Wild Nutrition Reviews 

2,515
TrustScore 4.5 out of 5

4.5

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Evaluating 2,201 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the high quality and effectiveness of the products, noting improvements in skin, hair, energy, and overall well-being. Many find the supplements easy to take and gentle on digestion. The customer service and staff are consistently highlighted for being knowledgeable, helpful, and approachable, offering valuable consultations and swift issue resolution, with efficient ordering and fast delivery. However, some customers noted issues with customer service, experiencing frustration with AI agents or unanswered questions. A few also found certain products had an unpleasant taste, caused adverse reactions, or were difficult to take. Some reviewers also mentioned slow delivery times or a lack of tracking information.

What people talk about most

Product

Reviewers highlight positive aspects of product, with many finding them effective and of high quality, often... See more

Quality

People report positive experiences with product quality, noting that the supplements are effective and... See more

Customer service

Customers consistently note positive experiences with customer service, describing it as excellent, prompt,... See more

Delivery service

Customers had positive experiences with delivery service, frequently praising the quick and prompt delivery... See more

Staff

Reviewers mention positive feedback about staff, consistently praising their helpfulness, knowledge, and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I’ve used other collagen supplements and haven’t been totally sure about the results. After reading the testimonials I am hopeful that I’ve finally picked the right one for me. The ordering process an... See more

Company replied

Rated 5 out of 5 stars

Prior to the call, you fill in a form with general info about your health and what it is that you'd like to discuss. This was helpful as the call is 15 mins long. The therapist had looked it over an... See more

Company replied

Rated 5 out of 5 stars

I really like this brand of collagen, I take it in hot water with a dash of honey and it’s a great way to start the day. I think my skin has improved since I started taking it about six months ago. On... See more

Rated 5 out of 5 stars

I was very impressed with my consultation with Helen. It was helpful filling in the questionnaire beforehand. She was extremely knowledgeable about HRT, nutrition & collagen. She was friendly, profess... See more


Company details

  1. Vitamin and Supplements Store
  2. Fitness and Nutrition Service

Written by the company

Wild Nutrition is rooted in expertise and a deep respect for nature. Our founder, Henrietta Norton BSc Dip NT, is a best-selling author and highly regarded nutritional practitioner. It was her work as a formulator for some of the biggest food supplement brands in Europe that forced her to confront the reality of modern supplementation. When she realised there was nothing on the market that she could wholeheartedly recommend, she and her husband Charlie set out to create their own natural, Food-Grown® supplements - a decision that would disrupt the wellness industry for the better. Having launched in 2013, we create products with purpose, backed by science, and using natural ingredients of exceptional quality. Wild Nutrition supplements are now stocked in more than 50 countries around the world, with a UK-based team committed to transforming lives through better nutrition - our formulas help people of all ages to live life in balance. As our community grows, so does our vision. Now, more than ever, we’re fully committed to supporting our planet, which means we strive to balance profit with purpose: we are a Certified B Corp company, which means we meet the highest standards of social and environmental performance. Together, we can be a force for good.

Happiness Guarantee

Not right for you within 30 days? No problem, it’s on us.

All supplements purchased from Wildnutrition.com are covered by our Happiness Guarantee. If the product isn’t right for you within the first 30 days, we’ll review the issue and refund your item. Just contact us at care@wildnutrition.com within the first 30 days following receipt of your order and we'll take care of it. You’ll need to provide the following details to our Customer Care team: product batch number and photo of product or issue. Applies to first orders of an item only. Bulk orders of the same item are excluded.

Contact info

4.5

Excellent

TrustScore 4.5 out of 5

3K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.5

All reviews

(2,515)

2,179 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 3 out of 5 stars

Difficult to take if feeling nauseous

Fast delivery, great customer service and eco friendly packing
The supplements themselves while I believe to be of good quality are hard to take- 3 pills (plus 2 omega 3 capsules) is alot particularly with morning sickness and nausea. Also the smell and taste of the capsules has been difficult to take for the same reason. I havnt experienced any improvements with energy or nausea as detailed in some reviews but also accept that these are very common first trimester symptoms.

