BrandAlley UK Reviews 

92,449
TrustScore 4 out of 5

4.1

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Review summary

Created with AI, based on recent reviews

Considering 10,471 reviews, reviewers had a great experience with this company. Customers frequently praise the fantastic selection of top designer brands available at very affordable prices, making it a favorite shopping destination. Shoppers also appreciate the prompt delivery service and consistently highlight the reliable quality of the fashion items they receive. Buyers often express deep satisfaction with the overall purchasing process and the helpful assistance provided when needed. However, some people mentioned experiencing frustrating delays with refunds and difficulties reaching customer support to resolve urgent order problems. A few shoppers also noted occasional missing items in their parcels and various complications during the return process.

What people talk about most

Product

Reviewers mention positive feedback about product, highlighting great prices and top designer brands.... See more

Delivery service

Consumers find delivery_service to be positive overall, frequently highlighting quick delivery, great... See more

Order

Customers had ambiguous experiences with order processing and fulfillment. While some reviewers highlighted... See more

Price

Customers consistently note positive experiences with price, highlighting great bargains and affordable... See more

Customer service

Users describe ambiguous interactions with customer_service, noting that experiences widely vary. Many... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Shopped with BA for years. Good quality products at an affordable prices. Recently purchased a handbag. My only criticism is that some of the handbags do not have a description (Roberta M for examp... See more

Rated 4 out of 5 stars

BradAlley first is a very trustful company, during more than five years shopping with it, I never have any problem. Products always arrive in faithful time, and as good as I expected while buying th... See more

Rated 4 out of 5 stars

Great way to get your hands on some very nice designer gear at some very good prices.

Rated 4 out of 5 stars

I was pleased to find that I could get help from Customer Service. I was unsure how to return an item and received the help I needed. I have had some lovely items from Brand Alley at excellent prices.... See more


Company details

  1. Activewear Store
  2. Clothing Store
  3. Fashion Accessories Store
  4. Lingerie Store
  5. Men's Clothing Store
  6. Women's Clothing Store

Written by the company

Here at BrandAlley, you’ll find up to 80% off your favourite labels in clothing, footwear, accessories, homeware and beauty every single day of the year.


Contact info

4.1

Great

TrustScore 4 out of 5

92K reviews

5-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 99% of negative reviews

Typically replies within 24 hours

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4.1

All reviews

(92,449)

10,285 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Appalling Customer Service

I returned the item I bought tracked and signed for on 3/07/26. I still have not received a refund. I have spent time having nonsensical conversations with bots and receive incomprehensible replies to emails all promising a reply within 7 days which doesn't happen. Phone calls aren't answered.Appalling customer service.

6 July 2026
BrandAlley UK logo

Reply from BrandAlley UK

Hi,

Thank you for your review.

We are sorry that you have not yet received a refund for the item which was returned.

Thank you for your patience, whilst this has been raised with our team. Our team will liaise with you via the thread that you have opened.

We do apologise for the inconvenience that this has caused.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

No customer service

I bought 3 items on 15 July, but only 2 were delivered. The third item is still showing as “not dispatched.”

I have tried contacting the company several times via WhatsApp, but I only received generic replies saying that someone would contact me. Nobody ever did. I also tried calling, but no one answers the phone.

They have taken my money but have not sent the item, and despite making numerous attempts to get help, I have received no proper customer service or resolution.

I am now contacting my bank to request a refund/chargeback for the missing item.

Please be very careful when ordering from this company. My experience has been extremely disappointing, and I would strongly advise others to make sure they receive their goods before trusting this company with their money. The customer service appears to be non-existing.

15 July 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Malgorzata,

Thank you for your review.

We are sorry that you have not yet received all of your items.

Thank you for your patience, whilst this has been raised with our team. Our team will liaise with you via the thread that you have opened.

