I amsterdam Reviews 16,390

TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Evaluating 1,963 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently highlight the excellent value for money, especially when visiting numerous attractions and utilizing public transportation. Many found the card easy to use, making it convenient to explore the city's museums and sights, and appreciated the included public transport for seamless travel. However, some customers expressed dissatisfaction with the price, feeling it was too expensive or not always providing sufficient value. There were also occasional issues with the service, such as difficulties with card activation, confusion about covered public transportation, or challenges with online tickets.

What people talk about most

Location

Reviewers highlight positive aspects of location, particularly the convenience of the I Amsterdam card for... See more

Value for money

People report positive experiences with value for money. Many customers found the card to be super worthy,... See more

User experience

Customers generally report positive experiences with the user experience. Many found the card and app easy to... See more

Price

Customers consistently note ambiguous experiences with price. Many reviewers found the card to be a good... See more

Service

Users describe ambiguous interactions with service. Many customers found the card convenient for accessing... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Purchasing the card was easy. It was easy to add multiple cards to one app and scan everyone in at once. We used the 48-hour card for public transit (including to Schipol airport), discounted 1/2 day... See more

Company replied

Rated 4 out of 5 stars

Easy to order online. Got the physical card over the digital version, as you don't have to worry about your phone battery. Used the app to find places to go visit. Only issue I had was the app saying... See more

Company replied

Rated 5 out of 5 stars

Very flexible card for our visit to Amsterdam. It gave us free entry to most of the attractions the we went to in a five day trip. It was great for use on the trams although it could be a little dif... See more

Company replied

Rated 5 out of 5 stars

Using the e-card was a breeze for us. We were able to get into Rijksmuseum, Artis Royal Zoo, and Nemo Science Museum without any problems. We were able to travel around the city with our card access t... See more

Company replied


Company details

  1. Tourist Information Center
  2. Cultural Tours Provider

Information provided by various external sources

Connection and cooperation is what makes amsterdam&partners strong and functional as a city marketing organisation. As the central organisation we connect cross-sector parties. More than ever, this comes down to this key principle: “together we are stronger”.

I amsterdam

Written by the company

Your guide to visit, enjoy, live, work & invest in Amsterdam.
Iamsterdam.com is the official portal website of the City of Amsterdam, with everything you need to visit, enjoy, live, work, invest and do business in the Amsterdam Metropolitan Area.

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

16K reviews

5-star
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1-star

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Rated 4 out of 5 stars

Good recommendations and many options

Good recommendations and many options of tours, sights, and discounts. The free public transport was a huge bonus as well. My only complaint is the price was quite high for a limited number of hours, even for several days

6 May 2026
I amsterdam logo

Reply from I amsterdam

Hi,

Thank you very much for your feedback.

We are glad to hear that you enjoyed the wide range of recommendations.

We also appreciate your honest comment regarding the price. We understand that, depending on how intensively the City Card is used and for how many hours or days, it may feel like a significant investment, and we take this type of feedback seriously when evaluating our offer.

Thank you again for sharing your experience with us.

Kind regards,

Amal – Team I amsterdam

Rated 5 out of 5 stars

It worked smoothly

It worked smoothly
A bit expensive but worth it
Could do with more museums in the lists still!

6 May 2026
I amsterdam logo

Reply from I amsterdam

Hi!

We’re glad you liked the I amsterdam City Card, thank you for leaving this review! We hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

Rated 5 out of 5 stars

Works well!

The card worked very well on the tram system and we loved the discounts it gave us on many of the attractions that we were planning on seeing anyway.

6 May 2026
I amsterdam logo

Reply from I amsterdam

Hi!

Thank you for leaving a review about your City Card. We're glad you liked it, and hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

Rated 5 out of 5 stars

It was great to use public transport…

It was great to use public transport with no worries, and visit some sites for free.

21 April 2026
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Reply from I amsterdam

Hi!

We’re glad you liked the I amsterdam City Card, thank you for leaving this review! We hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

Rated 4 out of 5 stars

Had trouble activating the card on my phone.

I found using the city card an easy way of seeing the sights of Amsterdam, once I got my card. I had trouble activating the electronic version of the city card on my phone using the app. I had to take a trip to the shop at Amsterdam Centraal to get the card activated. The man in the shop could also not get it working on my phone, so I ended up getting a physical card to use for 48 hours. I am not sure that I got value for money with the card, but it was convenient for entering museums and attractions.