13 June 2026
Wild Nutrition logo

Reply from Wild Nutrition

Thank you so much for taking the time to share your review with us.

We are glad to hear that you’ve enjoyed our packaging, customer care and swift delivery time. However, we are so sorry to hear of your nausea and that you are finding the capsules challenging right now.

Because our supplements are made from food-grown ingredients rather than synthetic chemicals, they can sometimes have a natural aroma that some may notice more than others.

If swallowing them is proving a challenge, you can also open up the capsules and mix the powder into a smoothie, a little yoghurt, or juice, which can help mask the taste and smell.

Our Nutrition team would love to help you find the best way to fit these supplements into your routine. You can book a free, 15-minute call via our website to get personalised advice on making them work best for you.

Please don't hesitate to reach out to us if there is anything more we can do to support you on your pregnancy journey.

Wishing you all the very best,

The Wild Nutrition Team

Rated 5 out of 5 stars

In depth consultation with…

In depth consultation with knowledgeable and friendly people.
Quick delivery of products.

13 June 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're so pleased you had a positive experience with our team and received your products quickly. Thank you for your kind words!

The Wild Nutrition Team

Rated 5 out of 5 stars

Helen ford was amazing

Helen ford was amazing. Understood that i was looking for more natural treatments as opposed to usual drugs which cause more harm than good. Gave brilliant advice and recommended other products.

22 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

We are so glad to hear you had such a positive experience and received valuable advice on natural treatments. Thank you for sharing your kind words!

The Wild Nutrition Team

Rated 5 out of 5 stars

I loove the packaging

I loove the packaging! I just started taking my supplements, and I will return with reviews after a couple of weeks!

15 June 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're so glad you love the packaging! We appreciate your positive feedback and look forward to your update.

The Wild Nutrition Team

Rated 5 out of 5 stars

Extremely quick service

Extremely quick service . I love the products, and will be trying more when can afford . I am sure they do improve health, I didn’t take for a while and I’m sure I noticed the difference .

12 June 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're so pleased to hear you appreciate our quick service and love our products! It's wonderful to know you've noticed a positive difference. Thank you for your kind words.

The Wild Nutrition Team

Rated 5 out of 5 stars

Easy to use

Easy to use, it definitely doesn't taste which is better than other brands that claim to be unflavoured so it's easy to mix into your morning coffee.

13 June 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're happy to hear that our product is easy to use and truly unflavored for your morning coffee. Thank you for your positive feedback!

The Wild Nutrition Team

Rated 4 out of 5 stars

Had to contact customer services as my…

Had to contact customer services as my package hadn’t arrived, Poppy was really quick to respond and resolve the issue.

17 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

We are so glad our team could quickly resolve the issue with your package. We appreciate you sharing your positive experience!

The Wild Nutrition Team

Rated 5 out of 5 stars

It was delivered after only a couple of…

It was delivered after only a couple of days and the supplements were very high quality. Maybe next time email me to say how long the package will be though.
Thanks a lot!

13 June 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're glad to hear you received your supplements quickly and found them to be of high quality. We appreciate your feedback regarding delivery notifications; we will consider this for future improvements.

The Wild Nutrition Team

Rated 5 out of 5 stars

Always superb quality and customer…

Always superb quality and customer service is everything you hope it will be - outstanding.

14 February 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're so pleased to hear you consistently receive superb quality and outstanding customer service. Thank you for your kind words!

The Wild Nutrition Team

Rated 5 out of 5 stars

Great offering that really helped

I had no idea that this service was part of my subscription. What a great service! I half expected it to be a thinly disguised sales pitch but not at all. The nutritions list I spoke to was well informed, understood what I was trying to achieve and offered me really useful advice for me to be able to improve my health. I was really delighted with the outcome of the call

17 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

We're so glad to hear you found our service valuable and that your consultation exceeded expectations! It's wonderful to know our team provided useful, personalized advice for your health goals. Thank you for sharing your positive experience!

