Dont waster your time with the SplashLandings water park you only get a 2.5hr Session, The opening hours are a joke. 10-4/5 and outside area is only open for a portion of that time if your lucky as it... See more
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Experience endless family fun at UK’s most thrilling theme park, with a mind-bogging mix of thrill and family rides, themed hotels, water park, spa and extraordinary golf. Book theme park tickets online.
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United Kingdom
- www.altontowers.com
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Rides Not Capturing Photos Properly
Bought the I-Magic photo add on but was left disappointed when Galactica didn't capture a photo of me at all. I sat at the back right corner seat twice in a row. Was a shame because it was my favourite ride. Left with no media to show.
Closed all rides - sunny warm weather
I visited today with friends and our children- the worse experience you could honestly ever imagine.
1st, queued for 10 mins for mono rail to he told it broke.
2. Went to Costa to get drinks and few treats, the machine kept saying error so was told ‘well we only take cash at till so you can’t order’. The staff then just stared straight though us like we we ghosts.
3. We bough photo passes - to he told by some staff that we’d have to pay extra because they don’t know how to add it to the pass, despite their kiosk advertising the photo pass and website confirming they include the digital photo passes. I was forced to pay an extra £14 of her child in the Gangsta Granny area.
4. The burger restaurant stated they cant do any burger whatsoever without cheese, they all come with cheese - and no way they can do any without
5 all rides closed all day - it had a 5 minute light shower! It was hot and sunny
6 majority of staff clueless, clearly doesn’t want to be there and quite rude
7 zero atmosphere anymore
Worst day out ever!
Went today (21st July 2025) and they closed pretty much all rides from 13:15 due to “adverse weather” and didn't open them again for the remainder of the day!! The weather was sunny and hot for most of this time with a short shower and bit of thunder for 15 minutes at about 3pm! No real updates given and no apologies when exiting the park. We wasted over £200 and a 7 hour round trip in the car and made it on 3 rides, will never go back after this.
Scam
Went on a sunny Monday and all but about 2 rides were closed all day for ‘adverse weather conditions’. No communication as to what that meant or why.
No communication most frustrating, no care at all about the paying customers.
No refunds.
Avoid.
Such a bad experience.
Such a bad experience.
Queues are too long because too many people are admitted. Just pure greed. Don't go!!!
What totally ruins the day
What totally ruins the day. Is the ridiculous waiting times for some of the rides
Just look at the reviews. If that was my business I'd genuinely be disappointed with myself.
Genuinely disappointed at the team
Genuinely disappointed at the team. Raised a query by calling the Merlin pass team with a view to upgrading our tickets to Merlin annual passes for 5 people on the 19th of June. They logged a case and promised someone will get back into touch. Got an automated email response acknowledging the case created. Have had two non-committal emails back since.
It’s been a month now and I have been passed from Pillar to post and now they have even stopped replying. Really disappointed at the level of service. Genuinely expected better from an organisation of this size.
Definetly wouldn’t do yous any harm to…
Definetly wouldn’t do yous any harm to hire security companies to help improve customer experiences especially with the queues for rides due to the amount of queue jumping
Don't go in if you can avoid it
This is specifically about the coffee offering on the main street by the entrance. There are thousands of coffee shops all over the UK with successful models, so I am curious about how they managed to get this so wrong. First, there are ordering screens by the door. This means the doors are clogged with people, and there is no obvious queuing system (a stressor for Brits). Then, once you have navigated the screens, you wait in a huddle in a very cramped area for your number to be shouted out by the baristas. There is a screen showing what's ready, but this wasn't being used. The baristas have to shout due to the excessively loud music being played in the cafe. The seating is also inadequate for the number of visitors. Another problem is that if you require plant milk, this has to be ordered at the counter as it's not on the screens. To order a tea, for example, with plant milk, you have to order a black tea from the screens, then ask for plant milk at the counter. If you don't know this, it means a trip back to the screens. I was not the first person to just walk away from this chaos.
