SeriousWatches Reviews 

6,097
TrustScore 5 out of 5

4.9

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Considering 269 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptionally fast international shipping, remarkably secure and sturdy packaging, and the lovely personal touches like sweet treats and handwritten notes included in each box. People also deeply appreciate the friendly staff, helpful guidance, and professional customer service provided throughout every single smooth transaction. Some reviewers were not happy with unexpected product flaws, incorrect items received, or delivery complications encountered with external shipping partners. Consumers additionally mentioned occasional difficulties regarding item conditions, unexpected wear, or tracking down lost packages during transit.

What people talk about most

Product

Customers consistently note positive experiences with product, highlighting that items are exceptionally... See more

Delivery service

Customers had positive experiences with delivery_service, consistently highlighting the prompt arrival and... See more

Service

Reviewers consistently report immense satisfaction regarding the top-notch and reliable service. Customers... See more

Quality

Reviewers highlight positive aspects of quality, expressing immense satisfaction with the flawless condition... See more

Staff

Users describe positive interactions with staff, consistently highlighting their professional, helpful, and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Just perfect service. Purchased a Boldr Venture field watch from SW. The product is great, the service flawles: quick, reliable (I was ordering from within EU), the watch was very well protected by so... See more

Company replied

Rated 5 out of 5 stars

Other stores should learn from SeriousWatches how to ensure customer satisfaction and make him purchase again in the future. I've never seen a purchase so safe and tastefully packaged, with lightning-... See more

Company replied

Rated 5 out of 5 stars

Can't be more happy than this! I've just received my new OceanX Sharkmaster. The shipping has been super fast, the quality of the packaging was not only solid and sturdy, but clearly delivered wit... See more

Company replied

Rated 5 out of 5 stars

I had never ordered many things online certainly not a nice watch and I was super hesitant to do it. The staff at Serious Watches were kind, courteous, and respectful. They responded in a timely man... See more

Company replied


Company details

  1. Watch Store
  2. Jeweler
  3. Jewelry Store

Written by the company

We love watches! Based in the Netherlands. Serving the world. Authorised dealer of: BOLDR, Edox, Formex, Maurice Lacroix, NTH, OceanX, Orient, Raymond Weil, Seiko, Sinn, Zelos and more.


Contact info

4.9

Excellent

TrustScore 5 out of 5

6K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 75% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.9

All reviews

(6,097)

338 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Great customer service!

I unknowingly bought a timepiece that was not guaranteed to arrive in time for Christmas; they went over and above to make sure I had communications regarding my order and, eventually, the gift in time! I will definitely purchase from them in the future.

19 December 2025
SeriousWatches logo

Reply from SeriousWatches

Thank you so much for your purchase and your kind review! I am very happy to read that your Christmas present arrived in time!

If we can ever do anything for you in the future, please don't hesitate to reach out to us - we're always very happy to help!

Best regards,

Wies
SeriousWatches

Rated 5 out of 5 stars

The experiece was very positive

The experiece was very positive. Received a handwritten thank you letter from the seller. My watch was nicely packed as a gift. Shipping was quick. No hassle buying. Had no problems with the watch so have no experience in this respect.

19 December 2025
SeriousWatches logo

Reply from SeriousWatches

Thank you so much for your purchase and your kind review! We hope that you will enjoy your new watch very much and can wear it on many adventures!

If we can ever do anything for you in the future, please don't hesitate to reach out to us - we're always very happy to help!

Best regards,

Wies
SeriousWatches

Rated 5 out of 5 stars

Very transparent and smooth process

Very transparent and smooth process. Prompt response and guidance. I strongly recommend these guys.

12 December 2025
SeriousWatches logo

Reply from SeriousWatches

Thank you so much for your purchase and your review! We hope that you will enjoy your new watch very much and can wear it on many adventures!

If we can ever do anything for you, please don't hesitate to reach out to us - we're always very happy to help!

