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Love2shop.co.uk Reviews 

37,504
•
TrustScore 3.5 out of 5

3.3

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Review summary

Created with AI, based on recent reviews

Evaluating 1,343 reviews, most reviewers were somewhat happy with their experience overall. Consumers frequently appreciate the reliable delivery service, mentioning that both physical and electronic orders arrive very quickly and right on schedule. Many people also highlight the exceptionally helpful and friendly customer support team whenever guidance or assistance is needed. However, some customers also noted that the official website is rather confusing, awkward to use, and difficult to navigate. Reviewers experienced frequent technical issues trying to redeem electronic vouchers or successfully register their personal details online. Others mentioned that product options, links, and instructions can sometimes feel quite ambiguous and misleading.

What people talk about most

Product

Reviewers highlight ambiguous aspects of product, with some consumers expressing delight over e-gift cards... See more

Website

Reviewers mention ambiguous feedback about website experiences, with many consumers reporting frustrating... See more

Delivery service

People report positive experiences with delivery service, noting that orders are often received very quickly... See more

User experience

Clients share ambiguous opinions on user experience, as some reviewers describe the website as a dismal mess... See more

Customer service

Consumers find customer service to be ambiguous, as some reviewers praised helpful support agents who... See more

Reviews shaping this summary

Rated 3 out of 5 stars

Love2shop cards very limited places to spend, shame as I feel it is a total waste of money. E voucher is best option, still waiting to hear if I can have the card changed to a e voucher of course co... See more

Company replied

Rated 3 out of 5 stars

I found the website confusing and difficult to navigate, quite stressful too ! However an email to the company was quickly responded to and assistance offered. Bring back paper gift cards !!

Company replied

Rated 3 out of 5 stars

I like the fact of a personal service.But in reality the email was not sent, I phoned and was told they would resend, but it still took approx 36 hours to get to it's source. I am reusing the service... See more

Company replied

Rated 3 out of 5 stars

Customer care team were really helpful and explained how to resolve my issue well, however I feel if the website was easy to use, or the info on the physical card was more clear then I wouldn’t have h... See more

Company replied


Company details

  1. Corporate Gift Supplier
  2. also in
  3. Business to Business Service
  4. Gift Shop

Written by the company

Love2shop is the UK's leading multi-retailer gift card provider accepted at over 100 major retailers with more than 20,000 stores UK wide. Love2shop offers fantastic solutions from personal gifting to business reward programs and incentives. Love2shop has everything you need, from a business rewarding their staff to consumers looking to hit the High Street.


Contact info

3.3

Average

TrustScore 3.5 out of 5

38K reviews

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3.3

All reviews

(37,504)

1,204 reviews in the last 12 months

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Rated 1 out of 5 stars

Wondering if they have gone out of…

Wondering if they have gone out of business. Tried to activate my gift card and goes into a loop that never activates. This was only bought in summer.

Avoid buying.

2 November 2026
Unprompted review
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi Jayne,

Thank you for taking the time to write a review.

Don't worry, we're here to help. Really sorry to hear that you've had an issue when trying to activate your gift card.

Please note that if your card number starts 633827 38 or 633827 39 then this is already active and ready to spend.

If it starts with something else and you're still having the same issue, then please send us an email on help@love2shop.co.uk and a member of the team will be happy to assist.

Thank you,
Sean

Rated 1 out of 5 stars

I have a gift card and wanted to use it…

I have a gift card and wanted to use it in Hinds Jewellery in Livingston, when I went to use the card, they said they do not accept them as the shop is not set up for it, why are you advertising Hinds jewellery when they won't accept it.

30 August 2026
Unprompted review
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi Amanda,

Thank you for taking the time to write a review.

I'm sorry to hear that you were told this. F Hinds is under contract to accept this card and this was likely a training issue at the store you visited.

If you could please email info@love2shop.co.uk with the following information, we can look into contacting the store for you:

Address of the store
Time/date you visited
Name of the cashier (if you made a note of this)

Thank you,
Sean

Rated 1 out of 5 stars

Taken £50 of my money with nothing to show for it!

What a dismal and utterly atrocious company and website experience.

You have taken £50 of my hard earned money and I have nothing to show for it.