If you enjoy being stuck in queues all day this is the place for you!
The queues were way too long, 2 hours for one ride is ridiculous. Too many people admitted to the park and it was completely overrun by school parties. Fast Track tickets extortionate and not an option when there are 6 of you. The rides are amazing but so frustrating to be taking home disappointed teenagers who only got on 3 big rides because of the queue times. Rides kept randomly being closed down which was also annoying. This could have been such a fantastic day but I don’t feel we got value for money at all. Yes there are a few other rides/ experiences but our teens were only interested in the big ones - isn’t that what everyone wants .. to ride the rides you have seen advertised and heard so much about?? Goodness knows what the place would be like peak season in summer holidays?? Don’t think we will be back just too expensive and no fun at all spending most of the time stuck in queues in the heat.
I only got on 3 rides with ride access and wouldn’t let us in the park for an hour
I only got on 3 rides with ride access! A new stupid rule, 11/2 hours after a ride! Joke. stuck in the smiler queue for 40 mins because it broke down went up to the gate and it was shut on us finaly let us out of the queue and went to spin ball wizzer went to the queue and wouldn’t let us in due to the 1 and 30 mins rule and said it had to be crossed out by the person that did it who wasn’t there. You need to get your act together. When we entered the park half my schools passes didn’t even work. I usually love this park as I love roller coasters
Poor customer care, discrimination
Honeslty id love to ask who is actually managing this place and when will they move on to pass the place to a company or individual that actually cares about the park and most importantly guest experience? We only live 25 mins away from the resort and as such brought a season pass as we have done so for a few years now however I do question as to why we bother even more so after today's visit to the themepark (12th July). There's no magic around the place what so ever! You walk up to the main gates and your greated by tents of security which yes there needs to be some safety etc but when not implement built in metal detectors etc and should they activate may e conduct a bag search but this really is the start of the it.
The park used to be buzzing with interaction from the minute you entered the park, staff used to smile etc but that appears to be long gone. Staff appeared to be very unhappy granted it was a hot day but still leafing and joking with each other just not with guests. What happened to if you see a guest taking a photo offer to take it for them or something as basic as that like they used to? What happened to the entertainment? The park feels very dead and feels worse than a travelling fair that actually has more going on than Alton Towers did today.
This park used to be amazing but its very clear to see that its struggling and being run into the ground and its very much feels thats its a money grabbing exercise right now rather than a magical experience like it used to be.
I would like to also point out that we did experience some discrimination today from a host called George from the Smile ride team. The way in which he spoke to my 14 year old daughter as she attempted to join the queue with her RAP pass was appalling! My daughter has underlying neuro-diverse conditions and the way in which he spoke to her in front of other guests was triggering for her and very much upset her quite visibly. This is under no circumstances acceptable and clearly the ride staff need some training on disability and how to behave around those not so clear disabilities.
Honeslty Merlin / vice president this was by far my worst visit in recent years to the resort. No doubt no one will actually care but hey its worth sharing this. My advise to families is visit else where such as Blackpool Pleasure Beach who don't discriminate toward disability and they still have entertainment!
Poor customer service and customer care
Customer service poor. Charged twice for a meal due to their card machine going down. No appolgy to begin with. Spent that evening and the next morning to try to resolve the issue. Promised their first transaction had not been charged and would fall off pending transactions. They then decided to issue a refund as a gesture of goodwill - to which has not went through and both charges for meal have now been full charged to my bank.
Terrible lasting impression of a holiday. I have emailed this morning to follow up to be told it will be up to 14 days for a reply. I'm frustrated that this business does not see it as a priority that your customers have been left out of pocket due to your systems and lack of team training - with no resolution and them having to waste more of their time pushing to get their well earned money back.
Every visit is worse than the previous one
I go there 2–3 times a year and every time it is worse. We felt the staff had to make a fake crowd so it looked like many people were waiting. On rides they sent empty seats so we had to wait 110 minutes for our turn. The food was bad: £11 for hot dogs or dry burgers. Rides were closing and opening because of “problems” (people were still in line but you could not join). The place wants to get money for fast track more than give good fun. Sad, but maybe it is time to find another place for a family trip because it will only get worse here.
