Hans was very helpful and went through all cabin options as a last minute booking so many cabins already sold. It’s always handy to have a brochure in front of you to look where cabin numbers are... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
We have used sovereign for several years . Phone always answered quickly by professionally trained staff . If staff are exceptionally busy they will arrange call back promptly to deal with book... See more
Company replied
I appreciate the phone being answered promptly and if no-one available they call you back within ten minutes. I also appreciate the staffs good manners and efficiency. I have nothing but pr... See more
Company replied
Contacted Megan at Sovereign to register interest in a fast selling cruise taking place in 2028, on Sunday 17th May. As promised she telephoned me back the following day to confirm my requirements etc... See more
Company replied
Company details
Written by the company
The Sovereign Cruise Club is the UK's largest luxury cruise agent. We answer 95% of all calls within three rings with no automated call answering. We promise the finest service, renowned expertise & the guaranteed best prices. Fully ABTA/ATOL protected.
Contact info
14 Diddenham Court, Grazeley, RG7 1JQ, Reading, United Kingdom
- 03331 224466
- info@sovereigncruise.co.uk
- sovereigncruise.co.uk
4.9
Excellent
881 reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 100% of negative reviews
Typically replies within 1 week
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See how their reviews and ratings are sourced, scored, and moderated.
Provides great service and information
Provides great service and information. always willing to consult the HO of cruise lines if necessary.
Have been using Sovereign to book all of our cruises for the last 12 years
13 August 2026
Reply from The Sovereign Cruise Club
Dear Peter Jowett,
Thank you so much for your recent 4-star review and continued loyalty.
We are delighted to hear that you have consistently received great service and helpful information from our team over the years.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
Able to understand advisor on phone
6 August 2026
Reply from The Sovereign Cruise Club
Dear Mr Alan Aston,
Thank you so much for your recent 5-star review.
We are pleased to hear that you found our team clear and easy to understand.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
Joe was very helpful and patient
Joe was very helpful and patient. Wouldn't have booked without his help
13 August 2026
Reply from The Sovereign Cruise Club
Dear Charles Kendall,
Thank you so much for your recent 5-star review.
We are delighted to hear that Joe was helpful and patient throughout your booking. We will be sure to pass on your kind comments to him.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
Great customer service
Great customer service. Explained everything fully and communicated well after. Also, put together a great price compared to the actual cruise line!
6 August 2026
Reply from The Sovereign Cruise Club
Dear Graham,
Thank you so much for your recent 5-star review.
We are delighted to hear that you received excellent customer service and that our team took the time to explain everything clearly and keep you informed throughout the booking process.
We are also pleased we could secure you a great price compared to booking directly with the cruise line.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
So simple to use
5 August 2026
Reply from The Sovereign Cruise Club
Dear Christine Jones,
Thank you so much for your recent 5-star review.
We are thrilled to hear that you found our team efficient. We will be sure to pass along your kind words.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
Reply from The Sovereign Cruise Club
Dear Derrick Wilby,
Thank you so much for your recent 5-star review.
We are pleased to hear that your experience was a positive one and that our team were able to assist you effectively.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
Excellent service…
The agent I spoke to was both friendly and efficient. She was able to help me.
4 August 2026
Reply from The Sovereign Cruise Club
Dear Karen Hall,
Thank you so much for your recent 5-star review.
We are pleased to hear that our team were friendly, efficient and able to help you with your booking.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
A Single Persons Rant
Would have been nice to get some on board spend and fir single passengers not to be penalised WHEN will the cruise companies work that out
11 August 2026
Reply from The Sovereign Cruise Club
Dear Richard Upton,
Thank you for your recent 4-star review.
We do appreciate your comments regarding onboard credit and single occupancy pricing. However, these are determined by the cruise line rather than ourselves. In this case, there was no onboard spend available on either the solo occupancy fare or the equivalent double occupancy fare type.
While we understand your disappointment, we are a little disappointed to receive a 4-star rating based on factors that are unfortunately outside of our control. We always strive to secure the very best offers available from the cruise lines and to provide the highest level of service to our customers.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
Reply from The Sovereign Cruise Club
Dear Jan Varden,
Thank you so much for your recent 5-star review.
We are delighted to hear that our team were able to provide helpful guidance and professional service when booking your cruise.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
Reply from The Sovereign Cruise Club
Dear Anthony Gwilt,
Thank you so much for your recent 5-star review.
We are thrilled to hear that our team were able to guide you in finding the right cruise for you.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
Poppy was very helpful
Poppy was very helpful, and we booked our cruise there and then,so we did not lose the cabin we wanted. Thank you Poppy
6 August 2026
Reply from The Sovereign Cruise Club
Dear Sally,
Thank you so much for your recent 5-star review.