Best regards,

Wies
SeriousWatches

Rated 5 out of 5 stars
SeriousWatches logo

Reply from SeriousWatches

Thank you so much for your purchase and your review! We hope that you will enjoy your new watch bracelet very much and can wear it on many adventures!

If we can ever do anything for you, please don't hesitate to reach out to us - we're always very happy to help!

Best regards,

Wies
SeriousWatches

Rated 5 out of 5 stars

Reliable and trustworthy

This is the second time I’ve bought from SeriousWatches, and I have to say the service is excellent. The shipping was fast and the watch arrived in perfect condition. I recommend this online store. It’s reliable and trustworthy.

10 December 2025
SeriousWatches logo

Reply from SeriousWatches

Thank you so much for your purchase and your review! We hope that you will enjoy your new watch very much and can wear it on many adventures!

If we can ever do anything for you, please don't hesitate to reach out to us - we're always very happy to help!

Best regards,

Wies
SeriousWatches

Rated 5 out of 5 stars

Amazing watch

Amazing watch, amazing serious watches team customer service and always friendly, fast and professional approach 😊😊👏👏 just love it. Thank you very much 😊

3 December 2025
SeriousWatches logo

Reply from SeriousWatches

Thank you so much for your purchase and your review! We hope that you will enjoy your new watch very much and can wear it on many adventures!

If we can ever do anything for you, please don't hesitate to reach out to us - we're always very happy to help!

Best regards,

Wies
SeriousWatches

Rated 5 out of 5 stars

Highly recommended store,but this time I had to return the item

Hello,I received the item very quickly and very well packaged and protected as always.However,in this latest purchase from the store,I had to return the item because it arrived with a very visible defect on the bezel next to the crystal.It's quite possible it was damaged during shipping;it happens sometimes,and I've had several similar cases with similar damage.

I sent the store a photo of the defect,we discussed it,and they accepted the return the day after I reported the issue.They also sent me a message with the complete return process.

Perhaps one area for improvement is for the store to offer free return shipping when an item arrives with a defect.

I finally received the refund a few days after receiving the returned item.

Otherwise,everything was great,and it will be a pleasure to continue shopping at Serious Watches.

Best regards!

Armando.

4 November 2025
Unprompted review
SeriousWatches logo

Reply from SeriousWatches

Dear Armando,

Thank you so much for your review! We're sorry that not everything went as it should, but we're very glad to read that it was resolved in the end.
We're using your feedback to change and improve our service further and we took it very seriously and it was also discussed with the colleagues who worked on your case.

It has always been a pleasure getting beautiful watches on your wrist and we look forward to a great 2026 sharing our joy for horology with you again!

Best regards,

Kim
SeriousWatches

Rated 5 out of 5 stars

My first time using SW and I am…

My first time using SW and I am Seriously impressed. Fantastic value, fast delivery, duties and taxes all as expected, great comms... and the watch....well it is perfection and you were one of only two remaining stockists. Thank you so much. I will be back for sure.

28 November 2025
SeriousWatches logo

Reply from SeriousWatches

Thank you so much for your purchase and your amazing review! We're really glad your beautiful watch has safely landed on your wrist!

We hope that it will make an amazing wrist companion and if we can ever do anything for you, your Dutch watch friends are at your disposal!

Best regards,

Wies
SeriousWatches

Rated 5 out of 5 stars

SERIOUSWATCHES ARE SERIOUSLY SERIOUS

My first encounter with SW and I have zero regrets , I bought a beautiful SEIKO but you all know the watch so will tell you why I said that SW is seriously serious .
- great website backed up with videos .
- huge variety of watches from all around the world including micro brands .
- the delivery was very fast to my door step .
- now the serious packaging was surprisingly beyond serious , I thought the package inside was an EGG ( figure of speech ) , the way the watch is protected inside the box was so professional that I called the delivery box the GSHOCK BOX , very respectable detailed bill inside an envelope.
I seriously recommend SW cause everything is exactly as the website described plus xtra protection.
Thank you SW .

