Had been looking for a KIA EV3 and saw the well priced example listed at EMG C/bridge. I enquired via CarGuru and they came back very quickly which was great. The salesman Youssif Rahman was great,... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Comms were great, the team worked together really well and we were very well looked after. Kudos to Robert, Aaron and sales manager Michael. Best car-buying experience I've had in a long motoring car... See more
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Great experience from start to finish. We travelled from outside Cambridge with our kids, and everything was well prepared for our visit, which made the day much easier for us as a family. Thank you... See more
Company replied
Purchased Kia Sportage six months ago from Kia South Cambridgeshire and today had my second five star experience when a software update was carried out Such polite and professional staff very welc... See more
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Company details
Written by the company
The home of @Kia, @Mazda, @Nissan & @Mitsubishi. Franchised Service Centre for teh above and #Citroen, #Hyundai, #Fiat & #Ford
Contact info
Fornham Road, IP32 6AL, Bury St Edmunds, United Kingdom
- 01284775900
- customerservice@emgmotorgroup.com
- emgmotorgroup.com
4.5
Excellent
374 reviews
No recent history of asking for reviews
This company hasn't invited customers recently, so reviews may not be representative
Replied to 90% of negative reviews
Typically replies within 2 weeks
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Absolutely brilliant Kia dealership.
Absolutely brilliant dealership. Cameron Bailey and Jeff Manni have been very helpful. Thanks to using Carwow I found this excellent Kia dealer which I would not have discovered otherwise. They have been very efficient, the whole buying experience has been one of the best I have had, and I have bought several new cars over my long life. Everything went smoothly from start to finish. Their premises are very modern and smart and I was impressed by the size of their operation. Thank you EMG.
2 May 2026
Unprompted review
Reply from Emg Motor Group
Thank you for taking the time to leave such a fantastic review.
We’re delighted to hear that your experience with us was so smooth and enjoyable from start to finish, and that Cameron Bailey and Jeff Manni were able to support you so well throughout your purchase. It’s great to know the process, communication, and overall experience stood out positively, especially given your many years of car buying experience.
We also really appreciate your comments about our dealership and facilities, and we’re pleased that Carwow helped connect you with us. Your kind words will be shared with the team, and we hope you continue to enjoy your new Kia.
If you’re looking for a Kia, this is definitely the dealership to go to ask for
An amazing experience at EMG we live in Bristol 146 miles away however EMG are the only dealership we would ever buy a car from this is our second car that we have brought from them in less than two years they make you feel so special every time we visit Tim was amazing and all of the people are just fantastic. This is our first all electric car and we had a fabulous handover experience from both Tim and Bobby just like to say how happy we are with our new EV3 and how fantastic you all are at EMG Kings Lynn thank you again for everything and looking forward to our drive home.
8 April 2026
Unprompted review
Reply from Emg Motor Group
Thank you for such a wonderful review.
We’re absolutely delighted to hear that you chose to travel all the way from Bristol again to purchase your second car from us, and that you continue to feel so well looked after by the team at EMG King’s Lynn. It’s fantastic to know that Tim, Bobby, and the wider team made your experience so special, especially during your first all-electric vehicle handover.
We’re really pleased you’re enjoying your new EV3, and we truly appreciate your continued trust and loyalty. Wishing you many happy miles on your journey home and beyond.
Best car purchase experience
Best car purchase experience. Darren and team were very thorough, made the whole process smooth and easy.
28 April 2026
Unprompted review
Reply from Emg Motor Group
Thank you for your kind review.
We’re delighted to hear that Darren and the team made your car purchase such a smooth and easy experience. It’s great to know their thorough approach helped everything go so well for you.
We really appreciate you taking the time to share your feedback, and we hope you enjoy your new car.
Great service - love my car.
Just bought my first Kia Niro. Thank you Matthew and Michael who spent lots of time showing us the Kia range. They were both very knowledgeable, friendly and made great cups of coffee!
27 April 2026
Unprompted review
Reply from Emg Motor Group
Thank you for taking the time to share your feedback.
We’re delighted to hear that you’ve just purchased your first Kia Niro, and that Matthew and Michael made the experience so positive for you. It’s great to know they took the time to walk you through the Kia range thoroughly and made you feel welcome throughout — and we’ll be sure to pass on your comment about the coffee as well!
We really appreciate your kind words and hope you enjoy every mile in your new car.
