Wander Doll Reviews 

733
TrustScore 4 out of 5

3.9

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Looking at 330 reviews, reviewers had a great experience with this company. Customers frequently praise the staff for their exceptional helpfulness and quick, understanding responses to inquiries. Reviewers consistently highlight the exceptional quality of the clothing, noting items are true to size and offer a flattering, comfortable fit. However, some customers also noted significant issues with customer service, experiencing a complete lack of communication, ignored emails, and unaddressed queries. A few other people also felt that products sometimes arrived with quality defects like faulty zips or incorrect sizing, or did not match the online appearance.

What people talk about most

Customer service

Consumers find customer service to be ambiguous, with many reviewers reporting excellent experiences, often... See more

Product

Clients share ambiguous opinions on product quality and accuracy, with many reviewers praising the fantastic... See more

Order

Customers had ambiguous experiences with order, with many expressing significant dissatisfaction. Reviewers... See more

Staff

People report positive experiences with staff, highlighting their helpfulness and efficiency. Customers... See more

Quality

Reviewers highlight positive aspects of quality, with many consistently praising the exceptional quality,... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Unfortunately a dress I ordered had a dodgy zip but this wasn’t found out until I wore the dress before the party. Therefore the return period had ran out. I contacted the team on instagram and got an... See more

Company replied

Rated 5 out of 5 stars

I got in touch with customer services via email as I wasn’t sure when my order was due to arrive. Olivia was so helpful. She even contacted me a few days later to say they are shipping it earlier than... See more

Company replied

Rated 5 out of 5 stars

I ordered a dress for an awards night and upon trying it on the satin didnt look as i had seen on pictures! I immediately messaged the insta page asking for tips and i got a reply instantly telling m... See more

Company replied

Rated 5 out of 5 stars

Fab experience overall from ordering to returns! The matching set I purchased was amazing quality and looks exactly like the photos online. I did return this outfit in the end as I ordered multiple ou... See more

Company replied


Company details


Contact info

3.9

Great

TrustScore 4 out of 5

733 reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 84% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

3.9

All reviews

(733)

327 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

I purchased an outfit for my daughter…

I purchased an outfit for my daughter for Christmas, this was ordered in advance to ensure it arrived on before Christmas. Unfortunately the items didn't fit and after the Christmas rush I tried to organise a return, I was however informed that the return window was not extended beyond the 14 days over the Christmas period which I think is appalling, who leaves Christmas presents until the last minute in hope they arrive in time? I would have gladly accepted a credit note if this had been offered as an alternative but was just told "on this occasion we are unable to accept this order for a return"

5 January 2026
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hey Lindsay,

Thanks for your message. Can you please send over your order number and email so I can look into the communication with our team.

Kind regards,
Wanderdoll x

Rated 5 out of 5 stars

Great service with a personal touch

Lovely customer service received. I ordered two outfits for a Christmas party and although I liked them both, one dress was just too short. Unfortunately with moving house I missed the return deadline but dealing with Olivia via emails was really helpful and smooth. She kindly offered me a credit note on that occasion. Many companies would simply state there was no action they could take so it was a real pleasure shopping at Wanderdoll. I’ve since purchased one of the striped co ord outfits which is so soft and cosy.

21 January 2026
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hello Catherine,

Thanks for leaving your review, we really do appreciate it. We’re so happy to hear you had an amazing experience shopping with us and please let us know if there is anything else we can help you with.

Kind regards,
Wanderdoll x

Rated 1 out of 5 stars

Doesnt follow the law

Doesn’t follow consumer law.

I’ve had to raise a dispute through PayPal and contact Trading Standards just to try and get my money back. Regardless of their terms and conditions, as a business they should understand and comply with consumer law, but it really feels like they’re trying to work around it to keep hold of customers’ money.

I’m confident the law is on my side and I won’t be dropping this until I receive the refund I’m legally entitled to. Their claim that a credit note “can’t be reversed” is simply not true. If it genuinely is a system issue, then they need to fix it urgently to comply with the law. Otherwise, they’re setting themselves up for multiple disputes and potential legal action, which surely isn’t worth the extra money they’re trying to pocket.

What’s most frustrating is that I would have happily shopped with them again if this had been handled properly. Instead, the whole process has been unnecessarily stressful, and in the long run they’ve lost my custom.

Overall, it’s been an absolute shambles. If they followed consumer law properly, they’d likely have more repeat customers. I honestly can’t understand why they choose not to.

