Yell Reviews 

Excellent Customer Service Many Thanks

THomas was honest, clear and concise with what he could and couldn't do. We aren't taking it forward at this time, but we are coming back to it again as I trusted Thomas.

The onboarding process was quick and painless. Everything I was getting was described to me and examples given. I was given a realistic timeline to expect my package. I am extremely happy with the process today and can't wait to see the results!

Everything i need to know about pushing my business forward was explained to me and it all makes sense where i had issues.
Look forward to the call soon.

My experience with Yell has been extremely disappointing and, unfortunately, what began in January 2026 remains an ongoing saga.

Immediately following a formal review of my campaign, I raised serious concerns regarding lead quality, lead classification, campaign performance and the overall value being delivered. I was informed that my Account Manager carried out an audit with his manager, both agreed there were concerns, and the matter was escalated internally. Despite this, the issues were ultimately rejected and I have yet to receive what I consider to be satisfactory evidence addressing the points raised.

A major concern was the classification of leads. I challenged whether supplier calls, missed calls, existing customers and other non-sales contacts should have been counted towards campaign performance and lead guarantee figures. Despite repeatedly requesting evidence, I do not believe these concerns have been properly addressed.

The performance of the campaign was also deeply concerning. Based on the figures provided to me by Yell, my analysis showed that the effective cost per conversion was in excess of £1,500. For any small business, that level of performance raises serious questions about campaign management, optimisation and value for money.

What makes this particularly frustrating is that since leaving Yell, my business has achieved dramatically different results. Under independent Google Ads management, I have generated more genuine enquiries and secured more new customers in approximately three months than I achieved during the eighteen months Yell managed the account. My current campaign is producing conversions at approximately £48 each and the business is now thriving.

I was also disappointed by the lack of transparency surrounding fees and advertising spend. Google publishes policies for third-party partners that emphasise transparency regarding services, fees and the management of advertising accounts. As a business owner investing significant sums each month, I believe clients should have clear visibility of where their money is being spent and exactly what value is being delivered.

Rather than reaching a satisfactory resolution, this dispute has continued since January and remains unresolved. Throughout the process I have repeatedly requested evidence to support the conclusions being presented, but I have found the responses largely consist of assertions rather than the underlying information required to independently verify the position.

Every business will have its own experience, but mine has been one of ongoing dispute, poor transparency, unresolved concerns and disappointing results relative to the investment made.

There is no lead guarantee, it should be called something else as it appeared to focus almost entirely on the quantity of enquiries rather than the quality of those enquiries.

As a business owner, I don't measure success by how many people contact me. I measure success by how many genuine opportunities are created and how many customers are won.

The impression I was left with was that once a contact had been recorded, the emphasis was on counting it towards the lead target rather than examining whether it represented a realistic sales opportunity for my business.

From my perspective, there seemed to be a significant difference between what Yell considered a lead and what I considered a genuine prospective customer.

That distinction matters because businesses do not grow from lead numbers on a report. They grow from relevant enquiries, quotations, sales and profitable work.

If a supplier call, a missed call, an existing customer, your Auntie or someone looking for a product you do not offer can all contribute towards a lead target, then business owners should look very carefully at how success is being measured before placing too much reliance on a lead guarantee.

If you are considering Yell, I would strongly recommend asking detailed questions about lead validation, campaign management, reporting transparency and exactly how your advertising budget is being allocated before signing any agreement.
Also go over their terms and conditions with a fine tooth comb before signing.

I see all these 5 star reviews with new customers, lets see how many stars they give in 3 months time.

Very happy with everything great team and looking forward to seeing what happens

Excellent Customer Service

They advertise known criminal gangs D&J or D and J Roofing Midlands Ltd Bogus Fake Addresses 246 Stratford Road, Shirley, Solihull B90 3AQ the postcode is of an Aldi supermarket the number of that supermarket is 240 Stratford Road Shirley Solihull B90 3AQ
Another is D and J Roofing Stratford Upon Avon

All team are great

The customer service is great, they're patent and call back promptly. Very receptive.