We do apologise for the inconvenience that this has caused.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

I’ve used Brandalley several times for…

I’ve used Brandalley several times for shampoo and footwear products without complaint, however clothing is a entirely subjective subject, with all the products of clothing purchased there is always a problem which is the sizes are a lucky dip / a recent leather jacket purchased was a 5xxxxx size, when it arrived I measured the chest and length which indicated it was a XXL and the length was short.
My message to you is think twice about clothing as it would appear that most clothing's from Brandally may possibly be factory seconds.

7 October 2025
BrandAlley UK logo

Reply from BrandAlley UK

Hi Stephen,

Thank you for your review.

Whilst we do show a size guide on our items to help you select possible, we are sorry that the item received was not as you expected.

The recent jacket that you ordered was sold and delivered by one of our partners rather than coming from BrandAlley directly. If there are any issues with the item, we would recommend to contact the partner directly for support. You can do this by going to the item within your account and selecting the 'Message' option.

More information on our Marketplace can be found in our FAQs here: https://help.brandalley.co.uk/hc/en-gb/sections/24215126064285-Trusted-sellers-Marketplace-FAQ.

We can see that you have contacted us yesterday and our team will help you further with your query.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

Defective item sent watch not working…

Defective item sent watch not working and someone’s return as personalised and now they aren’t helping process return it

9 January 2026
BrandAlley UK logo

Reply from BrandAlley UK

Hi,

Thank you for your review.

We are sorry that your watch was received faulty.

We are not able to see that any contact has been made from this email address to our Customer Experience team.

Please go to your order within your BrandAlley account and then select the 'Message' option for this item. You will be able to contact the partner who will help you about this order.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

The product was faulty and personalised…

The product was faulty and personalised for someone else so likely someone’s return and now when I’m trying to return it I’m unable and they say it’s third party so they can’t help

16 September 2025
BrandAlley UK logo

Reply from BrandAlley UK

Hi,

Thank you for your review.

We are sorry that your item was received faulty.

We are not able to see that any contact has been made from this email address to our Customer Experience team.

Please go to your order within your BrandAlley account and then select the 'Message' option for this item. You will be able to contact the partner who will help you about this order.

Kind regards,
BrandAlley

Rated 5 out of 5 stars

Great customer experience when dealing…

Great customer experience when dealing and addressing delays in delivery.
Where unavailability of purchase orders,Communication is always prompt and reimbursement are applied as stated.
A company that makes you feel valued is admirable. Longevity of continued customer growth from Brandalley supersedes the cash register

Brandalley a name you can trust

Thank you Shanna

15 August 2026
Unprompted review
Rated 1 out of 5 stars

Poor Service

Bought an item which was faulty. Spent 4 weeks trying to return it. Customer service is very poor. Finally gave up binned 100 worth of product and closed account.

Be careful what you wish for with this company.

14 July 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Patrick,

Thank you for your review.

We are sorry for the experience that you have had with your order.

We've requested some information via Trustpilot to help us to look into this feedback further.

We do apologise for the inconvenience caused.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

I have been shopping with Brand Alley…

I have been shopping with Brand Alley for over 6years without a fault. I purchased and also returned without any issues, until recently in July, I bought 3 sunglasses, 1 of which was a Ted Baker. I tried to return it the following day after I've received it and had error message that it had passed 30 days and should contact the email address below, which I did. They respond and send me the address in which to return the item and I follow as they stated. it so happened that I returned the item at the post office and paid £7.30 for a next day delivery and misplaced the receipt. I returned to the post office for a copy of the receipt, but was told they don't keep the next day delivery, only same day deliver. I wrote back to BA send them the bank payment statement and informed them that I've misplaced the receipt on 2 occasions now, and have asked for my refund. They have ceased all communications with me and I have not heard from them them since over a week now. My hard earned £52.30 has now disappeared and I have been treated as a nobody.

25 July 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Nadine,

Thank you for your review.

We are sorry for the inconvenience that has been caused with the return that you made.

We would always urge for the receipt to be kept, or at the very least the tracking reference. This would be so that you can follow the status of the return with the courier.

The item that you have returned was an item that was sold and delivered by our partner, and the return address that was shared on the returns form was for them.

For a refund to be processed the return would need to be received by the partner. Without the tracking information we cannot confirm that the delivery was successful.