If YOU Reply to this particular review, with the same ridiculous automated response regarding the store credit like they have all the other reviews, please just make note this is you are CONFIRMING again you do not comply with consumer law which is detrimental to your business.

Thanks for your reply - as stated and as per emails sent, I didn’t tick a box and regardless if I did it’s still illegal so refuse to refund me and I’ll take you small claims court where you will have to refund me and pay the fees too 👍🏼

18 January 2026
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hey Sophie,

Thanks for your message and so sorry to hear you're unhappy with receiving credit.

Sadly, as stated in our messages to you, we do clearly state that sale items can only be returned for store credit, which is issued in the form of a gift card and all customers do agree to these terms before being able to proceed to payment.

I can see we have sent you screenshots of the tickbox you checked before ordering confirming that you were happy with store credit.

Hope this helps

Wanderdoll xx

Rated 5 out of 5 stars

AMAZING

not only the most gorgeous outfits but the customer service is 10/10💝 Olivia was so kind and helpful, I accidentally sent back the wrong item and she was so understanding and kept me updated, thanks guys ❤️❤️

12 January 2026
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hello Han,

Thanks for leaving your review, we really do appreciate it. We’re so happy to hear you had an amazing experience shopping with us and please let us know if there is anything else we can help you with.

Kind regards,
Wanderdoll x

Rated 1 out of 5 stars

Never shopping here again

For clarity, nowhere in Wanderdoll’s published return policy does it explain or define a “conversion” process, nor does it state that any item simply labeled “Sale” is automatically store credit only. The policy specifically references Black Friday Sale items and Sale or Final Call collections, which are separate and clearly named categories.

The dress in question was not labeled as a Black Friday Sale item and had been discounted for weeks prior to Black Friday. This distinction matters, yet the explanation for denying a refund has shifted throughout this process, first referencing sales generally, then Black Friday, and now checkout wording.

This issue began in November 2025 and continued into January 2026 without a direct resolution. During this time, responses to my Trustpilot replies were issued promptly, while the underlying issue itself remained unresolved.

I will not be purchasing from Wanderdoll again. I am sharing this so other customers are aware of the lack of clarity between product labeling, checkout language, and the written return policy before purchasing.

6 January 2026
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hello Char,

Thanks for your review and so sorry to hear you're unhappy with receiving credit. Please note the amount issued on the credit note directly converts to $65, this is done automatically by our system. We are a UK based company and so cannot issue credit notes in any other currency but the amount is precisely what you paid for the item.


We do clearly state that sale items can only be returned for store credit, which is issued in the form of a gift card. Customers must confirm they are aware of this policy by checking a tick box which very clearly states this.

Once credit has been issued this cannot be reversed. This is valid for 12 months from the date of issue and can be applied at checkout on your next purchase. 

I hope this helps and please let me know if you have any further questions. 

Kind regards, 
Wanderdoll xx

Rated 1 out of 5 stars

Poor customer service won’t accept responsibility

I bought two outfits for options for a wedding. I spent over £200 and knew I’d end up sending one back. I returned this item on the 19th of December I have confirmation that Royal Mail delivered the return. I contacted their customer service email aswell as the form on their website and still no response not even a email to say my return has been received and will be processed. I message them on instagram and they redirect me to the email again which they aren’t/ haven’t replied to. I understand it’s been Christmas period but it’s getting on a fair bit now and to not receive even a email is a bit poor. I’m waiting on a £110 return it’s not money which people can go without for such a long time. The dress I did settle on was lovely and I cannot fault the quality of their items but their customer service is really frustrating and it feels like money I will never get back now. ***update I did receive my refund on the 12th of January, I understand the response below from wanderdoll where they say they were busy this time of year which I understand, however waiting 23 days for a refund is pretty poor. Saying this refund was processed on the 7th is not true. After having enquired twice with no response I had luck on the 3rd time where I had asked if this refund was delivered and proceeded they told me I had been sent a processing email I told them I had not been sent this so asked for it to be forwarded to me (this was on the 3rd of January it was forwarded to me) the email didn’t state the date it was processed it just said It can take up to 10 days. I then sent a further 2 emails asking what date It was processed so I could work out when 10 days is up and I just got forwarded the same which not answering my question which is simply when was it processed? I would of had no issue with the time frame if I had received any email updates through out however it took for me to chase this up to hear anything about my refund obviously when I am waiting on over £100 to be refunded getting very poor communication barely any answers I am going to get frustrated, worried and leave a bad review.****
I think 6 days processing time is acceptable however this was not the corrects dates wanderdoll are claiming in their response. It was recieved the. 29th dec, supposedly processed prior to the emails on the 3rd of Jan where I had requested the email to say it had been processed. It’s all just rediculous if I would have been told sorry it’s delayed but we’ve received it fine but I didn’t get a single clear simple response once. To confirm your added response I have sent yourself the screenshot stating the date I got my refund. If this is an effort for me to remove my review I won’t be.

