1st Central Insurance Reviews 

189,506
TrustScore 4.5 out of 5

4.4

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Considering 30,031 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the competitive pricing, often finding it the cheapest option available. Many highlight the ease of use and straightforward process for setting up policies and navigating the website, describing the service as quick, efficient, and excellent value. People appreciate the brilliant digital service and the overall smooth user experience. However, some people were dissatisfied with customer service, reporting difficulties speaking to agents, unhelpful chat support, and issues reaching them by phone. A few reviewers also noted website glitches during the process, and some experienced unexpected price increases or additional charges after initial quotes.

What people talk about most

Price

Reviewers highlight positive aspects of price, with many finding the pricing competitive and good value for... See more

User experience

Consumers generally report a positive user experience, finding the process straightforward, quick, and easy... See more

Service

Clients share positive opinions on service, frequently highlighting the ease of finding and applying for... See more

Website

People report positive experiences with the website, finding it easy to use for setting up new car insurance... See more

Customer service

Customers consistently note ambiguous experiences with customer service, with many reporting difficulties... See more

Reviews shaping this summary

Rated 4 out of 5 stars

At 84, found it somewhat confusing to get a positive quote which stated all I required. Chat not able to help. Difficult to speak to an agent to confirm requirements. However, best quote found wherev... See more

Company replied

Rated 4 out of 5 stars

I have been with 1st Central for my car insurance for thee years. I have not needed to claim insurance or needed any help during that time, so cannot comment on insurance claims. I am however pleased... See more

Company replied

Rated 4 out of 5 stars

Took me two frustrating days. Form filling was fine simple to follow.adds were clear but getting from basket to buy was a nightmare. Shut it twice. Gave up in frustration tried next day. After two... See more

Company replied

Rated 4 out of 5 stars

This insurance was good value and had everything I needed. It was great the way it back filled some boxes and was reasonably easy to navigate. Shame it was more expensive to pay monthly. I would... See more

Company replied


Company details

  1. Auto Insurance Agency
  2. Home Insurance Agency
  3. Insurance Agency

Written by the company

Get a car insurance quote from 1st CENTRAL and you won’t be disappointed. As experts in UK motor insurance, 1st CENTRAL provides cheap car insurance for new drivers and experienced drivers, along with a high standard of customer service. Our friendly support teams are on hand to help you with your car insurance quote. We can customize your affordable car insurance policy with optional extras including Legal Cover, Personal Accident Cover, Hire Car, Excess Protect and RAC Breakdown Cover.

Who We Are

Written by the company

We offer Defaqto 5-Star rated car insurance
Our car insurance provides quality cover and includes a comprehensive range of features and benefits including a courtesy car, £1500 of key cover and 90 days driving in Europe, as standard
We’re competitive on price
We’ve got some very smart people in our pricing team (and some clever technology) monitoring the market to make sure we’re always giving the best price possible. We’re pretty hot on fraud too, which helps us keep our premiums lower.
We’re not all talk
If you make a claim, we’ll look after you. You'll be assigned a Personal Claims Advisor, enjoy free collection and delivery of your vehicle, a 5 year warranty on all repairs, mobile repairs and estimates where possible, and like for like vehicle replacement.
We’re nice people
All of this is backed up by support from our friendly call centre. Our call centre is open at sensible times including weekends and our claims line is open 24/7, 365 days a year.

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

190K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.4

All reviews

(189,506)

29,319 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Was easy to use and to understand

Was easy to use and to understand

17 July 2026
1st Central Insurance logo

Reply from 1st Central Insurance

Kevin Cannon,

We are so pleased to hear that you found everything straightforward and easy to understand. We truly appreciate your positive feedback and five-star review!


Natalie

Rated 1 out of 5 stars

Took out insurance with 1st central

Took out insurance with 1st central , and in the policy cover it stated in the benefits of taking out this policy i am covered to drive a borrowed car , when i recieved it dis not state that , i messaged this in chat and queried it and was told as it doeant state on the policy it is not covered , after requested a call back from a manager which i was told would be doen , 10 days later still no call from them ,, also because it is an o line policy i cannot access my policy as when i go online it shows my policy from 4 years ago only.and no one can help

23 July 2026
1st Central Insurance logo

Reply from 1st Central Insurance

No name,

We are truly sorry to hear about the difficulties you've experienced with your policy coverage and accessing your documents online. We understand your frustration regarding the lack of a callback and the discrepancies in your policy details. Your feedback is important as we review our processes.

Natalie

Rated 5 out of 5 stars
1st Central Insurance logo

Reply from 1st Central Insurance

Kerry Mann,

Thanks for your five-star review! We appreciate you taking the time to share your positive experience regarding the price you found through GoCompare.


