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Reassured - Life Insurance Reviews 

101,956
•
TrustScore 5 out of 5

4.8

Insurance Agency
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Review summary

Created with AI, based on recent reviews

Considering 13,859 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the staff for their helpfulness, professionalism, and ability to explain complex information clearly and in plain language. Many people appreciated the personalized approach, feeling listened to and not pressured into decisions, allowing them to choose options best suited for their needs. The overall service is consistently described as excellent, with customers highlighting the efficiency, ease, and seamless nature of the process. Reviewers also frequently mention receiving good quotes and finding suitable options, often appreciating the responsive and dedicated support throughout their journey.

What people talk about most

Staff

Reviewers mention positive feedback about staff, consistently praising their helpfulness, politeness, and... See more

Customer service

People report positive experiences with customer service, highlighting representatives who are helpful,... See more

Service

Users describe positive interactions with service, highlighting responsive and dedicated assistance, with... See more

User experience

Customers had positive experiences with user experience, finding the process easy to understand and... See more

Price

Customers consistently note positive experiences with price, with many reviewers highlighting that they... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I wasn't pressured at all in choosing my insurance policy. I was guided by Liam, with everything explained in plain English not the pseudo gobblediegook often spun by other companies. I am very satisf... See more

Rated 5 out of 5 stars

Mike explained everything in layman terms, I was able to ask as many questions as I wanted without feeling I was being a nuisance. Mike went through many different options that suited my own personal... See more

Rated 5 out of 5 stars

Stephanie was very good explaining the different policies, asking what it was I needed then finding the best policy for me. Lovely accent & anything I wasn't sure of she explained it & my best option... See more

Rated 5 out of 5 stars

Drew was very thorough whilst going through the policy details. I am really pleased with the policy and is something I’ve been meaning to put in place for a long time so I’m very happy and relieved.... See more

Company details

  1. Insurance Agency
  2. Insurance Broker
  3. Life Insurance Agency

Information provided by various external sources

Here at Reassured Ltd, we specialise in finding you the cheapest life insurance cover, whatever your needs. We are one of the UK’s largest brokers of Protection Insurances specialising in life insurance, and have the experience and expertise you need to secure your cheaper, better life insurance policy. We understand the world of life insurance can be confusing, which is why we’re here to demystify the jargon and make it simpler for you to choose your ideal policy. We make it easy for you to find, set up and start your perfect life cover today, giving you peace of mind that your family are protected.

Free Trust Service

Reduce and potentially avoid Inheritance Tax and delays due to probate

When your life insurance pays out, it may be subject to inheritance tax if your money goes into your legal estate, also, it will normally go through probate. By putting your policy into trust, the money will be paid directly to the beneficiaries which will usually avoid the inheritance tax calculation and probate process. Our Customer Team (0808 168 2025) can help you to set this up. This will help to ensure that the people that you have nominated get the insurance payment as soon as possible.

Contact info

4.8

Excellent

TrustScore 5 out of 5

102K reviews

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Asks customers to review

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Replied to 99% of negative reviews

Typically replies within 24 hours

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4.8

All reviews

(101,956)

13,425 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more
Rated 5 out of 5 stars

Simple and pleasant experience.

I was contacted by Reassured regarding life insurance cover.
The advisor was very polite and took time to answer my questions in detail.
I was given options to suit my needs with clear explanations of the procedure for taking out the cover and what I will need to do next.
I was very happy with the service provided.

7 July 2026
Rated 5 out of 5 stars

Life insurance research made easy

I was really nervous at first about the prospect of sorting out my life insurance, but James at reassured helped massively. He talked me through each step, and even offered me several options to ensure I got the best possible outcome when comparing cover. I am still liaising with James and Michelle as a lot goes into being accepted for life insurance but they both have been excellent in their communication so far and I can’t fault them. The customer service is really at the heart of this company.

16 July 2026
Rated 5 out of 5 stars

Fixed term savings

Chris gave a comprehensive review of the schemes and was happy to repeat parts of savings options. It's always better to speak to a real person as opposed to chatbots!

16 July 2026
Rated 5 out of 5 stars

Over 50s life insurance

I spoke to two insurance agents Liam and Dale and both were extremely nice and helpful they talked me through the process of taking out an over 50s life insurance and I was able to get the one I feel suits my needs so thank you to both of you and Reassured.

14 July 2026
Rated 5 out of 5 stars

Good experience

Process was made easy, every detail was explained thoroughly, was no problem going over things, A couple of options were recommended,
Would definitely recommend,
Representative very helpful and knowledgable

11 July 2026
Rated 5 out of 5 stars

Brilliant staff who dealt with me…

Brilliant staff who dealt with me through out. Explained everything so well and knew all the answers to my questions. Had the policy 4 months now and still getting reminders of my perks and well wishes etc. Great firm

12 March 2026
Unprompted review

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