Sportsdirect.com Reviews 

306,029
TrustScore 3 out of 5

3.1

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Review summary

Created with AI, based on recent reviews

Looking at 16,603 reviews, most reviewers were somewhat happy with their experience overall. Consumers frequently appreciate the wide range of products available and acknowledge the excellent value for money across many purchases. Many people found the process of placing an order and navigating the site to be straightforward and easy. However, some customers experienced issues related to sizing, such as receiving an incorrectly sized item or variant. A few other people also felt that issues with delivery speed and tracking accuracy caused considerable frustration, with some orders being significantly delayed. Additionally, concerns were raised about unexpected shipping and return costs, and instances of incorrect items being dispatched.

What people talk about most

Delivery service

Consumers find delivery service experiences to be mixed. While many reviewers praise the surprisingly quick... See more

Product

Users describe ambiguous interactions with product, reflecting a wide range of differing experiences. While... See more

Order

Reviewers highlight ambiguous experiences with their online orders. While many customers appreciate the easy... See more

Price

Clients share ambiguous opinions on price, with some consumers reporting great bargains and very reasonable... See more

Service

Customers had ambiguous experiences with service, reflecting a wide split in opinions. While some reviewers... See more

Reviews shaping this summary

Rated 3 out of 5 stars

Good selection of cheap products but the delivery and returns policy is well behind the times. £4.99 for click and collect in store is just wrong and also to return an item costs well over the odds. M... See more

Rated 3 out of 5 stars

The item was delivered in good time & the price was ok , unfortunately the box was pretty much destroyed as usual ! Perhaps using evri is not the best idea given their reputation ! This item is a gift... See more

Rated 3 out of 5 stars

Website offers a huge amount of products, and some deals to save a small amount of money when buying two of the same items, which is always appreciated. What I found frustrating, was to find that any... See more

Rated 4 out of 5 stars

Easy to order online and collect. Ive put score as 4 stars as both parcels ive collected have been open. Whilst items all inside clearly getting damaged in transit


Answered by reviewers

Created with AI, based on reviewer opinions







Company details

  1. Activewear Store
  2. Camping Store
  3. Fitness Equipment Store
  4. Running Store
  5. Soccer Store
  6. Sportswear Store

About Sportsdirect.com

Written by the company

The UK's largest Sports Store, we bring you the best brands at bargain prices, all year round! With stores all over the UK as well as a huge online catalogue, you're sure to find what you're looking for!

Customer Service Opening Hours

Monday to Friday 08:00 - 20:00
Saturday & Sunday 09:00 - 18:00
(All times are shown GMT)

Contact us via Customer Care

Contact info

3.1

Average

TrustScore 3 out of 5

306K reviews

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Hasn’t replied to negative reviews

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3.1

All reviews

(306,029)

16,819 reviews in the last 12 months

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Rated 5 out of 5 stars

User friendly website

User friendly website, plenty of choice for all budgets, (cheaper than in store) vast range of sizes. £4.99 basic postage which is fast dispatch and arrives with Evri within 2-3 days.

25 August 2026
Unprompted review
Rated 1 out of 5 stars

Second time big order delivered to…

Second time big order delivered to wrong house. There 6 looks more like a 5 on the label printed with address. Hence I then have to chase up my delivery. Im sure this must have happened many people with a 6.

24 August 2026
Unprompted review
Rated 1 out of 5 stars

Impossible to Contact Customer Support, Colossal Time Wasters

I ordered a pair of trousers from their website 2 weeks ago, meant to be delivered to a parcel shop for collection.
The day after my order was placed, Evri emailed me that it would be "delayed", which wouldn't be a big deal, since I could collect it from the shop on a convenient day. Unfortunately, the parcel hasn't been seen since, with no tracking updates and Evri support being unable to have anyone locate it.
Without me contacting them, SportsDirect refunded me automatically for the trousers, but they did not refund my shipping (£5.99).
I sent an email to SportsDirect customer support on Friday, and when I didn't hear from them on Tuesday I decided to try the Live Chat, which isn't prominent on the support website, and is instead hidden inside of a few articles on their website. I can see why, as after finagling the chatbot to let me speak to someone, and then waiting in the queue behind 184 people for over 2 hours, I received an email that "We're sorry that we weren't able to connect you with a customer service advisor when you tried to use chat today" while I was still in the queue, and was told to send an email.

