NICHE-BEAUTY.COM Reviews 

2,993
TrustScore 4 out of 5

3.9

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Review summary

Created with AI, based on recent reviews

Evaluating 268 reviews, reviewers had a great experience with this company. Shoppers consistently praise the fantastic selection of exclusive skincare items, perfumes, and rare beauty brands. Many buyers are thrilled with the thoughtfully curated packages, noting that orders arrive securely and quickly. Consumers truly appreciate the convenient purchasing process and wonderful perks like complimentary free samples. However, some customers also noted frustrating issues with slow customer support response times when trying to resolve problems. Other people experienced significant delivery delays, receiving vague answers or unhelpful updates about their missing parcels. Additionally, a few careful buyers encountered damaged packaging or minor order mistakes with their shipped items.

What people talk about most

Product

Customers consistently note positive experiences with product selection, praising the wide variety of... See more

Delivery service

Users describe ambiguous interactions with delivery_service, as consumer opinions are sharply divided... See more

Order

Consumers find order experiences to be mixed, as opinions and experiences vary significantly. On one hand,... See more

Customer service

Customers had ambiguous experiences with customer_service, reflecting a high level of disagreement among... See more

Quality

Reviewers highlight ambiguous aspects of quality, expressing deep concern over damaged shipments, unsealed... See more

Reviews shaping this summary

Rated 4 out of 5 stars

My complaint was finally resolved - After several useless e-mails and two negative reviews - and actually they sent me the promo gift I was not sent before... Niche-beauty beauty, that's what your cos... See more

Company replied

Rated 4 out of 5 stars

I am in love with Niche Beauty! To start with they deliver your order truly in max 3 working days... they always have a separate "sale"section - in case you want to shop out of a whm!- and, last b... See more

Company replied

Rated 4 out of 5 stars

I actually love Niche Beauty, and would buy more for it if only they stock my other favourite brand: Act and Acre!

Rated 4 out of 5 stars

Wonderful products! Only free samples were not satisfying

Company replied


Company details

  1. Beauty Product Supplier
  2. Cosmetics and Perfumes Supplier
  3. Health and Beauty Shop
  4. Perfume Store

Written by the company

NICHE BEAUTY is an online portal founded in Hamburg, Germany and we are dedicated to offer our customers exclusively, exciting and luxurious cosmetic brands from all over the world. Our niche brands were previously known only to insiders and are now available to all of our customers at https://www.niche-beauty.com/en-de/.


Contact info

3.9

Great

TrustScore 4 out of 5

3K reviews

5-star
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1-star

Asks customers to review

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3.9

All reviews

(2,993)

823 reviews in the last 12 months

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Rated 5 out of 5 stars

I had a really great experience…

I had a really great experience shopping on your website. Everything was clear, easy to navigate and the product selection is beautiful and well curated. I especially love discovering high-end makeup and skincare brands in one place.
My order process went smoothly and I’m excited to try my new products. I also really appreciate the option to choose samples it’s such a nice way to discover new favorites. Looking forward to ordering again!

4 May 2026
Unprompted review
Rated 5 out of 5 stars

Excellent and trustworthy website

In all these years, ordering multiple times a year, I only had an issue once with a broken powder. It was fixed immediately.

30 April 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

Fraud

Fraud. No address. AI responses. Had to contact credit card company for refund. Avoid!

1 May 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are sorry to hear about your experience.

If there is any specific request or outstanding issue, please contact us at customercare@niche-beauty.com so we can review your case and assist you directly.

Thank you for your understanding.

Your Niche-Beauty Team

Rated 3 out of 5 stars

Cutomer Service needs improvement

Nice website, offer is great, but if you are ordering from outside of Germany, the app and desktop website don’t accept your voucher codes. First I could not validate my VIP code, I contacted Customer Experience but only got a reply after one full week. Then I had for 15€ vouchers but could not validate them, same issue, my delivery country was changed automatically to Germany iso Belgium. I contacted them again on 25/4 but still waiting. Not really “VIP” treatment. Customer Service is not “Niche”!

25 April 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

Thank you for your feedback—we are glad to hear you like our website and offer. At the same time, we are sorry for the inconvenience you have experienced.

We were unable to locate your previous emails under the address shown with this review. We take your concerns seriously and have now reached out to you directly to assist further.

Regarding the voucher issues and the delivery country switching to Germany, this is certainly not the experience we aim to provide, especially for our international customers. We are able to activate the codes for your specific delivery country.

We appreciate your patience and the opportunity to make this right.

Kind regards,
Your Niche-Beauty Team

Rated 5 out of 5 stars
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 2 out of 5 stars

Very disappointing experience for high-spending customers

I recently started shopping at Niche Beauty and placed 6 orders just last month. However, my experience has been deeply disappointing. After reaching VIP status, I did not receive either the 15% discount voucher typically granted for status upgrades or the coupon for the VIP Welcome Box.

