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Simply Business Reviews 

7,694
TrustScore 4 out of 5

4.2

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Review summary

Created with AI, based on recent reviews

Considering 1,611 reviews, reviewers had a great experience with this company. Customers frequently praise the knowledgeable and friendly staff members for explaining everything clearly and making the insurance process simple and stress-free. Consumers highlight that obtaining a policy is remarkably fast and efficient, providing competitive pricing alongside reliable coverage options. However, some people mentioned encountering frustrating difficulties regarding customer service accessibility and policy renewals. Reviewers noted that long wait times on the phone can be problematic, and renewal quotes frequently turn out significantly more expensive than expected. A few consumers expressed disappointment when policy adjustments resulted in unexpected extra costs or rigid terms.

What people talk about most

Service

Consumers find service to be positive, highlighting fast, efficient, and straightforward interactions when... See more

Staff

Reviewers highlight positive aspects of staff, describing the team as patient, knowledgeable, and thorough.... See more

User experience

People report positive experiences with user experience, highlighting that the platform is very user-friendly... See more

Price

Reviewers mention ambiguous feedback about price, reflecting a sharp split in customer experiences. Many... See more

Customer service

Customers consistently note ambiguous experiences with customer service, reflecting a mix of strong praise... See more

Reviews shaping this summary

Rated 4 out of 5 stars

I find this company really flexible . They are the best at tailoring inexpensive insurance for a small business. On the down side, you better understand the legalese and small print yourself ( or with... See more

Company replied

Rated 5 out of 5 stars

The experience went very well, despite the Agent trying to sell insurance to my dead wife! Once this embarrassment had been overcome the Agent was most helpful and informative. There was another prob... See more

Company replied

Rated 5 out of 5 stars

Richard was so easy to talk to and understood what i needed, made sure i was protected properly which is what i worry about in my field of work. thank you for helping and giving me peace of mind to do... See more

Company replied

Rated 5 out of 5 stars

My experience was very good. Got a very friendly and knowledgeable person to help me find the Policy that covers all my needs. Everything was done very quickly and the policy runs automatically every... See more

Company replied


Company details

  1. Business Insurance Company
  2. Insurance Broker
  3. Landlord Insurance Company
  4. Liability Insurance Company

Written by the company

Simply Business is one of the UK’s largest business insurance and landlord insurance providers. Launched in 2005, we now protect over one million customers with their insurance, from public liability to business equipment. Using the power of tech and data to create the best possible customer experiences, Simply Business employs over 1,000 people across offices in London and Northampton in the UK, Boston, Massachusetts and Atlanta, Georgia in the U.S. Our UK-based contact centre has a team of experts who are ready to help online and over the phone. Owing to its internal underwriting capability and expert panel of insurers, Simply Business can cover over 1,200 trade types – ranging from plumbers to accountants to dog walkers. Working with the King’s Trust’s Enterprise programme, Simply Business is on a mission to champion the next generation of small business owners. We've also been shortlisted for the Insurance Broker Customer Service Award at the Insurance Age UK Broker Awards 2026 (winner to be announced in October). And our UK brand campaign – ‘Simply The Best’ – aims to help UK small businesses feel “The Best" about their business insurance.


Contact info

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4.2

Great

TrustScore 4 out of 5

8K reviews

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4.2

All reviews

(7,694)

1,515 reviews in the last 12 months

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Rated 5 out of 5 stars

It was as easy to raise communication…

It was as easy to raise communication with customer services however the outcome was disappointing. I don’t understand why when you are renewing a policy it always works out more expensive than doing a new quote

2 August 2026
Simply Business logo

Reply from Simply Business

Hi Helen, thank you for taking the time to leave your review. We're really pleased to hear that you found it easy to get in touch with our team, though we're sorry to hear you're disappointed with your renewal outcome.

Renewal prices are calculated using a range of factors, including market trends or changes in insurer rates. A new quote online uses current market rates at that specific moment, which can sometimes differ from an existing policy's renewal price. If you'd like us to double-check your policy or look into alternative options across our panel, please give our team a call on 0333 014 6683. Thanks again and take care.

Rated 5 out of 5 stars

Richard was so easy to talk to and…

Richard was so easy to talk to and understood what i needed, made sure i was protected properly which is what i worry about in my field of work. thank you for helping and giving me peace of mind to do my job

2 August 2026
Simply Business logo

Reply from Simply Business

Thanks for sharing your positive experience, Claire! We're delighted to hear Richard put your mind at ease when buying your business insurance. Do call us if you have any follow up queries: 0333 014 6683. All the best.

Rated 3 out of 5 stars

I've never known an insurance quote to…

I've never known an insurance quote to be non-negotiable before. A "take it or leave it" approach to a repeat customer isn't a great look, especially when you're trying to retain their business.

