Age UK Trading Reviews 666

TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Considering 108 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their helpfulness, politeness, and clear communication, making the service experience pleasant and stress-free. Many people found the customer service exceptional, appreciating the personalized approach and the ease of getting their questions answered. The pricing is frequently highlighted as very competitive, often resulting in significant savings compared to other providers, and the overall user experience is described as smooth, straightforward, and efficient. A few other people also felt that the process was rushed or that some questions asked were not relevant to their situation. Additionally, some customers experienced issues with fitting dates being longer than initially promised by sales staff, and a small number of individuals encountered unhelpful or accusatory staff members during their interactions.

What people talk about most

Staff

Customers had positive experiences with staff. Reviewers consistently praise the politeness, helpfulness, and... See more

Service

Clients share positive opinions on service, highlighting the ease and speed of obtaining quotes and sorting... See more

Customer service

Reviewers highlight positive aspects of customer service. Customers consistently praise the helpfulness,... See more

Price

People report positive experiences with price. Many customers found the prices to be reasonable and... See more

User experience

Users describe positive interactions with the user experience. Many customers found the process easy to... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I'd tried 2 car insurance agents who both quoted me monthly payments well OUTSIDE my budget (Swinton & Churchill.) i was left thinking my age was against a more realistic quotation. THEN i looked agai... See more

Company replied

Rated 5 out of 5 stars

Got a car insurance quote online but couldn't retrieve it once I'd saved it, however when I called age UK, she was able to retrieve this easily using my phone number, so I didn't have to answer the qu... See more

Company replied

Rated 5 out of 5 stars

Age UKTrading were fine, but I ended up talking to someone from LV It was all a bit rushed really, they asked a lot of question that werent relevant to me I was hapy with Age UKTrading , not so... See more

Company replied

Rated 5 out of 5 stars

Very good. The whole process was easier than I'd anticipated (I'm 86) and the two handlers on the two phone calls, on 20th and 23rd Feb I made were excellent in every way - pleasant, clear, patient wh... See more

Company replied


Company details

  1. Health & Medical

Written by the company

Age UK Trading is a brand name used by AgeCo Ltd, a company owned by Age UK. We offer products designed to help later life feel good, working with carefully-selected companies who are expert in their fields. As part of Age UK, we use our expertise in understanding the needs of older people to ensure products meet high standards and that customers are treated fairly so they can feel confident in their choices. Plus, our profits are donated to the charity to support its vital work – more than £14m in the last five years. Our range includes Car Insurance, Home Insurance, Travel Insurance, Motor Breakdown Cover , Personal Alarms, Incontinence protection, Stairlifts, Homelifts and Bathing solutions.


Contact info

  • Floor 7, One America Square, 17 Crosswall, EC3N 2LB, London, United Kingdom

  • ageco.co.uk

4.7

Excellent

TrustScore 4.5 out of 5

666 reviews

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1-star

Replied to 100% of negative reviews

Typically replies within 24 hours

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Rated 5 out of 5 stars

Car insurance for the older driver

When other insurance companies are avoiding the provision of cover for older drivers, Age co provides excellent cover at a realistic price.

1 September 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello,

Thank you so much for sharing your experience with Age Co Car Insurance.
We're very pleased to know that you found Age Co to be realistically priced and that the policy offers excellent coverage.
We really do appreciate you taking the time to leave your comments.
Kind regards,

Claire

Rated 4 out of 5 stars

Friendly helpful staff

I called 3 times over two days, waiting over half hour each time in the queue as there was a huge computer glitch. However the staff were friendly, clear and helpful and I finally got my car insurance sorted. They were the least expensive yet seemed to offer a better deal. I'd use them again.

27 August 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello,

Thank you for taking the time to share your experience of Age Co Car Insurance provided by LV=
I’m sorry to learn that you encountered longer waiting times than we would usually expect.

We are aware that our product partner LV= were updating their computer systems which meant that more customers were trying to reach the insurance team via telephone.
Please accept my apologies if you were impacted by this and please do not hesitate to contact us if you would like to discuss your experience further.
You can call us on 0800 055 6205, this line is open 10am to 4pm Monday to Friday (excluding bank holidays) or you can email us at customer.relations@ageco.co.uk.

I’m really pleased to find that you have now managed to arrange your car insurance with Age Co and found the advisers friendly and helpful, it’s also great to hear that you found the policy to be good value.

We really do appreciate all feedback from our customers and thank you again for leaving your review.
Kind regards,

Claire

Rated 5 out of 5 stars

Excellent company to deal with.

