SimplyCook Reviews 12,990

TrustScore 4 out of 5

4.2

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Review summary

Created with AI, based on recent reviews

Reviewers had a great experience with this company. Customers consistently praise the product for its quality and the delicious, varied recipes that are easy to follow and quick to prepare. Many appreciate the convenience of having pre-portioned spices and sauces, which helps them create flavorful meals without waste. The customer service is frequently highlighted as excellent, with people noting prompt and helpful responses to their inquiries. However, some customers expressed dissatisfaction with the subscription model, particularly regarding trial periods. A few other people also felt that the spice blends contained too many unhealthy ingredients like sugar and seed oils, and some mentioned that recent orders have been bland.

What people talk about most

Product

Reviewers mention positive feedback about product. Customers praise the great flavors and ease of use, with... See more

Quality

Users describe positive interactions with quality. Many customers praise the excellent flavors and the... See more

Customer service

Reviewers highlight positive aspects of customer service, often describing it as excellent, wonderful, and... See more

Subscription

Clients share ambiguous opinions on subscription. Many customers express frustration, reporting that they... See more

Response time

Consumers generally express satisfaction with the response times. Many reviewers highlight the speedy and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

We love SimplyCook. We've subscribed for over a year now and we've never eaten so well. Vegetarian meals at restaurants are very very rarely as good as what we cook ourselves with these magic pots.... See more

Company replied

Rated 5 out of 5 stars

The Team respond promptly to request for assistance. Although, over several rears, I have only had to go to them about three times!! The Recipes are very easy to follow and the ingredients needed... See more

Company replied

Rated 5 out of 5 stars

We enjoy the opportunity to cook different meals without waste. In the past we have bought, for example, spices for a particular dish which have taken cupboard space for years before being thrown out... See more

Company replied

Rated 5 out of 5 stars

So I ordered the free trial £1.98 postage ,but there was a bit of a mix up but it was quickly resolved by Simply cook . I got my pack of 4 recipes and tried the Sicillian chicken with onion mash... See more

Company replied


Company details

  1. Online Food Ordering Service

About SimplyCook

Written by the company




At SimplyCook, we want to get Britain cooking!

Even with our nation’s love of food, TV chefs, and recipe shows, most of us only cook 6 meals or less regularly. We’re here to change that, making cooking simple, hassle-free, and fun, so you can easily expand your repertoire.

😋 We love flavour! Our mission is to make your dinners taste amazing while keeping cooking easy..

We have a few ways to help solve "what’s for dinner"

🔥 Flavour Kits: Letterbox-friendly kits with inspiring recipes. Each kit contains everything you need to create 4 delicious, flavour-packed meals at home. Perfect if you already have ingredients and just want to add exciting flavours. → www.simplycook.com

🥕 All-In Recipe Boxes: Fresh ingredients plus our signature flavour kits delivered straight to your door. Ideal if you want a complete meal solution with no shopping required. → www.simplycookallin.com

🛒 Single Flavour Kits in Supermarkets – Pick up individual SimplyCook Flavour Kits in major UK supermarkets. Great for trying us out or adding extra inspiration to your weekly meals.

👋 We care about our customers. We’re a small team, and every review is read by someone on the team. If something isn’t right, we’ll put it right, plus we love hearing your feedback and suggestions.

Contact info

4.2

Great

TrustScore 4 out of 5

13K reviews

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Replied to 98% of negative reviews

Typically replies within 24 hours

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Rated 5 out of 5 stars

One of the best things I've discovered

Absolutely fantastic. I'm so glad I found SimplyCook, as I have a 14 month old and I've never enjoyed cooking, but this has not only made it enjoyable for me but really helped me learn how. I've recommended it to my sister too who has a baby. Honestly one of the best things I've discovered in a long time. They're also very helpful when contacted which is a huge plus

2 January 2026
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi Em,

Thank you so much for this lovely five star review! We are so happy to hear that our kits have transformed your cooking experience, and we hope that you continue to love your mealtimes with us.