Earlier today I attempted to purchase a £50 John Lewis voucher with my L2Shop gift card balance. You allowed me to add this to the basket and then when I submitted the request a red banner pops up "Sorry .. this voucher is out of stock"

Following this the whole website has crashed and supposedly undergoing "Scheduled Maintenance". Appears to have been like this for most of the day.

I am utterly furious with this appalling and mickey mouse setup.

I advise others to steer well clear of this website it is not worth the hastle or stress. L2Shop I will be exercising my consumer rights and if this £50 balance is not forthcoming in the next 24hrs I will instigate a credit card chargeback!

1 November 2026
Unprompted review
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi Pete,

Thank you for taking the time to write a review.

We're currently experiencing a technical issue affecting exchanges from Love2shop products to e-gift cards. We're working to restore this service as quickly as possible.

Really sorry for the inconvenience caused.

Thank you,
Sean

Rated 1 out of 5 stars

Stay clear if unless you want to lose your money

Absolute worst gift card I have ever received. You cannot just simply use it in a shop like cash. You have to activate it online and add it to your Google wallet which is a faff, but then when that doesn't work your stuck with a card you cannot use. Tried live chat multiple times and doesn't seem to work. Now I've tried to fill the form in to get in touch with love to shop but it keeps sending me an error message back. Beyond frustrated 😡

1 November 2026
Unprompted review
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi Lisa,

Thank you for taking the time to write a review.

I'm really sorry to hear that you've had an issue with one of our products. Could you please send an email to help@love2shop.co.uk so that a member of the team can look into the problem for you?

Thanks,
Sean

Rated 1 out of 5 stars

Just Total utter rubbish

Just Total utter rubbish, doesn't work, can't redeem rewards I've earned doing market research. Total, total scam waste of time company.

I had similar problems when I was given a card for my birthday, just total utter crapola.

1 November 2026
Unprompted review
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi Samantha,

Thank you for taking the time to write a review.

I'm really sorry to hear that you've had issues exchanging your rewards. Some of our systems are currently down but should be running again soon.

Thank you,
Sean

Rated 2 out of 5 stars

Not good at exchanging vouchers on line

Not good at exchanging vouchers on line

24 October 2026
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi Gai,

Thank you for taking the time to write a review.

I'm really sorry to hear that you've had an issue exchanging your gift card or e-Gift card. Our systems are down at the moment, but once their up and running again, if you need any help exchanging your Love2shop product, please email help@love2shop.co.uk and the team will be happy to assist!

Thank you,
Sean

Rated 1 out of 5 stars

Advertise egiftcards that dont exist

Advertise egiftcards , in particular argos . Pay your money then on checkout says out of stock ?? How can egiftcard me out of stock

Your Order
Oops, the following error has occurred.
Sorry, this product is out of stock.

31 October 2026
Unprompted review
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi John,

Thank you for taking the time to write a review.

I'm really sorry to hear that the e-Gift card you wanted was out of stock. The e-Gift card codes have to be uploaded to the site so, just like a physical product, can run out.

New stock is added all the time so we would always ask that you try again later or send us an email on info@love2shop.co.uk if you have more questions.

Thank you,
Sean

Rated 1 out of 5 stars

I am a researcher and used Love2Shop…

I am a researcher and used Love2Shop e-gift cards cards to share with my research participants. I still have unused cards I wanted to exchange but -www love2shopdigital co uk- has not been working for the last three days.
Mind you, it's not the card that hasn't been working, it's the website where the card is redeemed. I therefore have been unable to redeem these cards to buy another gift card to continue using them in my research. I reckon by the time anybody from Love2Shop reads this error message, the cards will be expired already. I have screen shots where it shows that -www love2shopdigital co uk- is actually down through a website checker. I am happy to show forward it to you for troubleshooting. In essence, my research money is likely gone, and I appreciate you'd help out.
Best regards,

28 October 2026
Unprompted review
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi there,

Thank you for taking the time to write a review.

I'm really sorry to hear that you've been unable to exchange your Love2shop e-Gift cards, especially as this is disrupting your work - this must be really frustrating!

We are aware of the issue and are working hard to get the service up and running again. If your Love2shop e-Gift card has expired, could you please drop us an email on info@lopve2shop.co.uk and we'll take a look for you?