Last time I'm ever buying from them online, should have just used Amazon. Thanks, SportsDirect by Fraser.

14 August 2026
Unprompted review
Rated 1 out of 5 stars

Sent dirty trainers

Sent dirty trainers. Can’t exchange them in store because they were bought online. Online process is lengthy and confusing. Won’t bother again

24 August 2026
Unprompted review
Rated 1 out of 5 stars

Lead me in circles to cancel my order…

Lead me in circles to cancel my order and it was never cancelled as I have now recieved the package and it now wants me to pay to return it when I tried cancelling it days ago before the order was even processed

25 August 2026
Unprompted review
Rated 1 out of 5 stars

Sent used/returned shoes

I received my order last Monday I had ordered the Nike Vomero Plus.

When I opened the packed I noticed straight away the shoe box was in tatters. There was a big rip in the middle of it too. This was not damaged caused by the courier and it was certainly sent in this condition.

Upon opening the box the shoes inside were not neatly packed. Instead they were upside down, and the first thing I noticed was the dirt on the soles. On the back of one of the shoes there was a brown dirt mark, and also a pen mark. The laces of the shoes were already tied.

I immediately emailed Sportsdirect. After 4 days of no reply, I sent a follow up email and Muhammed responded to my complaint. He asked if I would like a refund or a replacement. I said a replacement please. He then instructed me to return the shoes, and that if they pass the inspection when returned, it could take another 2 weeks for new shoes to be dispatched.

I expressed my dissatisfaction with this, as I would have to wait up to a month for new shoes. They have already taken the money from my account, and also inconvenienced me by sending me used shoes.

All I simply asked was for when I sent the faulty shoes, if they could then dispatch the replacement so I am not waiting for weeks. But they refused and said that is not their policy. I work in customer service so I was shocked by this as it is their job to make things right. They wouldn’t even compromise.

Please avoid ordering online from this company. They make it extremely awkward to return products in the hope that you will give up. This has been my first experience ordering online with them and it has put me off for good.

17 August 2026
Unprompted review
Rated 1 out of 5 stars

Terrible company

Didn't deliver my goods and now they just ignore me. Disgusting service and they make it impossible to contact them. The worst!

25 August 2026
Unprompted review
Rated 1 out of 5 stars

I have no issues with sports direct

I have no issues with sports direct, just with Evri who delivers for them. They never knock on my door and just leave the parcel in the entrance hall to my block of flats. Evri state that they will try to deliver up to 3 times, this never happens. I have had parcels go missing before that Evri delivered.
I will think twice about ordering from Sports Direct again unless they can resolve future issues like this with delivery drivers as by law if a parcel goes missing it is still the responsibility of the Company as the contract is with them and not the delivery company.

23 August 2026
Unprompted review
Rated 1 out of 5 stars

One old shoe and one new shoe recieved

I was sent a parcel with one old, worn Nike shoe and one shoe, which were the Adidas Mary Jane's that I actually ordered, super disgusting and I'll be suprised if this gets sorted in honesty, so bizzare.

22 August 2026
Unprompted review
Rated 1 out of 5 stars

Extremely poor refund service

Extremely poor refund service — 23 days and still waiting

Absolutely unacceptable experience with Sports Direct.

My return was received by Sports Direct on 1 August, yet I still have not received my refund or even an “Order cancelled” confirmation.

Over the last 10 days, I have contacted customer service FOUR times. Every single time, I have been told to “wait 48–72 hours” because the matter supposedly needs to be investigated. No meaningful update, no explanation and no resolution.

I waited the first 48–72 hours as instructed. Nothing happened. I contacted them again, was told to wait another 48–72 hours, and the same thing has happened repeatedly. At this point, “wait 48–72 hours” appears to be nothing more than a way of delaying customers rather than actually resolving the issue.

Sports Direct has already confirmed that they received my return, so I don’t understand why it is taking this long simply to process a refund. Their own stated timeframe is 14 days, and that has already been exceeded.

I have been patient and cooperative, but 23 days after my return was received and after FOUR contacts with customer service, I am still no closer to getting my money back.

This is an extremely frustrating and unacceptable way to treat a customer. I don’t expect customers to repeatedly chase a company for money they are owed.

Now I am thinking that sports direct has scammed me . This is against the UK laws what they are doing to customers.

Sports Direct needs to stop asking me to wait and actually resolve this.

24 August 2026
Unprompted review

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