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Review summary

Created with AI, based on recent reviews

Looking at 272 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the ease of use and the intuitive nature of the platform, highlighting how simple it is to set up and integrate with existing websites like WordPress and Shopify. Many people appreciate the product's ability to generate high-quality, SEO-optimized content, saving them significant time and effort. The user experience, from onboarding to the overall interface, is frequently described as well-thought-out and seamless. Reviewers also commend the exceptional customer service, noting the quick response times and the helpful, knowledgeable, and patient assistance provided by the support team. However, some customers expressed a desire for more robust image integration within the articles before publishing. A few people also mentioned initial difficulties connecting the service to their website or raised concerns about the company's online presence.

What people talk about most

User experience

Customers consistently note positive experiences with user experience, highlighting the ease of setup and... See more

Website

Consumers generally express satisfaction with the website experience, highlighting its ease of use and... See more

Product

Customers had positive experiences with the product. Many reviewers found that the product delivers on its... See more

Customer service

People report positive experiences with customer service. Customers consistently praise the support team for... See more

Staff

Clients share positive opinions on staff, consistently praising their helpfulness and dedication. Reviewers... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Super easy. Just bought a online business that uses wordpress, so complicated getting into this, Im used to face to face biz but wanted to get into ecommerce. Saw their ad and decided to try it.... See more

Rated 5 out of 5 stars

I installed the plugin on WordPress, which was very easy to set up. The support is excellent; they respond within minutes and answer questions professionally. In my case, the articles created a... See more

Company replied

Rated 5 out of 5 stars

I hooked up Soro to my Shopify store mostly out of curiosity and was surprised how fast it worked. Setup took maybe five minutes and I did not have to tweak much. After connecting, it already picked u... See more

Company replied

Rated 5 out of 5 stars

We use Soro to generate SEO-optimized articles for our eCommerce education blog and sync them directly to our Ghost site. The content quality is solid and the Brand DNA feature lets us control tone,... See more

Company replied


Company details

  1. SEO Service

Written by the company

Soro helps your business show up when customers search on Google and ChatGPT. You don't need to know anything about SEO or spend hours writing blog posts - we do it all for you automatically. Every day, Soro writes a new article that answers those questions in your voice and publishes it directly to your website. We built Soro because most small businesses know they should be blogging, but either don't have time or can't afford expensive agencies. Set it up once, and let Soro handle everything while you focus on running your business.


Contact info

4.9

Excellent

TrustScore 5 out of 5

307 reviews

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Replied to 75% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

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Rated 5 out of 5 stars

sceptical at first because paying for…

sceptical at first because paying for adverts is a lost cause - stop paying and visitors stop. This is a slow-burn approach, not a one shot scheme.
More than happy with the quick replies addressing my concerns. It was also a breeze to set up on my website, with the whole process integrated and automated.
I'll be signing up with my other sites as soon as I get the cash, which was 50% off.

8 April 2026
Unprompted review
Rated 5 out of 5 stars

Maybe good so far?

Well, so far so good. It started so fast I almost didn't know what happened. It asked me if I want to publish my blog to Shopify after I approved what Soro wrote, so I did. I am not exactly sure what that meant yet so I am trying to find out. Supposedly it says that my first article went live on my website, but I am not seeing it. When I click directly from the link they send me in Soro I see it fine. But, when searching for it starting from my main website at surfandturfrobotics.com I cannot see the blog.

7 April 2026
Unprompted review
Rated 5 out of 5 stars

Very positive experience with Soro

Very positive experience with Soro. The whole process – from first contact to final delivery – went smoothly and without issues. It’s clear they know what they’re doing and approach the client professionally, but without unnecessary corporate stiffness.

What stands out:

fast and clear communication

they stick to what was agreed (which is rare these days)

good quality of work/service

no hidden costs

What’s important to know:

it’s best to clearly define the scope and details upfront – everything runs perfectly then

it’s worth asking about additional options/variants – they often have more available than initially presented

timelines are realistic, but during busy periods they can be tight – better to plan ahead

Overall: a reliable company you can trust. If you’re looking for a solid partner without unnecessary complications, this is a very good choice.

7 April 2026
Unprompted review
Rated 5 out of 5 stars

Great customer service & Quality Tool

Great customer service. Really impressed with the tool and how simple it is to use. If the team, continues to keep it a quality tool, SORO will be absolutely the go to place for SEO requirements. We might even add another business website to the plan.

6 April 2026
Unprompted review
Rated 5 out of 5 stars

Mindblowing

I truly can't believe this tool. The article it writes sound like something I could've written myself, only better. And not only that, but it publishes them automatically, it's all hand-off for me, and it scans the web to find relevant topics for my area of expertise. It is the tool of the future, and something I don't want any of my competitors to find out about :)

4 April 2026
Unprompted review
Rated 5 out of 5 stars

Soro was great to set up and we will…

Soro was great to set up and we will see how it performs over the next month, I like some aspects of it, but I dislike others.
For example, I would love to add my products and have Soro write detailed blog posts about the products and use, using the pictures from my product page.

3 April 2026
Unprompted review
Rated 5 out of 5 stars

Setup was a breeze

Setup was a breeze. Getting my website connected was extremely simple. Looking forward to the clicks and visitors that should come from this.

3 April 2026
Unprompted review
Rated 5 out of 5 stars

Exellent service.

Exellent service and fantastic help from the team.Fast response on any queries.Highly recommended to all.Thank you.

3 April 2026
Unprompted review
Rated 5 out of 5 stars

Talk about a time saver? This is it.....

I have been in the information technology sector since 1990 and have owned a computer repair business since this time and I have dealt with a lot throughout those years. Never have I ever encountered something so unique as this. What an absolute time saver. Try this software you wont be disappointed.

2 April 2026
Unprompted review

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