6 May 2026
I amsterdam logo

Reply from I amsterdam

Hi,

Thank you very much for sharing your experience with us.

We are sorry to hear that you had trouble activating the digital City Card on your phone and that you had to visit our shop at Amsterdam Central Station to resolve the issue.

We are glad to hear that, once the card was working, you found it convenient for visiting museums and attractions. However, we understand your concerns regarding the overall value for money given the difficulties you experienced at the start.

Your feedback is very important to us, and we will make sure to pass it on to the relevant team so we can improve both the app experience and the activation process.

Thank you again for taking the time to share your review.

Kind regards,

Amal - Team I amsterdam

Amal – Team I amsterdam

Rated 5 out of 5 stars

Great value when you take into account…

Great value when you take into account all the free access to museums and public transport.

6 May 2026
I amsterdam logo

Reply from I amsterdam

Hi!

Thank you for leaving a review about your City Card. We're glad you liked it, and hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

Rated 5 out of 5 stars

Simple to use.Helpful descriptions and…

Simple to use.Helpful descriptions and great value

6 May 2026
I amsterdam logo

Reply from I amsterdam

Hi!

Thank you for your review! We’re glad to hear you found the City Card simple to use, with helpful descriptions and great value. We hope that you had a wonderful time in Amsterdam.

Kind regards,

Davida - Team I amsterdam

Rated 5 out of 5 stars

Easy to use and covered a lot of…

Easy to use and covered a lot of interesting places included

6 May 2026
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Reply from I amsterdam

Hi!

Thank you for your review! We’re glad to hear you found the City Card easy to use and that it covered many interesting places during your visit. We hope that you had a wonderful time in Amsterdam.

Kind regards,

Davida - Team I amsterdam

Rated 2 out of 5 stars

This might not be worth the money

This might not be worth the money. If it covered transport from the airport plus a few more museums then I would consider but I think it was a waste of money.

5 May 2026
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Reply from I amsterdam

Hi!

Thank you for your feedback.
We’re sorry to hear that the City Card did not feel worth the money for your trip. We understand that the value can depend a lot on which museums and transport options visitors plan to use, and we appreciate your suggestion regarding airport transport and additional museum inclusion.

Your comments are very valuable and help us better understand what visitors would like to see included in the future. We hope that you were still able to enjoy some aspects of your time in Amsterdam.

Kind regards,

Davida - Team I amsterdam

Rated 5 out of 5 stars

I Amsterdam card - is yours best solution !

I advise to everybody to purchase the I Amsterdam card. It is very useful if someone wants to visit as much as possible museums or other attractions in Amsterdam and surroundings.

29 April 2026
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Reply from I amsterdam

Hi!

Thank you for your review! We’re delighted to hear you would recommend the City Card and that you found it very useful for visiting museums and attractions in Amsterdam and the surrounding area. We hope that you had a wonderful time exploring the city.

Kind regards,

Davida - Team I amsterdam

Rated 5 out of 5 stars

Recommended if you plan to cram a lot in

Would recommend if you are planning to visit a lot of the museums etc we had a 72 hour pass. It saves money plus you can use it on transport

5 May 2026
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Reply from I amsterdam

Hi!

Thank you for your review! We’re glad to hear you would recommend the City Card and that your 72-hour pass helped you save money while making use of public transport and visiting museums. We hope that you had a wonderful time in Amsterdam.

Kind regards,

Davida - Team I amsterdam

Rated 4 out of 5 stars

We loved the pass… only downside was we…

We loved the pass… only downside was we had purchased our passes well in advance so we could just activate the day we wanted to start usage, and when we went to download it wouldn’t let us. We had to take time to go to the Iamsterdam store where they issued a physical pass.

5 May 2026
I amsterdam logo

Reply from I amsterdam

Hi!

Thank you for your review! We’re glad to hear you loved the City Card overall and that it helped you enjoy your time in Amsterdam.

We’re sorry to hear you experienced issues when trying to download and activate the card after purchasing in advance, and that you had to visit our store to resolve it with a physical pass.
We understand how inconvenient this must have been, especially at the start of your trip.

Your feedback is very valuable and helps us improve both the digital experience and the activation process for future visitors. We hope that you were still able to fully enjoy your time in Amsterdam afterwards.

Kind regards,

Davida - Team I amsterdam

Rated 5 out of 5 stars

The amount of attractions and things to…

The amount of attractions and things to do, for the price, was second to none. Including transportation of the train, metro, and trams truly made the card an excellent value.