We are always on hand to help if you need anything, and thank you again for the review.

Mia
Customer Happiness Team☀️
hello@simplycook.com

Rated 5 out of 5 stars

A MEAL TO OPEN UP YOUR TASTE BUDS

I loved these boxes of meals, 4 in a box, each one different, and all you need is the meat, or even if you're a vegetarian, these sachets in these boxes have an amazing taste, each one different. They are meals of all different strengths, from mild to strong; I wanted to try these they are exactly want i wanted i not great with spices you can do want i did & you can try with your finger and add as much as you like of the sachets on to the meat veg or want ever you want to use you have choices from the meal menu & instructions —you're in control. following the meal instructions on how to make the meal in the picture using the different spices. I wanted to try these different meals; there are 4 meals in a box, and they are tasty meals. I recommend them. please give them a try you can cancel when ever you want, if you have a problem just ask and they will help in any way you need.

4 January 2026
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi Debra,

Thank you so much for your excellent five star review. It's so great to hear that our versatile kits are helping spice up your mealtimes!

We hope you continue to enjoy your mealtimes with us - and are always here to help if you need anything. Thank you again for the review, we really appreciate it.

Mia
Customer Happiness Team☀️
hello@simplycook.com

Rated 1 out of 5 stars

Poor first experience

I used to use Hello Fresh and never had a single problem for over 2 years but I stupidly decided to try Simply Cook.

My very first Simply Cook box simply never arrived.

Whilst I appreciate that this may have been the fault of the courier, it did not inspire me with any confidence so I cancelled my subscription.

I never got to try the food so I can't comment on whether it's any good but based on my experience I would not recommend Simply Cook.

2 January 2026
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi Maria,

Thank you for taking some time out to leave a review, although I'm very sorry to hear of the experience you've had here. I can see that my colleague has been in touch regarding this, and if your box does not reach you in the next couple of days please reach out again so that we can rectify this for you!

We really hope you get a chance to try our kits soon, and our team is always on hand to help if there is anything else that we can do for you.

Mia
Customer Happiness Team☀️
hello@simplycook.com

Rated 5 out of 5 stars

Subscriber since 2014

We have been subscribing to Simply Cook since 2014. It far outweighs the other 'home cook' services as you have flexibility in the ingredients you choose and the quantities. The spice boxes fit through your letter box so you never miss a delivery. The App is super simple to use and allows you to swap and choose the recipes and spices you'd like delivered - or simply allow Simply Cook to select on your behalf.
I think that our long subscription to the service demonstrates just how good Simply Cook is. We would Highly recommend you try it!

4 January 2026
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi Derek,

Thank you so much for this glowing five star review, and for being such a loyal customer! We really appreciate it, and are so pleased to hear that you've been loving our kits for all this time.

We sincerely hope that you continue to enjoy your mealtimes with us - and are always here to help if you need anything.

Mia
Customer Happiness Team☀️
hello@simplycook.com

Rated 3 out of 5 stars

Beware of the free trial!

I was offered a free trial- so I took it. Then a week later I saw a payment coming out of my bank. I looked into this, and saw in the tiniest of small print it said if you accept the free trial you are automatically signed up to a subscription! So I tried to cancel online but it doesn't work! However, the reason for the 3 stars and not 1 is that I emailed them and got a quick response, saying they have now cancelled my subscription and refunded 50% of the payment for the 2nd box.

3 January 2026
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi Angela,

Thank you so much for taking the time out to leave us a review! We really appreciate it, and I'm very pleased to hear that our friendly team was able to help with your query.

We apologise if the information surrounding the free trial as an introduction to our subscription was not clear. We do hope that you get to enjoy the boxes we have sent you, and hopefully discover some new and tasty recipes along the way!

Mia
Customer Happiness Team☀️
hello@simplycook.com

Rated 1 out of 5 stars

Gift card is a ripoff

I got a gift card but they want my credit card details anyway and I think they will subscribe you automatically. What a ripoff . Paid subscriptions should always be opt-in. No exceptions.