Car purchase from EMG South Cambridge
We bought a car from EMG South Cambridge last month - it's the second car we've bought from there and we would do it again. Bradley was patient with us, and gave us plenty of time and two test drives. Unfortunately the accessories that were included as part of the deal didn't arrive in time for picking up the car and I didn't know that until I got there. It wasn't a problem and they are now fitted.
23 March 2026
Unprompted review
Reply from Emg Motor Group
Thank you for your lovely review and for choosing EMG South Cambridge once again — we really appreciate your continued support and are delighted to hear you would happily return to us in the future.
It’s great to know that Bradley gave you plenty of time and support throughout the process, including arranging two test drives to help you make the right decision.
We do apologise that the accessories included in the deal were not available at the point of collection and that this was not communicated beforehand. However, we’re pleased to hear this was resolved and that everything has now been fitted for you.
Thank you again for your feedback, and we hope you enjoy your new car!
Car trading and purchasing
Process of trading our car and buying another made clear and simple by Ian Stackman.
Bought vehicle prepared to a high standard, and a full explanation of all the controls.
Ian was pleasant and courteous, and infinitely patient as we asked numerous questions.
24 April 2026
Unprompted review
Reply from Emg Motor Group
Thank you for taking the time to leave such a kind review.
We’re delighted to hear that Ian Stackman made the part-exchange and purchase process clear and simple, and that you were pleased with the high standard of preparation on your new vehicle. It’s also great to know Ian was able to support you patiently and thoroughly while explaining all the controls and answering your questions.
We really appreciate your feedback and will be sure to pass your comments on to Ian and the team. We hope you enjoy your new car and look forward to seeing you again in the future.
Went into showroom
Went into showroom, immaculate presentation of cars,wanted to complete transactions quickly due to work commitments Matthew Lawrence the sales executive very professional throughout the complete interaction.Purchased the Kia Sportage very happy with the car and the professional attitude of the staff at EMG angle drove Ely
9 April 2026
Unprompted review
Reply from Emg Motor Group
Thank you for your fantastic review! We’re delighted to hear you were impressed with our showroom and the presentation of our vehicles.
It’s great to know that Matthew Lawrence provided a professional and efficient service, especially with your time constraints—we’ll be sure to pass on your kind words to him.
Congratulations on your Kia Sportage, we’re so pleased to hear you’re happy with it! Thank you again for choosing EMG Ely, and we hope to see you again in the future.
Fab service and wide choice
EMG Kia Thetford were great. I recently purchased a vehicle through Eric Chung who made the whole process easy and seamless. He evaluated our old car, my wife and I were able to test drive the new vehicle and talked us through the different features. Abbi was fantastic with the handover of the vehicles and ensured I was all set with my new car. I highly recommend this branch if interested in purchasing a Kia.
10 April 2026
Unprompted review
Reply from Emg Motor Group
Thank you for your fantastic review! We’re delighted to hear you had such a positive experience with EMG Kia Thetford.
It’s great to know that Eric Chung made the process easy and seamless for you, and that both you and your wife felt well supported throughout—from valuation to test drive and exploring the vehicle’s features. We’re also pleased to hear that Abbi provided a fantastic handover and ensured everything was set up for you.
We truly appreciate your recommendation and hope you enjoy your new car. If there’s anything you need, please don’t hesitate to get in touch—we’re always here to help!
Great care and excellent service and…
Great care and excellent service and after sales care.
Thanks John.
1 April 2026
Unprompted review
Reply from Emg Motor Group
Thank you for your kind review, John! We’re really pleased to hear you received great care, excellent service, and strong aftersales support.
We truly appreciate you taking the time to share your experience and look forward to assisting you again in the future!
Big thanks to James at EMG Duxford
Big thanks to James at EMG Duxford! He kept us updated throughout, never applied any pressure, and genuinely didn’t feel like a typical car salesman. The personalised videos were a brilliant touch too, making the whole experience easy and enjoyable.
He’s polite, friendly, and nothing ever feels like too much. Each time I called, the team were really welcoming, and if James was busy, he always made sure to return my call.
Highly recommend!
28 March 2026
Unprompted review
Reply from Emg Motor Group
Thank you for your fantastic review! We’re delighted to hear you had such a positive experience with us at EMG Duxford.
It’s great to know that James kept you well informed throughout and made the process feel relaxed and pressure-free—that’s exactly the experience we aim to deliver. We’re also really pleased you enjoyed the personalised videos, it’s a great way to make things that bit easier and more engaging.