Yell was recommended to us, and they have not disappointed. From the beginning, they worked closely with us to create and design our website, guiding us through every step of the process. Their team was professional, knowledgeable, and always available to answer questions and offer advice.

We have genuinely enjoyed the journey of working with them, and we're delighted and We would happily recommend Yell to anyone looking for expert support and a great customer experience.

You contacted us and explained you could help our company, made lots of empty promises about how you can help getting us extra leads, give us an amazing website, get us showing in other area on google, got us to sign a contract for £300 a month so far it’s been 4 months and no new leads, we’re not showing on google apart from the area we were already showing in.
We raised our concerns on more than one occasion and are told it takes time, we arrange appointments with you and when raising our concerns get talked over by your sales people who are clearly reading off of a carefully crafted answer sheet as it’s always the same answers when we asked questions.
Also told every time we’ve signed a 12 month contract and that’s that unless we wanted to expand our package and pay more money.
This has now become a situation where we pay for this service out of other jobs that don’t come from this advertising.
Would strongly recommend anyone reading this review to seek advertising with a platform that actually cares about your business and not about trying to cash in on your business like yell do, clearly don’t care about anything other than tying you into a contract so they can take money without providing any business or new leads to your company.
Complete scam

great call and very direct to help sort out our website

I signed up with Yell after being given the impression during the sales process that the service would generate a steady flow of genuine enquiries and provide a worthwhile return on investment. The sales presentation was persuasive and created high expectations about the potential results.

Unfortunately, my experience after signing up was very different. Despite paying substantial monthly fees, the volume of genuine leads generated was extremely low and nowhere near what I had been led to expect. The few enquiries received did not come close to justifying the ongoing cost of the service.

What I found particularly frustrating was that when concerns were raised about the lack of results, the suggested solution often appeared to be increasing the advertising spend or upgrading to additional services in the hope of improving performance. In my case, I saw no evidence that spending more money would have delivered a better outcome.

I would also strongly encourage prospective customers to read the contract terms carefully before signing. My impression from the sales discussions was very different from the limitations and disclaimers contained within the agreement. While the sales pitch focused heavily on the results that could be achieved, the contractual terms made it clear that no particular level of enquiries or business could be guaranteed.

Another point prospective customers should be aware of is that business-to-business contracts do not generally provide the same cooling-off rights that consumers may be familiar with. Once committed, I found myself tied into an expensive agreement despite being disappointed with the results delivered.

Advertising always carries risk and no company can guarantee success. However, I felt there was a significant gap between the expectations created during the sales process and the reality of the service delivered. Based on my experience, the return on investment was poor and alternative marketing channels provided considerably better value.

My advice to other small business owners would be to read the contract carefully, understand the cancellation terms before signing, and make sure any expectations discussed during the sales process are reflected in writing.

Prospective customers should also pay close attention to the website terms. I was surprised to discover that the website provided as part of the package was tied to the ongoing contract and would cease to be available if the agreement ended. Small businesses should make sure they fully understand what they will and will not retain at the end of the contract before signing.

UPDATE (24th June 2026)

As part of the package, Yell provided and managed my website, supplied a dedicated landline number which diverted calls to my mobile, and provided website contact forms through the website they controlled.

This led me to consider how enquiries are attributed and reported. For example, if an existing client refers someone to your business, that person then visits your website to check you out and subsequently contacts you using the published telephone number or contact form, how is that enquiry classified and reported?

I believe prospective customers should understand how website ownership, tracking telephone numbers and website contact forms interact with performance reporting, and should ask detailed questions about the methodology used.

With the benefit of hindsight, I would encourage prospective customers to ask detailed questions about website ownership, call-tracking numbers, lead attribution methodology, and whether the product is a good fit for their industry.

Great service and helpful ideas from Amelia and Raj

Excellent service, everything clearly explained through the whole process, friendly and professional.