3 January 2026
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi there,

I apologise for the frustration caused here, card details are needed to verify all accounts on our system. After your gift subscription ends you are rolled over onto the paid plan - however once your last discounted box has gone through this can be cancelled at any time without incurring any further charges.

I apologise again for the experience that you've had here, and hope that you can enjoy your gift card with confidence.

Mia
Customer Happiness Team☀️
hello@simplycook.com

Rated 5 out of 5 stars

Absolutely lovely experience

Absolutely lovely experience, make meal times in busy periods a doddle. The flavours are amazing and some of the curry kits are very authentic. And all for a really reasonable price. There customer service has been second to none

20 December 2025
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi David,

Thank you so much for your wonderful five star review of our kits! We really appreciate your words, and are so pleased that you're enjoying our authentic, delicious kits. We hope you continue to enjoy your mealtimes with us - and are always here to help if you need anything.

Mia
Customer Happiness Team☀️
hello@simplycook.com

Rated 5 out of 5 stars

Wonderful service

Prompt response, very helpful and issues resolved immediately. It felt like a friendly and personal service

1 January 2026
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi Claire,

Thanks for your review and kind feedback!

Ethan
Customer Happiness Team
hello@simplycook.com

Rated 5 out of 5 stars

Excellent communication and resolved…

Excellent communication and resolved issue straight away without any quibbles. Love the recipes and ease - would def recommend.

1 January 2026
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi Mrs Kinally,

Thank you for your 5 star review!

Ethan
Customer Happiness Team
hello@simplycook.com

Rated 5 out of 5 stars

Delightful recipes

We have been enjoying beautiful and tasty recipes for some time now. Recipe cards make the meal so easy to make and lots of quick meals that are ideal after a working day. Customer service are top notch.

1 January 2026
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi June,

Thank you for your 5 star review and lovely feedback!

Ethan
Customer Happiness Team
hello@simplycook.com

Rated 5 out of 5 stars

Love the versatility of SimplyCook

Love the versatility of SimplyCook. I have used other food box ideas and I find it restraining in terms of ingredients. This way I have new ideas without the dictation of which food I use.

1 January 2026
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi Drou,

Thank you for taking the time to leave us a positive review! We are happy to hear you've been enjoying the kits!

Ethan
Customer Happiness Team
hello@simplycook.com

Rated 5 out of 5 stars

Very nice

Very nice, enjoyable food. Cheap and easy to make in comparison to the final product. Maybe one thing is just some of the timings are a bit off on the recipes, and the measurements may need to be a bit more precise, and include measurements for certain things. But in my opinion, this make you feel more accomplished for what you have made as it is your own. 5/5 will buy again

Customer service is rapid and informative, so no complaints there either.

30 December 2025
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi Joash,

Thank you so much for your fantastic five star review! We really appreciate your words, and are so pleased that you're enjoying the ease of our delicious kits.

I will be sure to pass your feedback on regarding timings and measurements! We hope you continue to enjoy your mealtimes with us - and are always here to help if you need anything.

Mia
Customer Happiness Team☀️
hello@simplycook.com

Rated 5 out of 5 stars

Super responsive to my email enquiry

Super responsive to my email enquiry. No quibble, no hassle. Well done Simply Cook!

30 December 2025
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi there,

Thank you for your amazing five star review! I'm happy to hear that our team were able to seamlessly help you with your issue☺️

We're always on hand to help! Thanks again for review, it's really appreciated.

Mia
Customer Happiness Team☀️
hello@simplycook.com

Rated 5 out of 5 stars

Subscription pause

I made a request to delay my subscription for a few months and I had a very swift response from Mia, from the Customer Happiness Team, who was extremely helpful in organising this straight away. Excellent service! Excellent product 😃

28 December 2025
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi Donna,

Thank you so much for your lovely five star review! We are so glad that we could help with this, and that you're enjoying using SimplyCook.

Our team are always on hand to help if you need anything further, and we really appreciate you taking a moment to provide us with a review!

Mia
Customer Happiness Team☀️
hello@simplycook.com

Rated 4 out of 5 stars

Great customer service & product.