The Wild Nutrition Team

Rated 5 out of 5 stars

Highly recommended

Highly recommended. Buy your supplements from this company and Book your free consultation for valuable advice. And that is before commending the great products, environmentally friendly packaging and dispatch.

12 June 2026
Wild Nutrition logo

Reply from Wild Nutrition

We truly appreciate your wonderful feedback! We're so glad you value our consultations, products, and eco-friendly packaging. Thank you for your recommendation.

The Wild Nutrition Team

Rated 3 out of 5 stars

I found it very difficult to cancel my…

I found it very difficult to cancel my subscription only to be told it could only be reschedule, I did this for 2027 which seemed crazy, then trolling through found where I could cancel, just all seemed incredibly frustrating.

19 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

Thank you so much for taking the time to share your feedback.

We are incredibly sorry to hear of the frustration caused when navigating your subscription cancellation. That is certainly not the seamless experience we want you to have.

We always aim to be as transparent as possible with our process and truly appreciate you bringing this to our attention, as your feedback helps us review our website layout to ensure managing or cancelling a subscription is straightforward for everyone.

Because this review was left anonymously, we are unfortunately unable to look into your specific account details. We want to give you full peace of mind, so please don't hesitate to reach out to our Customer Care team at care@wildnutrition.com if you would like us to confirm your cancellation or support you further.

Many thanks,

The Wild Nutrition Team

Rated 3 out of 5 stars

Delivery

Hi, like the product, but disappointed with delivery taking so long.

17 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

Thank you so much for taking the time to share your feedback.

We are pleased to hear that you like our products, but we are so sorry that your delivery took longer than expected.

We always want your delivery experience to be as swift and seamless as possible, and we are sorry to hear we missed the mark this time.

Please do reach out to our Customer Care team at care@wildnutrition.com if your package is not yet safely in your hands, so we can investigate this right away and get it sorted for you.

Many thanks,

The Wild Nutrition Team

Rated 5 out of 5 stars

Has really helped

Has really helped my aching joints! Would recommend.

12 June 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're so glad our product has helped your joints! We appreciate your recommendation.

The Wild Nutrition Team

Rated 3 out of 5 stars

Not very happy about this as I placed…

Not very happy about this as I placed an order early in the morning and unfortunately couldn't work out how to arrange express delivery. I tried calling at 9am and got the answerphone message saying you were closed until 10. I opened up my emails to send an email and found an email saying that the order had been despatched! So I sent an email immediately asking if there was any way my order could be sent on express delivery. I was very disappointed with the reply! Surely something could have been done....

18 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

Thank you so much for taking the time to share your feedback.

We completely understand your frustration, and we are so sorry for the disappointment this caused.

We always want our ordering process to be as seamless as possible and are always happy to make changes where possible, or to help you set up a new order.
However, once a subscription or order is triggered in our system, it is automatically sent for immediate dispatch. We try and facilliate any changes where we can after an order has been processed, but this is unfortunately not always possible once this enters our fulfilment system.

Our standard estimated UK delivery is 2-3 working days from dispatch, so we hope your order will be with you swiftly.

Because this review was left anonymously, we are unfortunately unable to look into your specific account details to reach out to you directly.

We would love to support you further or help with any future orders, so please feel free to reach out to us at care@wildnutrition.com or call us between 10:00 AM and 4:00 PM, Monday to Friday.

Many Thanks,

The Wild Nutrition Team

Rated 5 out of 5 stars

Amazing knowledge fitted into 15…

Amazing knowledge fitted into 15 minutes! Could have done with longer so had to book again, but still very informative and supportive.

15 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

Hi Ursala,

Thank you for your lovely review!

The Wild Nutrition Team

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look