Utterly Disappointing Day Out
Utterly Disappointing Day Out, Poor Rides, Poor Service, Poor Resolution
I’m genuinely upset to be writing this review, but our recent visit to Alton Towers was an absolute shambles from start to finish and their “customer service” since has only made it worse.
We visited as a group of four adults, excited for a full day of fun. Instead, we got anything but. When we arrived, we discovered that Rita, Th13teen, and Wicker Man were all shut, with no clear explanation or apology. This alone severely limited what we could do.
In nearly six hours (10:30am–4:00pm) we managed to go on only three rides, one of which (The Smiler) we were forced to pay an extra £12 each for Fast Track tickets just to guarantee we could actually get on something. The queues for everything else were ridiculous and made worse by constant breakdowns.
For example, we queued for 70 minutes for Nemesis, then were told they were adding an extra cart to make it quicker, only to wait another 15–20 minutes to be told it was broken and shut altogether. To add insult to injury, we queued for Spinball Whizzer for 40+ minutes, got all the way to the very front, and then it was closed due to a fault. By this point, our day was completely ruined.
Basic facilities were also poor, we tried 4 or 5 vending machines on the way out and they were all broken. And just to top it off, the monorail wasn’t working either, so we left tired, angry, and completely disheartened.
When we raised a complaint, we received a generic apology and an offer for discounted tickets at £20 each to come back again. After explaining that this was completely inadequate (why would we want to pay more to gamble on another day being better?), they responded to say they would not amend this offer further.
So not only did we pay a lot for a wasted day out, but we’ve basically been told “take it or leave it” in terms of any kind of resolution. No meaningful gesture of goodwill, no real attempt to put things right, just more money they want from us.
Alton Towers markets itself as the UK’s top theme park, but sadly our experience was far from magical or memorable. I strongly urge anyone thinking about visiting to be aware that you could end up spending a small fortune to stand in queues for hours and get on next to nothing, and if you dare complain, don’t expect any real customer care afterwards.
We couldn’t be more disappointed. It is a shadow of its former glory. We certainly won’t be returning.
Amazing staff
Amazing staff! Couldn’t have been more of a help i recently got a nimbus card and didn’t know I had to prebook the access pass and they were at full capacity… but after me explaining about my disability they were happy to oblige after checking with the manager …. I was given a access pass so I didn’t have to stand in the huge queue’s , then second problem I had 4 children with me but the pass only allows 3 other people to get on the access pass with you … which meant one child would have had to wait in the long line alone …. But again they as a one off let me have the pass for 5 of us … the lady Emily who helped us was amazing thank you and the beautiful girl with the blonde hair who helped was amazing to sorry I didn’t catch her name …. All in all they made my really hard day slightly better thank you very much …. I now have my id card which lasts for 3 years and will definitely be returning ! Only downfall the mobility scooters was a little steep £50 but you get 25 back at the end of the day which isn’t to bad .. but as I didn’t know about this hadn’t budgeted £50 so it was a real real hard day the place is huge the pass helped me on the rides but the walk to the rides has left me in tears unable to move ( not Alton towers fault) but will budget for it next time for sure! …. The rides: it was a little struggle as 2 children measured the 1.4m needed for the big rides and 2 was just and so to small , I felt a little bad as there wasn’t loads for the smaller ones ( that we managed to find ) so had arguments between the 2 pairs lol …. Prices of drinks and food was very VERY expensive £3.50 for a bottle of water 🙈 please try and lower prices even slightly on the bottles of water BUT there was water refill stations which is amazing we found them late in the day … all in all would definitely recommend Alton towers but take some snacks and drinks and jobs a goodun
We went yesterday and tbf i love all…
We went yesterday and tbf i love all the big rides but the queues were just ridiculous 100 mins at some point and they kept breaking down ,
Prices,, well it's crazy over priced, £12 for parking, £10.30 for a dried up hot dog which at best is worth a £1 .