You are able to contact the partner directly by selecting the 'Message' option on this item within the order in your account.

More information about items from our Marketplace can be found here: https://help.brandalley.co.uk/hc/en-gb/sections/24215126064285-Trusted-sellers-Marketplace-FAQ.

We've noted your feedback and we are sorry for the inconvenience caused.

Kind regards,
BrandAlley

Rated 5 out of 5 stars

Amazing customer service!

Amazing customer service!!

I Had a problem with an Armani watch I had purchased a few months ago. My emails were replied to very promptly.
I was provided with a digital returns label. After I posted the watch back a replacement watch was sent out within a few days. I Would definitely recommend this company.

21 August 2026
Unprompted review
Rated 1 out of 5 stars

AVOID if you want a stress free life.

Here is my last communication with them where I tried to explain I do not have a printer and Shannon told me I could have my parcel collected. My son can drop it off fine, this is not the issue, the issue is asking me to print a returns form to go inside the parcel when I have no printer. A form that should have come in the parcel in the first place since you have taken away the return tick option online!! Same parcel that had two items missing!!! Me email should give you an idea of how this company runs. "It is not about that. My son can drop off, It is about the form you asking me to print to go inside., I do not have a printer. You are asking me to print this in order to return anything. I DO NOT HAVE A PRINTER!!! No-one does this nowadays. On top of this a coat returned to you on Aug 6th disappeared until yesterday and now I STILL have to wait ANOTHER 14 days for the refund. Then two items were missing from one of my last orders, now in order to return something I have to print a form. Lots of people do not have printers. This company does absolutely everything in it's power to make returns a nightmare. It is going to lose more money as people won't trust them. I spend a lot because I know I can return things, but now it has become a farce and now I have to find an internet cafe just to print something to return some items??? Sorry, but this is really bad!!!!! I CAN NOT PRINT THIS AS I DO NOT HAVE A PRINTER!!!!!!!!!!

21 August 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Lorraine,

Thank you for your review.

We are sorry for the inconvenience caused.

You do not need to print the returns form, this is solely for the use of our warehouse and processing the return. You are welcome to include a short note within the parcel if you would like to, also containing the same information.

Please do not hesitate to continue to liaise with our team if there are any further queries, our team will be happy to help. We've noted your feedback regarding this.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

Been trying to get hold of this company…

Been trying to get hold of this company for 5 weeks now for a refund. Don’t reply to email. Don’t pickup the phone. So frustrated.

21 August 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Scott,

Thank you for your review.

We are sorry that you have not received a refund for your order.

To help us look into this, we've requested some details via Trustpilot.

We do apologise for the inconvenience caused.

Kind regards,
BrandAlley

Rated 5 out of 5 stars

Excellent service

Looking at the most recent reviews I was a little hesitant placing an order with BrandAlley, however, owing to the price they were offering on a Montblanc Men’s Nano Messenger Bag I decided to take a chance.
I placed the order on 19th August, with an estimated delivery date of 29th - 2nd September.
The next day I received notification the order had been fulfilled and was with the courier.
The bag arrived today (21st August) in all original packaging and protective covers. Absolutely perfect.
I obviously can’t vouch for the returns process, but what I can say, the service and product I received from this company was second to none.

21 August 2026
Unprompted review
Rated 1 out of 5 stars

Brand Alley terrible service

So dissatisfied with BA customer service.
Ordered 4 items on 12 Aug. I received half the order by Evri (packet sealed so no issue with Evri) . WhatsApp BA straight away who said the remainder will be delivered 19th Aug. Still nothing received and I am going in circles with chat bot who says to wait for 19 Aug. Today is 21st and their web based customer service says they will be in touch in 7 days. Tried calling but no pick up. Abysmal service and no human in sight to talk to.
Update - BA customer service response - after contacting BA across all channels (whatsapp, web chat, phone) I am now expected to chase down missing items directly with the Brand themselves who likley do not care about orders placed via BA. Good to know that the onus is on the customer to tarck down the goods they have paid for but not received.

12 August 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Fiona,

Thank you for your review.