28 November 2025
SeriousWatches logo

Reply from SeriousWatches

Thank you so much for your purchase and your amazing review! We're really glad your beautiful watch has safely landed on your wrist! We really appreciate your feedback on our packaging, I' m glad it did its job well!

We hope that it will make an amazing wrist companion and if we can ever do anything for you, your Dutch watch friends are at your disposal!

Best regards,

Wies
SeriousWatches

Rated 5 out of 5 stars

Excellent shopping experience

Very fast delivery, excellent packaging and a perfectly protected watch. Quality service and impeccable buying experience. I highly recommend!

28 November 2025
SeriousWatches logo

Reply from SeriousWatches

Thank you so much for your purchase and your amazing review! We're really glad your beautiful watch has safely landed on your wrist!

We hope that it will make an amazing wrist companion and if we can ever do anything for you, your Dutch watch friends are at your disposal!

Best regards,

Wies
SeriousWatches

Rated 5 out of 5 stars

The best watch company you can find !

The best watch company you can find !
Once again thanks SW !

25 November 2025
SeriousWatches logo

Reply from SeriousWatches

Thank you so much for your purchase and your amazing review! We're really glad your beautiful watch has already landed on your wrist!

We hope that it will make an amazing wrist companion and if we can ever do anything for you, your Dutch watch friends are at your disposal!

Best regards,

Wies
SeriousWatches

Rated 5 out of 5 stars

My new watch is amazing

My new watch is amazing! The SeriousWatches website is very well done and easy to navigate. Shipping was faster than I expected. Also the watch was beautifully and carefully packaged. I highly recommend this dealer

24 November 2025
SeriousWatches logo

Reply from SeriousWatches

Thank you so much for your purchase and your amazing review! We're really glad your beautiful watch has already landed on your wrist!

We hope that it will make an amazing wrist companion and if we can ever do anything for you, your Dutch watch friends are at your disposal!

Best regards,

Wies
SeriousWatches

Rated 4 out of 5 stars

Powerbox

Great watch, funny, working and affordable, and not too big.
But why was it packet in such a big box?

19 November 2025
SeriousWatches logo

Reply from SeriousWatches

Dear Koos,

Thank you so much for your purchase, review and feedback! We hope that you will enjoy wearing your watch very much!

With regards to the box: we take our packaging very seriously and only use recyclable materials to limit the impact on the environment. We do use a standard size box for most shipments (25x21x15cm) as smaller boxes are statistically more likely to get lost or damaged in transit.
We're truly sorry if this has offended you in any way, but our motivation is investing more money and effort in safe and secure packaging to ensure your parcel reaches you safe and sound. We're erring on the side of caution so to speak!

But we will review our packaging to see if we can reduce it without impacting the quality of the delivery and we hope you will enjoy wearing your watch on many amazing adventures!

Best regards,

Kim
SeriousWatches

Rated 5 out of 5 stars

Great packaging and personalized note

Great packaging and personalized note, awesome service!

19 November 2025
SeriousWatches logo

Reply from SeriousWatches

Thank you so much for your purchase and your amazing review! We're really glad your beautiful watch has already landed on your wrist!

We hope that it will make an amazing wrist companion and if we can ever do anything for you, your Dutch watch friends are at your disposal!

Best regards,

Wies
SeriousWatches

Rated 5 out of 5 stars

All the way to Hawaii...