Your kind comments about the team and communication mean a lot, and we truly appreciate your recommendation. We hope you enjoy your new car and look forward to welcoming you again in the future!
Highly recommend!
I had a great experience buying and part-exchanging at EMG. Lovely, professional staff who helped me at every stage and kept contact with me throughout. I would highly recommend them.
28 March 2026
Unprompted review
Reply from Emg Motor Group
Thank you for your fantastic review! We’re delighted to hear you had a great experience with us when buying and part-exchanging your vehicle.
It’s wonderful to know our team kept you supported and informed every step of the way, while providing a professional and friendly service. We truly appreciate your recommendation and hope you enjoy your new car.
If there’s anything we can help with in the future, please don’t hesitate to get in touch!
Wonderful service
We arrived to view a car without an appointment. Although busy, the sales team were super helpful and Harry listened to what we were looking for before suggesting a suitable vehicle. He arranged a test drive and took us thorough all our options.
The whole team were professional, not pushy at all, and we returned the following day to purchase the car.
A much better service than a few of the other garages that we had visited - I'd definitely recommend EMG
19 March 2026
Unprompted review
Reply from Emg Motor Group
Thank you for your fantastic review! We’re so pleased to hear you had such a positive experience with us, even on a busy day.
It’s great to know that Harry took the time to understand what you were looking for and helped guide you to the right vehicle, as well as arranging your test drive and clearly explaining your options.
We’re especially pleased that you found the team professional and never pushy—that’s exactly the experience we aim to provide. Your comments comparing us so positively to other garages really mean a lot.
Thank you again for your recommendation, and we hope you enjoy your new car. We look forward to welcoming you back in the future!
Welcoming and relaxed approach to helping me buy a car
Welcoming and relaxed approach to customers but informative without being pushy. Especially when I just turned up without an appointment initially, Michael was very helpful with his time and knowledge. And later when I returned to buy having done my research, Hamza was excellent and easy going but helpful. I'm very happy with my car. I didn't want a pushy sales person and I didn't get that, which I appreciated and it's why I came back to buy from EMG Ely. I feel I'll get a good service from them locally which matters to me. Thanks very much, I love my Sportage.
28 March 2026
Unprompted review
Reply from Emg Motor Group
Thank you for your fantastic review! We’re delighted to hear you had such a positive experience with us at EMG Ely.
It’s great to know that Michael was helpful and informative from your initial visit, and that Hamza continued that experience when you returned to make your purchase. Providing a relaxed, no-pressure environment is exactly what we aim for, so it’s wonderful to hear this stood out to you.
Congratulations on your Kia Sportage—we’re so pleased you love it! We really appreciate your trust in us and look forward to supporting you with great local service going forward. If there’s ever anything you need, we’re always here to help.
I recently brought a car from emg
I recently brought a car from emg, I dealt with Paul he was extremely accommodating sorting out a time for my test drive and answering all my questions. I didn't have alot of time and Paul and I believe Sam from servicing were really good at fitting me in and explaining everything, I would definitely buy from them in the future.
24 March 2026
Unprompted review
Reply from Emg Motor Group
Thank you for your fantastic review! We’re delighted to hear you had such a positive experience with us.
It’s great to know that Paul was so accommodating with your time and ensured your test drive and questions were handled smoothly. We’re also pleased that Sam was able to support and help fit everything in around your schedule.
Providing a flexible, efficient, and informative experience is exactly what we aim for, so your feedback really means a lot. We truly appreciate your support and look forward to welcoming you back in the future!
5 star customer service
My partner Henry and I recently purchased our first brand new car from this dealership, and the experience was fantastic from start to finish. We initially only went in for a look around, but thanks to Alex, everything quickly fell into place. He helped us pick a car that best suited our needs and at an affordable price. No pushy techniques just etiquette.
Alex provided incredible customer service throughout the entire process. He kept us regularly updated, was always approachable, and never hesitated to answer our (very excited!) calls and questions. His friendly and patient approach made what could have been a stressful experience feel easy and enjoyable.
What really stood out was how he worked hard to secure a great deal for us without any pressure. We genuinely felt looked after and valued as customers.
Overall, it’s been a great experience, and we couldn’t be happier with both our new car and the service we received. Highly recommend!
25 March 2026
Unprompted review
Reply from Emg Motor Group
Thank you for your fantastic review! We’re absolutely delighted to hear that you and Henry had such a great experience purchasing your first brand new car with us—what a special milestone!