I find this companies staff very polite and helpful when i order by phone. There website is very clear and easy to navigate. I have always received 5 star service, thank you.

23 August 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello,

Thank you for your very kind review of Age Co.
We really appreciate you sharing your experience with us, and are pleased to hear that you have always received a 5 star service.

We look forward to assisting you again in the near future, and thank you once again for taking the time to leave your comments.
Kind regards,

Claire

Rated 1 out of 5 stars

Autorenewal prices are brutal.

My elderly Dad took out home insurance with Age Co, the insurers being LV (Liverpool Victoria). A couple of autorenewals later he was paying in excess of £400. I handled the renewal this year and bought the exact same cover for less than half the price.
Not all older people can 'shop around' online, or have people who can do it for them. Age Co UK seem unaware that this might be the case, and/ or they don't care because they're making money from that. Oh, how ironic that they use these funds to 'help' doddery old codgers who can't work out the technological interweb to shop around for the best insurance deals. Check out their Computer Training courses near you, folks.

I emailed them to query whether they could maybe cap autorenewal for older people (say 70+) so that, say, it didn't exceed the national average for home insurance - but they replied to say that's not how insurance works and people should shop around.

Lesson - do not assume that a 'charity' working for older people is averse to ripping older people off.

20 August 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello

Thank you for taking the time to leave a review. I am sorry to learn of your concerns regarding the renewal premium for your father's Age Co Home Insurance policy, provided by LV=.

Our aim is for our products and services to meet the needs of our customers and represent good value for money. However, as the provider, LV= do need to determine the premium charged based on the individual circumstances and insurance risk involved, which differs across each product and insurer, and we cannot comment on premium from other providers. Age Co would never recommend customers choose our service over others, and we encourage customers to shop around. This ensures customers are aware they can select a product suitable for them at a price they are happy with, either online, over the telephone, or with an insurance intermediary service.

Once again thank you for your review and taking the time to bring this to our attention. If you would like to discuss this with us further, please contact our Customer Relations team and we would be happy to take some further details and investigate your concerns with our insurance partner LV=. You can call us on 0800 055 6205, lines are open 10am to 4pm Monday to Friday (excluding bank holidays) or you can email us at customer.relations@ageco.co.uk.

Kind regards,

Gemma.

Rated 5 out of 5 stars

The lady was polite helpful and very…

The lady was polite helpful and very patient with a old man nice experience

15 August 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello

Thank you for taking the time to leave Age Co a review. We are pleased to learn you found the agent polite, helpful and patient.

We really appreciate you letting us know about your experience.

Kind regards,

Gemma.

Rated 5 out of 5 stars

WELL DONE!

Telephone was answered quickly and efficiently, detail was clearly explained, WELL DONE!

15 August 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello

Thank you for taking time to leave your comments for us. We always strive to provide a first-class service for all our customers and I am pleased this has been your experience.

We really do welcome all feedback from our customers as this helps us to monitor and address any issues and make improvements to our products and services wherever possible.

Once again, thank you for your feedback.

Kind regards

Jayne

Rated 5 out of 5 stars

Quick, professional service

Very easy & quick call to sort my Dad’s car insurance. Great price too compared to other insurers

30 July 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello

Thank you for taking time to let us know that you have found it quick and easy to sort out Car Insurance for your Dad. Also glad you are happy that the premium has also been very competitive.

We always strive to provide a first-class service for all our customers and I am pleased this has been your experience. We do value all comments from our customers as this helps us when we are reviewing the products and services we provide.

Once again, thank you for leaving your review for Age Co.

Kind regards

Jayne

Rated 5 out of 5 stars

Easy and professional

Easy and professional

4 August 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello

We really appreciate your feedback and thank you for letting us know that you have found the Age Co service to be easy and professional.

We always welcome comments from our customers as this helps us to monitor any issues and improve our services wherever possible. We will also share your review with our management team.

Kind regards

Jayne

Rated 5 out of 5 stars

I found it easy to insure my car

I found it easy to insure my car. No complications with a very helpful assistant.I am 87 and need someone on the other end of the phone to be understanding and considerate. As I needed my car insurance A S AP I was very impressed.

3 August 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello

Thank you for leaving your review of Age Co Car Insurance and letting us know that you have been impressed with the service you have received.

We always strive to provide a first-class service for all our customers and are pleased this has been your experience. We do value all comments as this helps us to monitor and improve the services we provide.

