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Smileactives Reviews 

1,495
•
TrustScore 2.5 out of 5

2.4

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Review summary

Created with AI, based on recent reviews

Evaluating 1,263 reviews, most reviewers were unhappy with their experience overall. Active customers frequently complained about being automatically enrolled in unwanted subscriptions without clear notice and experiencing extremely frustrating cancellation processes. Many people also mentioned unexpected monthly charges, hidden fees, and ongoing difficulties when trying to obtain refunds for unrequested shipments. Buyers reported that products failed to deliver the promised whitening effects within the expected timeframe. Some reviewers were happy with the results, noting that their teeth appeared noticeably brighter and cleaner after consistent daily use. Other consumers appreciated that the whitening solution felt gentle, performed effectively as advertised, and caused no sensitivity during their routine.

What people talk about most

Product

Consumers find product to be ambiguous, with some reviewers praising the whitening gel as a great product... See more

Subscription

Reviewers highlight deep frustration regarding subscription transparency, as many consumers feel they were... See more

Quality

Customers had ambiguous experiences with quality regarding the whitening effects and overall performance.... See more

Payment

Clients share negative opinions on payment, highlighting a frustrating experience with subscription terms and... See more

Cancellation

People report negative experiences with cancellation, describing the process as confusing and nearly... See more

Reviews shaping this summary

Rated 2 out of 5 stars

Not seeing much brightening in over a month of use twice a day. Was not aware of subscription being $190!!! It came out in 3 payments, so I thought the renewal and products were only $60. Turns out th... See more

Company replied

Rated 2 out of 5 stars

I was very excited about receiving this lightning toothpaste. A bit disappointing, as the product did not meet my expectations personally. I feel the speed that they send the second product. Is excess... See more

Company replied

Rated 2 out of 5 stars

I called to cancel my subscription, but the woman I spoke with said they would send one more bottle and then "pause" my subscription. Due to the frequency and cost of the deliveries as well as minim... See more

Company replied

Rated 2 out of 5 stars

I’m reading that folks get caught up in the subscription renewal without knowledge. I’ve tried to see if I’m on an auto renewal for this non working product but can’t find anyway to check and preempti... See more

Company replied


Company details

  1. Cosmetics Industry
  2. Beauty Product Supplier
  3. Teeth Whitening Service

About Smileactives

Written by the company

Smileactives is an innovative oral care brand focused on making teeth whitening simple, convenient, and accessible for everyday use.

Our mission is to help people feel more confident in their smiles through easy-to-use whitening solutions designed to fit seamlessly into daily routines.

Why Customers Choose Smileactives

  • ✔ Convenient at-home whitening solutions: Designed for comfort, speed, and ease of use.
  • ✔ Easy-to-use products: Specially formulated to seamlessly integrate into everyday routines.
  • ✔ Whitening systems: Carefully tailored to fit into even the busiest lifestyles.
  • ✔ Dedicated Customer Care: A supportive, highly-responsive team focused on your journey.

Our Approach to Everyday Whitening

Unlike traditional whitening systems that can feel time-consuming or complicated, Smileactives products are designed to work alongside your regular brushing habits. Our collection includes whitening gels, whitening pens, oral rinses, and complete whitening systems created to help remove surface stains and support a brighter-looking smile from the comfort of home.

Our Philosophy

At Smileactives, we believe oral care should feel approachable, confidence-boosting, and easy to maintain. We know every smile journey is different, which is why we continuously listen to customer feedback to improve our products and overall experience.


Contact info

2.4

Poor

TrustScore 2.5 out of 5

1K reviews

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2.4

All reviews

(1,495)

1,286 reviews in the last 12 months

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Rated 5 out of 5 stars

I'll give it a try.

I am trying it on a trial basis and hope it will work as advertised.

15 September 2026
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Reply from Smileactives

Thank you for your feedback, Patrice! Adding Smileactives to your routine makes brightening effortless. With consistent daily use, the formula continually breaks down stubborn stains. For best results, use the recommended amount twice daily for and brush for two minutes. Our Customer Care Team is always here if you need tips. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM, so we can assist you directly.

Rated 3 out of 5 stars

Shipments sent without subscription

Shipments sent without subscription. Once shipped if you return the item you pay shipping. Only store credits offered on returns. Sucks.

16 September 2026
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Reply from Smileactives

We're sorry to hear about your experience and concerns regarding your Smileactives subscription details and shipments, Brian. We never want customers to feel surprised or frustrated by their order experience. We appreciate you bringing this feedback to our attention and will share it with the appropriate team for review. We are more than happy to review your order details, manage your recurring preferences, and find a resolution that works best for you. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM, so we can assist you directly.

Rated 1 out of 5 stars

It’s a SCAM!!

