Terrible service. I would not trust BMW Sytner Maidenhead - avoid this dealership! They incorrectly diagnosed my husbands car - which would have cost hundreds to fix. Thank fully we have a trustworth... See more
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I can sum up my experience in 1 word . Imran service manager . 15 years I’ve been going there going past other BMW dealerships with a 150 mile round trip every
My car was ready with the to be received, the service, hospitality and letting me know that my front tyres needed replacing. Great service from Imran. Thank you Sytner.
Excellent customer service from Kenny and Kelly, they both made me and my families visit to Sytner BMW Maidenhead great experience all the way from London. Kenny was kind enough to find us a last mi... See more
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Company details
Written by the company
In our state-of-the-art dealerships across the UK, Sytner Group represents the world's most prestigious car manufacturers. Our success has been built by every team member working together and contributing to our one team ethos. We strive to deliver an exceptional customer experience; our employees are highly trained, enthusiastic, knowledgeable and driven to deliver our fundamental commitment to our customers; of getting it right first time and making each and every interaction special. Our ultimate aim is to be considered the best company to work for in the industry and the best company to do business with.
Contact info
Bath Road, SL6 0BW, Maidenhead, United Kingdom
- 01628 680300
4.5
Excellent
540 reviews
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My car was ready to be received by the service department.
My car was ready with the to be received, the service, hospitality and letting me know that my front tyres needed replacing.
Great service from Imran.
Thank you Sytner.
26 August 2026
Unprompted review
I can sum up my experience in 1 word
I can sum up my experience in 1 word . Imran service manager .
15 years I’ve been going there going past other BMW dealerships with a 150 mile round trip every
26 August 2026
Unprompted review
Terrible service
Terrible service. I would not trust BMW Sytner Maidenhead - avoid this dealership! They incorrectly diagnosed my husbands car - which would have cost hundreds to fix. Thank fully we have a trustworthy, reliable mechanic who set us straight. They’ve done it to my car in the past too. When trying to get a part from them had to go back three times to get it- first they ordered and said it hadn’t been delivered , then they ordered and then lost it and then didn’t call to let me know it had arrived . Shoddy service and untrustworthy diagnostics .AVOID
26 August 2026
Unprompted review
The service from Imran was excellent
The service from Imran was excellent, keep me informed through the whole process, was transparent and was value for money. Would highly recommend.
21 August 2026
Unprompted review
Great service as ever.
19 August 2026
Unprompted review
Kelly and the team were welcoming and…
Kelly and the team were welcoming and very helpful, delivering coffee when required whilst I waited for my M3 to have its oil changed prior to a raod trip.
18 August 2026
Unprompted review
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
I had an amazing experience from…
I had an amazing experience from booking to completion. Imran was fantastic at walking me through each process and identifying possible recommendations. This is my first BMW purchase and I feel supper impressed with the level of customer service thank to Imran for all your advise and closure. Kind regards Mandy
7 August 2026
Unprompted review
Reply from Sytner Group - Sytner Maidenhead BMW
Dear Mandy, Thank you ever so much for your kind words and for choosing Sytner Maidenhead BMW for your first BMW purchase. We are delighted to hear that Imran provided such excellent guidance throughout the process and that you felt well supported. It is wonderful to know you were impressed with our customer service. Your feedback truly means a great deal to us. We wish you many enjoyable journeys in your new BMW and look forward to welcoming you again in the future. Kind regards, The Sytner Maidenhead BMW Team
Excellent customer service from Kenny…
Excellent customer service from Kenny and Kelly, they both made me and my families visit to Sytner BMW Maidenhead great experience all the way from London. Kenny was kind enough to find us a last minute courtesy car that enabled us to visit Windsor Castle and make it a family day out.
Top team members for Sytner BMW
6 August 2026
Unprompted review
Reply from Sytner Group - Sytner Maidenhead BMW
Dear Runu, Thank you so much for your kind words. We’re delighted to hear that Kenny and Kelly made your visit to Sytner BMW Maidenhead such a positive experience for you and your family. It’s wonderful that the courtesy car helped you enjoy a day out at Windsor Castle. We truly appreciate you recognising the team’s efforts and look forward to welcoming you all again in the future. Your support means a great deal to us. Best wishes, Sytner BMW Maidenhead Team
Reply from Sytner Group - Sytner Maidenhead BMW
Dear Stuart, Thank you ever so much for your kind words and continued trust in Sytner Maidenhead BMW. We are delighted to hear that you consistently receive perfect service from us. It is always our aim to provide the highest standards and ensure your experience is nothing short of excellent. Your feedback genuinely means a lot to the whole team and encourages us to keep up the good work. We look forward to welcoming you back in the future. Warm regards, The Sytner Maidenhead BMW Team
Kenny my salesman was exceptional i had…
Kenny my salesman was exceptional i had a bad experience at Chigwell and nearly gave sytner a miss but thanks to Kenny you regained my purchase for BMW and sytner
31 July 2026
Unprompted review
Reply from Sytner Group - Sytner Maidenhead BMW
Dear Nick, Thank you very much for your kind words. We are delighted to hear that Kenny provided you with exceptional service and was able to restore your confidence in Sytner Maidenhead BMW. It is always our aim to ensure every customer has a positive experience, especially when past encounters have not met expectations. Your support means a great deal to us, and we look forward to assisting you with any future needs. Best regards, The Sytner Maidenhead BMW Team
Imran Quereshi kept me well informed…
Imran Quereshi kept me well informed throughout the day about the status of my vehicle.