The same technical failure occurred with my daughter’s account; she recently reached the Exclusive level, yet no coupon for her Welcome Box was generated.

To make matters worse, when I received my previous Exclusive Box, I found expired products inside: a pack of Mario Badescu patches that had expired three months ago. The packaging was covered in dust, suggesting it had been sitting in the warehouse for a very long time.

I had read concerning reviews regarding how Niche Beauty handles disputes, and unfortunately, I am now experiencing these issues firsthand. Despite our loyalty and high spending, the lack of communication and poor quality control with 'rewards' are unacceptable. Neither I nor my daughter feel valued as customers, and we are seriously reconsidering whether to continue shopping here.

25 April 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are very sorry to hear about your experience and sincerely apologize for the issues you have encountered.

This is certainly not the level of service or quality we aim to provide, especially for our valued customers. We have reached out to you directly via email to address your concerns and find a solution.

Best regards,
Your Niche-Beauty Team

Rated 5 out of 5 stars

Quick and safe shipping

Quick and safe shipping
Easy ordering procedure
Great choice of products
(And thanks for all the samples)

22 April 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

BUYER BE AWARE Before ordering….

I am experiencing extremely poor customer service with this company. I placed an order on April 11, 2026, and it has still not been shipped, nor have I received any updates. The order number is: GE11883015362NL.

Although I can contact them by phone, their customer service is nonexistent. They keep giving me the runaround, and I am out over $400—the total of my order. Currently, they are not answering their phones or responding to my emails. I am preparing to contact my credit card company to dispute the charge, as they have proven to be unhelpful. BUYER BEWARE! When issues arise with shipping or your order, they will ignore you and refuse to assist.

10 April 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are very sorry to hear about your experience, and we sincerely apologize for the frustration and inconvenience this situation has caused.

We take concerns like yours very seriously and would appreciate the opportunity to investigate this matter further. If desired, kindly share more details here so we can cross-check your case and work toward a prompt resolution.

Thank you for bringing this to our attention—we are committed to making this right.

Kind Regards,
Your Niche-Beauty Team

Rated 1 out of 5 stars

This company is a total joke

This company is a total joke. They don’t respond on any platform, and I placed my order a week and a half ago with absolutely no sign of shipping. The order status still says ‘Order is being processed’, what a joke. My first impression of this company is a complete disaster. They ignore every attempt to get an update, and the estimated delivery date was supposed to be just two days after I placed the order. Meanwhile, the parcel hasn’t moved even a centimeter from their warehouse. Absolutely ridiculous.

13 April 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are very sorry for this experience and sincerely apologize for the frustration and inconvenience caused. We completely understand how disappointing this must feel, especially with the delay and lack of updates.

If you have still not received a reply, please feel free to share more details about your order here and we will double-check the status for you as quickly as possible.

Kind regards,
Your Niche-Beauty Team

Rated 5 out of 5 stars

Good quality

Good quality, easy ordering, quick delivery.

16 April 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

Order opened and no answer from Niche

I received my order on Wednesday, the shower gel was opened, without the safety seal and leaking inside the box. I inmediately contacted Niche by email, asking for a refund since the product is half empty. Today Monday they are still not answering. This is not the worst part. This is the second time in a row that I receive an opened product without the safety seal and last time they sent me the product 3 weeks later after several emails. The customer service is not good, the delivery is becoming slow and I have being a customer for almost 4 years, spending a lot of money, VIP customer named by them and not seeing the privilege. Probably they are going to reply this review faster than the email that I sent them. I gave them a second chance by buying again from Niche but I dont think I am going to be a Customer anymore.

8 April 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are very sorry for the inconvenience caused and truly understand how frustrating this situation must be, especially as a long-standing customer.

We also sincerely appreciate your feedback and your continued trust over the years.

Please rest assured that your case is already under review. We will contact you directly as soon as possible with a suitable solution.

Kind regards,
Your Niche-Beauty Customer Service

Rated 1 out of 5 stars

I placed my first order couple of month…

I placed my first order couple of month ago — the package never arrived. What followed was over a month of back-and-forth with customer service, where I had to repeatedly provide screenshots proving non-delivery. To make matters worse, their team kept referencing DHL tracking when the actual carrier was Poste Italiane, showing a clear lack of coordination internally.
After six weeks of persistence on my end — and only after I formally requested an investigation — I was finally refunded. No proactive follow-up, no accountability.
Disappointing first experience. I would not recommend.

27 January 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

Hello dear customer,

We are sincerely sorry for the inconvenience you have experienced and fully understand your frustration regarding this situation.

