We visited Loaf Guildford to test a sofa we’d seen online, and had such a positive experience. The shop is huge, bright and well stocked, and it’s so nice to be made welcome with the (glass) water bot... See more
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We visited Loaf Guildford to test a sofa we’d seen online, and had such a positive experience. The shop is huge, bright and well stocked, and it’s so nice to be made welcome with the (glass) water bot... See more
Company replied
First of all - the showroom is so well set out . Colours , samples , ambience . BUT - my goodness what made our experience so good were the staff . We went in on two separate occasions and were greet... See more
Company replied
The leaflets available in store have all the wrong dimensions on and I’m surprised they have not been removed. These are produced from web site , which is also wrong . I thought £95 delivery charge... See more
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These sofas need constant plumping, otherwise they look terrible and are really uncomfortable. After sitting on it for an hour, it will slump and crumple (see photos) and you have to replump. The plum... See more
Company replied
Written by the company
We make ridiculously comfy sofas and beds and lovely laid-back homewares to help people lead happier, more relaxed lives. We're champions of comfort and craftsmanship and use old-school know-how to make our wares. In fact, all our sofas and upholstered beds are made right here in Blighty. We've got a choice of over 150 kicked back colours across nine feel-good fabrics. You can help yourself to free swatches on our website. Don't forget to swing by one of our slowrooms to rest-test our range or give our team of Loafers a call, we're always happy to help.
NEW ARRIVALS SWATCHES SLOWROOMSWritten by the company

Unit 6A Tunsgate Quarter, GU1 3QY, Guildford, England, United Kingdom
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Reply from Loaf - Guildford
The lady in the Guildford store was super helpful and knowledgeable - I didn’t catch her name but thanks to her we ordered a sofa.

Reply from Loaf - Guildford
The leaflets available in store have all the wrong dimensions on and I’m surprised they have not been removed.
These are produced from web site , which is also wrong .
I thought £95 delivery charge was cheap shot ….how else do you get a sofa….just put the price up .
Staff in store were great and I’m sure we will be delighted.

Reply from Loaf - Guildford
We visited Loaf Guildford to test a sofa we’d seen online, and had such a positive experience. The shop is huge, bright and well stocked, and it’s so nice to be made welcome with the (glass) water bottles and caramel bars. We were looked after by Joe who was super knowledgeable, helpful and warm. I thought I had done my research but he thought of answers to questions I’d not even come up with yet! For such a big purchase, it was great to have his support and such a nice experience.

Reply from Loaf - Guildford
First of all - the showroom is so well set out . Colours , samples , ambience . BUT - my goodness what made our experience so good were the staff . We went in on two separate occasions and were greeted warmly by different sets of staff , totally polite , chatty , informative , friendly , calm . Perfect balance of understanding our needs and stepping back to let us browse . We bought a sofa and five cushions , and were so expertly and patiently assisted with advice and suggestions but NEVER felt pressured at all . I'd love to shop with you on a regular basis it was such a nice experience but given that it is such a big purchase - we may just have to go in for a bottle of water and a chocolate biscuit and a chat !

Reply from Loaf - Guildford
Really good engaging visit especially with Jo ( manager)) who couldn’t have been more helpful resulting in us buying cushions and a mirror. , A real credit too the company.

Reply from Loaf - Guildford
Have now updated our review to 5 stars as although we had a problem with delivery Loaf have given a goodwill payment. We are happy with the excellent sofa and their customer service.

Reply from Loaf - Guildford
Joe and his team made our visit not only extremely productive but very informative and enjoyable. We bought a sofa, bed and mattress.
Very patient and knowledgeable staff - real assets to Loaf... we also quite like the furniture too!

Reply from Loaf - Guildford
Joe and his team made us feel at ease and comfortable, they were very knowledgeable and patiently explained everything very well. As a result we were very happy to buy our sofa and bed today. Great service and thank you.

Reply from Loaf - Guildford
All fine. Everything about the purchase experience is great. Just hope it wont arrive damaged as last time and cushions wont sink so low we cannot get out of it.
We are obviously crazy optimists

Reply from Loaf - Guildford

Reply from Loaf - Guildford
Brilliant customer service, Joe was so helpful and knowledgable, and very warm and easy to talk to and ask questions. We are super excited about our sofa and the other items we purchased! Looking forward to expanding our Loaf furniture over the years

Reply from Loaf - Guildford
Tabitha was very knowledgeable and helpful and a lovely person who helped us decide what sofa bed to purchase.
Such a great experience, we were offered refreshments and took some samples with us. Can’t wait to see our jam sandwich pink slow riser sofa bed.

Reply from Loaf - Guildford
Joe who served us made the experience such a pleasurable afternoon. Joes warmth and knowledge of the styles and fabrics were excellent, it was also lovely to feel connected to get the personal touch. Nothing was a trouble to explore different options and didn’t feel rushed at all. A really genuine lovely person that is an attribute to your company. I looking forward to my new sofa and bed!! Thank you

Reply from Loaf - Guildford
We had a great experience in store at the Guilford branch. We went 2 weeks in a row as we were on a mission to furnish our new forever home. Such a pleasant shopping experience (and we had 2 young children in tow!). All of the staff were friendly but big shout out to Michelle for being a delight and super helpful. Looking forward to our sofas arriving m!
Michelle was very helpful talking us through all our options for the sofa we purchased. There was no pressured selling at all and Michelle was very patient while my wife and I discussed our options. Michelle made shopping for our sofa a very pleasant experience. Thank you

Reply from Loaf - Guildford
Joe in Guildford store was helpful and knowledgeable

Reply from Loaf - Guildford
Very friendly staff and a great shopping environment at the Guildford Store make it a lovely experience. The staff make all the difference! 😊

Reply from Loaf - Guildford
It was such a pleasure choosing our sofas at Guildford Loaf. Tabitha was so helpful and friendly. Knowledgeable about the product and explained everything clearly regarding ordering and delivery.
We couldn't fault anything about our experience Tabitha went above and beyond. Excellent customer service
Also thank you to Joe the manager for his excellent customer service.

Reply from Loaf - Guildford
These sofas need constant plumping, otherwise they look terrible and are really uncomfortable. After sitting on it for an hour, it will slump and crumple (see photos) and you have to replump. The plumping process takes ages and is hard work (the cushions are heavy). I have just had a baby and can't physically do the plumping, and I also don't have time to spend on this. So the sofa just looks awful all the time and is so uncomfortable as the back cushion completely collapses and doesn't support your back. The base cushions are constantly lopsided (the inner foam has become twisted) so it hurts your back, as you're sat at a weird angle. I've contacted loaf several times over the years and been dismissed each time, even though if you Google this, it's a common issue with these sofas. Id definitely never buy a loaf sofa ever again.

Reply from Loaf - Guildford
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