I just had the most wonderful and satisfying purchase online. I was browsing the internet and saw a Seiko watch (SSC959P1) that was about to be released soon. Of course, I live in Hawaii and this watch is a limited edition release only in Europe. I wanted to get my hands on one, but could not find a reputable shop till I stumbled upon Serious Warches. These guys are total professionals and they made this the easiest transaction. They mailed the watch to me via FedEx and it was here within3 days of purchase. The box it came in, was rock solid and the watch was never in danger of getting damaged. They even went over the top and hand wrote me a thank you note, which they didn't have to do. I was the one who should have been thanking them. Overall, just a perfect purchasing experience. I would recommend Serious Watches to all my friends and family. Once again, THANK YOU SO MUCH. - Stuarr

18 November 2025
SeriousWatches logo

Reply from SeriousWatches

Dear Stuart,

Thank you so much for your purchase and your amazing review! We're really glad your beautiful Seiko has already landed on your wrist!

We hope that it will make an amazing addition to your collection and if we can ever do anything for you, your Dutch watch friends are at your disposal!

Best regards,

Kim
SeriousWatches

Rated 5 out of 5 stars

Stellar customer service!

Incredible experience. Wanted a European only seiko release, got it here for an amazing price. The watch was a bit delayed at customs, but they stayed on top of it and got them the correct paperwork. Received it today, it’s absolutely stunning, the packaging was incredible well done. Special thanks to Mark who made sure customs received the paperwork. I will absolutely be shipping here for any future watches I’d want and they carry!

14 November 2025
SeriousWatches logo

Reply from SeriousWatches

Dear M. Misir,

Thank you so much for your purchase, patience and review! Customs are a bit of a headache at the moment, but we're so glad to hear that your Seiko beauty landed safe and sound on your wrist!

We hope that you will enjoy your new watch on many amazing adventures and if we can do anything for you, please never hesitate to reach out to us. Our team is always very happy to be of service!

Best regards,

Kim
SeriousWatches

Rated 1 out of 5 stars

I have not received the watch I ordered

I have not received the watch I ordered

17 November 2025
SeriousWatches logo

Reply from SeriousWatches

Dear Sherrie,

Thank you for leaving this review! But we're a little puzzled by a 1 star review, as we promptly shipped your orders and I've had a look at the tracking and the parcels are still awaiting the final clearance by your local customs. The parcels are not missing and nothing is going wrong.
We've actually been in contact pro-actively with the courier about your parcels several times, to check up if your local customs is asking for anything that we can help with, but the answer is the same: your local customs is massively backlogged and working as hard as they can to process and clear all parcels.

We're truly sorry US customs has not yet cleared your parcels but this is entirely outside of our control and affecting all parcels entering the US, not just from us.

We will also contact you directly as we've been working hard to ensure your parcels reach you safe and sound as quickly as possible.

Best regards,

Kim
SeriousWatches

Rated 5 out of 5 stars

Excellent watch and service!

Lovely Zelos V3 Hammerhead in MOP arrived in perfect condition and right on time!

17 November 2025
SeriousWatches logo

Reply from SeriousWatches

Thank you so much for your purchase and your kind review! We're so glad to read that your watch is a hit!

We hope that you will enjoy wearing your new watch very much and if we can ever do anything for you, we're always at your service!

Best regards,

Wies
SeriousWatches

Rated 5 out of 5 stars

The watch was sent on Fedx and the…

The watch was sent on Fedx and the tracking was accurate and it arrived exactly on time and the watch was professionally packed and exactly as described. I am very pleased!

11 November 2025
SeriousWatches logo

Reply from SeriousWatches

Thank you so much for your purchase and your kind review! We're so glad to read that the courier did a good job and your watch is a hit!

We hope that you will enjoy wearing your new watch very much and if we can ever do anything for you, we're always at your service!

Best regards,

Wies
SeriousWatches

Rated 5 out of 5 stars

Best online store i ever shopped at

Best online store i ever shopped at. 4 th time i bought i watch here. Great service and communication

12 November 2025
SeriousWatches logo

Reply from SeriousWatches

Dear Bram,

Thank you so much for your continued business and amazing review - we hope that you will enjoy your Formex watch very much!

If we can ever be of assistance to you in any capacity, please never hesitate to reach out to us - it's our pleasure to help!

Best regards,

Tjalling
SeriousWatches

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look