Simply Cook were badly let down by the Post Office delivery system, However, the Happiness Team worked hard to remedy the problem, and showed great communication skills.
I agree with comments made by another customer that the pots can be difficult to open and am happy to know that this issue has been addressed.
Overall I'm delighted with the products and tend to use once per week for a lazy, tasty, dinner.

28 December 2025
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi there,

Thank you for the super review! I'm really happy to hear that our team were able to help you with your delivery issue, and we hope that this box has now reached you☺️

Hopefully you will begin to see a change in the pot lid packaging soon, and we're pleased to hear that our kits are helping you create delicious meals with ease!

Thanks again for the review, it's really appreciated.

Mia
Customer Happiness Team☀️
hello@simplycook.com

Rated 5 out of 5 stars

Simply cook is so much more convenient…

Simply cook is so much more convenient than "hello fresh/ gusto" for me. No fresh food with short use by dates or already going over. You cook the meals you've chosen when you want to eat them. They taste amazing,easy to cook (even my husband can use them)lol & there's flavours I've never eaten before but truly enjoyed experimenting with.I've recommended them to several friends,family & customers (as a bonus you get a free box if they sign up) I've been using simply cook for around 18mths & new recipes keep being added to keep me going back for more. Highly recommend you give them ago, you won't be disappointed

28 December 2025
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi Debbey,

Thank you so much for this fantastic five star review! We are so pleased to hear that our kits are helping you and your husband create new and delicious meals - we hope you continue to enjoy your mealtimes with us!

We look forward to hearing what you think of our new kits dropping in January, and our team are always here to help if you need anything.

Mia
Customer Happiness Team☀️
hello@simplycook.com

Rated 1 out of 5 stars

Shady, sneaky & underhand practices

Shady, sneaky and underhand. No wonder you’re always begging for subscriptions - maybe if you treated customers fairly and were transparent you wouldn’t have to.
If someone from SC reads this please respond with a forwarding email an I will happily outline my extremely frustrating issue with how you get people on the hook after one of your classic “free trials” and then rob them blind for months after hoping they won’t notice.

Absolutely livid !!!

27 December 2025
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi Paul,

Thank you for getting in touch, although I'm sorry to hear this. Have you been in touch with us through email? If not, then please email us at hello@simplycook.com and we can ensure this is looked into for you. We have also requested some information from you so that we can get in contact regarding this.

We apologise again for any frustration and look forward to hearing back from you.

Mia
Customer Happiness Team☀️
hello@simplycook.com

Rated 5 out of 5 stars

My go too.

I've been ordering simply cook for a few years now.
The recipes are easy to follow, tasty and varied.
Lot's of ingredient swap ideas available and recommendations from the chefs.
The customer service is excellent as is the communication.
The website is easy to use.
Highly recommend.

24 December 2025
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi Denise,

Thank you so much for the wonderful review. 😊
This is lovely to hear! I hope you continue to enjoy the kits.

Customer Happiness Team
hello@simplycook.com

Rated 5 out of 5 stars

Simply Cook have made a huge difference…

Simply Cook have made a huge difference to our mealtimes with so much variety and so easy to use. Much better than previous companies I've used where you receive produce and you have no idea of the food quality.

Simply Cook spices are a game-changer! Thanks 😊

23 December 2025
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi Louise,

Thank you so much for taking the time to leave us a 5 star review!

We hope you continue to enjoy the kits!

Ethan
Customer Happiness Team
hello@simplycook.com

Rated 5 out of 5 stars

Great menus

Great menus. Easy to follow. Very helpful and quick to respond to any queries

22 December 2025
Unprompted review
SimplyCook logo

Reply from SimplyCook

Hi Joy,

Thank you so much for your wonderful five star review! We are so happy to hear that you're finding our kits easy to use, and hopefully delicious too! Our team are always on hand to help if you need it - and thank you again for the review, we really appreciate it.

Mia
Customer Happiness Team☀️
hello@simplycook.com

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