Thank you,
Sean

Rated 1 out of 5 stars

Broken website

I have over £100 in digital rewards to use towards vouchers however the website is inaccessible and errors continually - seems a lovely idea until you wish to actually redeem them

EDIT - 5th Nov, the lack of transparency is shocking. Ongoing technical issues, we are working hard etc.

Can we please have a very clear update on this. Has there been a hack related to PHP security issues? Has personal data been compromised? Are we more likely to be exposed to scams? Are account balances secure?

Boostworks have specifically referenced the security concerns associated with this worldwide security warnings.

Please can we have a clear update and timelines rather that constant repetition of “technical issues”

31 October 2026
Unprompted review
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi Philip,

Thank you for taking the time to write a review.

We're aware of this issue and are working to restore the service as quickly as possible. We're really sorry for the inconvenience causeed.

Thanks,
Sean

Rated 1 out of 5 stars

Can’t actually use the vouchers

Says you can use the vouchers everywhere. Absolute rubbish. You have to exchange online for a digital card for the shop you want to use it on. Then when you try to exchange it, it says sold out because they have issues with their exchange, then when you try to call on a weekend the offices are closed which leaves you with a list of 6 retailers you can actually use the card. THEN when you go to buy something at Argos it says you can’t use the card on items that are “trusted sellers” so you are literally stuck with cards you can’t use. It should be as simple as it says, you get a gift card and you just spend it. Absolute mess around and waste of time.

31 October 2026
Unprompted review
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi Marc,

Thank you for taking the time to leave your feedback. We're sorry to hear about your experience and understand your frustration.

A Love2shop Gift Card can be used directly in-store at participating retailers without the need to exchange it. Some Love2shop products also offer the facility to exchange the balance for retailer-specific e-gift cards.

Unfortunately, we're currently experiencing a technical issue affecting exchanges from Love2shop products to e-gift cards. We sincerely apologise for the inconvenience this is causing and our team is working hard to restore the service as quickly as possible.

We appreciate that this has been frustrating, particularly when you've been unable to access the retailers you wanted to shop with.

If you have any further queries or would like assistance with using your card, please contact our Card Services team on 0344 375 0739, Monday to Friday, 9am–5pm, who will be happy to help.

Thank you for your patience and understanding.
Stacey

Rated 1 out of 5 stars

Still not received refund

Still not received refund

Not received any request for information

Spoke to your team 20 days ago, said monies would clear in 3-5 days

And nothing but having to chase up

Terrible customer service

9 October 2026
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi Laila,

We’re sorry to hear that you’re still waiting for your refund.

We have requested some further information from you so that we can look into this further. Alternatively, please contact our Card Services team on 0344 375 0739, who will be happy to assist you.

Thanks
Stacey

Rated 1 out of 5 stars

The most inconvenient card

The most inconvenient shopping experience, the most complicated and least concise menu system, the least navigable website, the most vague categorizing, this gift card/virtual card/ecard issuer is simply horrible. Extremely unmanageable and complicated. Only gift their products/cards to someone who you really hate and want to get nervous over how non-straightforward and unfun it is to shop with them. Despised and appalled.

30 October 2026
Unprompted review
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi,

Thank you for taking the time to leave your review. We’re sorry to hear that you found the experience complicated and difficult to navigate.

Most Love2shop cards are ready to use straight away. If you’re experiencing any difficulties with your card, please call our Card Services team on 0344 375 0739, Monday to Friday, 9am–5pm, and a member of the team will be happy to assist you further.

Thanks
Stacey

Rated 1 out of 5 stars

Had a very poor experience

Had a very poor experience, no customer support, can’t get through to anything other then a bot chat , which after wasting my time, ended the chat with unfortunately can’t help. I only had a few questions.

30 October 2026
Unprompted review
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi Skyler,

We’re sorry to hear about the difficulties you’ve experienced trying to get the support you needed.

We understand how frustrating this must have been, especially when you only had a few questions.

Please contact our Card Services team directly on 0344 375 0739, and they’ll be happy to assist you further.

Thanks
Stacey

Rated 1 out of 5 stars

My balance is gone

My balance is gone. Tried to contact them, is a nightmare.

