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Rakuten (USA) Reviews 36,640

TrustScore 4.5 out of 5

4.6

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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the platform for its ease of use and the significant cash back they receive, making online shopping more rewarding. Many appreciate the automatic crediting of their accounts and the various discounts and coupons available, which enhance the value for money. The website is frequently highlighted as user-friendly and efficient, contributing to a positive overall experience. However, some people were dissatisfied with issues related to receiving their cash back, particularly for larger purchases, with some reporting that their accounts were blocked or that cash back was denied without clear explanation. A few other people also felt that the payout schedule could be more flexible, preferring on-demand options over quarterly payments.

What people talk about most

User experience

People report positive experiences with user experience, consistently praising the platform's ease of use and... See more

Refund

Clients share positive opinions on refund experiences. Many reviewers appreciate receiving cash back as... See more

Website

Reviewers highlight positive aspects of the website, praising its ease of use and navigation. Many customers... See more

Value for money

Customers had positive experiences with value for money. Many reviewers highlight the high cash-back rates... See more

Discount

Users describe positive interactions with discount. Many customers appreciate the ease of use and the... See more

Based on these reviews

Rated 5 out of 5 stars

Rakuten works the way it was intended. It automatically credits my account when I make purchases through its website on most of the shopping portals I use. So easy! Great return!

Rated 5 out of 5 stars

Always a great experience using Rakuten. Very simple and easy process.I have been a member for over 5 years. Can’t beat getting paid to spend your money. Nice payoff for recommending others .

Rated 5 out of 5 stars

I have been a subscriber for many years. I have received hundreds of dollars by making sure that I activate Rakuten once very purchase. Their payouts are prompt and always on time.

Rated 5 out of 5 stars

When I shop thru Rakuten, I can purchase with vendors receiving rebates. Also receive coupons/discounts upon my purchases. Shopping with Rakuten is a triple win!


Company details

  1. Cashback Provider
  2. Coupon Service

About Rakuten (USA)

Written by the company

What is Rakuten Rewards?

Rakuten Rewards is a Cash Back website that pays users for shopping at select stores. We are one of the biggest Cash Back companies in the world, and we have been making the e-shopping experience more enjoyable since 1997. We have over 10,000 employees, over 17 million U.S. members, and over $3.7 billion distributed in Cash Back, making us an established, trusted program on the e-commerce scene. Rakuten headquarters is located in Tokyo.

How does Rakuten work?

Getting Cash Back rewards from Rakuten is easy. Simply sign up for a free account, and then start shopping on the Rakuten website, through the Rakuten app, or by downloading the Rakuten browser extension. Money gets added to your Cash Back balance when you shop at an affiliate store. You can then get paid via PayPal or check. If it seems too good to be true, here’s how it works: Companies in Rakuten’s affiliate network pay us commissions whenever one of our members shops with them, and we share those commissions with you as Cash Back.

How is Rakuten different?

The word “rakuten” means “optimism” in Japanese. It's a word that defines the way Rakuten operates, from the opportunities we provide our members to the brands we affiliate with. We are different because we want to make spending money a more rewarding experience for all our members. Membership is completely free and there’s no limit to how much money you can earn in Cash Back. There are also no rebate forms you need to mail in and there’s no complicated points system that hides how much money you’ve actually earned. We do as we promise and pay you in cash, which is why Rakuten is a global leader on the e-commerce scene.

What stores can you shop at?

Many stores and companies are part of the Rakuten affiliate network, from big-box stores such as Target and Walmart to websites such as Hotels.com and Upwork.com. Rakuten is expanding to all sorts of businesses so you can make money while eating at restaurants, planning trips, and fixing your car. Download the browser extension, Rakuten Cash Back Button, if you want to stay up to date on all the stores you can earn Cash Back with. It will highlight available offers in search results and alert you to store sites that are part of the affiliate network.

When will I get Cash Back?

Rakuten members get their earned Cash Back every three months. Stores will verify with us that the order was complete when you purchase with them, which can take a few hours to a few days, depending on the store. Once the purchase is verified, we’ll let you know Cash Back has been added to your account. Any order that’s still pending on payday will be added to the next payment cycle.



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Contact info

Rakuten

Join for free. Shop & earn cash back. Get paid! Click for $10 Bonus!

4.6

Excellent

TrustScore 4.5 out of 5

37K reviews

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Rated 5 out of 5 stars

I love RAKUTEN

I love RAKUTEN! Imagine getting a check just because you purchased something you wanted and it is a company working wiht Rakuten!!! Love when Rakuten pops up when I am making a purchase to activate and they will send me a percentage of my purchase because they are partners with the company I am purchasing from! SWEET!

10 April 2026
Rated 5 out of 5 stars

Great customer service

Great customer service. Easy money back. Used them for years without any issues. Only snag I ever had they remedied immediately.

21 March 2026
Rated 5 out of 5 stars

Not problematic

Rebate received as expected and processed smoothly. Everything was timely without the need for follow ups. Thank you

1 January 2026
Rated 5 out of 5 stars

Rakuren.com (USA) hasn't given me any…

Rakuren.com (USA) hasn't given me any issues so far – not even before the name change! And they've always given the correct cash back on time, which is great. I can't say anything about reaching out to them because I haven't needed to.

5 December 2025
Rated 1 out of 5 stars

They often don't honor their own offers!

Wherever I referred a friend and they made a purchase RAKUTEN did not honor the bonus cash back offered.

They also often don't issue cashback on big purchases despite their advertisement. It becomes a hassle going back and forth emailing them until one of ypu gives up!

26 March 2026
Unprompted review
Rated 5 out of 5 stars

Easy to use

Easy to use. Money is refunded in check form, no debit/credit cards that expire. Amount that you are told you will earn is correct.

22 March 2026
Rated 5 out of 5 stars

I’ve used Rakuten for several years

I’ve used Rakuten for several years. They offer a wide variety of Brand Names and Stores I frequent regularly. It’s simple to use, and just a click to same store links you would go to directly. It’s a great way to get money back while shopping.

13 February 2026

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