7 January 2026
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hey Grace,

Thanks for leaving your review.

I can see from tracking your order was accepted at the parcel shop on 20th December. This is a standard delivery service and so due to Christmas break and bank holidays, the return was not delivered to us until 29th December.

The refund was issued on 7th January, which is the date you left your review. To confirm this, we have just sent you several screenshots very clearly showing the refund was issued on 7th January and so sadly, the information supplied in your review is incorrect.

This is 6 working days after the return was delivered to us. Please note, this is well within the 14 day maximum time limit for us to process returns.

Our team we're incredibly busy over the festive period, working around the clock to get refunds issued as fast as possible. I'm sorry to hear you feel 6 days is an unacceptable amount of time to wait and the team is happy to discuss this further with you via email should you have any questions.

Kind regards,
Wanderdoll x

Rated 1 out of 5 stars

Awful Customer service

Awful Customer service. Ordered using royal mail next day delivery on the 18th december and the items didn’t arrive until the 24th december. although i was given a tracking number, when trying to track on royal mail website, it said they hadn’t even received the item.

i opened the parcel on christmas morning as it was to wear christmas day, one item was completely missing and one was the wrong size. I have now sent numerous emails to them with no response or resolve and have returned the two items that i did receive with no acknowledgement. now playing the waiting game before escalating as this complete shambles of an order was £200+

18 December 2025
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hey Jordan,

Thanks for your review and so sorry to hear your parcel was delayed. I can see this was dispatched on time but sadly was delayed at the Royal Mail depot.

Tracking shows the parcel was successfully delivered. Please let me know if you have any further questions.

Kind regards,
Wanderdoll xx

Rated 1 out of 5 stars

Purchased a few items for a ball they…

Purchased a few items for a ball they came and wasn’t suitable.
Returned tracked by the Royal Mail proof of receipt over two weeks later saying they had not received.
Another week later they said they had only received a top which was meant to have steins on. I sent proof of receipt of multiple items they then finally said they received the skirt with the top refunded the skirt and not the other items which where tracked and returned and now just keep ignoring me. And the proof I have. All a scam the top was never worn and in the bag with the skirt which they firstly said it wasn’t.
The top was meant to have been returned back to me when I go on Royal Mail to track they haven’t even sent it back to me it doesn’t recognise my post code.
Sent multiple emails of dates items receipts still being ignored no response to them.

27 November 2025
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hey Melissa,

Thanks for your review. I can see the items were returned in separate parcels and so were refunded at different times.

Both returns were processed in December and the issue has now been resolved.

Please let us know if you have any further questions, we're happy to help :)

Kind regards,
Wanderdoll x

Rated 5 out of 5 stars

Red cardy and skirt

Got my daughter the red cardy and skirt for Christmas, absolutely stunning and washed really well.

Delivery super fast.

19 December 2025
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hello Caitlin,

Thanks for leaving your review, we really do appreciate it. We’re so happy to hear you had an amazing experience shopping with us and please let us know if there is anything else we can help you with.

Kind regards,
Wanderdoll x

Rated 5 out of 5 stars

Olivia really helped me out with a…

Olivia really helped me out with a return after not realising the return info, very helpful and came up with a solution for me! Wanderdoll are the overall best anyway and will continue to shop with them!

26 November 2025
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hey Lucy,

Thanks so much for leaving such an amazing review, it really means a lot to us. Please let us know if there’s anything else we can help you with and we hope you have a lovely day :)

Kind regards,
Wanderdoll xx

Rated 1 out of 5 stars

Awful customer service

I ordered 2 items on the 20th December and paid for next day delivery as it guaranteed delivery by Xmas. I shortly had an email to say my item had been shipped but when I followed the link to the tracking Royal Mail showed they had not received the parcel. On the 24th (the last day I hoped for delivery) I contacted them to o chase it up hoping it would still arrive on time. I then received an email at 1pm to say that the items were out of stock. I think is terrible when they had already sent a shipping email so I assumed the items were on their way. I have now been left with no Xmas day outfit - if they had notified me earlier or when the order was placed I would have had time to get something rather than on Xmas eve 4 days after the order was placed. Furthermore I still have not had confirmation of a refund.