It’s a SCAM!!! Didn’t work!!!
Then I went to cancel only to find out I wasn’t paying $29.95 - It’s $89.95!!!
STAY AWAY!!!

3 September 2026
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Reply from Smileactives

We're sorry to hear you're not getting the results you were hoping for, Tammy. To help you get the best outcome, please use the recommended amount of gel twice daily and brush for a full two minutes each time. We take billing clarity and customer satisfaction very seriously, and we apologize for the unexpected charge. Our Customer Care Team would be happy to review your account, explain billing details, and assist with any needed changes. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM, so we can assist you directly.

Rated 2 out of 5 stars

Customer service could use improvement

I have been trying to delay my next shipment for months and cannot do it on the website. The page never loads. I’ve tried sending an email; but to no avail.
I have too many bottles now; and I need to delay.

17 September 2026
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Reply from Smileactives

Thank you for sharing your feedback, Diana. We're sorry to hear you weren't able to adjust your upcoming shipment as expected. For immediate assistance, kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM, so we can assist you directly.

Rated 5 out of 5 stars

Whiter teeth

My teeth are looking whiter with every brushing! I’m grateful.

16 September 2026
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Reply from Smileactives

It's such a joy to hear this, Shari! We're so happy that each clean brings noticeable brightness, and we're truly glad to be a part of a daily habit that helps you feel confident in your smile. Thank you for being a part of the Smileactives community!

Rated 1 out of 5 stars

Burned the inside of my mouth.

The teeth whitening paste burned the inside of my mouth and lips after a few days of use. Absolutely hated it! Won't ever try another product from this company.

14 September 2026
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Reply from Smileactives

We're sorry to hear about your experience, Jen. Your safety and well-being are our top priorities, so please discontinue using the product immediately. We would appreciate the opportunity to learn more about what happened and assist you further. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM, so we can assist you directly.

Rated 5 out of 5 stars

Best I’ve tried!!

I’ve tried other methods and this is by far the most productive for whitening!

16 September 2026
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Reply from Smileactives

We love hearing this, Melissa! We're so happy to give you the best results and help you feel even more confident in your smile. Thank you for choosing Smileactives!

Rated 4 out of 5 stars

Im only giving 4 stars because it is…

Im only giving 4 stars because it is not whitening like the ads say. I use it everyday twice a day with my toothpaste yes it whitening but nothing like you advertise.

16 September 2026
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Reply from Smileactives

We're sorry to hear that your experience did not meet expectations, Laura. Our advertising is based on customer experiences and product testing; however, individual results can vary depending on factors such as consistency of use and starting conditions. To help you get the best outcome, please use the recommended amount of gel twice daily for 7 to 14 days and brush for a full two minutes each time. Our Customer Care Team is always here if you need tips. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM, so we can assist you directly.

Rated 3 out of 5 stars

Only eight days in

Only eight days in, results yet to be determined. Need another week.

16 September 2026
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Reply from Smileactives

We completely understand that waiting for a brighter smile takes a little patience, and we really appreciate you giving us a try, Susan. Because every smile is unique, results can vary based on individual enamel conditions and daily consistency. Many customers begin noticing gradual brightening with continued use as directed, sometimes in as little as 14 days. To help you get the best outcome, please use the recommended amount of gel twice daily for 7–14 days and brush for a full two minutes each time. Our Customer Care Team is always here if you need tips. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM, so we can assist you directly.

Rated 1 out of 5 stars

The product doesn't work

The product doesn't work. I have used it every day since it arrived and my teeth are no whiter.

14 September 2026
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Reply from Smileactives

We are so sorry that you haven't seen the whiter shade you were hoping for after applying our gel daily, Jennifer. Because every smile is unique, results can vary depending on individual smile conditions and daily consistency. While many of our customers begin noticing gradual brightening in as little as 14 days of regular use, some smiles simply take a bit more time or a quick routine check. To help you achieve the best outcome, please make sure to use the recommended amount of gel twice daily and brush for a full two minutes each time. Our Customer Care Team would be happy to help. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM, so we can assist you directly.

Rated 4 out of 5 stars

I see a little bit of a improvement

I see a little bit of a improvement, but not what I expected I also was told it would take a couple weeks

14 September 2026
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Reply from Smileactives

Thank you for sharing your experience, Caroline. Everyone’s smile is different, and results build up over time. Using Smileactives twice daily with your regular toothpaste—brushing for two minutes each time—helps lift deep stains for noticeable results. Our Customer Care Team is always here if you need tips. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM, so we can assist you directly.

Rated 1 out of 5 stars

I've been using it for 3 weeks and I do…

I've been using it for 3 weeks and I do not see a difference in my teeth.