We are delighted to hear that Poppy was so helpful and was able to secure the cabin you wanted. We will be sure to pass on your kind words to her and look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
Dealt with Sovereign Cruise Club Several Times
Dealt with Sovereign Cruise Club several times now. So far they have delivered the best service & prices - just as they claim to do.
A very professional & efficient team.
Thank you.
6 August 2026
Reply from The Sovereign Cruise Club
Dear Dr. S,
Thank you so much for your recent 5-star review.
We are delighted to hear that we have consistently delivered on our promise of great service and competitive pricing. Your kind words about our professional and efficient team are greatly appreciated.
Thank you for choosing Sovereign and we look forward to helping with your future cruise plans.
Kind regards,
The Sovereign Cruise Club
Very easy to do business with
Very easy to contact and talk to a real person. Promises to return calls are always honoured-a rarity nowadays- and most of all very competitive pricing. Can’t ask for more.
6 August 2026
Reply from The Sovereign Cruise Club
Dear Barbara Ormerod,
Thank you so much for your recent 5-star review.
We are thrilled to hear that you value our personal service, reliable communication and competitive pricing.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
Have used them for years following a…
Have used them for years following a reccomendation from another satisfied client. The staff certainly know their ships and extremely helpful when booking cruises.
6 August 2026
Reply from The Sovereign Cruise Club
Dear Raymond Few,
Thank you so much for your recent 5-star review and continued loyalty.
We are pleased to hear that you came to us through a recommendation and that our team's knowledge and expertise have continued to meet your expectations.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
The agent Poppy was most helpful.
6 August 2026
Reply from The Sovereign Cruise Club
Dear Peter Dillon,
Thank you so much for your recent 5-star review.
We are thrilled to hear that Poppy was so helpful and provided you with a positive experience. We will be sure to pass on your kind words to her.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
Reply from The Sovereign Cruise Club
Dear Ian J,
Thank you so much for your recent 5-star review.
We are delighted to hear that Ella provided great service and a competitive price while maintaining a professional approach throughout. We will be sure to pass on your kind words to her.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
We have booked cruises through Sovereign for over 20 years
We have booked cruises through Sovereign for over 20 years. They are very professional, helpful, responsive and do genuinely beat any other quote for the same cruise.
6 August 2026
Reply from The Sovereign Cruise Club
Dear Gywn Humphreys,
Thank you so much for your recent 5-star review and continued loyalty over the years.
We are delighted to hear that our team has consistently provided professional, helpful and responsive service and that we have been able to secure the best value for your cruises. Your continued loyalty and trust mean a great deal to us.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
Took deposit from us
Took deposit from us. No chatting about what we had paid for. Very off putting towards caller. No in depth communication despite asking a question. The caller couldn't wait to get off my call.
Not what I would call good customer service.
30 July 2026
Reply from The Sovereign Cruise Club
Dear Diane,
We are genuinely sorry that you came away feeling disappointed, as that is never the experience we want for any of our customers, particularly when the vast majority of our feedback reflects five-star service.
Having carefully reviewed your call with our office, we do feel your review does not fully reflect the circumstances.
Before taking your deposit, our consultant provided a full recap of the booking, including the details of the holiday you were reserving. The booking information was read back in full and you were specifically asked whether you had any questions before proceeding with the deposit payment, to which you confirmed that you did not.
During the call, you also asked whether a drinks package was included with your booking and we confirmed that it was not. In addition, we advised that all booking documentation would be issued within 7–10 days and that you would be able to access your booking online once the reservation had been processed.
We always strive to provide helpful, transparent and professional service and it is disappointing to learn that the interaction left you with a different impression. Whilst we respect your right to share your experience, we do not believe the review accurately reflects the content of the call.
Nonetheless, we regret that you were left feeling dissatisfied and remain committed to assisting you further should you require any additional information regarding your booking.
Kind regards,
The Sovereign Cruise Club
A first class service
A first class service. Friendly, very helpful staff and very patient. Easy to contact with follow-up questions. Could not be better - could not fault it.
28 July 2026
Reply from The Sovereign Cruise Club
Dear Catherine Miles,
Thank you so much for your recent 5-star review.
We are delighted to hear that you received first-class service from our team. Your kind words mean a great deal to us and we are thrilled that we exceeded your expectations.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
I have booked with sovereign for many…
I have booked with sovereign for many years always being very satisfied with all personnel by method of phone always very polite and helpful
5 August 2026
Reply from The Sovereign Cruise Club
Dear Mr Crowley,
Thank you so much for your recent 5-star review and continued loyalty.
We are pleased to hear that you have consistently been satisfied with the service provided by our team. Delivering friendly, helpful and professional support is always our priority and your continued trust means a great deal to us.
We look forward to assisting you again soon.
Kind regards,
The Sovereign Cruise Club
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