24 December 2025
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hello,

Thanks for your message. Can you kindly confirm your order number so I can look into this for you.

Kind regards,
Wanderdoll xx

Rated 5 out of 5 stars

Olivia was so great

Olivia was so great, I needed to return some items but as I had a lot going on I missed the two week period (I wanted to return on the 14th day), so the portal online did not work for me. I emailed customer service and Olivia replied with a speedy solution, no problems, no nonsense, just understanding. I was able to return two out of four items I bought and I’m really pleased that she was so understanding. Some places aren’t. For that reason I’ll definitely be shopping at Wanderdoll again, just amazing service.

22 December 2025
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hello Salena,

Thanks for leaving your review, we really do appreciate it. We’re so happy to hear you had an amazing experience shopping with us and please let us know if there is anything else we can help you with.

Kind regards,
Wanderdoll x

Rated 5 out of 5 stars

I love shopping with Wanderdoll

I love shopping with Wanderdoll. The dress I ordered is beautiful and makes me feel so confident.
I had a small hiccup with the returns portal as I had ordered a couple of sizes and the portal had incorrectly said I was out of the timeframe. I emailed customer service and it was resolved within a couple of hours. Gary was extremely helpful and fixed the issue for me right away.

22 December 2025
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hey Libby,

Thanks so much for leaving such an amazing review, it really means a lot to us. Please let us know if there’s anything else we can help you with and we hope you have a lovely day :)

Kind regards,
Wanderdoll xx

Rated 5 out of 5 stars

Great customer service

Great customer service! Would like to say thanks to Gary who sorted everything out for me after I messed up x

18 December 2025
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hello Stacey,

Thanks for leaving your review, we really do appreciate it. We’re so happy to hear you had an amazing experience shopping with us and please let us know if there is anything else we can help you with.

Kind regards,
Wanderdoll x

Rated 5 out of 5 stars

I’ve had a great experience with every single purchase

I had a great experience with Wanderdoll.
I’ve ordered from them a few times and loved every item. I wanted to exchange one item for a smaller size before Christmas and Gary was so helpful via email. I would recommend ordering, the items are gorgeous.

22 December 2025
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hey Gina,

Thanks so much for leaving such an amazing review, it really means a lot to us. Please let us know if there’s anything else we can help you with and we hope you have a lovely day :)

Kind regards,
Wanderdoll xx

Rated 5 out of 5 stars

Gary was really helpful and responded…

Gary was really helpful and responded to my questions very quickly.

17 December 2025
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hello Maddie,

Thanks for leaving your review, we really do appreciate it. We’re so happy to hear you had an amazing experience shopping with us and please let us know if there is anything else we can help you with.

Kind regards,
Wanderdoll x

Rated 5 out of 5 stars

Even though I did not receive my order…

Even though I did not receive my order the customer service from Wanderdoll has been exceptional! Olivia arranged for a new delivery and kept me informed every step of the way - it’s frustrating when things just don’t show up and you have to correspond by email but Olivia kept me fully updated and I never felt like my query was being ignored. I am so grateful for her help with this - fantastic service! Many thanks Sam

16 December 2025
Unprompted review
Wander Doll logo

Reply from Wander Doll

Hello Sam,

Thanks for leaving your review, we really do appreciate it. We’re so happy to hear you had an amazing experience shopping with us and please let us know if there is anything else we can help you with.

Kind regards,
Wanderdoll x

Rated 1 out of 5 stars

Terrible customer service

My experience with customer service was extremely disappointing. I ordered a top and a shirt which, upon trying them on, did not fit. I immediately returned both items with all original tags still attached and labels intact, as they had only been tried on. Shockingly, my return was rejected and the items were sent back to me with the claim that they had been 'worn.' This is unacceptable and inaccurate, especially for a premium brand. I was met with refusal and unhelpful accusations, which is not the level of service one expects when dealing with relatively expensive clothing.

6 October 2025
Unprompted review
Rated 5 out of 5 stars

I had trouble with my order and…

I had trouble with my order and postage.
Neither of my parcels arrived on time and one got lost in transit, I needed this outfit for an event.
I spoke to Olivia who was apart of the customer service team and she was nothing but helpful. Investigated my case and refunded me my postage and my order and did the upmost to help me with whatever I needed.
So even though I didn’t get one of my parcels I can still appreciate what a great company they are !

5 December 2025
Unprompted review

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look