Natalie

Rated 5 out of 5 stars

Excellent service

Told me in plenty of time before my renewal, great service, went up a bit but not extravagantly, overall good service

23 July 2026
1st Central Insurance logo

Reply from 1st Central Insurance

Graham Simpson,

We're happy to hear that our proactive communication regarding your renewal was appreciated. We always aim to provide excellent service, and we're glad this was your experience. Thank you for your positive feedback!


Natalie

Rated 5 out of 5 stars

When i spoking with agent it was very…

When i spoking with agent it was very kind and patient and very helpful. I'm very happy with your services.

23 July 2026
1st Central Insurance logo

Reply from 1st Central Insurance

Birute,

We're so glad to hear you had such a positive experience with our team member. We appreciate your kind words about their patience and helpfulness, and we're happy you're pleased with our services.


Natalie

Rated 5 out of 5 stars

When I was able to the first Central experience access my online…

When I was able to access my online account it was pretty straightforward to do all the connections and corrections I needed to do to get my insurance open running thank you very much have a wonderful day

23 July 2026
1st Central Insurance logo

Reply from 1st Central Insurance

Clifton Weir,

We appreciate your fantastic review! We're happy to hear that accessing your online account was straightforward and that you were able to manage your insurance needs easily.


Natalie

Rated 5 out of 5 stars

Very easy to use

Very easy to use

23 July 2026
1st Central Insurance logo

Reply from 1st Central Insurance

Lyn Wright,

We appreciate your feedback and are so glad our service was easy for you to use. Thank you for the five-star review.

Natalie

Rated 4 out of 5 stars

Easy to renew

Easy to renew

23 July 2026
1st Central Insurance logo

Reply from 1st Central Insurance

Thanks for renewing with us. We are happy to have you with us for another year 😊.

Natalie

Rated 5 out of 5 stars

Competitive quote

Competitive quote
Prompt service
Easy to use online

23 July 2026
1st Central Insurance logo

Reply from 1st Central Insurance

Stuart Dean,

We're so pleased you found our quote competitive, our service prompt, and our online process easy to use. Thank you for your wonderful feedback!

Natalie

Rated 1 out of 5 stars

A really bad experience

A really bad experience. Still waiting on my refund from the past 3 weeks. Charged me for changing my number plate then doubled my car insurance. Still waiting on my refund from the licence plate change.

6 July 2026
1st Central Insurance logo

Reply from 1st Central Insurance

Janette,

We appreciate your feedback regarding your experience. We understand your frustration with the delay in your refund and the changes to your insurance premium. We are reviewing your policy details to understand this situation better.

Natalie

Rated 5 out of 5 stars

The price is reasonably good.

The price is reasonably good.

23 July 2026
1st Central Insurance logo

Reply from 1st Central Insurance

Emmanuel Acquah,

We're so glad to hear you found our pricing to be good! We always strive to offer excellent value to our customers.

Natalie

Rated 5 out of 5 stars
1st Central Insurance logo

Reply from 1st Central Insurance

Victoria,

Thanks for your great feedback! We are so glad you found our service to be a nice and easy process. We truly appreciate your positive feedback!

Natalie

Rated 5 out of 5 stars

For the second year running 1st central…

For the second year running 1st central renewal quote has been cheaper than the comparison websites. Superb.

23 July 2026
1st Central Insurance logo

Reply from 1st Central Insurance

Philip,

We're so pleased to hear that your renewal quote has been consistently competitive for the second year running. Thank you for your superb feedback!

Natalie

Rated 5 out of 5 stars

The renewal of my car insurance went…

The renewal of my car insurance went very smoothly taking out all the stress Thank you 1st Central Insurance.

23 July 2026
1st Central Insurance logo

Reply from 1st Central Insurance

Malcolm,

We're so happy to hear that your car insurance renewal was a smooth and stress-free experience for you. Thank you for sharing your positive feedback!

Natalie

Rated 4 out of 5 stars
1st Central Insurance logo

Reply from 1st Central Insurance

Carl,

We are so pleased to hear that you found the renewal process easy and straightforward. Thank you for your positive feedback!

Natalie

Rated 5 out of 5 stars

Very good service

Very good service. Thank you

23 July 2026
1st Central Insurance logo

Reply from 1st Central Insurance

Andrew Leigh,

We appreciate your positive feedback. We are so glad we could provide you with such good service. Thank you for taking the time to share your experience.

Natalie

Rated 5 out of 5 stars

When I had an accident early this year…

When I had an accident early this year I liked the way you delt with it. It’s unfortunate way to find out this but it happens . Lady I spoke to when renewing my policy helpful and friendly

23 July 2026
1st Central Insurance logo

Reply from 1st Central Insurance

Peter Haley,

We're truly sorry to hear about your accident, but we're glad we could assist you effectively during a difficult time. It's wonderful to know our team member was helpful and friendly when you renewed your policy. Thank you for your kind words!

Natalie

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look