed in his explanation of the work required on top of the service and MOT. The inspection video from the workshop confirmed this and gave me assurance that this work was clearly necessary and essential. Email communication to confirm the follow-up booking was also helpful.

Reply from Brayleys Cars - Brayley Kia Harpenden
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