In order to review your case and provide you with a quick solution, could you please share your order number with us? We would also like to clarify that our carrier is DHL. DHL hands over the parcel to the local post or carrier when the parcel arrives in the destination country.

As soon as we receive this information, we will do our best to investigate your request and assist you accordingly.

Thank you in advance for your reply.

Kind regards,
Your Niche-Beauty Customer Service

Rated 5 out of 5 stars

Great experience overall

There was a great selection of stock listed on the site, the price was great for the item I purchased and I had no issues buying through niche-beauty.

20 April 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

Beware of this company!

[Update] Since the company replied here and not to the many emails I’ve sent, here’s the order number YGVNX2843047. I am still waiting for you to do anything about it.

I placed an order and immediately after I asked them to cancel it. I sent them multiple emails about it, they ignored me and sent the package anyway.
When I received it I noticed that they didn’t even send me the item I paid for. In the package there were only free samples…
I now have neither the item I paid for, nor
my money.
They do not reply to any e-mails, even though they are very active on their socials meaning they just ignore customers they have scammed.
Please stay away from Niche Beauty as they do not care for their customers and scam them.

16 April 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear customer,

We are very sorry to hear about your experience and truly understand how concerning this situation must be.

However, after checking our system, we were unable to find any order or previous email correspondence associated with the email address provided in your review.

To ensure we can properly investigate and assist you, we kindly ask you to contact our customer service directly at customercare@niche-beauty.com
with your order details.

We take such matters very seriously and will do our best to resolve this for you as quickly as possible.

Kind regards,
Your Niche-Beauty Customer Service

Rated 5 out of 5 stars

Overall Experience

Niche Beauty has a variety of products, ranging from skincare to perfume and make-up. The delivery service is great and accesible-my order came after 5 business days, which is average. The order did not come damaged and the product inside (a body mist) wasn't damaged or opened, the hand cream was a little bit dented-however, it makes sense because it is a aluminium tube.

12 April 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

very disappointed ,i paid 14,95 euro…

very disappointed ,i paid 14,95 euro for express delivery 1 day, not shipped yet and no body answers my emails.
Scammers , sure ill lost my money but you from Niche beauty are scammers.

People , please be careful who you trust for your shopping online-

30 April 2026 UPDATE- Absolutely nothing, after more 2 weeks from my purchase , just an email that says I’ll receive a refund for the express delivery within 7 days( never received a refund, this was 21 April) with a sorry , and discount code!!! Who will buy again? no money back and no answers to my emails! Scammers!!!!!!
Apparently, the only solution is legal action.

16 April 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,
We’re very sorry to hear about your experience and completely understand your frustration.
We have looked into the issue with your delivery and already forwarded your case to the responsible department for further clarification. We also sent you an email to inform you that the case is currently under review.
In the meantime, we have issued a refund for the express delivery fee.
Please rest assured that we are a legitimate business and take our customers’ trust very seriously. What you experienced today is certainly not the standard we aim to provide, and we sincerely regret that your experience has led to this impression.
As soon as we receive feedback regarding your shipment, we will reach out to you again with an update.
Thank you for your understanding.

Kind regards,
Your Niche-Beauty Customer Service

Rated 2 out of 5 stars

Late delivey, broken item, no communication

I ordered express delivery in 2 days. After 5 days my order was even not packed on their side. When I reveived the order, one item in glass was broken. I raised mail complaint, no feedback, no communication, no solution. Would you order again with such company?

5 April 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are very sorry for the inconvenience caused and fully understand your frustration, especially given the delay and the issue with your order.

Due to a system failure, there were delays in processing shipments. We informed you via email about this situation. Please rest assured that this is not the standard we aim to provide, and such disruptions are not the norm for our service.
Your parcel has now been shipped, and we will reach out to you again via email with the shipment details.

Regarding the broken item we also reached out to you about that and asked you for pictures of the item so that we can assist you.
Thank you for your understanding.
Kind regards,
Your Niche-Beauty Customer Service

Rated 1 out of 5 stars

Awful experience.

Awful experience.
They said at checkout I would get my order April 8th. Then they said if I don't get a shipping notice until April 8th to email then. I have sent 2 email with no reply. Do not spend you money here.

8 April 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear customer,

We are sincerely sorry for the inconvenience you have experienced and fully understand your frustration regarding this situation.

In order to review your case and provide you with a quick solution, could you please share your order number with us?

As soon as we receive this information, we will do our best to investigate your request and assist you accordingly.

Thank you in advance for your reply.

Kind regards,
Your Niche-Beauty Customer Service

Rated 5 out of 5 stars

Great choice of products to choose…

Great choice of products to choose from. Quick delivery.

9 April 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

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