5 May 2026
I amsterdam logo

Reply from I amsterdam

Hi!

Thank you for your review! We’re delighted to hear you found the City Card excellent value for money and that you were able to make full use of the attractions and public transport, including trains, metro, and trams. It’s great to know it added so much to your experience in Amsterdam.

We hope that you had a wonderful time in the city.

Kind regards,

Davida - Team I amsterdam

Rated 5 out of 5 stars

Good purchase

Got into loads of museums and used the transportation for a couple of days. Well worth it.

4 May 2026
I amsterdam logo

Reply from I amsterdam

Hi!

Thank you for leaving a review about your City Card. We're glad you liked it, and hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

Rated 4 out of 5 stars

Easy to order online

Easy to order online. Got the physical card over the digital version, as you don't have to worry about your phone battery. Used the app to find places to go visit. Only issue I had was the app saying locations being open, when in fact they were closed on the days I wanted to go.
Worth the cost, as I worked out if I had to pay for each location/attraction/museum I went to, I would have paid nearly double the cost of the iamsterdam pass for the 2 days.

20 April 2026
I amsterdam logo

Reply from I amsterdam

Hi,

Thank you very much for your review! We’re glad to hear that you found the booking process easy and that you chose the physical card.

We’re sorry to hear about the issue with opening hours not always being accurate in the app. We understand how this can affect your planning and we will take your feedback into account to improve the reliability of this information.

We hope you had a wonderful time in Amsterdam and that we can welcome you again in the future!

Kind regards,

Amal - Team I amsterdam

Rated 3 out of 5 stars

Not a good value

Not a good value. Just pay with a credit card and you’ll save money

3 May 2026
I amsterdam logo

Reply from I amsterdam

Hi!

Thank you for your review. We're sorry to hear you weren't fully happy with your City Card. The City Card is indeed recommended if you'd like to visit museums and attractions during your time in Amsterdam. Whether or not the card is beneficial, depends on how much you visit with it. In any case, the card does save you the trouble of purchasing separate tickets for everything.

We hope that you had a lovely time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

Rated 5 out of 5 stars

I had the card for a 72 hour period and…

I had the card for a 72 hour period and I thought think that I received really great value for that. I didn't use the bike rental but we went on a canal cruise one afternoon which was cool. It was nice to just have to scan the card and not worry about money or debit/credit transactions.

19 April 2026
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Reply from I amsterdam

Hi,

Thank you for your review!

It’s great to know you enjoyed the card without worrying about separate payments. That’s exactly the kind of smooth experience we aim to provide.

We hope you had a wonderful time in Amsterdam and that we can welcome you again in the future!

Kind regards,

Amal - Team I amsterdam

Rated 1 out of 5 stars

I booked a ticket by GetYourGuide

I booked a ticket by GetYourGuide. The communication with I amsterdam to use the tram and
bus did not work. The tram und bus, I paid with my creditcard, because it was impossible to use it.
In your service-station, they can not help us.
It was terrible. I cannot recommend this booking.

3 May 2026
I amsterdam logo

Reply from I amsterdam

Hi,

We’re very sorry to hear about your experience and the inconvenience this caused during your visit.

The City Card includes GVB public transport, and this should normally work correctly when scanning in and out. If the card was not functioning, it is often related to a missing check-out somewhere in the system. In such cases, it is always necessary to visit our official service store so our team can investigate and help resolve the issue.

From what we can see, your card was actually used successfully in several locations without any problems, which suggests that it was working in general.

We would kindly ask you to get in touch with us so we can look into this in more detail and better understand what happened during your trip. We’re here to help and would like to assist you further.

Kind regards,

Amal - Team I amsterdam

Rated 5 out of 5 stars

Great value for money

Great value for money, very easy to buy and use. Lots of activities to choose from. Just cant go wrong.

4 May 2026
I amsterdam logo

Reply from I amsterdam

Hi!

Thank you for leaving a review about your City Card. We're glad you liked it, and hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

Rated 5 out of 5 stars

We experienced a lot of Amsterdam!

We loved being able to experience a lot of Amsterdam without paying for each museum. We definitely got our money's worth.

19 April 2026
I amsterdam logo

Reply from I amsterdam

Hi!

Thank you for leaving a review about your City Card. We're glad you liked it, and hope you had a wonderful time in Amsterdam!

Kind regards,

Amal - Team I amsterdam

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