28 July 2026
Unprompted review
Reply from Sytner Group - Sytner Maidenhead BMW
Dear Geraldine, Thank you very much for your kind words. We’re delighted to hear that Imran Quereshi kept you well informed throughout the day regarding the status of your vehicle. Providing clear and timely updates is something we pride ourselves on, and it’s wonderful to know this made your experience with Sytner Maidenhead BMW a positive one. Your feedback is greatly appreciated, and we look forward to assisting you again in the future. Best wishes, The Sytner Maidenhead BMW Team
Still given 5 stars.
Still given 5 stars.
Though they were not able to deliver the car same day as promised, they somehow managed to get it ready the next day morning just before I actually needed it.
22 July 2026
Unprompted review
Reply from Sytner Group - Sytner Maidenhead BMW
Thank you, Swapnil, for your kind understanding and for still awarding us five stars despite the delay. We truly appreciate your patience and are pleased that we could have the car ready for you just in time. Your positive outlook means a lot to us, and we hope you are enjoying your new vehicle. Should you require any further assistance in the future, please do not hesitate to get in touch. We wish you many happy miles ahead.
Check it before you buy it
⭐⭐☆☆☆ (2/5)
My experience with Sytner BMW has been extremely disappointing.
I viewed and purchased BMW X5 30d (SN19 KMW) as a BMW Approved Used vehicle. Within a short period of ownership, I identified numerous mechanical and cosmetic issues that I believe should have been found before the vehicle was offered for sale. Following my complaint, the dealership’s own inspection confirmed that several of the faults I raised required repair.
After losing confidence in that vehicle, I gave Sytner another chance and inspected BMW X5 M50d (PL20 CWW). During my inspection and road test, I again found a number of cosmetic issues and experienced a noticeable transfer box judder. Once again, I was left questioning the preparation standards of a BMW Approved Used vehicle.
My advice to anyone considering buying these vehicles, or any used car, is carry out a thorough inspection and insist on a proper road test before signing anything. Don’t rely solely on the Approved Used label.
I also found the customer service disappointing. I felt my concerns were not taken seriously, and resolving the issues took a great deal of time, effort and inconvenience.
Although the dealership eventually agreed to unwind my purchase, the whole experience fell well below the standard I expected from a BMW Approved Used retailer.
1 July 2026
Unprompted review
Helpful service from Imran the service…
Helpful service from Imran the service advisor.
9 July 2026
Unprompted review
Megan in the Service department was…
Megan in the Service department was really helpfull and kept me informed about the progress of my vehical's repair. In fact very one I interacted with was a pleasure to deal with.
3 July 2026
Unprompted review
Reply from Sytner Group - Sytner Maidenhead BMW
Dear Tony, Thank you very much for your kind words and for taking the time to share your experience. We are delighted to hear that Megan and the rest of the team provided helpful and attentive service throughout your vehicle’s repair. It’s wonderful to know that everyone you interacted with made the process a pleasure. Your feedback is greatly appreciated and serves as a fantastic encouragement to the whole team at Sytner Maidenhead BMW. We look forward to welcoming you back in the future.
Imran was great from start to finish…
Imran was great from start to finish with my service and mot he was very informative and let me know every step of the way while they had my car and was even better when I picked it up cause I was offered a coffee and biscuits while waiting thank you very much sytner BMW maidenhead and taplow will be back 😀
6 July 2026
Unprompted review
Good communication between me and Taylor
2 July 2026
Unprompted review
Reply from Sytner Group - Sytner Maidenhead BMW
Dear Lisa, Thank you very much for your kind words regarding the communication with Taylor. We are delighted to hear that you found the interaction positive and clear. At Sytner Maidenhead BMW, we always strive to ensure our customers feel well informed and supported throughout their experience. Your feedback is greatly appreciated and serves as encouragement for the team to maintain these high standards. We hope to continue providing you with excellent service in the future. Kind regards, Sytner Maidenhead BMW Team
Reply from Sytner Group - Sytner Maidenhead BMW
Dear Kum P R, Thank you very much for your kind words and for taking the time to leave such a positive review. We are delighted to hear that you had a great experience with Imran and that our service met your expectations. It is always our aim to provide excellent customer care, and your feedback is truly appreciated. We look forward to welcoming you back to Sytner Maidenhead BMW in the future. Best wishes, The Sytner Maidenhead BMW Team
Great customer support
Always a warm welcome
Megan was a great help throughout and Sam really helped on resolving my cars faults and explaining the diagnostic printout
As a team, the staff listened to my concerns, caused by another company, and really supported with my requirements and resolving the issues.
11 June 2026
Unprompted review
Reply from Sytner Group - Sytner Maidenhead BMW
Dear Rob, Thank you very much for your kind words. We are delighted to hear that Megan and Sam provided excellent support and clear explanations throughout your visit. It’s wonderful to know our team listened carefully to your concerns and helped resolve the issues caused by another company. Your feedback is greatly appreciated, and we’re pleased that you felt well supported. We look forward to welcoming you back to Sytner Maidenhead BMW in the future. Best wishes, The Sytner Maidenhead BMW Team
Excellent service
Excellent service. Friendly and helpful staff. Clean and comfortable waiting area.
8 June 2026
Unprompted review
Reply from Sytner Group - Sytner Maidenhead BMW
Dear Eric, Thank you very much for your kind words and for taking the time to share your experience with us. We are delighted to hear that you found our service excellent and our team friendly and helpful. It’s wonderful to know that the waiting area met your expectations in terms of cleanliness and comfort. Your positive feedback is greatly appreciated and motivates us to maintain the high standards our customers deserve. We look forward to welcoming you back to Sytner Maidenhead BMW in the future. Best regards, The Sytner Maidenhead BMW Team
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