It’s wonderful to know that Alex made the whole process feel easy and enjoyable, from helping you find the right car at the right price to keeping you updated every step of the way. Providing a friendly, patient, and no-pressure experience is exactly what we aim for, so your comments really mean a lot.
We’re especially pleased to hear you felt valued and well looked after throughout—this is exactly the level of service we strive to deliver. Thank you again for your recommendation, and we hope you both enjoy every moment in your new car. If there’s anything you need in the future, we’re always here to help!
Great customer service from start to…
Great customer service from start to finish..no pushy sales talk..was given loads of time to test drive and sit and chat about the car
All paperwork and add ons explained clearly.
Car was ready to be picked up when they said it would be and I've had a phone call to see how im getting on and to see if I needed help with anything.
Highly recommend the whole team.
14 March 2026
Unprompted review
Reply from Emg Motor Group
Thank you for such a fantastic review! We’re really pleased to hear you had a great experience from start to finish. It’s especially good to know you felt comfortable and never under any pressure, and that the team took the time to support you through the test drive and paperwork.
We’re also glad everything was ready as promised and that our follow-up has been helpful—customer care doesn’t stop at handover for us! We truly appreciate your recommendation and hope you enjoy your new car. If there’s anything you need, we’re always here to help.
Very poor service from Ipswich MG
We bought an MGHS PHEV car from EMG - MG dealership - Ipswich.
After it's first service , a 'Service Immediately' light kept coming on.
We contacted the service department and spoke to an assistant - JJ.
He didn't know exactly what this meant so promised to contact the technical department and get back to us.
We were reluctant to use the car in case it went into limp mode or in case something was wrong with the car and we caused damage.
Two weeks later we hadn't heard anything so we re- contacted JJ who said he hadn't heard from 'technical'.
He advised that he thought the car would be fine and that we could continue to use it although he still hasn't heard from technical.
He again promised to find a solution and call us back.
He didn't call us...over the next 2 months we called the dealership another 3 times.
On each occasion we were promised call backs.they didn't happen...and on the fifth call JJ said he would chase it up urgently and call us back later that day, or at least the following day.
Guess what ? - No call back.
I then contacted his manager, Nadine who did chase up a response from technical, and two weeks later I took in my car for the software to be re-set.
Nadine was very helpful and the car now seems fine, so far.
It was just disgusting for this to take nearly 3 months to sort.
It has really put us off buying another MG and, in particular, from Ipswich MG.
18 March 2026
Unprompted review
Reply from Emg Motor Group
Thank you for bringing this to our attention, The Aftersales Manager, Nadine will be in contact to discuss your recent experience with us.
I had a really positive experience…
I had a really positive experience buying my car from EMG Mazda Cambridge. The team were friendly, knowledgeable, and never made me feel pressured at any point in the process. They took the time to answer all my questions and made everything straightforward from start to finish. The whole experience felt smooth and professional, and I’d definitely recommend them to anyone looking for a new car.
13 March 2026
Unprompted review
Reply from Emg Motor Group
Thank you for your fantastic review! We’re delighted to hear you had such a positive experience with EMG Mazda Cambridge. It’s great to know the team made you feel comfortable and supported throughout the process, without any pressure.
We pride ourselves on providing a smooth, professional service, so your comments really mean a lot to us. We truly appreciate your recommendation and hope you enjoy your new car—please don’t hesitate to get in touch if we can help with anything in the future!
Mel and Paul where great from day 1.
Mel and Paul where great from day 1.
I dealt with Paul for the sale and everything went to plan very happy and will recommend
5 March 2026
Unprompted review
Reply from Emg Motor Group
Jojo, we're so glad that we were able to go above and beyond your expectations! If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!
Need a car that day
Need a car that day. Phoned Andy as he was so helpful in the past he put me on to Dave and Harrison (in sales) I could not praise the service I received anymore totally outstanding nothing was a problem, I was in the showroom at 11 and drove away in my new car after doing a part exchange at 1.20 excellent service thanks to you all
Tony
11 March 2026
Unprompted review
Reply from Emg Motor Group
Thank you for your fantastic feedback, Tony.
We’re delighted to hear that Andy, Dave and Harrison were able to help you get back on the road so quickly and make the whole process smooth and straightforward. It’s great to know the team provided such outstanding service and that everything was sorted for you within just a couple of hours.
We really appreciate your kind words and hope you enjoy your new car. If there’s anything else we can help with in the future, please don’t hesitate to get in touch.
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