We are sorry that you have not received all of the items in this order.

We can see that your order was sold and delivered by one of our partners, which will mean that if you have not received items this matter will need to be raised to them directly. They will be able to provide additional information on the parcel that they dispatched.

You will be able to liaise with the partner directly by going to your order and selecting the message option in your BrandAlley account.

More information regarding our marketplace and partners can be found in our FAQs, https://help.brandalley.co.uk/hc/en-gb/sections/24215126064285-Trusted-sellers-Marketplace-FAQ.

We are sorry for the inconvenience caused and your feedback has been noted.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

Appalling service

My experience with BrandAlley has been extremely disappointing. What should have been a straightforward issue has now dragged on for months, with repeated requests for the same proof of delivery.
Rather than reviewing the information already supplied, upong chasing for an update/answer I have repeatedly been asked to resend evidence and revisit the same issue, creating unnecessary delays and a significant administrative burden. Customers are now expected to arrange and manage returns themselves, adding further inconvenience and cost to a process that should be handled far more efficiently. Having done some research, I understand the company entered administration in May. While I appreciate that businesses can face challenges, the decline in customer service since then is very noticeable. Response times, record-keeping, and overall customer support appear to have deteriorated significantly, leaving customers to spend their own time chasing matters that should be resolved as part of normal service. Overall, the combination of prolonged delays, repetitive requests for information already supplied, poor communication, and a lack of customer support has resulted in an unacceptable experience. Based on my experience, I would be extremely reluctant to shop with BrandAlley again and would urge potential customers to consider whether they are comfortable dealing with these levels of service should anything go wrong with their order. I am still awaiting my refund.

21 August 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Miss Keeks,

Thank you for your review.

We are sorry that you have not had a more positive experience with your order.

To help us with looking into this further, we've requested some details via Trustpilot.

We do apologise for the inconvenience caused.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

Avoid like the plague!

Despite my return being sent via a signed-for service and the tracking clearly showing it was delivered, BrandAlley claim they can’t find it. Trying to resolve the issue is incredibly frustrating there’s no one available to speak to on the phone, they never answer, just a chatbot that goes round in circles and doesn’t seem to result in anyone actually dealing with the problem, despite saying they will. Its been over a month since my return.

What should be a simple return has turned into a stressful and time-consuming experience. Based on my experience, I would avoid BrandAlley like the plague.

21 August 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Andrew,

Thank you for your review.

We are sorry that you have not yet received a refund for the items which were returned.

Thank you for your patience, whilst this has been raised with our team. Our team will liaise with you via the thread that you have opened.

We do apologise for the inconvenience that this has caused.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

Very good prices but this is the second…

Very good prices but this is the second time the delivery company have failed Brand alley and me the customer. I came home to find my delivery hanging out of my letterbox ..absolutely anyone passing could have taken it. There were bins and plant pots that this parcel could have been hidden behind. Until Brandalley use a better delivery company for safety reasons I won’t be ordering again ..which is such a shame.

3 July 2026
BrandAlley UK logo

Reply from BrandAlley UK

Hi Anita,

Thank you for your review.

We are sorry for the issues that you have had with the delivery of your order.

We'll be sure to raise this matter directly with the courier to help prevent situations like this from re-occurring.

We do apologise for the inconvenience caused and despite this delivery we do hope you are pleased with your order.

Kind regards,
BrandAlley

Rated 1 out of 5 stars

Think the writing is on the wall for…

Think the writing is on the wall for this company!! Like many others raised many tickets, many minutes talking to a machine, and cut-off many times on the phone eventually PayPal refunded.
Unfortunately maybe stupidly I purchased another item, and here we go again. Won't be long until the administrators are in again.
Dreadful

21 August 2026
Unprompted review
BrandAlley UK logo

Reply from BrandAlley UK

Hi Jenny,

Thank you for your review.

We are sorry that you have not had a more positive experience.

To help us with looking into this feedback, we've requested some information via Trustpilot.

We do apologise for the inconvenience caused.

Kind regards,
BrandAlley

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