Once again, thank you for taking time to leave your comments and I will ensure they are shared with our management team,

Kind regards

Jayne

Rated 5 out of 5 stars

The ease of contact and excellent service

The ease of contact and excellent service from LV.

4 August 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello,

Thank you for taking the time to share your experience with Age Co Insurance provided by LV=.
We really appreciate your comments and are pleased you received excellent service from the adviser you spoke to.
Kind regards,

Claire

Rated 5 out of 5 stars

Phone answered quickly

Phone answered quickly. Agent efficient and knowledgeable. Business done quickly. Good value for money.

5 August 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello,

Thank you for taking the time to leave your comments today.
We really do appreciate you sharing your experience with Age Co, and we're very pleased to learn that you have received good value for money and the adviser was efficient and knowledgeable.
We look forward to assisting you again in the future.
Kind regards,

Claire

Rated 5 out of 5 stars

It was a pleasure

Clear, simple and uncomplicated with an excellent advisor. Compared with the companies I’ve used it was a pleasure

4 August 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello

Thank you for taking time to leave your kind comments about Age Co and the service you have received.

We always strive to provide a first-class service to all our customers and I am glad this has been your experience. We do welcome all comments from our customers as this helps us to monitor and improve our services wherever possible.

Thank you again, for your review.

Kind regards

Jayne

Rated 5 out of 5 stars

Telephone answered promptly

Telephone answered promptly, the member of staff polite/helpful and answered all queries, very satisfied.

29 July 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello

Thank you for taking time to let us know about your experience with Age Co.

We always strive to provide a first-class service for all our customers and I am pleased this has been your experience. We do welcome all feedback from our customers as this helps us to monitor the service we are providing.

Kind regards

Jayne

Rated 5 out of 5 stars

Easy to deal with

25 July 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello

Thank you for your review and letting us know that you have found it easy to deal with Age Co.

We really do welcome all comments from our customers as this helps us to address any issues and improve our products and services wherever possible.

Thank you for taking time to leave your comments for us.

Kind regards

Jayne

Rated 5 out of 5 stars

excellent customer service

customer service and knowledge of product to fit need was excellent.

27 July 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello

Thank you for taking time to leave your feedback for Age Co and letting us know of the great service you have received.

We always strive to provide a first-class service for all our customers and we are glad this has been your experience.

Kind regards

Jayne

Rated 5 out of 5 stars

Car Insurance

Car Insurance
The gentleman I spoke to on the phone listened to me and was polite .I got a more affordable price with Age co .. LV than my previous insurer .

19 July 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello,

We're really pleased to hear that you had a great experience with the Age Co adviser at LV= and that your new policy was more affordable too.
Thank you so much for sharing your review, we really appreciate your feedback today.
Kind regards,

Claire

Rated 5 out of 5 stars

Only an Idiot would reject a £500 saving

I Called Age Concern for my car insurance quote. I have been with Aviva for many years and their quote this year, without any claim, was £1237, which I think is unjustified. (I am 94 years of age).
On virtually the same terms LV= quote was £709.
Despite being an Aviva Shareholder I have changed to LV=Insurance

7 July 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello

Thank you for letting us know about your quotation for Age Co Car Insurance and I am pleased that you are very happy with the premium.

We really do welcome all comments from our customers and appreciate you taking the time to leave your review for us.

Kind regards

Jayne

Rated 5 out of 5 stars

The people I spoke to were both really…

The people I spoke to were both really helpful and knowledgeable, and I decided to switch from my present insurers as if I call them I get through to an overseas call centre which can be frustrating.

10 July 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello,

Thank you so much for taking the time to share your experience with Age Co.
We're very pleased to hear that you found the adviser both helpful and knowledgeable, and that you were happy to switch your insurance to Age Co.
We really do appreciate your feedback today.
Kind regards,

Claire

Rated 5 out of 5 stars

Quick and easy

Quick and easy

14 July 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello,

Thank you so much for sharing your experience with Age Co.
We're very pleased to hear that you found us quick and easy to deal with.
We look forward to assisting you again in the future.

Kind regards,

Claire

Rated 5 out of 5 stars

Excellent and Friendly Service.

Karen, the lady who helped me, was a joy to talk to. She was very knowledgeable, helpful and friendly.

9 July 2025
Unprompted review
Age UK Trading logo

Reply from Age UK Trading

Hello

Thank you for taking time to leave Age Co a review, we really do appreciate it. I am pleased to hear that you were happy with the agent you spoke to and that they were helpful and informative.

Kind Regards

Gemma.

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