30 October 2026
Unprompted review
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi Luis,

We’re sorry to hear about the issues you’ve experienced with your balance and trying to get in touch with us.

We’ve requested some further information from you so we can look into this.

Alternatively, you can contact our Card Services team directly on 0344 375 0739, and they’ll be happy to assist further.

Thanks
Stacey

Rated 1 out of 5 stars

Im still having issues contacting…

Im still having issues contacting love2shop with regards to a order the online chat says no one available and ends the chat and no one responds to my emails

30 October 2026
Unprompted review
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi,

Hi, thank you for providing your order number.

We’re sorry to hear that you’ve been having difficulty getting in touch with us. Please be advised that your card was sent out active and ready to use straight away.

If you experience any further issues, please call our Card Services team on 0344 375 0739, and they’ll be happy to assist you.

Thanks
Stacey

Rated 1 out of 5 stars

Awful beginning to think this is a scam.

Awful. Took payment and did absolutely nothing with it. Cannot contact them as there are no contact details and the email contact us does not work. I am going through credit card company and reporting this as a fraud. AVOID.

20 October 2026
Unprompted review
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi Karen,

Thank you for taking the time to write a review.

I'm really sorry to hear that your order hasn't arrived. I'm sure this was very worrying for you especially as the order was likely needed for an important event.

I can see that the team is looking into this for you and will have an update for you very soon.

Thank you,
Sean

Rated 1 out of 5 stars

Shocking

I reported by the Chat function last week Boots has not been available to exchange with the purple card for over. a week. Everytime I log in it asks to reset password. Now other retailers like Asda, Asos, Currys etc are not allowing the exchange neither. This is peak xmas shopping time, why withholding our money from us by not allowing us to spend it?? Other people on facebook page Love2Shop are having the same problem. I'm thinking of cancelling next years order cause this is taking the mick. Theres no indication on website as to when services will be back either.

28 October 2026
Unprompted review
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi Megan,

Thank you for your review.

Unfortunately, we are still investigating this with our supplier and we had made the decision to remove the e-codes from the system to help us investigate and get a quicker outcome for our end users.

I am extremely sorry for any inconvenience caused.

Thanks
Stacey

Rated 1 out of 5 stars

Far to difficult to change to the…

Far to difficult to change to the vouchers of the shops we want. I wont be using again.

20 October 2026
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi Joe,

Thank you for your feedback. We're sorry to hear that you’ve found the process of exchanging your vouchers for your preferred retailers difficult.

If you need any assistance, please contact our Card Services team on 0344 375 0739, who will be happy to guide you through the process and help you further.

Thanks
Stacey

Rated 1 out of 5 stars

Absolutely terrible company

Absolutely terrible company, my Gift Card would not work, tried to conatct them through thier online "Chat", they said they would get back to me within two days, that was eight days ago. Have now tried to email them but the email will never go through, there is always a "problem". Thier phone number is a joke.
This is my complaint that i cannot get to them any other way.
I did a online chat with you 8 days ago and you said you would contact me within 2 days which you have failed to do. My problem concerns a Love2shop gift card value £10 which was given to me last week. I have tried to use it but was told there was no value on it. The card was purchased in Sainsbury's Castle Vale at 08.37.31 on the 02/09/2026.The bar code number is 1967420880400063003321448998638, the number on the gift card section is 633827397113373859 1, card security code 881. I have the reciept from Sainsburys for £10. I have been told by Sainsburys that they have a lot of problems with your gift cards and want you to issue me a new card. If you fail to do this I will be posting my problems with you on social media. I expect a speedy reply.

27 October 2026
Unprompted review
Love2shop.co.uk logo

Reply from Love2shop.co.uk

Hi John,

Thank you for your review. We’re sorry to hear about your experience and for the frustration caused by the delay in receiving a response.

Having checked the card details you provided, we can confirm that Sainsbury’s has not loaded any funds onto the gift card. As the card was purchased in store, we would advise you to contact Sainsbury’s directly to query the transaction and resolve this matter.

Alternatively, you can contact our Card Services team on 0344 375 0739, who will be happy to assist you with any further queries.

Thanks
Stacey

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