In my experience, loyalty and repeat business are rewarded. I pay the same premiums as everyone else. I feel that loyalty could've been recognised.

2 August 2026
Simply Business logo

Reply from Simply Business

Hi Denise, thank you for sharing your feedback. We understand your frustration regarding your renewal price, and appreciate you taking the time to share your views on customer loyalty. As a broker, we aim to offer competitive options, but premiums are set based on individual risk calculations rather than length of time with us. If you're unhappy with your quote, we're always happy to help you explore alternative options from across our panel. Please give our team a call on 0333 014 6683 if you'd like us to check for more competitive options. Thanks again.

Rated 5 out of 5 stars

Very straightforward to cancel

3 August 2026
Unprompted review
Simply Business logo

Reply from Simply Business

Hi Geoff, thanks for sharing your positive feedback around our cancellation process. We're delighted to hear you found it straightforward. Sorry to see you go, take care.

Rated 5 out of 5 stars

Excellent phone call.

Excellent phone call.. I was about to cancel forever!

2 August 2026
Simply Business logo

Reply from Simply Business

We're very happy you decided to stay, Jill! Thank you for sharing your valuable feedback with us. Take care.

Rated 1 out of 5 stars

Landlords Insurance

I had landlords insurance for a number of years from Simply Business.
The tenant in my property moved out, so I rang them to inform them that the house was presently un-occupied.
They cancelled my insurance policy there and then with ZERO notice, to say this was inconvenient is an understatement!

2 August 2026
Unprompted review
Simply Business logo

Reply from Simply Business

Hi, thanks for your review. We're very sorry we were unable to continue your cover, we know how frustrating this is. It's difficult for us to comment on the specifics without seeing your policy, but usually you'd be given options and notice if your insurer can no longer cover you. If this wasn't the case, or you'd like some further clarification on what happened, please reach out to our team on 0333 014 6683. Or you can submit a formal complaint via our website. Thanks again for your valuable feedback.

Rated 5 out of 5 stars

A successful outcome.

The experience went very well, despite the Agent trying to sell insurance to my dead wife! Once this embarrassment had been overcome the Agent was most helpful and informative. There was another problem with payment but the Agent was able to overcome this. All in all the service provided was most satisfactory and the premium payable value for money.

31 July 2026
Simply Business logo

Reply from Simply Business

Hi Keith, we're very sorry for our initial error and appreciate your kind comments about our service. Thank you for taking the time to share your experience, take care.

Rated 2 out of 5 stars

Poor communications raise concerns

The premiums for public liability insurance are enticingly competitive but their lack of response to two emails seeking clarification on my policy last November and another lack of response from dealings with their business partner, Sedgwick, leaves me wondering what it would be like to have to deal with them if I had to make a claim especially as I am aware of other reviews which have said this is very long slow and unresponsive process through Simply Business. I really recommend that anyone who has dealings with them make sure they keep very accurate records of everything that has been said and who you spoke with because they seem reluctant to deal with emails which are of course the usual record of advice about what has been said. Even my request through it's chatbot to have an email address I could speak with had to be referred to a customer service agent for a response which is ridiculous. So good value but I do have to wonder if they would actually come up with the goods if I ever needed to claim which I hope I won't.

14 November 2025
Unprompted review
Simply Business logo

Reply from Simply Business

Hi Jason, thank you for your review. We're sorry you're still waiting on a response, our email team will get back to you as quickly as possible. We recommend calling us if you can as this way you can get immediate help with your policy: 0333 014 6683. We'd like to reassure you that over 96% of emails to our specialist partner, Sedgwick, are actioned within two days, and over 95% of settled claims are resolved within just 24 hours. It's a great idea for you to keep a record of your conversations with us if this provides you with reassurance, we also keep a record of every exchange we have with you on your policy record and you can request this information at any time. If you're happy to provide us with your policy details through Trustpilot (we've sent you an email) we can chase your query up and look to get it resolved. Thanks again for your feedback.

Update: Thanks for providing your details, Jason. We can see on your policy notes that our team have since replied to you. Hopefully this latest email has the information you needed. If not, you can reply to them directly, or call our team on 0333 014 6683 who will have full visibility of your conversation. Thank you and take care.

Rated 4 out of 5 stars

Seemed quite straightforward and…

Seemed quite straightforward and simple. Hope I've done it right!!

31 July 2026
Unprompted review
Simply Business logo

Reply from Simply Business

Thank for your positive feedback, Sylvia! If you're unsure of anything, we'd recommend you give our friendly team a quick call: 0333 014 6683. They can clarify any uncertainties for you. All the best.

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