15 September 2026
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Reply from Smileactives

We are so sorry to hear that you haven't seen the whitening outcome you were hoping for, Cheryl. Results can vary depending on individual smile conditions and consistency of use, but many customers begin noticing gradual whitening improvements with continued use as directed. To give your teeth the best chance to brighten, we always recommend using the suggested amount of gel twice daily and ensuring you brush for two full minutes each time. Our Customer Care Team would be happy to help. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM, so we can assist you directly.

Rated 5 out of 5 stars

Great taste and it works

Great taste and it works
With no pain

7 September 2026
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Reply from Smileactives

It's such a joy to hear this, Rachel! It's wonderful to know that our whitening gel delivers effective, noticeable results with a pleasant flavor and total comfort. Helping you achieve a brighter, more confident smile effortlessly is exactly what we aim for. Thank you for being a part of the Smileactives community!

Rated 2 out of 5 stars

Product did not work well for me at…

Product did not work well for me at all. Followed directions closely and saw no change in color of teeth, tried it for 3 straight weeks and no noticeable change.

3 September 2026
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Reply from Smileactives

We're sorry to hear you're not getting the results you were hoping for, Paula. Results can vary depending on individual smile conditions and consistency of use, but many customers begin noticing gradual whitening improvements with continued use as directed. To help you achieve the best results, please be sure to use the recommended amount of gel twice daily and brush for a full two minutes each time. Our Customer Care Team would be happy to help. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM, so we can assist you directly.

Rated 1 out of 5 stars

No change

It's been almost a month. No change to my teeth color. I went by the instructions.

24 August 2026
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Reply from Smileactives

We're sorry to hear that you haven't seen results, Vanessa. Results can vary depending on individual smile conditions and consistency of use, but many customers begin noticing gradual whitening improvements with continued use as directed. To help you achieve the best results, please be sure to use the recommended amount of gel twice daily and brush for a full two minutes each time. Our Customer Care Team would be happy to help. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM, so we can assist you directly.

Rated 5 out of 5 stars

My teeth are getting brighter!

My teeth are getting brighter with just my normal brushing. Don't need strips anymore.

14 September 2026
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Reply from Smileactives

We love hearing this, Loren! It's incredible to know that boosting your daily routine is giving you such noticeable results and letting you simplify your day. Helping you enjoy a visibly brighter, more confident smile with ease is exactly what we strive for. Thank you for choosing Smileactives!

Rated 4 out of 5 stars

Still trying.

14 September 2026
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Reply from Smileactives

Thank you for your feedback, Carol! Consistent daily use of Smileactives is key to unlocking your brightest smile. By using the recommended amount twice daily and brushing for two minutes, the gel continuously breaks down tough stains for noticeable results over time. If you ever have questions or need tips on how to get the most out of your application, our Customer Care team is always here to help. Kindly contact us at 1‑800‑207‑8952, available daily from 7:00 AM to 10:00 PM, so we can assist you directly.

Rated 5 out of 5 stars

Smile actives the best there is.

Smile actives is the first product I have tried that actually does an excellent job.
My teeth have never looked better!
Thank you Smileactive.

14 September 2026
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Reply from Smileactives

Thank you for sharing your feedback, Kerry! We’re so glad to hear you’re enjoying the benefits of Smileactives. Your experience means a lot to us, and we’re thrilled that the results are supporting your smile‑care routine. Thank you for choosing Smileactives.

Rated 3 out of 5 stars

Waiting on results

Good customer service with fast shipping, but I have not really seen results yet after several weeks of use of the product. I ordered two tubes and will continue using, hoping I get results.

13 September 2026
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Reply from Smileactives

We appreciate you sharing your experience with our service, Stacey. But we’re sorry to hear Smileactives didn’t meet your expectations. Because whitening results can vary depending on individual smile conditions and consistency of use, because whitening is a gradual process. To keep your smile looking its best, continue using the product exactly as directed. Make sure you’re applying the recommended amount of gel, brushing for the full 2 minutes each time, and using it twice daily. Our team would love the opportunity to learn more about your experience and offer additional support. Please feel free to reach us at 1‑800‑207‑8952. We’re available daily from 7:00 AM to 10:00 PM to assist you directly.

Rated 1 out of 5 stars

Not as good as baking soda and peroxide

Not as good as baking soda and peroxide

13 September 2026
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Reply from Smileactives

We’re sorry to hear Smileactives didn’t meet your expectations yet, Golfer. Whitening results can vary depending on individual smile conditions and consistency of use, because whitening is a gradual process. To keep your smile looking its best, continue using the product exactly as directed. Make sure you’re applying the recommended amount of gel, brushing for the full 2 minutes each time, and using it twice daily. And also Smileactives Pro Whitening Gel is designed to whiten safely and effectively. Our team would love the opportunity to learn more about your experience and offer additional support. Please feel free to reach us at 1‑800‑207‑8952. We’re available daily from 7:00 AM to 10:00 PM to assist you directly.

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