I love the rides i managed to get on but overall VERY DISAPPOINTED.
Not worth it
Firstly, there is no organisation at all when it comes to queuing and putting your bags away for example on Wicker-man. People just push each other to put their stuff away and the staff just shove as many people as you can into the room where the Wicker-man story is told. I waited 2 and a half hours for this ride, got to the front and then there was a delay it was an absolute waste of time!
Secondly, while queuing and when you get close to the ride it gets quite claustrophobic like in Thirteen and Wicker-man and the air feels suffocating. Staff just tell as many people as they can to get to the top but there is still a waiting time so they need to calm down.
I also think that they should limit the amount of people entering per day. This means that queues won’t be as long and you will get to enjoy the park. Waiting in the line for hours and then going on a 1 minute ride is absolutely ridiculous I mean at least make the ride go round a second time.
Also the fast track is a waste of money because the bronze fast track only allows you to go on 4 rides which is priced at £35 and it isn’t even the good rides aswell. The platinum fast track is priced at “only” £135 per person and both passes cost even more than a single ticket alone.
Alton towers should really consider their prices and the amount of people entering if they want customers to have an enjoyable experience
Worst funfair
Worst funfair, they let too many people most good rides are 1 hour and 20 minutes standing in hot weather or closed wicket man and rita and oblivion closed today yet still paid full price . If I didnt have kids I would never ever go . I would never go again.
An appalling visit altogether
We stayed in the Alton Towers Resort Hotel, which was initially relatively cheap for four adults. On arrival, the first room was unsuitable with a small pull-out child’s bed under the single bed. We raised this with reception as we had booked a room with a double and bunk beds. The response was the booking showed a room that “you could have” and not necessarily what you will have. We paid an extra £13 to move to a room with bunks that fortunately also had aircon.
The hotel bar was filthy and pricey. The floors were very sticky, like 1980’s nightclub sticky-floor sticky, the glasses were filthy and cloudy, the tables were filthy. £8 for a pint, £13.50 for a cocktail (drinks were good, if pricey).
The hotel restaurant was a farce. Run by kids working their first jobs. Our drinks order was taken and the wrong drinks delivered. Our food order was taken and the wrong food delivered. Took 40 mins for one course to be delivered. Pricey food £20.50 for a bowl of pasta, £34 for a sirloin (extra £4 for peppercorn sauce and £5 for onion rings). The food was warm but not hot and below average. Desserts were delivered to the table, despite not ordering any. They all appeared on our bill though, which took a long time for the staff to correct! Very close to walking out.
Breakfast was cheap-hotel, left on the hot plate too long food. Tables dirty, cutlery dirty, floors filthy.
The hotel was tired needing a deep clean, some paint and some maintenance.
If we were planning this again, we’d eat before arrival and bring our own booze, some cards and entertain ourselves.
The park itself was very tired, everything needs a clean and some paint. Despite being out of school hols and a cold, rainy day, the queues were all 1hr +. More when broken rides were taken into account. Every major ride was closed at some point, some multiple times, a few when we were queuing for them. The rides were fun, just 5 hours plus queuing for 2.5 minutes total ride experience…
Food at the park, don’t get me started. £13.50 for a frankfurter hot dog with some cold crispy onions and a squirt of Tommy-K. The franfurters were microwaved, so inedible as they were then nuke-hot and dripping grease. They should be grilled as the display photos suggested. Disgusting. Water was £3.50 per bottle. Food and drinks from the machines, £4 for a bag of sweets, £3.60 for a 500ml bottle of coke.
Overall, with diesel from S Wales and food, the visit cost the four of us £660. We’ve done the full-on Florida Disney for a fortnight for £20k, which represents far better value.
Alton Towers used to be fun - it’s just not the value that it was in the past. Sadly, I won’t be back.
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